📌 Core Information
🔹 Job Title: Head of Eco Marketing
🔹 Company: bondex app
🔹 Location: United Kingdom
🔹 Job Type: Full-Time
🔹 Category: Marketing & PR
🔹 Date Posted: February 11, 2025
🔹 Experience Level: Mid-Senior level (5-10 years)
🔹 Remote Status: Remote (United Kingdom)
🚀 Job Overview
Key aspects of this role include:
- Overseeing marketing events and PR to ensure consistency with Orderly Network’s strategy
- Planning and executing logistics for events, including budgeting, invoicing, and vendor management
- Managing branding, communication, and PR strategies, including press release writing and media coverage
- Staying up-to-date on local and global crypto trends, updates, and best practices
ASSUMPTION: This role requires a strategic mindset to align events and PR with the company's vision and a strong operational focus to manage event logistics and vendor relationships.
📋 Key Responsibilities
✅ Oversee marketing events/PR to ensure consistency with Orderly Network’s strategy
✅ Brainstorming and implementing event plans and concepts that align with Orderly Network's vision
✅ Handling budgeting, invoicing, contracts, and negotiations with vendors and sponsors
✅ Planning and execution of logistics for Orderly Network hosted/co-hosted events, including site location scouting and preparation, stage management, speaker, and content support
✅ Working closely with the team to manage branding, communication, and PR strategies, including drafting and seeding press releases, and securing media coverage
✅ Creating event promotional materials, including website page development, email marketing, social media, and registration site information
✅ Identifying networking events for team members to attend
✅ Conducting media monitoring and industry Share of Voice analysis, providing actionable insights and recommendations
✅ Coordinating and attending events, representing Orderly Network, and managing on-site media relations
✅ Staying up-to-date on local and global crypto trends, updates, and best practices
ASSUMPTION: This role involves a mix of strategic planning, operational execution, and stakeholder management, requiring strong organizational skills and the ability to multitask.
🎯 Required Qualifications
Education: Bachelor's degree in Communications, Public Relations, Marketing, or a related field is highly desired but not strictly required.
Experience: Minimum 4 years of experience in event management and Public Relations, Communications, or Media Relations, preferably within the fintech, crypto, or Web3 industry.
Required Skills:
- Proven track record in managing successful PR campaigns, including press release writing and distribution
- History of securing media coverage
- Exceptional written and verbal communication skills
- Strong understanding of the global and local media landscape, including traditional and digital media channels
- Ability to effectively manage multiple projects and meet tight deadlines
- Strong project management experience
Preferred Skills:
- Familiarity with platforms such as Twitter Spaces and Discord
- Solid understanding of DeFi, blockchain, and cryptocurrencies
- Willingness to travel for events and community meetups
- Passion or interest to learn more about the crypto and Web3 industry
ASSUMPTION: While a degree in a related field is preferred, the company may consider candidates with equivalent experience and strong portfolios.
💰 Compensation & Benefits
Salary Range: £60,000 - £80,000 per year (AI-estimated based on experience level and industry standards)
Benefits:
- Competitive benefits package
- Opportunities for professional development and growth
- Flexible working hours and remote work options
Working Hours: Full-time (40 hours per week), with flexibility for event attendance and stakeholder management
ASSUMPTION: The salary range is estimated based on industry standards for mid-senior level marketing roles in the UK. The actual salary may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Fintech, focusing on decentralized finance (DeFi) and Web3 technologies
Company Size: Small to medium-sized (51-200 employees), offering a dynamic and agile work environment
Founded: 2020, with a brief history focused on innovation and growth in the DeFi space
Company Description:
- bondex app is a leading provider of decentralized exchange (DEX) aggregator services, enabling users to access liquidity from various sources
- The company aims to make DeFi accessible to a broader audience by simplifying the user experience and improving liquidity
- bondex app is committed to sustainability and eco-friendly practices, reflected in this role's focus on eco-marketing
Company Specialties:
- DEX aggregation
- DeFi liquidity provision
- User-friendly DeFi platforms
- Sustainable and eco-friendly practices in blockchain and cryptocurrencies
Company Website: bondex-app.com
ASSUMPTION: bondex app is a growing company in the competitive DeFi landscape, focusing on innovation and sustainability to differentiate itself.
📊 Role Analysis
Career Level: Mid-Senior level, with opportunities for growth and leadership within the marketing team
Reporting Structure: This role reports directly to the Chief Marketing Officer (CMO) and may oversee junior marketing team members or event coordinators
Work Arrangement: Remote (United Kingdom), with flexibility for on-site attendance at events and meetings
Growth Opportunities:
- Potential to lead and grow the marketing team as the company expands
- Opportunities to work on high-impact projects and initiatives in the fast-growing DeFi industry
- Chance to develop expertise in eco-marketing and sustainability within the blockchain and cryptocurrency space
ASSUMPTION: This role offers significant growth potential as the company continues to expand and solidify its position in the DeFi market.
🌍 Location & Work Environment
Office Type: Remote-first, with occasional on-site attendance at events and meetings
Office Location(s): United Kingdom (with flexibility for remote work)
Geographic Context:
- The United Kingdom is home to a thriving fintech industry, with a strong focus on innovation and collaboration
- The country offers a high quality of life, with vibrant cities and a rich cultural heritage
- The United Kingdom is at the forefront of sustainable and eco-friendly practices, aligning with the role's focus on eco-marketing
Work Schedule: Full-time (40 hours per week), with flexibility for event attendance and stakeholder management
ASSUMPTION: The remote work arrangement offers flexibility and work-life balance, while occasional on-site attendance ensures collaboration and team cohesion.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interviews with the hiring manager and relevant team members
- Final interview with the CMO
Key Assessment Areas:
- Event management and planning skills
- PR and communication strategies
- Understanding of the fintech and crypto industries
- Alignment with the company's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of the fintech and crypto industries, and the company's mission and values
- Showcase your event management and PR skills with examples from previous roles or personal projects
ATS Keywords: Event Management, Public Relations, Communications, Media Relations, Project Management, Press Release Writing, Media Coverage, Digital Media, Budgeting, Negotiation, Branding, Social Media, DeFi, Blockchain, Cryptocurrencies, Networking
ASSUMPTION: The application process may vary depending on the volume of applicants and the company's hiring needs.
🛠️ Tools & Technologies
- Event planning and management tools (e.g., Eventbrite, Bizzabo)
- PR and communication tools (e.g., Muck Rack, Agility PR Solutions)
- Social media management tools (e.g., Hootsuite, Buffer)
- Crypto and blockchain research tools (e.g., CoinMarketCap, DappRadar)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and industry standards.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Sustainability
- User-centricity
Work Style:
- Agile and dynamic, with a focus on continuous improvement
- Collaborative and inclusive, with a strong emphasis on teamwork
- Results-driven, with a focus on delivering high-impact projects and initiatives
Self-Assessment Questions:
- Do you share the company's commitment to innovation and sustainability?
- Are you comfortable working in a dynamic and agile environment, with a focus on continuous improvement?
- Do you thrive in collaborative and inclusive work environments, and are you able to deliver results in a team setting?
ASSUMPTION: bondex app values candidates who align with their mission and values, and who are able to thrive in their dynamic and collaborative work environment.
⚠️ Potential Challenges
- The fast-paced and evolving nature of the fintech and crypto industries may require quick adaptation and learning
- The role may involve working with tight deadlines and managing multiple projects simultaneously
- The remote work arrangement may present challenges in maintaining work-life balance and staying connected with the team
- The focus on eco-marketing may require additional research and learning about sustainable and eco-friendly practices in the blockchain and cryptocurrency space
ASSUMPTION: These challenges can be mitigated with strong organizational skills, effective time management, and a commitment to continuous learning and adaptation.
📈 Similar Roles Comparison
- This role is similar to a Head of Marketing or Marketing Director position, with a focus on event management and PR
- However, this role is unique in its focus on eco-marketing and sustainability within the blockchain and cryptocurrency space
- Career paths may include progression to Chief Marketing Officer or other executive leadership roles within the company or the broader fintech industry
ASSUMPTION: While this role shares similarities with other marketing leadership positions, its unique focus on eco-marketing and sustainability sets it apart.
📝 Sample Projects
- Planning and executing a successful decentralized finance (DeFi) conference, with a focus on sustainability and eco-friendly practices
- Developing and implementing a strategic PR campaign to raise awareness of a new eco-friendly blockchain project
- Managing a team to create and distribute press releases, and secure media coverage for a series of high-impact fintech events
ASSUMPTION: These sample projects demonstrate the strategic, operational, and stakeholder management aspects of the role, and provide insight into the types of initiatives the successful candidate may work on.
❓ Key Questions to Ask During Interview
- Can you describe the company's approach to eco-marketing and sustainability within the blockchain and cryptocurrency space?
- How does this role fit into the company's overall marketing strategy, and how will it contribute to the company's growth and success?
- What are the key priorities for this role in the first 90 days, and how will they align with the company's broader goals and objectives?
- How does the company support the professional development and growth of its marketing team members?
- What is the company's approach to work-life balance and employee well-being, particularly in a remote work environment?
ASSUMPTION: These questions demonstrate a candidate's interest in the company's mission and values, as well as their commitment to understanding the role's priorities and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your event management and PR work, and be ready to discuss them in detail during the interview
- Research the fintech and crypto industries, and the company's mission and values, to demonstrate your understanding and alignment
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
