Head of Marketing & Business Development

📌 Core Information

🔹 Job Title: Head of Marketing & Business Development

🔹 Company: Hayleys Advantis Limited

🔹 Location: Myanmar

🔹 Job Type: Full time

🔹 Category: Transportation, Logistics, Supply Chain and Storage

🔹 Date Posted: 2025-06-29

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Directing and overseeing business development and marketing strategies
• Exploring new business opportunities and expanding the company's product portfolio
• Managing sales and marketing budgets to achieve revenue growth
• Enhancing public relations and customer engagement
• Supervising and developing the MBD team

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with both internal teams and external clients.

📋 Key Responsibilities

✅ Direct and oversee the company's business development function, exploring and initiating new business opportunities

✅ Identify new business opportunities through market studies and strategic planning

✅ Obtain market trends and competitor information for timely decision-making

✅ Achieve new revenue growth by managing sales and marketing budgets

✅ Enhance public relations and visibility through planned interactions with external stakeholders

✅ Interact with potential and existing clients to gauge customer expectations and service standards

✅ Recommends and administers policies, procedures, and internal business processes

✅ Supervise, counsel, and develop the 3PL Business ADV Myanmar MBD team

ASSUMPTION: This role involves a high degree of autonomy and requires strong leadership skills to drive team performance and achieve business objectives.

🎯 Required Qualifications

Education: Bachelor’s Degree approved by UGC or Equivalent professional qualification

Experience: 2 to 3 years’ experience in a similar capacity

Required Skills:

• Extensive experience in developing and maintaining marketing strategies
• Strong numerical & analytical skills
• Ability to customize solutions and conceptualize new businesses

Preferred Skills:

• Fluency in multiple languages (e.g., English, Burmese)
• Experience in the logistics industry

ASSUMPTION: Candidates with relevant industry experience and strong analytical skills will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: Industry-standard salary range for a Head of Marketing & Business Development role in Myanmar is approximately MMK 1,500,000 - 2,500,000 per annum, depending on experience and qualifications. This role offers competitive pay and performance-driven rewards.

Benefits:

• Performance-driven rewards
• Opportunities for professional growth and development

Working Hours: Full-time position with standard office hours (Monday-Friday, 9:00 AM - 5:00 PM)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Transportation, Logistics, Supply Chain and Storage. Hayleys Advantis Limited is a pioneer in providing Integrated Logistics Solutions, representing some of the world's foremost Shipping Lines, International Freight Forwarders, and the largest Air Express Transportation Company in Sri Lanka.

Company Size: 501-1,000 employees. As a mid-sized company, Hayleys Advantis offers a dynamic work environment with opportunities for growth and development.

Founded: 1958. Hayleys Advantis has over 50 years of industry presence and is the leader in Sri Lanka's Transportation and Logistics industry.

Company Description:

• Hayleys Advantis Limited is the Transportation and Logistics arm of Hayleys PLC
• Provides Integrated Logistics Solutions, International Freight Management, Marine and Terminals & Engineering Services
• Intent on going beyond traditional borders of business to reach new horizons through innovation and excellence

Company Specialties:

• International Freight Management
• Third Party Logistics
• Free Zone Logistics Services
• Project Cargo Logistics
• Marine Services
• Terminals and Engineering
• Energy Logistics

Company Website: http://www.advantis.world

ASSUMPTION: Hayleys Advantis Limited is a well-established company with a strong reputation in the logistics industry, offering opportunities for professional growth and development.

📊 Role Analysis

Career Level: Mid-level management role, reporting directly to the top management of Hayleys Advantis Limited

Reporting Structure: This role does not have direct reports but will oversee the MBD team and collaborate with various internal functions

Work Arrangement: On-site, full-time position with standard office hours (Monday-Friday, 9:00 AM - 5:00 PM)

Growth Opportunities:

• Potential career progression within the company's growing logistics operations
• Opportunities to work on diverse projects and expand skillset
• Exposure to international business and industry trends

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance within the company's expanding logistics operations.

🌍 Location & Work Environment

Office Type: Corporate office environment in Myanmar

Office Location(s): Myanmar

Geographic Context:

• Myanmar is a growing market for logistics and supply chain services
• The company's location in Myanmar provides opportunities to work with both local and international clients
• Myanmar offers a unique cultural environment with a blend of traditional and modern influences

Work Schedule: Standard office hours (Monday-Friday, 9:00 AM - 5:00 PM) with the possibility of occasional overtime or weekend work to meet project deadlines

ASSUMPTION: The work environment in Myanmar offers a unique blend of cultural experiences and opportunities to work with diverse clients, providing a dynamic and engaging work environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with top management

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Analytical and numerical skills
• Communication and interpersonal skills
• Leadership and team management skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume to highlight relevant experience and skills for this role
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills and leadership abilities
• Research the company and industry to demonstrate your understanding of the business and market trends

ATS Keywords: Business Development, Marketing Strategies, Market Analysis, Customer Engagement, Public Relations, Sales Management, Budget Management, Team Development, Analytical Skills, Communication Skills, Motivational Techniques, Customer Feedback, Policy Administration, Operational Management, Strategic Planning, Product Development

ASSUMPTION: The application process for this role may involve multiple interviews and assessments to evaluate the candidate's strategic thinking, analytical skills, and cultural fit.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, Zoho CRM)
• Project management tools (e.g., Asana, Trello)
• Data analysis tools (e.g., Excel, Google Analytics)

ASSUMPTION: The tools and technologies required for this role are standard for the logistics industry and may vary depending on the company's specific needs and preferences.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Excellence
• Innovation
• Customer focus
• Collaboration

Work Style:

• Dynamic and fast-paced work environment
• Strong emphasis on teamwork and collaboration
• Opportunities for professional growth and development

Self-Assessment Questions:

• Do you have strong analytical skills and the ability to develop strategic marketing plans?
• Are you comfortable working in a dynamic and fast-paced work environment?
• Do you have strong leadership skills and the ability to motivate and develop team members?

ASSUMPTION: Candidates who align with Hayleys Advantis Limited's company values and work style will be well-suited for this role and the company's culture.

⚠️ Potential Challenges

• Managing a diverse team with varying levels of experience and skillsets
• Balancing multiple projects and priorities in a fast-paced work environment
• Adapting to changes in market trends and competitor activities
• Working with clients from diverse cultural backgrounds and expectations

ASSUMPTION: This role presents unique challenges that require strong leadership, adaptability, and cultural sensitivity to succeed.

📈 Similar Roles Comparison

• This role is similar to a Marketing Manager or Business Development Manager position in the logistics industry
• However, this role requires a higher level of strategic thinking and leadership, as well as the ability to manage multiple projects and priorities
• Career progression in this role may lead to senior management or director-level positions within the company's logistics operations

ASSUMPTION: While this role shares similarities with other marketing and business development roles in the logistics industry, it requires a unique combination of strategic thinking, leadership, and adaptability to succeed.

📝 Sample Projects

• Developing and implementing a new marketing campaign to expand the company's product portfolio
• Conducting market research and analysis to identify new business opportunities
• Managing the sales and marketing budget to achieve revenue growth targets
• Strengthening customer relationships through targeted engagement and feedback mechanisms

ASSUMPTION: These sample projects are representative of the types of initiatives and responsibilities that the Head of Marketing & Business Development may be expected to undertake in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the company's long-term strategic plans for growth and expansion?
• What are the most significant challenges facing the logistics industry in Myanmar, and how can this role address them?
• How does the company support the professional development and growth of its employees?
• What is the company's approach to work-life balance, and how does it support employees in achieving it?

ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, the company's strategic goals, and the work environment, allowing candidates to better assess their fit for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience and skills for this role
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills and leadership abilities
• Research the company and industry to demonstrate your understanding of the business and market trends
• Follow up with the hiring manager within one week of submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.