Head of Marketing

📌 Core Information

🔹 Job Title: Head of Marketing

🔹 Company: Red Ember Recruitment (PTY) Ltd

🔹 Location: Cape Town, Western Cape, South Africa

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: July 4, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading and managing a Marketing Unit responsible for both online and offline direct marketing to voters.
• Managing paid media placements across various platforms.
• Conceptualising, writing, and overseeing the execution of marketing material.
• Defining and positioning the party’s brand, appropriate for winning votes in diverse markets.
• Developing and executing on marketing strategy in conjunction with relevant stakeholders.

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the South African political landscape.

📋 Key Responsibilities

✅ Leading and managing a Marketing Unit responsible for both online and offline direct marketing to voters.

✅ Managing paid media placements across media platforms.

✅ Conceptualising, writing, and overseeing the execution of marketing material.

✅ Defining and positioning the party’s brand, appropriate for winning votes in diverse markets in conjunction with relevant stakeholders.

✅ Developing and executing on marketing strategy in conjunction with relevant stakeholders.

ASSUMPTION: The successful candidate will be expected to work independently, manage multiple projects, and meet tight deadlines.

🎯 Required Qualifications

Education: Relevant tertiary qualification

Experience: 3 years’ experience in a senior marketing-related role.

Required Skills:

• Written and verbal communication.
• Leadership.
• Time management.
• Coordination and organisation.
• Administration and attention to detail.
• Copywriting.
• Social media management.
• Media buying.
• Computer literacy, particularly MS Office Suite.

Preferred Skills:

• Experience in political marketing.
• Fluency in additional South African languages.

ASSUMPTION: Given the nature of the role, experience in political marketing would be highly beneficial but is not strictly required.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between ZAR 80,000 and ZAR 120,000 per annum, based on industry standards for a mid-senior level marketing role in Cape Town. This estimate is subject to the candidate's experience and qualifications.

Benefits:

• Medical aid.
• Provident fund.
• Performance-based bonuses.

Working Hours: The role requires a standard 40-hour workweek, with flexibility to work additional hours as needed to meet project deadlines.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's specific qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Red Ember Recruitment (PTY) Ltd operates in the staffing and recruiting industry, focusing on finance, payroll, HR, and general business services.

Company Size: The company has 11-50 employees, providing a mid-sized work environment where applicants can have a significant impact.

Founded: The company was founded in 2018 and has since established itself as a key player in its industry.

Company Description:

• Red Ember Recruitment is a division of Red Ember Technology (Pty) Ltd.
• The company is passionate about providing payroll and HR solutions that deliver true business value to clients.
• They are a certified Sage Platinum Business Partner, offering recruitment, temporary employment services, payroll solutions, background vetting checks, and more.

Company Specialties:

• Recruitment.
• Payroll.
• HR.
• Finance.
• Sourcing.
• Consulting.
• HRBP.
• Recruitment outsourcing.
• Technology.
• Temporary employment services.
• Human Resources.
• TES.
• Placements.
• Sourcing.
• Vetting.
• Headhunting.
• Payroll outsourcing.
• Accounting.
• Assessments.

Company Website: www.redember-recruitment.co.za

ASSUMPTION: The company's focus on providing value-added services to clients indicates a strong commitment to quality and customer satisfaction.

📊 Role Analysis

Career Level: This role is at the mid-senior level, offering an opportunity for experienced marketing professionals to take on a leadership role.

Reporting Structure: The Head of Marketing will report directly to the company's leadership team and will oversee a Marketing Unit.

Work Arrangement: The role is on-site, requiring the candidate to be based in Cape Town, with flexibility to work additional hours as needed.

Growth Opportunities:

• Potential to grow into a more senior role within the company or the broader political marketing industry.
• Opportunity to develop leadership and management skills by overseeing the Marketing Unit.
• Chance to gain experience in political marketing, which can be a unique and valuable addition to a professional's skillset.

ASSUMPTION: Given the company's size and industry, growth opportunities may be limited compared to larger organizations, but the role offers a chance to make a significant impact.

🌍 Location & Work Environment

Office Type: The company has offices in both Johannesburg and Cape Town, with this role based in the Cape Town office.

Office Location(s): Cape Town, Western Cape, South Africa

Geographic Context:

• The Cape Town office is located in the Western Cape province, which is known for its diverse cultural and political landscape.
• The city of Cape Town is the legislative capital of South Africa and is home to a vibrant political scene.
• The office is located in the heart of the city, providing easy access to public transportation and various amenities.

Work Schedule: The role requires a standard 40-hour workweek, with flexibility to work additional hours as needed to meet project deadlines.

ASSUMPTION: The Cape Town office provides a dynamic and engaging work environment, with opportunities to engage with diverse stakeholders and political figures.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Phone or video screening with the HR team.
• In-depth interview with the hiring manager and/or other senior team members.
• Background check and reference verification.
• Job offer and onboarding.

Key Assessment Areas:

• Marketing strategy and planning.
• Leadership and management skills.
• Political awareness and understanding of the South African political landscape.
• Written and verbal communication skills.
• Problem-solving and decision-making abilities.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and political awareness.
• Prepare examples of your marketing campaigns and their outcomes to discuss during the interview.
• Research the company and the South African political landscape to demonstrate your understanding and enthusiasm for the role.

ATS Keywords: Marketing strategy, political marketing, voter engagement, leadership, management, marketing unit, brand positioning, paid media, marketing material, stakeholder management, South African political landscape.

ASSUMPTION: The interview process will focus on assessing the candidate's marketing expertise, leadership skills, and understanding of the South African political landscape.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint).
• Social media platforms (Facebook, Twitter, Instagram, LinkedIn).
• Marketing automation tools (e.g., Hootsuite, Buffer).
• CRM software (e.g., Salesforce, HubSpot).
• Design tools (e.g., Canva, Adobe Creative Suite).

ASSUMPTION: The successful candidate will be expected to have a strong working knowledge of Microsoft Office Suite and be comfortable learning and using new marketing tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Integrity.
• Expertise.
• Innovation.
• Customer focus.
• Collaboration.

Work Style:

• Dynamic and fast-paced.
• Results-driven.
• Collaborative and team-oriented.
• Adaptable and flexible.

Self-Assessment Questions:

• Do you align with the company's values of integrity, expertise, innovation, customer focus, and collaboration?
• Are you comfortable working in a dynamic and fast-paced environment, with the ability to adapt to changing priorities and deadlines?
• Do you thrive in a collaborative and team-oriented work environment, with a focus on achieving results?

ASSUMPTION: The company values a strong work ethic, a customer-focused approach, and a commitment to innovation and collaboration.

⚠️ Potential Challenges

• The role may require working long and irregular hours, weekends, and public holidays to meet project deadlines.
• The political landscape in South Africa can be complex and challenging, requiring a deep understanding and sensitivity to diverse perspectives.
• The role may involve managing internal and external stakeholders with competing priorities and expectations.
• The Cape Town office may have a competitive work environment, with opportunities for growth and advancement limited by the company's size.

ASSUMPTION: The successful candidate will be able to manage their time effectively, prioritize tasks, and work well under pressure to meet project deadlines.

📈 Similar Roles Comparison

• This role is unique in its focus on political marketing, but shares similarities with other marketing leadership positions in terms of responsibilities and required skills.
• Compared to other marketing roles, this position offers the opportunity to work in a dynamic and high-stakes political environment.
• Career progression in political marketing may be limited compared to other marketing specializations, but the role offers a chance to gain valuable experience in a unique field.

ASSUMPTION: The unique nature of political marketing may present both challenges and opportunities for career growth and development.

📝 Sample Projects

• Developing and executing a marketing campaign to increase voter engagement in a specific region.
• Managing a team to create and distribute marketing materials for a political event or campaign launch.
• Conducting market research to understand voter preferences and behaviors in diverse markets.

ASSUMPTION: The successful candidate will have experience in developing and executing marketing campaigns, managing teams, and conducting market research.

❓ Key Questions to Ask During Interview

• How does the company support the professional development and growth of its marketing team members?
• What are the key priorities for the Marketing Unit in the first 90 days of the role?
• How does the company approach stakeholder management, particularly with internal and external stakeholders?
• What are the most challenging aspects of working in political marketing, and how does the company support its team members in overcoming these challenges?
• How does the company foster a culture of innovation and collaboration within its marketing team?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and your commitment to the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link.
• Tailor your resume and cover letter to highlight your relevant marketing experience and political awareness.
• Prepare examples of your marketing campaigns and their outcomes to discuss during the interview.
• Research the company and the South African political landscape to demonstrate your understanding and enthusiasm for the role.
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.