📌 Core Information
🔹 Job Title: Head of Communications
🔹 Company: Mulberry
🔹 Location: Kensington Office, London
🔹 Job Type: Maternity Cover
🔹 Category: Communications & PR
🔹 Date Posted: 2025-04-17
🔹 Experience Level: 10+ years
🔹 Remote Status: Hybrid (3 days in-office, up to 2 days remote)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing a 360° global communication strategy
- Managing PR, events, and talent to ensure a consistent brand voice
- Collaborating with internal and external teams to deliver business objectives
- Fostering strong relationships with media, influencers, and key figures
- Driving a successful VIP, talent, and influencer strategy
ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and the ability to work effectively across multiple departments and time zones.
📋 Key Responsibilities
✅ Developing and implementing strategic 360° global communication plans
✅ Achieving strong editorial coverage and product placements
✅ Managing media requests and relationships with key media outlets
✅ Overseeing the successful end-to-end project management and delivery of events
✅ Driving a successful VIP, talent, and influencer strategy
✅ Building and maintaining strong relationships with key figures in media and creative worlds
✅ Staying ahead of industry news and competitor activity
✅ Supporting and mentoring direct reports
ASSUMPTION: The role requires strong leadership, project management, and communication skills to successfully manage multiple projects and teams.
🎯 Required Qualifications
Education: Bachelor's degree in Communications, Marketing, or a related field
Experience: Minimum ten years' experience in a similar level role on luxury/premium fashion or lifestyle brands
Required Skills:
- Strategic communication planning
- PR and media relations
- Event management
- Team management and leadership
- Excellent written and verbal English
- Strong sustainability communication skills (beneficial)
Preferred Skills:
- Fashion industry experience
- Fluency in additional languages
- Knowledge of Launchmetrics, DMR, and Fashion Monitor
ASSUMPTION: Candidates should have a proven track record in communications, strong leadership skills, and a deep understanding of the luxury fashion industry.
💰 Compensation & Benefits
Salary Range: £80,000 - £100,000 per annum (pro-rated for maternity cover)
Benefits:
- 25 days' holiday
- Pension scheme
- Employee discount
- Health and wellness benefits
Working Hours: Full-time (3 days in-office, up to 2 days remote)
ASSUMPTION: The salary range is estimated based on industry standards for a Head of Communications role in the luxury fashion sector, with adjustments for the maternity cover contract.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Luxury Goods and Jewelry
Company Size: 1,001-5,000 employees
Founded: 1971
Company Description:
- Iconic British lifestyle brand with a playful blend of creativity, community, craft, and culture
- Committed to sustainability and becoming regenerative and circular across all aspects of the business
- B Corp certified
Company Specialties:
- Luxury leather goods
- Ready-to-wear fashion
- Accessories
Company Website: mulberry.com
ASSUMPTION: Mulberry is a well-established luxury brand with a strong commitment to sustainability and ethical business practices.
📊 Role Analysis
Career Level: Senior Management
Reporting Structure: Reports directly to the Global Director of Marketing and Communications
Work Arrangement: Hybrid (3 days in-office, up to 2 days remote)
Growth Opportunities:
- Potential to grow into a permanent role or take on additional responsibilities
- Opportunities to work with high-profile talent and influencers
- Chance to make a significant impact on the brand's global communication strategy
ASSUMPTION: This role offers excellent growth opportunities for the right candidate, with the potential to make a significant impact on the brand's global presence.
🌍 Location & Work Environment
Office Type: Modern, professional office environment
Office Location(s): Kensington Office, London
Geographic Context:
- London is a major global fashion hub
- Kensington is a vibrant, upscale neighborhood with excellent transport links
- Mulberry's headquarters is located in Somerset, with additional offices in the US
Work Schedule: Full-time (3 days in-office, up to 2 days remote)
ASSUMPTION: The hybrid work arrangement offers flexibility and a good work-life balance, while the central London location provides easy access to key industry events and networking opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application and CV screening
- Phone or video call with the HR team
- Face-to-face interview with the Global Director of Marketing and Communications
- Final interview with key stakeholders
Key Assessment Areas:
- Strategic communication planning
- PR and media relations experience
- Leadership and team management skills
- Cultural fit and alignment with Mulberry's values
Application Tips:
- Tailor your CV and cover letter to highlight relevant experience and skills
- Demonstrate your understanding of Mulberry's brand and values
- Prepare examples of successful communication campaigns you've led
- Showcase your ability to work effectively in a hybrid work environment
ATS Keywords: Strategic Communication, PR, Event Management, Team Leadership, Luxury Fashion, Sustainability Communication, Global Branding
ASSUMPTION: The interview process will focus on assessing the candidate's strategic communication skills, industry experience, and cultural fit with Mulberry.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, Word, PowerPoint)
- Launchmetrics
- DMR
- Fashion Monitor
ASSUMPTION: Familiarity with these tools is beneficial, but not essential, as the role requires strong communication skills rather than technical proficiency.
👔 Cultural Fit Considerations
Company Values:
- Honesty
- Dynamism
- Community-oriented spirit
Work Style:
- Collaborative and team-oriented
- Adaptable and resilient
- Strategic and forward-thinking
Self-Assessment Questions:
- How do you embody Mulberry's values in your professional and personal life?
- How do you approach building and maintaining strong relationships with key figures in the media and creative worlds?
- How do you stay organized and manage multiple projects and deadlines in a hybrid work environment?
ASSUMPTION: Mulberry values candidates who are honest, dynamic, and community-oriented, with a strong work ethic and a collaborative approach to problem-solving.
⚠️ Potential Challenges
- Managing multiple projects and teams across different time zones
- Balancing the demands of a hybrid work arrangement
- Adapting to the unique culture and values of a luxury fashion brand
- Navigating the competitive landscape of the global luxury fashion market
ASSUMPTION: These challenges require strong leadership, communication, and organizational skills, as well as a deep understanding of the luxury fashion industry.
📈 Similar Roles Comparison
- Unlike other luxury fashion brands, Mulberry places a strong emphasis on sustainability and ethical business practices
- This role offers a unique opportunity to drive a global communication strategy that aligns with the brand's commitment to sustainability
- Career progression may involve taking on additional responsibilities or transitioning into a permanent role
ASSUMPTION: This role offers a unique blend of strategic communication, sustainability focus, and global brand management, making it an attractive opportunity for the right candidate.
📝 Sample Projects
- Developing and executing a global communication strategy for a major product launch
- Managing a high-profile event with VIP attendees and international media
- Securing extensive editorial coverage for a brand campaign, exceeding targets by 20%
ASSUMPTION: These projects demonstrate the candidate's ability to manage complex, high-stakes communication campaigns and deliver exceptional results.
❓ Key Questions to Ask During Interview
- How does Mulberry support work-life balance for employees working in a hybrid arrangement?
- What are the key priorities for the first 90 days in this role?
- How does Mulberry foster a culture of sustainability and ethical business practices?
- What opportunities are there for professional development and growth within the communications team?
- How does Mulberry collaborate with external agencies and partners to execute global communication strategies?
ASSUMPTION: These questions demonstrate the candidate's interest in the role, company culture, and long-term growth potential.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your CV and cover letter to highlight relevant experience and skills
- Prepare examples of successful communication campaigns you've led
- Showcase your ability to work effectively in a hybrid work environment
- Follow up with the HR team one week after submission, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
