📌 Core Information
🔹 Job Title: Head of Content
🔹 Company: Mutiny
🔹 Location: New York, NY
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: May 29, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing an integrated content strategy to grow and engage the Mutiny community
- Managing customer stories and generating brand awareness
- Translating live conferences into digital content and building a media brand
- Collaborating with cross-functional teams to create compelling content that inspires marketers globally
ASSUMPTION: This role requires a strategic thinker with a strong background in content marketing and a passion for marketing and developing content for marketers.
📋 Key Responsibilities
✅ Grow and engage the Mutiny community by revamping always-on programs like the newsletter and SEO strategy
✅ Create and execute an omni-channel integrated content strategy
✅ Collaborate with the PMM and CX team to interview and publish customer stories that demonstrate thought leadership
✅ Translate live conferences into a digital series and playbooks using film and brand agencies
✅ Generate brand awareness through PR, social media content, and community building
✅ Take risks, have fun, and stand out in creating engaging and viral content
ASSUMPTION: This role requires a high level of creativity, adaptability, and the ability to work well under pressure in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Journalism, or a related field (or equivalent experience)
Experience: 9+ years of experience in content marketing in B2B marketing
Required Skills:
- Proven track record of growing and engaging audiences in a B2B setting
- Excellent writing skills with a clear, concise, and creative style
- Strong project management skills and the ability to stay organized and meet deadlines
- Experience with SEO and AI content tools
- Ability to thrive in a dynamic, fast-paced environment and create structure from ambiguity
Preferred Skills:
- Experience writing about ABM or personalization
- Experience with film and brand agencies
- Fluency in additional languages (a plus)
ASSUMPTION: Candidates with a strong blend of creativity, business acumen, and the ability to execute projects successfully will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $165,000 - $180,000 USD per year (estimated based on industry standards for a senior content marketing role in New York City)
Benefits:
- Quarterly offsites in fun cities
- Flexible paid time off and generous parental leave
- 100% medical, dental, and vision coverage
- $1,500 WFH stipend
Working Hours: Full-time (40 hours per week), with flexibility for remote work as needed
ASSUMPTION: The estimated salary range is based on industry standards for a senior content marketing role in New York City, with consideration for the company's size and stage of growth.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on AI-powered 1:1 marketing experiences and account intelligence for B2B companies
Company Size: 51-200 employees (mid-sized company, offering opportunities for growth and impact)
Founded: 2018 (relatively young company with a dynamic work environment)
Company Description:
- Mutiny helps B2B companies generate pipeline and revenue from their target accounts through AI-powered 1:1 microsites and account intelligence
- Backed by prominent investors, including Sequoia Capital, Tiger Global, Insight Partners, Cowboy Ventures, and Y Combinator
- Committed to empowering individuals of all backgrounds, experiences, and identities to reach their potential, with a 50% male-to-female ratio in investors and a diverse team
Company Specialties:
- SaaS
- Marketing
- Account Based Marketing
Company Website: mutinyhq.com
ASSUMPTION: Mutiny's focus on AI-powered marketing experiences and account intelligence sets it apart in the B2B software development industry, offering unique opportunities for growth and innovation.
📊 Role Analysis
Career Level: Senior (this role offers the opportunity to lead and shape Mutiny's content strategy and brand)
Reporting Structure: Reports directly to the Head of Marketing (opportunity to work closely with leadership and influence the company's marketing direction)
Work Arrangement: On-site in New York City (with flexibility for remote work as needed)
Growth Opportunities:
- Potential to build and lead a content team as the company grows
- Exposure to real business problems and the chance to help scale the company
- Opportunity to create a name for oneself by working with fast-growing B2B SaaS companies
ASSUMPTION: This role offers significant growth potential, as Mutiny is a mid-sized company with a strong focus on innovation and expansion.
🌍 Location & Work Environment
Office Type: On-site in New York City (with a thriving in-office culture)
Office Location(s): Manhattan, New York City
Geographic Context:
- New York City offers a vibrant and dynamic work environment, with access to a diverse range of industries and professionals
- The city's cultural scene and amenities provide ample opportunities for networking and personal growth
- Mutiny's office is centrally located in Manhattan, offering easy access to public transportation and nearby attractions
Work Schedule: Full-time (40 hours per week), with flexibility for remote work as needed
ASSUMPTION: Mutiny's commitment to a thriving in-office culture in New York City ensures a collaborative and engaging work environment for employees.
💼 Interview & Application Insights
Typical Process:
- Round 1: Meet with the Head of Revenue Marketing to discuss experience and career goals (45 minutes)
- Round 2: Meet with members of the marketing and CX teams to dive deeper into experience (two 45-minute interviews)
- Round 3: Present a creative campaign idea to the interview panel (45 minutes)
Key Assessment Areas:
- Content marketing experience and strategy
- Creativity and ability to think front to end of a campaign
- Alignment with Mutiny's values and company culture
Application Tips:
- Tailor your resume and cover letter to highlight your content marketing experience and achievements
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and adaptability
- Research Mutiny's company values and be prepared to discuss how you embody them in your work
ATS Keywords: Content Marketing, B2B Marketing, Project Management, SEO, Social Media, Community Engagement, Creative Thinking, Audience Growth, AI Content Tools, Personalization, Brand Awareness, Thought Leadership, Writing, Marketing Innovation, User Experience Optimization, Viral Content
ASSUMPTION: Mutiny's hiring process is designed to assess candidates' strategic thinking, creativity, and cultural fit, with a focus on finding the best fit for both the company and the individual.
🛠️ Tools & Technologies
- AI content tools (e.g., Copy.ai, Frase, or similar)
- SEO tools (e.g., SEMrush, Ahrefs, or similar)
- Project management tools (e.g., Asana, Trello, or similar)
- Content management systems (e.g., WordPress, HubSpot, or similar)
ASSUMPTION: Mutiny's use of AI content tools and SEO-focused strategies requires candidates to be comfortable with and proficient in using relevant technologies.
👔 Cultural Fit Considerations
Company Values:
- Work should feel like play
- Faster always wins
- Stir the pot, regularly
- Do the right thing when no one’s watching
- All hands on deck
- Live in the world you want to change
Work Style:
- Fast-paced and dynamic, with a focus on execution and results
- Collaborative and cross-functional, with a strong emphasis on teamwork and communication
- Innovative and forward-thinking, with a commitment to staying at the forefront of content marketing trends
Self-Assessment Questions:
- How do you embody Mutiny's values in your work, and how do they influence your approach to content marketing?
- How do you stay organized and manage multiple projects and deadlines in a fast-paced environment?
- How do you approach taking risks and thinking creatively to generate engaging and viral content?
ASSUMPTION: Mutiny's company values and work style require candidates to be adaptable, creative, and committed to working collaboratively in a fast-paced environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Generating engaging and viral content that stands out in a crowded B2B marketing landscape
- Balancing the need for creativity with the need for strategic, data-driven decision-making
- Adapting to a dynamic work environment and company growth
ASSUMPTION: These challenges require candidates to be adaptable, creative, and strategic in their approach to content marketing.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this role requires a strong focus on AI-powered content creation and personalization
- Mutiny's focus on ABM and target account marketing sets it apart from companies with more general marketing strategies
- This role offers the opportunity to build and shape Mutiny's content strategy and brand, rather than working within an established framework
ASSUMPTION: This role is unique in its focus on AI-powered content creation and personalization, offering candidates the opportunity to work at the forefront of B2B marketing innovation.
📝 Sample Projects
- Developing and executing a content strategy to grow and engage Mutiny's community, including revamping the newsletter and SEO strategy
- Managing customer stories and generating brand awareness through PR, social media content, and community building
- Translating live conferences into a digital series and playbooks, using film and brand agencies to augment and uplevel the content
ASSUMPTION: These sample projects highlight the strategic, creative, and collaborative nature of the Head of Content role at Mutiny.
❓ Key Questions to Ask During Interview
- How does Mutiny support the growth and development of its content team?
- What are the biggest challenges facing the content team in the next 6-12 months, and how can this role help address them?
- How does Mutiny's commitment to a thriving in-office culture in New York City impact the work environment and company dynamics?
- What opportunities are there for growth and advancement within the content team and the company as a whole?
- How does Mutiny approach diversity, equity, and inclusion in its content creation and marketing strategies?
ASSUMPTION: These questions help candidates better understand Mutiny's company culture, growth opportunities, and commitment to diversity and inclusion.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your content marketing experience and achievements
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and adaptability
- Research Mutiny's company values and be prepared to discuss how you embody them in your work
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
