Head of Marketing

📌 Core Information

🔹 Job Title: Head of Marketing

🔹 Company: ProjectGrowth

🔹 Location: Fully-Remote (Cairo, Egypt)

🔹 Job Type: Contractor

🔹 Category: Marketing

🔹 Date Posted: April 21, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Fully-Remote

🚀 Job Overview

Key aspects of this role include:

• Overseeing multiple marketing agencies to ensure deliverables and performance metrics are met
• Managing marketing P&L and ensuring resources are allocated effectively
• Overseeing paid media campaigns across various platforms
• Developing and managing social media strategies
• Collaborating with cross-functional teams to align marketing initiatives with business objectives

ASSUMPTION: This role requires a strategic mindset, strong organizational skills, and the ability to manage multiple projects and teams simultaneously.

📋 Key Responsibilities

✅ Oversee the work of content, performance marketing, and web development agencies to ensure deliverables are met and performance metrics are tracked accurately

✅ Take ownership of the marketing P&L, ensuring resources are allocated effectively to maximize ROI and monitor campaign performance

✅ Oversee paid media campaigns with a focus on Google Ads, Meta, TikTok, and YouTube, ensuring they align with overall marketing strategy and business objectives

✅ Oversee social media posting, content calendar, and community engagement, developing strategies to grow brand presence across platforms

✅ Manage website development and design projects to ensure alignment with marketing goals, optimizing for user experience, performance, and conversion

✅ Work closely with product, sales, and other teams to ensure marketing initiatives are aligned with broader business objectives and provide regular updates

ASSUMPTION: This role requires a strong understanding of marketing across multiple channels, a quantitative mindset, and excellent communication skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 4+ years in a senior marketing role, ideally overseeing multiple agencies and cross-functional teams

Required Skills:

• Proficiency in paid media channels such as Google Ads, Meta, TikTok, and YouTube
• Excellent organizational skills for overseeing multiple projects and agencies simultaneously
• Strong knowledge of SEO strategies, including on-page and off-page optimization, keyword research, and content strategies
• Analytical mindset for managing P&L and measuring campaign effectiveness
• Ability to manage relationships with external agencies and ensure timely deliverables
• Keen eye for design and user experience, particularly for web and social media
• Fluent in written and verbal English with excellent communication skills for interacting with internal teams and external agencies

Preferred Skills:

• Experience working in an agency environment and familiarity with web development and design processes
• Proficiency with marketing tools like Google Analytics, HubSpot, and similar platforms

ASSUMPTION: Candidates with a proven track record in managing marketing budgets, overseeing agencies, and driving results through innovative marketing strategies are strongly encouraged to apply.

💰 Compensation & Benefits

Salary Range: $4,000 - $4,400 per month (based on industry standards for a Head of Marketing role with 4-10 years of experience in a remote, contractor position)

Benefits:

• Opportunity to work remotely with a flexible schedule
• Exposure to a dynamic, entrepreneurial environment with top-tier agencies
• Potential for long-term growth and career development

Working Hours: 9 AM - 5 PM EST (with flexibility for remote work)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services

Company Size: 11-50 employees (Small to mid-sized, offering a dynamic and agile work environment)

Founded: 2021 (Relatively new, with a focus on growth and innovation)

Company Description:

• ProjectGrowth is a marketing services company that connects global talent with US tech jobs
• They offer exciting roles in US startups, remote flexibility, growth opportunities, and a fun, engaging network
• Their mission is to bridge the global talent gap and help candidates shine on the US tech stage

Company Specialties:

• Marketing & Advertising
• Information Technology and Services
• Software
• Internet
• Entrepreneurship
• Startups
• Venture Capital
• Online Media
• Data and Analytics
• Design
• E-Commerce
• Operations
• Facebook Ads
• Google Ads
• SEO
• Marketing Agency

Company Website: ProjectGrowth

ASSUMPTION: ProjectGrowth is a growing company with a strong focus on marketing and technology, offering exciting opportunities for career growth and development.

📊 Role Analysis

Career Level: Senior-level role with significant responsibility and autonomy

Reporting Structure: This role reports directly to the hiring manager or CEO, with no direct reports

Work Arrangement: Fully-Remote, with a flexible schedule and the ability to work from anywhere

Growth Opportunities:

• Potential for long-term career growth within the company or the broader US tech industry
• Opportunity to work with top-tier agencies and gain exposure to diverse marketing strategies
• Chance to develop leadership skills and manage a team in the future

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn, develop, and advance their career in a dynamic and innovative environment.

🌍 Location & Work Environment

Office Type: Fully-Remote (no physical office required)

Office Location(s): Cairo, Egypt (with the option to work from anywhere)

Geographic Context:

• Cairo, Egypt, is the capital and largest city in Egypt, with a population of over 20 million
• The city is known for its rich history, vibrant culture, and diverse economy
• Cairo offers a mix of modern and traditional experiences, with numerous historical sites, museums, and cultural attractions

Work Schedule: 9 AM - 5 PM EST (with flexibility for remote work)

ASSUMPTION: This role offers a flexible, remote work environment with the opportunity to live and work in a dynamic and culturally rich city like Cairo.

💼 Interview & Application Insights

Typical Process:

• Submit an application through the provided link
• Record a video showcasing your skill sets
• Participate in a series of interviews with the hiring manager and other team members
• Complete any additional assessments or tasks as required

Key Assessment Areas:

• Marketing strategy and planning
• Agency management and communication
• Paid media and SEO expertise
• Analytical and problem-solving skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Demonstrate your understanding of the role and the company's mission in your application materials
• Prepare examples of your past marketing campaigns and their results to discuss during the interview
• Be ready to discuss your approach to managing marketing budgets, agencies, and cross-functional teams

ATS Keywords: Marketing strategy, agency management, paid media, SEO, marketing budget, cross-functional teams, remote work, marketing P&L, campaign performance

ASSUMPTION: The application process for this role is designed to assess the candidate's marketing expertise, strategic thinking, and cultural fit with the company.

🛠️ Tools & Technologies

• Google Ads
• Meta (Facebook Ads)
• TikTok Ads
• YouTube Ads
• HubSpot
• Google Analytics
• SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Project management tools (e.g., Asana, Trello, Monday.com)

ASSUMPTION: Proficiency in these tools and technologies is required for success in this role, as they are essential for managing marketing campaigns, tracking performance, and collaborating with cross-functional teams.

👔 Cultural Fit Considerations

Company Values:

• Innovation and continuous learning
• Global collaboration and diversity
• Customer-centric approach
• Integrity and transparency
• Fun and engagement

Work Style:

• Dynamic and fast-paced environment
• Collaborative and cross-functional teams
• Focus on results and performance
• Flexible and adaptable to change
• Remote work with a flexible schedule

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced environment and enjoy working with cross-functional teams?
• Are you comfortable managing multiple projects and agencies simultaneously?
• Do you have a strong understanding of marketing across multiple channels and a quantitative mindset?
• Are you fluent in written and verbal English with excellent communication skills?
• Do you share our company values and are excited about the opportunity to contribute to our mission?

ASSUMPTION: Candidates who are a strong cultural fit for ProjectGrowth will be self-motivated, results-driven, and passionate about driving growth through innovative marketing strategies.

⚠️ Potential Challenges

• Managing multiple agencies and ensuring timely deliverables can be challenging and require strong organizational skills
• Working remotely may present distractions and require self-discipline and time management skills
• Managing a marketing budget and maximizing ROI can be complex and require a strong analytical mindset
• Collaborating with cross-functional teams may require strong communication and interpersonal skills
• Keeping up with industry trends and best practices in a fast-paced, dynamic environment can be challenging and require continuous learning

ASSUMPTION: These challenges can be overcome with the right skills, experience, and mindset, and offer opportunities for growth and development.

📈 Similar Roles Comparison

• This role is unique in its focus on managing multiple agencies and overseeing a marketing budget, but shares similarities with other senior marketing roles such as Marketing Director or VP of Marketing
• Unlike other marketing roles, this position does not have direct reports and focuses primarily on external agency management and cross-functional collaboration
• Career progression in this role may lead to opportunities in marketing leadership, agency management, or consulting

ASSUMPTION: This role offers a unique opportunity to gain experience in agency management, marketing strategy, and cross-functional collaboration, with potential for long-term career growth and development.

📝 Sample Projects

• Developing and executing a comprehensive marketing strategy for a new product launch, including paid media campaigns, SEO optimization, and social media engagement
• Managing a marketing budget of $500,000 and maximizing ROI through strategic allocation and performance tracking
• Overseeing the redesign and relaunch of a company website, ensuring alignment with marketing goals and optimization for user experience, performance, and conversion

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges faced by the Head of Marketing at ProjectGrowth, requiring a strong understanding of marketing strategy, agency management, and cross-functional collaboration.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for marketing and how this role fits into that strategy?
• How does the company support the professional development and growth of its marketing team members?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure the success of its marketing initiatives, and how will my performance be evaluated?
• What is the company's approach to remote work and collaboration with team members in different time zones?

ASSUMPTION: Asking these questions demonstrates your interest in the role, the company, and your potential fit within the organization, while also providing valuable insights into the company's culture and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your past marketing campaigns and their results to discuss during the interview
• Record a video showcasing your skill sets and submit it with your application
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.