π Core Information
πΉ Job Title: Head of Corporate Communications
πΉ Company: Change.org
πΉ Location: United States (Remote OK)
πΉ Job Type: Full-Time
πΉ Category: Communications & PR
πΉ Date Posted: April 10, 2025
πΉ Experience Level: 7+ years
πΉ Remote Status: Remote OK (Preferred: New York or DC)
π Job Overview
Key aspects of this role include:
- Building and promoting the Change.org brand in the US through strategic communication and media outreach.
- Crafting compelling pitches to elevate the brand messaging and drive awareness with key audiences.
- Developing and maintaining strong relationships with national media personalities and influencers.
- Leading proactive national media outreach initiatives to secure top-tier media placements.
- Collaborating with internal teams to align media strategies and capitalize on timely media opportunities.
ASSUMPTION: This role requires a high level of strategic thinking, creativity, and strong communication skills to effectively communicate the Change.org brand story and drive awareness among key audiences.
π Key Responsibilities
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Craft compelling, creative, and strategic pitches that effectively communicate the Change.org brand story, driving increased brand awareness, adoption, and sustained engagement among key audiences.
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Develop, nurture, and maintain robust, lasting relationships with influential national media personalities, including producers, editors, journalists, podcast hosts, and digital influencers.
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Lead proactive national media outreach initiatives, consistently securing top-tier media placements through the identification and strategic pitching of impactful and newsworthy stories.
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Collaborate seamlessly with internal teams on the design and execution of targeted US campaigns, aligning media strategies and capitalizing on timely media opportunities to maximize brand visibility.
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple priorities and deadlines.
π― Required Qualifications
Education: Bachelor's degree in Communications, Journalism, Public Relations, or a related field (or equivalent experience)
Experience: 7+ years of direct experience within media, strategic communications, and public relations, ideally within high-profile environments
Required Skills:
- Extensive and active network with national media professionals, including producers, editors, journalists, influencers, bookers, and podcast hosts, along with a proven history of securing high-profile media coverage.
- Exceptional written and verbal communication abilities, demonstrating clarity, persuasion, and effectiveness across diverse channels.
- Proven experience in high-quality content production, capable of tailoring content to varied platforms and audience needs.
- Demonstrated ability to influence internal stakeholders and external partners, effectively driving strategic communication objectives.
- Deep and current understanding of the evolving media landscape, with strategic insights into leveraging the most influential and relevant channels to amplify brand presence and message resonance.
Preferred Skills:
- Crisis Communication Expertise: Proven experience in developing and implementing crisis communication strategies, effectively managing high-pressure situations to safeguard and enhance the organization's reputation.
- Digital Media Proficiency: Demonstrated ability to leverage digital communication tools and social media platforms to engage audiences, monitor public sentiment, and disseminate information effectively.
ASSUMPTION: Strong industry connections and a proven track record of securing top-tier media coverage are essential for success in this role.
π° Compensation & Benefits
Salary Range: $176,500 - $186,000 per year (varies by location)
Benefits:
- Competitive benefits package (details not specified)
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is based on the company's compensation philosophy and may vary depending on the location and cost of labor.
π Applicant Insights
π Company Context
Industry: Change.org is a global social impact business and the world's largest social change platform, with over 100 million users and a 100% user-generated revenue model.
Company Size: 51-200 employees (as of 2025)
Founded: 2007 (as a non-profit foundation, the company was founded in 2016 as a for-profit entity)
Company Description:
- Change.org is dedicated to empowering people to create the change they want to see in their communities and the world.
- The platform enables users to launch campaigns, mobilize supporters, and win victories for social change.
- Change.org has helped users win campaigns for various causes, including environmental conservation, human rights, and social justice.
Company Specialties:
- Social change platform
- Petition creation and mobilization
- Grassroots organizing and advocacy
- Community building and engagement
Company Website: change.org
ASSUMPTION: Change.org's mission and values are centered around empowering individuals and communities to create positive social change.
π Role Analysis
Career Level: Senior-level role, reporting directly to the VP of Communications
Reporting Structure: This role does not have direct reports but will collaborate with various internal teams, including Marketing & Communications, Campaigns, and Product.
Work Arrangement: Remote OK (Preferred: New York or DC)
Growth Opportunities:
- Potential to shape the company's communication strategy and brand narrative
- Opportunity to work with high-profile media outlets and influencers
- Possibility to grow within the organization as the company expands its presence and impact
ASSUMPTION: This role offers significant growth potential for the right candidate, as Change.org continues to grow and expand its impact.
π Location & Work Environment
Office Type: Remote-first company with no physical headquarters
Office Location(s): United States (Remote OK)
Geographic Context:
- The United States has a diverse media landscape, with numerous national and regional outlets.
- Change.org's user base spans the entire country, with campaigns launched in all 50 states.
- The role requires a strong understanding of the US media landscape and the ability to navigate regional differences.
Work Schedule: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The remote nature of this role requires strong self-motivation, time management, and communication skills to succeed in a distributed team environment.
πΌ Interview & Application Insights
Typical Process:
- 30-minute Recruiter Screen
- 30-minute Hiring Manager Screen
- Timed assessment
- Team Interview
- Executive Interview
Key Assessment Areas:
- Communication skills and ability to craft compelling pitches
- Media relations experience and understanding of the US media landscape
- Strategic thinking and problem-solving abilities
- Cultural fit and alignment with Change.org's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your media relations experience, strategic communication skills, and ability to work collaboratively in a remote team environment.
- Prepare examples of successful media outreach campaigns and top-tier media placements you've secured in the past.
- Be ready to discuss your understanding of the US media landscape and your ideas for elevating the Change.org brand.
ATS Keywords: Media Relations, Strategic Communications, Public Relations, Brand Storytelling, Influencer Engagement, Media Outreach, Networking, Crisis Communication, Digital Media Proficiency
ASSUMPTION: Change.org's hiring process is designed to assess candidates' communication skills, strategic thinking, and cultural fit with the organization's mission and values.
π οΈ Tools & Technologies
- Media databases and monitoring tools (e.g., Muck Rack, Agility PR Solutions, Cision)
- Project management and collaboration tools (e.g., Asana, Trello, Slack)
- Communication and presentation tools (e.g., Google Workspace, Microsoft Office)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and responsibilities.
π Cultural Fit Considerations
Company Values:
- Empowerment: Change.org believes in the power of individuals to create change and supports their users in mobilizing communities and winning campaigns.
- Innovation: The company continually seeks new ways to leverage technology and data to improve its platform and increase its impact.
- Collaboration: Change.org fosters a culture of teamwork and collaboration, both internally and with its user community.
Work Style:
- Remote-friendly and flexible work arrangements
- Fast-paced and dynamic environment, with a focus on results and impact
- Strong emphasis on communication, collaboration, and cross-functional teamwork
Self-Assessment Questions:
- Do you share Change.org's commitment to empowering individuals and communities to create positive social change?
- Are you comfortable working in a remote, distributed team environment and managing your time effectively?
- Do you thrive in a fast-paced, dynamic work environment and enjoy collaborating with diverse teams to achieve shared goals?
ASSUMPTION: Change.org values candidates who are passionate about its mission, self-motivated, and able to work effectively in a remote team environment.
β οΈ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced, dynamic work environment
- Navigating the complex and evolving US media landscape to secure top-tier media placements
- Balancing the need for strategic, long-term communication planning with the demands of timely, reactive media opportunities
- Adapting to a remote work environment and managing remote team dynamics
ASSUMPTION: These challenges require strong project management, communication, and adaptability skills to succeed in this role.
π Similar Roles Comparison
- Compared to other corporate communications roles, this position places a greater emphasis on media relations and securing top-tier media coverage.
- Unlike many corporate communications roles, this position does not involve managing a team of communications professionals.
- Career progression in this role may involve moving into a more senior leadership position within the organization, as opposed to managing a larger team.
ASSUMPTION: This role offers unique opportunities and challenges compared to other corporate communications positions, requiring a strategic and adaptable approach.
π Sample Projects
- Developing and executing a strategic media outreach campaign to launch a high-profile Change.org petition, securing top-tier media placements and driving significant traffic and engagement
- Managing a crisis communication situation, such as a high-profile backlash against a Change.org campaign, and developing effective messaging to mitigate reputational damage
- Collaborating with internal teams to create targeted media content and materials for a major campaign launch, aligning with the overall brand narrative and messaging strategy
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and challenges faced by the Head of Corporate Communications at Change.org.
β Key Questions to Ask During Interview
- Can you describe the company's approach to measuring the impact of media coverage and how this role contributes to overall brand awareness and engagement?
- How does the company support work-life balance for remote employees, and what resources are available to facilitate effective remote collaboration and communication?
- Can you provide examples of successful media outreach campaigns led by the company, and what factors contributed to their success?
- How does the company approach diversity, equity, and inclusion in its internal communications and external messaging, and what role does this position play in promoting these values?
- What opportunities exist for professional growth and development within the company, and how does the organization support the advancement of its employees?
ASSUMPTION: These questions help candidates better understand the role, the company culture, and the opportunities for professional growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://jobs.lever.co/change.org/6540568003
- Tailor your resume and cover letter to highlight your media relations experience, strategic communication skills, and ability to work collaboratively in a remote team environment.
- Prepare examples of successful media outreach campaigns and top-tier media placements you've secured in the past.
- Be ready to discuss your understanding of the US media landscape and your ideas for elevating the Change.org brand.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.