Growth Product Manager - Ethical Fashion Platform

📌 Core Information

🔹 Job Title: Growth Product Manager - Ethical Fashion Platform

🔹 Company: Wolf & Badger

🔹 Location: London, City of, United Kingdom

🔹 Job Type: Hybrid (3+ days on-site per week)

🔹 Category: Retail, E-commerce

🔹 Date Posted: 2025-04-22

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site with hybrid flexibility

🚀 Job Overview

Key aspects of this role include:

• Leading the Growth Squad to drive business growth and customer loyalty
• Collaborating cross-functionally to build innovative products that enhance shopper acquisition and retention
• Using data-driven insights to define and execute an iterative product roadmap
• Communicating squad priorities and progress to stakeholders
• Working with product leadership to define and influence the wider product strategy

ASSUMPTION: This role requires a strong background in product management, digital marketing, and data analysis. The ideal candidate will be comfortable working in an agile environment and have a passion for driving business growth through innovative product solutions.

📋 Key Responsibilities

✅ Lead the Growth Squad to innovate, develop, and grow the Wolf & Badger platform

✅ Collaborate with cross-functional teams to build products that drive business growth and enhance customer loyalty

✅ Use business OKRs and insights to define and execute an iterative product roadmap

✅ Monitor key success metrics and identify long-term trends

✅ Ensure high-quality product delivery and maintain squad velocity

✅ Work with product leadership to define and influence the wider product strategy

✅ Speak regularly to brands and shoppers to understand the problem space and design better solutions

ASSUMPTION: The role requires a balance of strategic thinking, data analysis, and cross-functional collaboration. The ideal candidate will be comfortable working in a dynamic environment and prioritizing workloads accordingly.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline)

Experience: 5-10 years of experience in product management, with a focus on B2C or B2B2C businesses

Required Skills:

• Proven experience in product management, with a track record of delivering creative, innovative, and impactful products
• Strong data analysis skills and comfort with ambiguity
• Excellent communication skills at all levels
• Ability to motivate squads with clear priorities and build long-lasting relationships with external suppliers
• Passion for marketing and customer-centric solutions

Preferred Skills:

• Experience with agile methodologies and OKRs
• Familiarity with e-commerce platforms and social commerce trends
• Knowledge of the fashion industry and ethical fashion trends

ASSUMPTION: Candidates should have a strong background in product management and be comfortable working in a dynamic, data-driven environment. Experience with agile methodologies and OKRs is highly desirable.

💰 Compensation & Benefits

Salary Range: £52,000 - £62,000 per annum (subject to skills and experience)

Benefits:

• 25 day holiday allowance in addition to bank holidays
• Paid volunteering leave, pet-ernity leave, and heartbreak leave
• Quarterly wellness wallet
• Subscription to YuLife health and wellbeing app
• Opt-in health insurance plan
• Cycle to work scheme
• Ample paid sick leave
• Staff discount across Wolf & Badger, in-store and online

Working Hours: Full-time (40 hours per week), with a minimum on-site attendance of 3 days per week

ASSUMPTION: The salary range is competitive for the role and experience level required. Benefits are designed to support employee wellbeing and work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Retail, specifically ethical fashion and design

Company Size: 51-200 employees, providing ample opportunities for collaboration and growth

Founded: 2010, with a strong commitment to ethical and sustainable practices

Company Description:

• Wolf & Badger is the B Corp marketplace to discover the best independent, ethical brands from around the globe
• Founded by the Graham brothers, Henry and George, the company is now home to over 2,000 fashion and design brands
• Wolf & Badger's mission is to introduce stylish customers to limited-edition, sustainable, and high-quality products while providing a platform for independent brands to thrive

Company Specialties:

• Unique design
• New York retail
• London retail

Company Website: https://www.wolfandbadger.com

ASSUMPTION: Wolf & Badger is a purpose-driven company with a strong commitment to ethical and sustainable practices. This is reflected in their company culture and values.

📊 Role Analysis

Career Level: Mid-level to senior product management role with opportunities for growth and influence

Reporting Structure: The Growth Product Manager will lead the Growth Squad and collaborate with product leadership

Work Arrangement: Hybrid, with a minimum on-site attendance of 3 days per week

Growth Opportunities:

• Potential to influence the wider product strategy and drive business growth
• Opportunities to work with a diverse range of brands and shoppers
• Chance to develop skills in data analysis, agile methodologies, and cross-functional collaboration

ASSUMPTION: This role offers significant opportunities for growth and development within the product management function. The ideal candidate will be eager to take on new challenges and contribute to the company's success.

🌍 Location & Work Environment

Office Type: Creative work environment in Soho, Central London

Office Location(s): 102 Berwick Street, London, England W1F 0PQ, GB

Geographic Context:

• London is a vibrant, multicultural city with a thriving fashion and design scene
• The Soho neighborhood is known for its creative energy and central location
• Wolf & Badger's office is conveniently located near public transportation

Work Schedule: Full-time (40 hours per week), with a minimum on-site attendance of 3 days per week

ASSUMPTION: The hybrid work arrangement offers flexibility while maintaining the benefits of in-person collaboration and connection.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screen with the hiring manager
• In-person or virtual interview with the product leadership team
• Case study or project presentation (if applicable)
• Final interview with the CEO or a member of the executive team

Key Assessment Areas:

• Product management experience and skills
• Data analysis and problem-solving abilities
• Communication and collaboration skills
• Alignment with Wolf & Badger's values and mission

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills
• Be prepared to discuss specific examples of your product management experience and achievements
• Demonstrate your understanding of Wolf & Badger's mission and values
• Showcase your passion for ethical fashion and driving business growth

ATS Keywords: Product management, digital marketing, data analysis, agile methodologies, customer acquisition, retention, e-commerce, social commerce, ethical fashion, independent brands

ASSUMPTION: The interview process is designed to assess the candidate's technical skills, cultural fit, and alignment with Wolf & Badger's mission and values.

🛠️ Tools & Technologies

• Custom technology stack for the Wolf & Badger platform
• Data analysis tools (e.g., Google Analytics, Tableau)
• Project management tools (e.g., Jira, Asana)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The ideal candidate will be comfortable working with a custom technology stack and relevant data analysis, project management, and communication tools.

👔 Cultural Fit Considerations

Company Values:

• Execution: Deliver exceptional results and maintain high standards
• Innovation: Pioneer new ideas and approaches to drive business growth
• Fairness: Uphold integrity in all interactions and promote ethical practices

Work Style:

• Collaborative and cross-functional, with a focus on open communication and teamwork
• Data-driven and customer-centric, with a passion for understanding and solving customer problems
• Adaptable and comfortable with ambiguity, with a willingness to learn and grow in a dynamic environment

Self-Assessment Questions:

• How do you embody Wolf & Badger's values of execution, innovation, and fairness in your work?
• How do you approach collaborating with cross-functional teams and stakeholders to deliver innovative products?
• How do you stay curious and up-to-date with industry trends and best practices in product management and digital marketing?

ASSUMPTION: Wolf & Badger's values are central to their company culture and are reflected in their hiring process and employee expectations.

⚠️ Potential Challenges

• Balancing the need for data-driven decision-making with the pace of innovation and growth
• Managing stakeholder expectations and priorities in a dynamic, cross-functional environment
• Adapting to a rapidly evolving market and customer base in the ethical fashion industry
• Maintaining a strong work-life balance in a hybrid work arrangement

ASSUMPTION: The ideal candidate will be comfortable working in a dynamic, data-driven environment and be able to balance the need for strategic thinking with the pace of innovation and growth.

📈 Similar Roles Comparison

• Unlike traditional e-commerce product management roles, this position focuses on driving business growth through innovative digital marketing efforts and platform expansion
• Wolf & Badger's commitment to ethical and sustainable practices sets this role apart from other fashion retail positions
• This role offers significant opportunities for growth and influence within the product management function, with a clear path to contributing to the company's overall success

ASSUMPTION: This role is unique in its focus on driving business growth through innovative digital marketing efforts and platform expansion in the ethical fashion industry.

📝 Sample Projects

• Developing and executing a social commerce strategy to drive shopper acquisition and retention
• Expanding the Wolf & Badger platform into new geographic markets
• Identifying and implementing innovative new platform growth opportunities

ASSUMPTION: These sample projects are designed to highlight the data-driven, customer-centric, and innovative nature of the role.

❓ Key Questions to Ask During Interview

• How does the Growth Product Manager role fit into the overall product strategy and roadmap?
• What are the key priorities for the Growth Squad in the first 30, 60, and 90 days?
• How does Wolf & Badger support the professional development and growth of its product managers?
• What are the most significant challenges facing the Growth Squad, and how can I help address them?
• How does Wolf & Badger measure the success of its product management function, and how can I contribute to these metrics?

ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, their alignment with Wolf & Badger's mission and values, and their ability to contribute to the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills, with a focus on product management, digital marketing, and data analysis
• Prepare for the interview by researching Wolf & Badger's mission, values, and ethical fashion trends
• Be ready to discuss specific examples of your product management experience and achievements, as well as your approach to data-driven decision-making and cross-functional collaboration
• Follow up with the hiring manager within 24 hours of the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.