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Head of Marketing - Australia and New Zealand

Elsevier
Full-time
On-site
Australia
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Head of Marketing - Australia and New Zealand

πŸ”Ή Company: Elsevier

πŸ”Ή Location: Sydney, Australia

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 20, 2025

πŸ”Ή Experience Level: 8+ years

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading the marketing team to develop and implement the annual marketing plan
  • Collaborating with various teams to align marketing initiatives with strategic business priorities
  • Building high-performing teams and driving a culture of innovation, collaboration, and customer focus
  • Modeling high degrees of integrity and trust to uphold company and leadership values

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to work effectively in a highly matrixed global organization.

πŸ“‹ Key Responsibilities

βœ… Lead the planning and leadership of the Marketing Department to meet and exceed business goals

βœ… Develop and support the team to achieve business excellence, build a culture of innovation, collaboration, customer focus, and passion for winning

βœ… Create the strategic and integrated marketing communications plan, align resources and budget accordingly, and obtain stakeholder endorsement

βœ… Partner with commercial teams to deliver marketing messages that are high-quality, powerful, accurate, and up-to-date reflections of the product roadmap and vision

βœ… Oversee the development and implementation of the annual segment marketing plans, ensuring alignment with corporate strategy

βœ… Manage the ANZ marketing budget, setting spend priorities, and measuring overall results against plans

ASSUMPTION: This role requires a strong understanding of marketing strategies, budget management, and stakeholder communication.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 8+ years of marketing, business development, strategic marketing, and/or management consulting experience

Required Skills:

  • Proven experience in leadership and people management
  • Demonstrated ability to build high-performing teams and drive change management
  • Track record of delivering successful campaigns
  • Strong understanding of user needs and a history of effectively addressing them
  • Industry knowledge in medical, health, or pharma (desired)

Preferred Skills:

  • Experience running print and digital marketing campaigns
  • Fluency in English

ASSUMPTION: Candidates with relevant industry experience and a strong track record in leadership roles will be most competitive for this position.

πŸ’° Compensation & Benefits

Salary Range: AU$180,000 - AU$220,000 per annum (Based on industry standards for a Head of Marketing role in Australia)

Benefits:

  • Discounted Health Plan Rate and Optical Assistance
  • Life Assurance and Income Protection
  • Option to Buy Additional Annual Leave Days
  • Employee Assistance Program
  • Flexible Working Arrangements
  • Benefits for You and Your Family
  • Access to Learning and Development Resources

Working Hours: Full-time (Hybrid - 2-3 days on-site per week)

ASSUMPTION: The salary range is estimated based on industry standards for a Head of Marketing role in Australia, with consideration for the company size and location.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Elsevier is a global leader in information and analytics, supporting science and healthcare professionals to advance science and improve health outcomes.

Company Size: Elsevier has 5,001-10,000 employees worldwide, providing ample opportunities for career growth and collaboration.

Founded: Elsevier was founded in 1880 and has since grown into a global organization with a strong reputation in the information and analytics industry.

Company Description:

  • Elsevier applies innovation, facilitates insights, and helps drive more informed decision-making for customers across global health.
  • The company supports health providers by providing accessible, trusted evidence-based information; prepares more medical and nursing students with effective tools and resources; provides insights that help clinicians improve patient outcomes; and supports a more personalized and localized healthcare experience.
  • Elsevier's mission is to advance human progress by providing solutions for better outcomes, global outreach, and stakeholder engagement.

Company Specialties:

  • Artificial Intelligence
  • Analytics
  • STM Publishing
  • Predictive Analytics
  • Research Intelligence
  • Clinical Decision Support
  • Healthcare
  • Science
  • Machine Learning
  • Technology
  • Publishing
  • Open Access
  • Open Science
  • Health and STEM

Company Website: www.elsevier.com

ASSUMPTION: Elsevier's extensive experience and global presence provide a strong foundation for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, reporting directly to the Global Head of Marketing.

Reporting Structure: The Head of Marketing - Australia and New Zealand will lead the local marketing team and collaborate with various global teams to achieve business goals.

Work Arrangement: This role is hybrid, with 2-3 days on-site per week at the Sydney office.

Growth Opportunities:

  • Potential to expand the role's scope and influence as the company grows in the region
  • Opportunities to work on global projects and collaborate with international teams
  • Possibility to transition into a more global role within the organization

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand the role's scope and influence as the company grows in the region.

🌍 Location & Work Environment

Office Type: Elsevier's Sydney office is a modern, collaborative workspace with a mix of open-plan and private offices.

Office Location(s): Elsevier's Sydney office is located in the Tower 2 building at 200 Barangaroo Avenue, Sydney NSW 2000, Australia.

Geographic Context:

  • Sydney is the largest city in Australia, with a vibrant culture, diverse neighborhoods, and a high quality of life.
  • The office is located in the Barangaroo district, a bustling waterfront precinct with shops, restaurants, and parks.
  • Sydney offers a mild climate, with warm summers and mild winters, making it an enjoyable place to live and work year-round.

Work Schedule: The work schedule is full-time, with flexible hours and the option to work from home 2-3 days per week.

ASSUMPTION: Sydney's vibrant culture, high quality of life, and mild climate make it an attractive location for professionals.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application review
  • Phone or video screen with the HR team
  • In-depth behavioral and technical interviews with the hiring manager and relevant stakeholders
  • Final round with the Global Head of Marketing
  • Background check and offer extension

Key Assessment Areas:

  • Leadership and team-building skills
  • Strategic thinking and planning
  • Budget management and resource allocation
  • Stakeholder communication and collaboration
  • Industry knowledge and market trends

Application Tips:

  • Tailor your resume to highlight relevant marketing, leadership, and management consulting experience
  • Prepare examples of successful campaigns and their outcomes to demonstrate your skills and achievements
  • Showcase your understanding of the medical, health, or pharma industry and its trends
  • Demonstrate your ability to work effectively in a highly matrixed global organization
  • Follow up with the HR team one week after the interview to express your interest in the role

ATS Keywords: Marketing strategy, campaign management, team leadership, stakeholder communication, budget management, market trends, medical, health, pharma

ASSUMPTION: Elsevier's recruitment process is thorough and competitive, with a strong focus on finding the best fit for the role and the organization.

πŸ› οΈ Tools & Technologies

  • Marketo
  • Salesforce
  • Google Analytics
  • Microsoft Office Suite
  • Slack
  • Zoom

ASSUMPTION: Elsevier uses a mix of marketing automation, CRM, and collaboration tools to support its marketing efforts.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Collaborative
  • Innovative
  • Integrity
  • Accountable

Work Style:

  • Results-driven
  • Adaptable
  • Team-oriented
  • Strategic
  • Data-informed
  • Self-Assessment Questions:

    • Do you thrive in a collaborative, innovative environment?
    • Are you comfortable working in a highly matrixed global organization?
    • Do you have a proven track record of delivering successful marketing campaigns?
    • Are you comfortable managing budgets and allocating resources?
    • Do you enjoy working with a diverse range of stakeholders to achieve common goals?

    ASSUMPTION: Elsevier values candidates who are customer-centric, collaborative, innovative, and results-driven, with a strong focus on integrity and accountability.

    ⚠️ Potential Challenges

    • Managing a team remotely and building a strong team culture
    • Balancing the needs of various stakeholders and aligning marketing initiatives with strategic business priorities
    • Keeping up with industry trends and market changes in the medical, health, or pharma sector
    • Working effectively in a highly matrixed global organization

    ASSUMPTION: These challenges require strong leadership, communication, and adaptability skills to overcome.

    πŸ“ˆ Similar Roles Comparison

    • This role is unique in its focus on the Australia and New Zealand market, with a broader scope than typical regional marketing roles
    • Elsevier's global presence and resources provide more opportunities for growth and collaboration than smaller organizations
    • Career progression may involve transitioning into a more global role within the organization

    ASSUMPTION: This role offers unique opportunities for growth and collaboration, with a broader scope than typical regional marketing roles.

    πŸ“ Sample Projects

    • Developing and executing a regional marketing campaign to launch a new product or service
    • Conducting market research to identify customer needs and preferences in the Australia and New Zealand market
    • Collaborating with global teams to align regional marketing initiatives with global strategies

    ASSUMPTION: These projects require strong leadership, strategic thinking, and collaboration skills to successfully execute.

    ❓ Key Questions to Ask During Interview

    • What are the key priorities for the first 90 days in this role?
    • How does this role collaborate with other teams within the organization, both locally and globally?
    • What are the biggest challenges facing the marketing team in the Australia and New Zealand market?
    • How does Elsevier support the growth and development of its employees?
    • What are the opportunities for career progression within the organization?

    ASSUMPTION: These questions will help you better understand the role, the team, and the organization, and demonstrate your interest in the position.

    πŸ“Œ Next Steps for Applicants

    To apply for this position:

    • Submit your application through this link
    • Tailor your resume to highlight relevant marketing, leadership, and management consulting experience
    • Prepare a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
    • Prepare examples of successful campaigns and their outcomes to demonstrate your skills and achievements
    • Follow up with the HR team one week after the interview to express your interest in the role

    ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.