📌 Core Information
🔹 Job Title: Head of Growth
🔹 Company: Truv
🔹 Location: Remote
🔹 Job Type: Full-time
🔹 Category: Financial Services
🔹 Date Posted: June 20, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Defining and executing Truv’s go-to-market strategy focused on pipeline generation.
- Building, leading, and scaling a high-performing pipeline-generating team.
- Designing and implementing phone-driven outbound strategies and collaborating with growth engineers to automate scalable GTM processes.
- Partnering closely with sales, product, and marketing to align pipeline initiatives with company objectives.
ASSUMPTION: This role requires a strong background in B2B sales and outbound strategies. The ideal candidate will have experience leading teams and working with sales/marketing technology.
📋 Key Responsibilities
✅ Define and execute Truv’s go-to-market strategy focused on pipeline generation.
✅ Build, lead, and scale a high-performing pipeline-generating team.
✅ Design and implement phone-driven outbound strategies and collaborate with growth engineers to automate scalable GTM processes.
✅ Write high-impact, compelling copy and develop call scripts and phone-based go-to-market playbooks.
✅ Scale and optimize the use of tools such as HubSpot, Clay, and PowerDialers.
✅ Partner closely with sales, product, and marketing to align pipeline initiatives with company objectives.
✅ Track and report on pipeline metrics, using data to refine and improve strategies.
ASSUMPTION: The role requires a balance of strategic thinking, strong communication skills, and analytical prowess to succeed.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field (or equivalent experience).
Experience: Proven B2B sales experience and a strong track record in building phone-driven outbound strategies.
Required Skills:
- Proven B2B sales experience.
- Strong track record in building phone-driven outbound strategies and playbooks.
- Experience working with GTM engineers to automate go-to-market processes.
- Ability to lead and scale teams dedicated to pipeline generation.
- Skilled in tools like HubSpot, Clay, and other sales/marketing technology.
- Strong ability to write persuasive copy and execute phone-based sales strategies.
- Analytical and data-driven, with experience reporting on growth and pipeline performance.
Preferred Skills:
- Experience in the financial services industry.
- Familiarity with mortgage lending or consumer lending processes.
ASSUMPTION: The ideal candidate will have a proven track record in B2B sales and outbound strategies, with experience leading teams and working with sales/marketing technology.
💰 Compensation & Benefits
Salary Range: $120,000 - $180,000 per year
Benefits:
- Fully remote work environment.
- Competitive salary and equity package.
- Health, dental, and vision insurance.
- 401(k) plan.
- Flexible time off.
- Opportunity to help shape the future of financial data access.
Working Hours: Full-time, typically 40 hours per week, with flexibility for the right candidate.
ASSUMPTION: The salary range is based on industry standards for a Head of Growth role with 5-10 years of experience and takes into account the company's size and stage.
📌 Applicant Insights
🔍 Company Context
Industry: Truv operates in the financial services industry, specifically focusing on consumer-permissioned data platforms for income and employment verification, asset verification, and direct deposit switching.
Company Size: Truv is a mid-sized company with 51-200 employees, providing a dynamic and collaborative work environment.
Founded: Truv was founded in 2020, making it a relatively new but rapidly growing startup.
Company Description:
- Truv is transforming how financial data is accessed and used, enabling secure, real-time connections to payroll and other data sources.
- The company's platform streamlines income and employment verification, direct deposit switching, and more, with a focus on customer-first mindset and modern technology.
- Truv is backed by leading investors like Kleiner Perkins and NYCA, and its team comprises experienced professionals from companies like Apple, Carta, Venmo, MX, and Okta.
Company Specialties:
- Mortgage lending
- Home equity lending
- Consumer lending
- Auto lending
- Retail banking
- Tenant screening
- Background screening
- Income verification
- Employment verification
- Asset verification
- Direct deposit switching
- Scoring attributes
Company Website: http://www.truv.com
ASSUMPTION: Truv's focus on consumer-permissioned data platforms and its partnerships with leading mortgage lenders and financial institutions make it a strong player in the financial services industry.
📊 Role Analysis
Career Level: This role is a senior leadership position, reporting directly to the CEO.
Reporting Structure: The Head of Growth will lead a team dedicated to pipeline generation, including BDRs, field marketers, growth engineers, and other go-to-market team members.
Work Arrangement: This is a remote, full-time position with flexible working hours.
Growth Opportunities:
- As Truv continues to grow, there will be opportunities for the Head of Growth to expand their team and influence the company's overall strategy.
- The ideal candidate will have the chance to shape the company's go-to-market strategy and make a significant impact on its success.
ASSUMPTION: The Head of Growth role offers a unique opportunity to drive growth and shape the company's future in a dynamic and rapidly growing industry.
🌍 Location & Work Environment
Office Type: Fully remote work environment.
Office Location(s): N/A (fully remote)
Geographic Context:
- Truv's remote work environment allows for flexibility and work-life balance.
- The company's focus on the financial services industry provides opportunities to work with leading mortgage lenders and financial institutions.
- Truv's team comprises experienced professionals from various backgrounds, fostering a diverse and inclusive work environment.
Work Schedule: Full-time, typically 40 hours per week, with flexibility for the right candidate.
ASSUMPTION: Truv's fully remote work environment offers candidates the opportunity to work from anywhere, with the flexibility to balance work and personal responsibilities.
💼 Interview & Application Insights
Typical Process:
- Initial application review
- Phone or video screen with the hiring manager (Kirill Klokov, CEO)
- In-depth interview with the CEO and other team members
- Final decision and offer
Key Assessment Areas:
- B2B sales experience and outbound strategies
- Team leadership and management skills
- Analytical and data-driven mindset
- Communication and presentation skills
Application Tips:
- Tailor your resume and cover letter to highlight your B2B sales experience, outbound strategies, and team leadership skills.
- Prepare a cold outreach to a top-5 mortgage lender in the U.S., demonstrating your understanding of Truv's value proposition and your fit for the role.
- Be ready to discuss your experience with sales/marketing technology and your ability to automate go-to-market processes.
ATS Keywords: B2B sales, outbound strategies, team leadership, pipeline generation, sales automation, HubSpot, Clay, PowerDialers, GTM processes, marketing technology
ASSUMPTION: Truv's interview process is designed to assess candidates' sales experience, outbound strategies, team leadership skills, and cultural fit with the company's dynamic and collaborative work environment.
🛠️ Tools & Technologies
- HubSpot
- Clay
- PowerDialers
- Other sales/marketing technology (as needed)
ASSUMPTION: The ideal candidate will have experience with HubSpot, Clay, and other sales/marketing technology, and be willing to learn and adapt to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer-first mindset
- Modern technology and innovation
- Collaboration and teamwork
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Data-driven and analytical
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced work environment?
- Are you comfortable working remotely and collaborating with a distributed team?
- Do you have a proven track record of driving growth through outbound strategies and team leadership?
ASSUMPTION: Truv values candidates who are passionate about driving growth, customer-focused, and comfortable working in a dynamic, collaborative environment.
⚠️ Potential Challenges
- The role requires a strong understanding of B2B sales and outbound strategies, as well as the ability to lead and scale teams.
- Truv is a rapidly growing startup, which can present unique challenges and opportunities.
- The role may require occasional travel to meet with clients or attend industry events.
- The fully remote work environment may present challenges for candidates who prefer an in-office setting.
ASSUMPTION: The ideal candidate will be comfortable working remotely, have a strong background in B2B sales and outbound strategies, and be willing to adapt to the dynamic and fast-paced environment of a growing startup.
📈 Similar Roles Comparison
- Compared to other Head of Growth roles, this position offers a unique opportunity to shape the company's go-to-market strategy and drive growth in the financial services industry.
- Truv's focus on consumer-permissioned data platforms sets it apart from other companies in the financial services sector.
- As a senior leadership role, the Head of Growth position offers significant growth opportunities and the chance to make a lasting impact on the company's success.
ASSUMPTION: The Head of Growth role at Truv is a unique opportunity for a sales professional with a strong background in outbound strategies and team leadership to drive growth and shape the company's future in the dynamic financial services industry.
📝 Sample Projects
- Developing and executing a cold outreach campaign to top-5 mortgage lenders in the U.S.
- Building and scaling a high-performing pipeline-generating team, including BDRs, field marketers, and growth engineers.
- Designing and implementing phone-driven outbound strategies and collaborating with growth engineers to automate scalable GTM processes.
ASSUMPTION: The sample projects listed above are representative of the types of initiatives the Head of Growth will be responsible for driving at Truv.
❓ Key Questions to Ask During Interview
- Can you describe the company's go-to-market strategy and how this role fits into it?
- What are the key priorities for the first 90 days in this role?
- How does Truv support the growth and development of its employees?
- What is the company's approach to work-life balance in a remote work environment?
- How does Truv measure and track pipeline metrics, and how will my performance be evaluated?
ASSUMPTION: The key questions listed above are designed to help candidates better understand the role, the company, and its culture, as well as the expectations for success in the Head of Growth position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://jobs.lever.co/truv/2f1a127b-9b09-4883-951e-391d5555774f
- Prepare a cold outreach to a top-5 mortgage lender in the U.S., demonstrating your understanding of Truv's value proposition and your fit for the role.
- Tailor your resume and cover letter to highlight your B2B sales experience, outbound strategies, and team leadership skills.
- Be ready to discuss your experience with sales/marketing technology and your ability to automate go-to-market processes.
- Follow up with Kirill Klokov, CEO of Truv, via email or LinkedIn one week after submitting your application to express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
