π Core Information
πΉ Job Title: Growth Product Manager
πΉ Company: HiLabs
πΉ Location: Bethesda, Maryland, United States
πΉ Job Type: On-site
πΉ Category: Software Development
πΉ Date Posted: April 10, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Driving overall company growth through new product development and consultative sales execution
- Leading Proof of Concept (POC) initiatives and collaborating with cross-functional teams
- Analyzing market trends and customer insights to inform product-based selling
- Refining sales presentations and pitches, and working closely with sales teams to optimize messaging
ASSUMPTION: This role requires a blend of problem-solving, consultative selling, analytical thinking, client communication, and strong execution capabilities to enhance the company's go-to-market strategy.
π Key Responsibilities
β
Consultative and Product-based Selling: Develop and refine compelling sales presentations and pitches, work closely with sales teams to optimize messaging and positioning, and conduct product demonstrations and client presentations.
β
Market Research: Analyze market trends, customer insights, and competitive landscapes to inform new product development and product-based selling, identify new product development and expansion opportunities and growth strategies, and leverage data-driven insights to inform sales strategies.
β
POC Project Management: Lead Proof of Concept (POC) initiatives to drive client validation, collaborate with cross-functional teams to execute POCs efficiently and precisely, and track and measure the success of POCs to drive further adoption.
ASSUMPTION: The responsibilities listed above are essential for driving the technical development of AI-based healthcare products and ensuring their successful adoption and market penetration.
π― Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Business, Engineering, or a related discipline). An advanced degree (MBA, MS, or PhD) would be an asset.
Experience: 5-8+ years in product management or consulting, with at least 3 years in a growth-focused role. Proven track record of executing and scaling growth strategies at a B2C or B2B SaaS company.
Required Skills:
- Deep expertise in growth frameworks (e.g., AARRR: Acquisition, Activation, Retention, Referral, Revenue)
- Strong proficiency in SQL, Python, or R for data analysis
- Experience working with paid acquisition channels (Google Ads, Meta, TikTok, etc.)
- Deep understanding of user psychology, behavioral economics, and funnel optimization
- Ability to conduct market, competitor, and customer research to drive product and growth priorities
- Ability to design, implement, and analyze A/B tests and multivariate experiments
- Strong understanding of pricing, monetization, and revenue growth strategies
- Hands-on experience with growth hacking techniques (e.g., viral loops, gamification)
Preferred Skills:
- Experience working with product-led growth (PLG) companies
- Knowledge of marketing automation tools (e.g., Braze, HubSpot, Customer.io)
- Exposure to international expansion and scaling products globally
ASSUMPTION: The required and preferred skills listed above are essential for driving the technical development of AI-based healthcare products and ensuring their successful adoption and market penetration.
π° Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (Based on industry standards for a Growth Product Manager with 5-10 years of experience in the Software Development industry in the Bethesda, Maryland area)
Benefits:
- Competitive Salary
- Accelerated Incentive Policies
- H1B sponsorship
- Comprehensive benefits package that includes ESOPs
- Financial contribution for ongoing professional and personal development
- Medical coverage for you and your loved ones
- 401k
- PTOs
- Collaborative working environment
- Smart mentorship
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Growth Product Manager with the required experience level in the Bethesda, Maryland area. The benefits listed are based on the information provided in the job description.
π Applicant Insights
π Company Context
Industry: HiLabs is a leading provider of AI-powered solutions to clean dirty data, unlocking its hidden potential for healthcare transformation. They are committed to transforming the healthcare industry through innovation, collaboration, and a relentless focus on improving patient outcomes.
Company Size: HiLabs is a mid-sized company with 51-200 employees, providing a collaborative working environment with opportunities for growth and professional development.
Founded: HiLabs was founded in 2014 and is headquartered in Bethesda, Maryland, with additional offices in Pune, India, and Bengaluru, India.
Company Description:
- HiLabs delivers ROI β Return On Intelligence β by converting dirty data into a valuable resource for improving member experiences and increasing efficiency on day one.
- Their technology enables health plans to make data-driven decisions and improve patient outcomes.
- HiLabs works with healthcare organizations to refine dirty data and unlock its hidden potential for healthcare transformation.
Company Specialties:
- HEALTHCARE ANALYTICS
- DATA INGESTION
- DATA SCRUBBING
- BIGDATA
- HOSPITAL AND HEALTH SYSTEM
- DATA SCIENCE
- and HEALTHCARE DATA
Company Website: http://www.hilabs.com
ASSUMPTION: HiLabs is a leading provider of AI-powered solutions to clean dirty data, unlocking its hidden potential for healthcare transformation. They are committed to transforming the healthcare industry through innovation, collaboration, and a relentless focus on improving patient outcomes.
π Role Analysis
Career Level: This role is suitable for an experienced professional with 5-10 years of experience in product management or consulting, with a focus on growth strategies.
Reporting Structure: The Growth Product Manager will report directly to the Chief Product Officer or another senior executive within the product management team.
Work Arrangement: This is an on-site role based in Bethesda, Maryland, with the possibility of occasional remote work for qualified candidates.
Growth Opportunities:
- Progression to a senior product management role or a leadership position within the product organization
- Expansion of responsibilities to include additional product lines or geographic regions
- Opportunities to work on high-impact projects and drive significant business growth
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to progress to a senior product management role or a leadership position within the product organization.
π Location & Work Environment
Office Type: HiLabs' headquarters is located in Bethesda, Maryland, with additional offices in Pune, India, and Bengaluru, India. The office type is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s):
- 7272 Wisconsin Ave, Bethesda, Maryland 20814, US
- WeWork, World Trade Centre - Tower 5, 2nd Floor, Kharadi, Pune, Maharashtra 411014, IN
- 36, Infantry Rd, Tasker Town, Shivaji Nagar, WeWork Prestige Central, 7th Floor, Bengaluru, Karnataka 560001, IN
Geographic Context:
- Bethesda, Maryland, is a suburb of Washington, D.C., with a high cost of living and a diverse, multicultural population.
- Pune, India, is a major city in the state of Maharashtra, known for its educational institutions, IT industry, and historical sites.
- Bengaluru, India, is the capital of the state of Karnataka and the third-largest tech hub in India, with a thriving startup ecosystem and a high quality of life.
Work Schedule: The work schedule for this role is typically Monday through Friday, with core hours of 9:00 AM to 5:00 PM. However, the work schedule may vary depending on the needs of the project and the team.
ASSUMPTION: The work environment at HiLabs is collaborative and innovative, with a focus on driving growth and improving patient outcomes through the use of AI-powered solutions.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the company's careers portal
- Phone or video screening with the HR department or a hiring manager
- Technical assessment or case study presentation
- On-site or virtual interview with the hiring manager and other team members
- Final decision and offer extension
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Consultative selling and client communication skills
- Expertise in growth frameworks and data analysis
- Ability to lead cross-functional teams and drive projects to completion
- Alignment with HiLabs' mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, consultative selling experience, and ability to drive growth strategies
- Research HiLabs' products, services, and industry to demonstrate your understanding of the company and the healthcare data transformation market
- Prepare a portfolio or examples of your past growth strategies and their impact on business outcomes
- Follow up with the hiring manager or HR department after your interview to express your interest in the role and reiterate your qualifications
ATS Keywords: Growth Product Manager, Product Management, Consultative Selling, Market Research, POC Project Management, AI-powered Solutions, Healthcare Transformation, Data Analysis, Growth Strategies, User Psychology, A/B Testing, Growth Hacking
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their relevant experience and skills throughout the interview process.
π οΈ Tools & Technologies
- AI-powered data cleaning and transformation tools
- Data analysis and visualization tools (e.g., SQL, Python, R, Tableau)
- Project management tools (e.g., Jira, Asana, Trello)
- Sales enablement and customer relationship management (CRM) tools (e.g., Salesforce, HubSpot, Zoho CRM)
- Marketing automation tools (e.g., Braze, HubSpot, Customer.io)
ASSUMPTION: The tools and technologies listed above are commonly used in the product management and growth-focused roles within the software development industry.
π Cultural Fit Considerations
Company Values:
- Innovation: HiLabs values innovation and encourages its employees to think creatively and challenge the status quo
- Collaboration: HiLabs fosters a collaborative work environment that emphasizes teamwork and cross-functional collaboration
- Integrity: HiLabs values integrity and expects its employees to act with honesty and ethical behavior in all aspects of their work
- Patient-centricity: HiLabs is committed to improving patient outcomes and places the patient at the center of all its products and services
Work Style:
- HiLabs values a fast-paced, dynamic work environment that requires employees to be adaptable and responsive to change
- HiLabs encourages a data-driven approach to decision-making and values employees who can analyze data and draw insights from it
- HiLabs values a culture of continuous learning and encourages employees to seek out new knowledge and skills to improve their performance
Self-Assessment Questions:
- Do you have a proven track record of executing and scaling growth strategies at a B2C or B2B SaaS company?
- Are you comfortable working in a fast-paced, dynamic work environment that requires adaptability and responsiveness to change?
- Do you have a deep understanding of user psychology, behavioral economics, and funnel optimization?
- Are you able to conduct market, competitor, and customer research to drive product and growth priorities?
- Are you able to design, implement, and analyze A/B tests and multivariate experiments?
ASSUMPTION: HiLabs values a culture of innovation, collaboration, integrity, and patient-centricity. Employees who are adaptable, data-driven, and committed to continuous learning are likely to thrive in this work environment.
β οΈ Potential Challenges
- The competitive nature of the software development industry and the need to stay up-to-date with the latest technologies and trends
- The fast-paced, dynamic work environment may be challenging for candidates who prefer a more structured or predictable work environment
- The need to balance multiple responsibilities and priorities, including product development, consultative selling, and project management
- The requirement to work with cross-functional teams and manage stakeholders with varying priorities and expectations
- The need to travel occasionally for client meetings, industry events, or team-building activities
ASSUMPTION: The challenges listed above are common to roles within the software development industry and can be mitigated with strong project management skills, effective communication, and a focus on prioritization and time management.
π Similar Roles Comparison
- Compared to other product management roles, this role places a greater emphasis on consultative selling and market research, requiring candidates to have strong client communication skills and a deep understanding of user psychology and growth frameworks
- Compared to other growth-focused roles, this role requires a broader range of skills, including project management, data analysis, and sales enablement, making it an ideal fit for candidates with a diverse skill set and a strong background in product management or consulting
- Compared to other roles within the healthcare industry, this role offers the opportunity to work on cutting-edge AI-powered solutions and drive significant business growth through the transformation of healthcare data
ASSUMPTION: This role is unique in its blend of product management, consultative selling, and project management responsibilities, making it an attractive opportunity for candidates with a diverse skill set and a strong background in product management or consulting.
π Sample Projects
- Developing a comprehensive product roadmap outlining the strategic direction for AI-based data clinical products for HiLabs
- Formulating strategies to leverage AI technologies for cleaning healthcare data and extracting insights to improve the quality of care for health insurance members
- Leading a cross-functional team of engineers and data scientists to develop features for clinical products, including AI-powered data cleaning and transformation tools
ASSUMPTION: The sample projects listed above are representative of the types of projects that a Growth Product Manager at HiLabs might work on, focusing on the development of AI-powered solutions to clean dirty data and unlock its hidden potential for healthcare transformation.
β Key Questions to Ask During Interview
- Can you describe the current product roadmap for AI-based data clinical products, and how this role will contribute to its development and execution?
- How does HiLabs measure the success of Proof of Concept (POC) initiatives, and what metrics are used to track progress and drive further adoption?
- Can you provide an example of a growth strategy that HiLabs has implemented successfully, and what were the key factors that contributed to its success?
- How does HiLabs support the professional development and growth of its employees, particularly those in growth-focused roles?
- Can you describe the company's approach to international expansion, and how this role might contribute to its growth in new geographic markets?
ASSUMPTION: The key questions listed above are designed to help candidates better understand the role, the company, and the growth opportunities available to them.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on your problem-solving skills, consultative selling experience, and ability to drive growth strategies
- Prepare a portfolio or examples of your past growth strategies and their impact on business outcomes, demonstrating your understanding of user psychology, behavioral economics, and funnel optimization
- Research HiLabs' products, services, and industry to demonstrate your understanding of the company and the healthcare data transformation market
- Follow up with the hiring manager or HR department after your interview to express your interest in the role and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.