📌 Core Information
🔹 Job Title: Head of Data - Audience & Marketing Insights
🔹 Company: Believe
🔹 Location: Paris, Île-de-France, France
🔹 Job Type: Full-time
🔹 Category: Music Industry
🔹 Date Posted: 2025-07-03
🔹 Experience Level: 5-7 years
🔹 Remote Status: On-site (Paris office)
🚀 Job Overview
Key aspects of this role include:
- Leading a team of business and data analysts to execute Audience Development and Marketing analyses
- Ensuring alignment with strategic goals and developing the team
- Collaborating with various teams to collect analysis needs and improve processes
- Integrating and maintaining new data sources and implementing new ML models
ASSUMPTION: This role requires a strong understanding of data analysis, marketing impact concepts, and DSP landscape, as well as excellent communication and leadership abilities.
📋 Key Responsibilities
✅ Oversee the execution of Artist and Audience Development & Marketing analysis roadmap, ensuring timeliness, consistency, and accuracy of the team's output
✅ Understand consumption patterns, relevant signals, and marketing levers to inform and support strategy and drive value externalization for artists and labels
✅ Collaborate with Business, Marketing, and Product teams to collect analysis needs and build and execute relevant analytical plans
✅ Collaborate with Data Engineering and Data Science departments to integrate new data sources and support the implementation of new ML models
✅ Improve structure, processes, and methodologies, and support and develop data analysts within the team
ASSUMPTION: This role involves a high degree of collaboration and cross-functional work, requiring strong communication and stakeholder engagement skills.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Statistics, Mathematics, Economics, or a related discipline)
Experience: 5-7 years of experience in data analysis or a related field, with a track record of working on advanced statistics
Required Skills:
- Advanced analytical skills and technical proficiency in big data, data science concepts, and data analysis & BI tools (SQL, Snowflake, Power BI or equivalent)
- Clarity and structure in navigating complex data ecosystems and delivering simple, thorough messages to stakeholders
- Savviness with key marketing impact concepts and KPIs (marketing funnel, ROI, Return on Ad Spend, etc.)
- Savviness with DSP landscape, including DSP specificities and new features
- Excellent communication and leadership abilities, with experience in cross-functional collaboration and mentoring
Preferred Skills:
- Experience in the music industry or related fields
- Fluency in additional languages (French would be an asset)
ASSUMPTION: Candidates with experience in data analysis, marketing, or a related field, and a strong understanding of the music industry, are likely to be the best fit for this role.
💰 Compensation & Benefits
Salary Range: €70,000 - €90,000 per year (based on industry standards for similar roles in Paris)
Benefits:
- Tailor-made training and coaching program
- Remote working policy
- Wellness program
- Access to Eutelmed, a digital mental health and well-being platform
- Healthy and eco-responsible company restaurant
- Individual or family health insurance
- CSE benefits
- Rooftop
- Gym with free classes
- Ambassador program
- Sustainable mobility package
- 5 calendar days 2nd parent leave with 100% pay
Working Hours: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The salary range is estimated based on industry standards for similar roles in Paris. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Music Industry - Believe is one of the world’s leading digital music companies, focusing on developing independent artists and labels in the digital world.
Company Size: 1,001-5,000 employees - Believe offers a large, diverse work environment with ample opportunities for growth and collaboration.
Founded: 2005 - Believe has been operating in the music industry for over 20 years, providing a stable and experienced work environment.
Company Description:
- Believe's mission is to develop independent artists and labels in the digital world by providing them the solutions they need to grow their audience at each stage of their career and development.
- Believe offers various solutions through a portfolio of brands, including TuneCore, Nuclear Blast, Naïve, Groove Attack, and AllPoints.
- Believe is listed on compartment A of the regulated market of Euronext Paris (Ticker: BLV, ISIN: FR0014003FE9).
Company Specialties:
- Music
- Digital Distribution
- Label Services
- Video
- Artist
- Tech
- Services
- Analytics
- and Marketing Services
Company Website: www.believe.com
ASSUMPTION: Believe's focus on independent artists and labels allows for a unique and dynamic work environment, with opportunities to work on a wide range of projects and collaborate with diverse teams.
📊 Role Analysis
Career Level: Mid-level to senior - This role requires a balance of technical expertise, leadership, and strategic thinking, placing it at a mid-level to senior career stage.
Reporting Structure: Reports directly to the Global Data Director, with oversight of a team of business and data analysts.
Work Arrangement: On-site (Paris office) with remote work flexibility - This role requires regular on-site presence in the Paris office but offers flexibility for remote work.
Growth Opportunities:
- Potential for career progression within the Data Insights organization or other departments within Believe
- Opportunities to work on diverse projects and collaborate with various teams, fostering skill development and growth
- Believe's focus on employee development and training programs
ASSUMPTION: This role offers significant growth opportunities, both in terms of career progression and skill development, within Believe's large and diverse organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace - Believe's Paris office is located in the 17th arrondissement, offering a modern and collaborative work environment.
Office Location(s): 24, Rue Toulouse-Lautrec, Paris, Île-de-France 75017, FR
Geographic Context:
- Paris is a vibrant, multicultural city with a rich history and a thriving music scene
- The 17th arrondissement is a bustling, residential area with easy access to public transportation and numerous amenities
- Believe's office is located near the Porte de Champerret metro station, providing convenient access to the rest of the city
Work Schedule: Full-time (40 hours per week), with flexibility for remote work - This role follows a standard full-time work schedule, with flexibility for remote work as needed.
ASSUMPTION: Believe's Paris office offers a modern, collaborative work environment, with convenient access to public transportation and nearby amenities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical assessment or case study presentation
- On-site or video interview with the hiring manager and team members
- Final decision and job offer
Key Assessment Areas:
- Technical proficiency in data analysis and BI tools
- Understanding of marketing impact concepts and KPIs
- Savviness with DSP landscape and relevant data analysis
- Excellent communication and leadership abilities
- Alignment with Believe's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for technical assessments or case studies by brushing up on your data analysis skills and researching Believe's business and marketing strategies
- Demonstrate your understanding of the music industry and Believe's unique value proposition during interviews
- Showcase your ability to work collaboratively and lead teams in a dynamic, fast-paced environment
ATS Keywords: Data analysis, marketing impact, DSP landscape, team leadership, stakeholder engagement, cross-functional collaboration, mentoring, advanced statistics, data science concepts, data analysis & BI tools (SQL, Snowflake, Power BI or equivalent)
ASSUMPTION: Believe's recruitment process is designed to assess candidates' technical skills, industry knowledge, and cultural fit, with a focus on data analysis, marketing, and leadership abilities.
🛠️ Tools & Technologies
- SQL
- Snowflake
- Power BI or equivalent data analysis & BI tools
- Relevant marketing and data analysis software (e.g., Google Analytics, Tableau, etc.)
ASSUMPTION: This role requires proficiency in data analysis & BI tools, with a focus on SQL, Snowflake, and Power BI or equivalent tools. Familiarity with relevant marketing and data analysis software is also beneficial.
👔 Cultural Fit Considerations
Company Values:
- Passion for music and artists
- Expertise and innovation
- Collaboration and teamwork
- Respect and fairness
- Transparency
Work Style:
- Dynamic and fast-paced
- Collaborative and cross-functional
- Data-driven and strategic
- Focused on artist and label development
Self-Assessment Questions:
- How do your personal values align with Believe's company values?
- How do you approach working collaboratively with diverse teams in a fast-paced environment?
- How do you balance technical expertise with strategic thinking and leadership in your role?
ASSUMPTION: Believe's company culture emphasizes passion for music, expertise, collaboration, respect, transparency, and a dynamic, data-driven work environment. Candidates should assess their fit with these values and work style considerations.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment may require adaptability and flexibility
- Collaborating with diverse teams and stakeholders may present communication and coordination challenges
- Navigating a complex and heterogeneous data ecosystem may require strong analytical and problem-solving skills
- Believe's focus on independent artists and labels may present unique challenges and opportunities in terms of project scope and scale
ASSUMPTION: This role presents unique challenges and opportunities, requiring candidates to be adaptable, collaborative, and skilled in navigating complex data ecosystems and working with diverse teams.
📈 Similar Roles Comparison
- Compared to similar roles in the music industry, this role places a greater emphasis on data analysis and marketing impact concepts
- Believe's focus on independent artists and labels differentiates this role from those in larger, more established record labels or streaming services
- Career progression in this role may follow a path towards senior data analysis or management roles within Believe or other music industry organizations
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in the music industry, with a focus on data analysis, marketing impact, and independent artist and label development.
📝 Sample Projects
- Conducting a comprehensive analysis of artist development trends across DSPs to inform Believe's artist development strategies
- Evaluating the impact of on-platform marketing levers to optimize Believe's marketing and product strategies
- Developing and implementing new ML models to predict artist growth and identify emerging trends in the music industry
ASSUMPTION: These sample projects illustrate the range of data analysis and strategic thinking required for this role, focusing on artist development, marketing impact, and emerging trends in the music industry.
❓ Key Questions to Ask During Interview
- How does this role fit into Believe's overall data strategy and how will my work impact the company's goals?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Believe support the professional development and growth of its employees, particularly in data analysis and leadership roles?
- What are the most challenging aspects of working in a fast-paced, dynamic environment like Believe, and how can I best prepare for them?
- How does Believe's focus on independent artists and labels influence the scope and scale of projects in this role?
ASSUMPTION: These key questions help candidates assess the strategic fit of the role, understand the company's priorities and culture, and prepare for the unique challenges and opportunities presented by this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the LinkedIn job posting
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for technical assessments or case studies by brushing up on your data analysis skills and researching Believe's business and marketing strategies
- Demonstrate your understanding of the music industry and Believe's unique value proposition during interviews
- Showcase your ability to work collaboratively and lead teams in a dynamic, fast-paced environment
- Follow up with the hiring manager one week after your final interview to express your continued interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
