📌 Core Information
🔹 Job Title: Growth Strategy Associate (M/F/X)
🔹 Company: HelloFresh
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: On-site
🔹 Category: Food and Beverage Services
🔹 Date Posted: April 4, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Strategic analysis and improvement of customer retention and re-activation channels
- Leading projects to enhance customer experience and loyalty
- Collaboration with international experts and local teams
- Working closely with top management, including the Head of Growth, CEO, and CFO
ASSUMPTION: This role requires a strong analytical mindset, project management skills, and the ability to work effectively with various teams and stakeholders.
📋 Key Responsibilities
✅ Analyze performance across reactivation and referral channels, and share structured recommendations with the team
✅ Lead projects aimed at improving customer retention and enhancing the customer experience
✅ Collaborate with international experts and local teams to implement best practices
✅ Work closely with top management to align growth strategies with business objectives
✅ Monitor key retention indicators and implement initiatives to improve performance
ASSUMPTION: This role involves a significant amount of data analysis, project management, and stakeholder communication.
🎯 Required Qualifications
Education: Degree from a top business school
Experience: 2-3 years of experience, preferably in consulting or a scale-up environment
Required Skills:
- Analytical mindset
- Project management skills
- Attention to detail
- Proficiency in Excel, Google Sheets, and Gslide
- Fluency in French and English
Preferred Skills:
ASSUMPTION: While not explicitly stated, having experience in marketing or a related field may be beneficial but is not required for this role.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on industry standards for similar roles in Paris)
Benefits:
- Delicious discounts on HelloFresh boxes
- Swile restaurant tickets
- Transportation discount
- Exclusive access to Gymlib
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards for similar roles in Paris. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: HelloFresh operates in the food and beverage services industry, focusing on meal kit delivery.
Company Size: HelloFresh is a mid-sized company with 18 employees in Paris and a global presence in over 15 countries.
Founded: HelloFresh was founded in 2011 and launched in France in 2019, becoming the market leader in 2021.
Company Description:
- HelloFresh delivers fresh, pre-portioned ingredients and recipes to customers' doorsteps
- The company focuses on promoting a more sustainable and healthier way of cooking
- HelloFresh aims to revolutionize the daily lives of its customers by providing convenient, delicious, and balanced meals
Company Specialties:
- Meal kit delivery
- Sustainable and healthy cooking
- Customer experience and retention
Company Website: https://www.hellofresh.com/fr
ASSUMPTION: HelloFresh is a fast-growing company with a strong focus on innovation, customer experience, and sustainability.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career professionals with 2-5 years of experience.
Reporting Structure: The Growth Strategy Associate will report directly to the Head of Growth and work closely with the CEO and CFO.
Work Arrangement: This is an on-site position based in Paris, with the possibility of occasional remote work.
Growth Opportunities:
- Potential to grow within the company as HelloFresh expands in France and internationally
- Opportunity to work on high-impact projects and gain exposure to senior leadership
- Chance to develop skills in data analysis, project management, and strategic thinking
ASSUMPTION: This role offers significant growth potential for the right candidate, as HelloFresh continues to expand and grow in the French market.
🌍 Location & Work Environment
Office Type: HelloFresh's Paris office is located in the 1st arrondissement, in the heart of the city.
Office Location(s): 40 W 25th St, New York, US
Geographic Context:
- Paris is a vibrant, multicultural city with a rich history and numerous attractions
- The 1st arrondissement is known for its upscale shopping, historic sites, and cultural institutions
- Paris offers a high quality of life, with excellent public transportation, healthcare, and education systems
Work Schedule: The standard workweek is Monday to Friday, with flexible hours and the possibility of occasional remote work.
ASSUMPTION: Working in Paris offers a unique blend of cultural experiences, professional opportunities, and a high quality of life.
💼 Interview & Application Insights
Typical Process:
- Initial CV and cover letter screening
- Phone or video call interview with the hiring manager
- Case study presentation and discussion
- Final interview with senior leadership
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Project management and organizational skills
- Communication and presentation skills
- Cultural fit and alignment with HelloFresh's values
Application Tips:
- Tailor your resume and cover letter to highlight your analytical skills, project management experience, and relevant achievements
- Prepare a case study presentation that demonstrates your ability to analyze data, develop strategic recommendations, and communicate your findings effectively
- Research HelloFresh's mission, values, and culture to ensure a strong fit and prepare thoughtful questions for your interviews
ATS Keywords: Growth strategy, customer retention, data analysis, project management, strategic thinking, French, English, Excel, Google Sheets, Gslide, SQL
ASSUMPTION: HelloFresh's hiring process is designed to assess candidates' analytical skills, problem-solving abilities, and cultural fit, with a focus on finding the best match for the company's growth strategy.
🛠️ Tools & Technologies
- Excel, Google Sheets, Gslide
- SQL (preferred)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: While not explicitly stated, proficiency in data visualization tools may be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Quality
- Responsibility
- Continuous Learning
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working with large datasets and drawing insights from them?
- Do you enjoy collaborating with diverse teams and stakeholders to drive strategic initiatives?
ASSUMPTION: HelloFresh values candidates who are data-driven, collaborative, and adaptable, with a strong commitment to continuous learning and improvement.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with tight deadlines
- Managing multiple projects and priorities simultaneously
- Adapting to a rapidly growing and evolving organization
- Navigating a multicultural and international work environment
ASSUMPTION: These challenges are inherent to working in a fast-growing, international company and can be overcome by candidates who are adaptable, organized, and proactive.
📈 Similar Roles Comparison
- Compared to other growth strategy roles, this position places a stronger emphasis on data analysis and customer retention
- In the food and beverage services industry, HelloFresh differentiates itself through its focus on sustainability, convenience, and customer experience
- This role offers significant growth potential, as HelloFresh continues to expand in France and internationally
ASSUMPTION: This role is unique in its focus on data-driven growth strategies and customer retention within the food and beverage services industry.
📝 Sample Projects
- Analyzing customer retention data to identify trends and opportunities for improvement
- Developing and implementing a customer referral program to drive growth
- Collaborating with international teams to implement best practices for customer retention and re-activation
ASSUMPTION: These sample projects illustrate the data-driven, strategic, and collaborative nature of the Growth Strategy Associate role at HelloFresh.
❓ Key Questions to Ask During Interview
- How does this role fit into HelloFresh's overall growth strategy for France?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does HelloFresh support the professional development and growth of its employees?
- What are the most challenging aspects of working in a fast-growing, international company like HelloFresh?
- How does HelloFresh foster a culture of collaboration and continuous learning?
ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and its growth prospects, while also providing valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your analytical skills, project management experience, and relevant achievements
- Prepare a case study presentation that demonstrates your ability to analyze data, develop strategic recommendations, and communicate your findings effectively
- Research HelloFresh's mission, values, and culture to ensure a strong fit and prepare thoughtful questions for your interviews
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
