📌 Core Information
🔹 Job Title: GTM Marketing Manager
🔹 Company: Chainstack
🔹 Location: Remote (EU time zone)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 26, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (EU time zone)
🚀 Job Overview
Key aspects of this role include:
- Overseeing product launches, feature releases, and demand generation initiatives
- Creating compelling marketing content and collaborating with cross-functional teams
- Implementing a metrics-driven approach to marketing initiatives
- Researching market trends, competitor intelligence, and customer preferences
- Fostering a deep understanding of the market and use cases to shape content and increase demand
ASSUMPTION: This role requires a strong background in product marketing, with a focus on B2B, SaaS, or hosting industries. Familiarity with the Web3 industry is also beneficial.
📋 Key Responsibilities
✅ Oversee product launches, feature releases, product positioning, and GTM activities
✅ Create marketing content that clearly communicates Chainstack's value proposition
✅ Develop and execute post-launch strategies and campaigns to ensure ongoing demand generation
✅ Collaborate with the Sales Team to create sales-enabling marketing materials
✅ Research market trends, competitor intelligence, and customer preferences to guide segmentation and targeting
✅ Understand the market and use cases to request and shape content that increases demand
✅ Implement a metrics-driven approach to marketing initiatives
ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively with various teams to achieve marketing goals.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience as a product marketing manager in B2B, SaaS, or hosting industries
Required Skills:
- Strong analytics skills and hands-on experience with Google Analytics and similar tools
- Expertise in competitor intelligence and market analysis
- Excellent communication skills
- Strong ability to correlate business, product, and marketing metrics
- Familiarity with the Web3 industry
- Fluency in English
Preferred Skills:
- Experience with cloud services or hosting providers
- Design and copywriting skills
- Quantitative and qualitative analysis experience
- Experience running marketing campaigns
- Familiarity with tools like Intercom, HubSpot, email marketing platforms, Figma, and WordPress
ASSUMPTION: While not explicitly stated, a background in marketing or a related field is highly recommended for this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 USD per year (based on industry standards for a mid-level marketing role in a remote, EU-based company)
Benefits:
- Competitive salary in USD
- Stock options
- Cutting-edge tech stack
- Flat structure, no bureaucracy
- Flexible schedule
- Global, fast-growing market
- Diverse, multinational team
Working Hours: Full-time (40 hours per week, flexible schedule)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing role in a remote, EU-based company. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on Web3 infrastructure and blockchain technology
Company Size: 51-200 employees (small to mid-sized company, offering a more agile and dynamic work environment)
Founded: 2018 (young, fast-growing company with significant growth opportunities)
Company Description:
- Chainstack is the leading suite of services connecting developers with Web3 infrastructure
- Powering applications in DeFi, NFT, gaming, analytics, and more
- Enables companies to reduce time to market, costs, and risks associated with creating and scaling decentralized applications
Company Specialties:
- Blockchain
- Managed services
- PaaS
- Cloud
- API
- Infrastructure
- and Web3
Company Website: chainstack.com
ASSUMPTION: Chainstack is a well-established company in the Web3 industry, offering a unique opportunity to work on cutting-edge technology and collaborate with a diverse, multinational team.
📊 Role Analysis
Career Level: Mid-level marketing role, with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Head of Marketing and works closely with cross-functional teams, including Sales, Product, and Engineering
Work Arrangement: Remote (EU time zone), with a flexible schedule and a flat organizational structure
Growth Opportunities:
- Potential career progression to Senior Marketing Manager or similar roles
- Opportunities to work on diverse projects and gain exposure to various aspects of the business
- Chance to grow with the company as it expands and enters new markets
ASSUMPTION: This role offers significant growth potential, as Chainstack is a fast-growing company with a strong focus on innovation and expansion.
🌍 Location & Work Environment
Office Type: Fully remote, with no physical office location
Office Location(s): N/A (fully remote)
Geographic Context:
- EU time zone, allowing for collaboration with a diverse, global team
- Remote work environment, offering flexibility and work-life balance
- Opportunity to work with a multinational team, bringing unique perspectives and ideas to the table
Work Schedule: Full-time (40 hours per week), with a flexible schedule and the ability to work when you're at your best
ASSUMPTION: The fully remote work environment offers a high degree of flexibility and the opportunity to work with a diverse, global team.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Technical assessment or case study
- Final interview with the Head of Marketing
Key Assessment Areas:
- Marketing expertise and experience
- Understanding of the Web3 industry and Chainstack's products
- Problem-solving skills and ability to think strategically
- Communication and collaboration skills
Application Tips:
- Highlight your relevant marketing experience and achievements
- Tailor your resume and cover letter to emphasize your fit for this role and Chainstack's company culture
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and ability to work effectively in a remote, cross-functional team environment
ATS Keywords: Product Marketing, GTM, B2B, SaaS, Web3, Marketing Content, Demand Generation, Sales Enablement, Market Trends, Competitor Intelligence, Market Analysis, Metrics-driven Approach
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on marketing expertise and experience in the Web3 industry.
🛠️ Tools & Technologies
- Google Analytics
- Intercom
- HubSpot
- Email marketing platforms
- Figma
- WordPress
- Other marketing and project management tools as needed
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the team's needs and preferences.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Excellence
Work Style:
- Agile and dynamic
- Collaborative and cross-functional
- Data-driven and metrics-focused
- Flexible and adaptable
Self-Assessment Questions:
- Do you have a proven track record of success in product marketing, with a focus on B2B, SaaS, or hosting industries?
- Are you comfortable working in a remote, cross-functional team environment?
- Do you thrive in a dynamic, fast-paced work environment and enjoy collaborating with diverse teams?
ASSUMPTION: Chainstack values candidates who are innovative, collaborative, and customer-focused, with a strong work ethic and a passion for Web3 technology.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with tight deadlines and competing priorities
- Keeping up with the rapidly evolving Web3 industry and adapting marketing strategies accordingly
- Collaborating effectively with a remote, multinational team across different time zones
- Balancing the need for data-driven decision-making with the need for quick, agile execution
ASSUMPTION: This role may present challenges related to the fast-paced nature of the Web3 industry and the need to balance data-driven decision-making with quick execution.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses heavily on product marketing and go-to-market strategies
- While the core responsibilities may be similar to other marketing roles, the focus on the Web3 industry and the need for a deep understanding of the market and use cases set this role apart
- Career progression in this role may lead to senior marketing positions or other leadership roles within the company
ASSUMPTION: This role is unique in its focus on the Web3 industry and the need for a deep understanding of the market and use cases, setting it apart from other marketing roles.
📝 Sample Projects
- Developing and executing a go-to-market strategy for a new product or feature launch
- Conducting market research and competitor analysis to inform product positioning and messaging
- Creating and optimizing marketing content, such as blog posts, whitepapers, and case studies, to drive demand and engagement
- Collaborating with the Sales Team to develop sales-enabling marketing materials, such as battle cards and sales presentations
ASSUMPTION: Sample projects in this role may vary depending on the specific product or feature being launched and the current market conditions.
❓ Key Questions to Ask During Interview
- Can you describe the current marketing team structure and how this role fits into it?
- What are the most significant challenges facing the company in the next 12-24 months, and how can this role help address them?
- How does Chainstack support the professional growth and development of its employees?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does Chainstack foster a culture of innovation and collaboration, and what opportunities exist for cross-functional collaboration in this role?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process can help demonstrate your interest in the role and your fit for the company's culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize your relevant marketing experience and fit for Chainstack's company culture
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and ability to work effectively in a remote, cross-functional team environment
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
