📌 Core Information
🔹 Job Title: Head of Marketing Intelligence - NET-A-PORTER (f/m/d)
🔹 Company: Mytheresa
🔹 Location: London, City of, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-25
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (3 days in-office)
🚀 Job Overview
Key aspects of this role include:
- Leading and scaling the Marketing Intelligence team to drive marketing performance and decision-making
- Designing and managing dashboards and reports to track key performance indicators
- Delivering actionable insights across all marketing channels to optimize performance
- Overseeing the marketing budget and ensuring optimal allocation across channels
- Collaborating closely with cross-functional teams to align on measurement strategies and business goals
ASSUMPTION: This role requires a strategic mindset and strong leadership skills to effectively manage and grow the Marketing Intelligence team while driving data-driven marketing decisions.
📋 Key Responsibilities
✅ Lead and scale the Marketing Intelligence team, shaping the team structure and ways of working as it grows
✅ Design and manage dashboards and reports that track key performance indicators
✅ Drive analytical excellence by delivering actionable insights across all marketing channels (SEA, SEO, Affiliate, Email, Performance Display)
✅ Develop and oversee the marketing budget, ensuring optimal allocation across marketing channels and monitoring expenditures to ensure alignment with financial targets
✅ Collaborate closely with performance marketing teams, finance, and leadership to align on measurement strategies, reporting standards, and business goals
ASSUMPTION: This role requires a strong focus on both strategic thinking and tactical execution to balance team leadership with hands-on data analysis.
🎯 Required Qualifications
Education: University degree in Business Administration, Marketing, Economics, or a related field
Experience: Proven experience in a senior marketing analytics, growth, or performance marketing role in e-commerce
Required Skills:
- Deep expertise in budgeting, forecasting, and cost control within a marketing environment
- Strong understanding of performance marketing, attribution models, and measurement best practices
- Proficiency in Excel and Power BI or Tableau
- Excellent analytical skills with the ability to interpret data, generate insights, and present findings to stakeholders at all levels
- Strong communication and collaboration skills, with the ability to work effectively across cross-functional teams and with C-Level
- Results-driven mindset with high standards for quality, accuracy, and attention to detail
- Fluency in Business English
Preferred Skills:
ASSUMPTION: While experience with SQL is preferred, proficiency in Excel and Power BI or Tableau is considered more critical for this role.
💰 Compensation & Benefits
Salary Range: Based on the company's size and industry, the estimated salary range for this role is £80,000 - £120,000 per year. This estimate takes into account the experience level and location in London.
Benefits:
- Up to 32 days of holiday, depending on the length of service, starting with 28 days
- Mobile office with up to 40% of your total contracted hours (job and position permitting)
- Language & e-learning courses
- Staff discount of up to 30%
- Family-friendly policies
- Discounted membership for selected sports platforms & gyms
- Access to LinkedIn Learning
- Individual support on mental health & well-being
- Social Day
- Employee Share Purchase Plan
Working Hours: Full-time position with standard working hours, Monday to Friday, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. The actual salary may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Mytheresa operates in the competitive luxury e-commerce industry, focusing on digital luxury shopping and offering a curated selection of high-end fashion brands.
Company Size: With 1,001-5,000 employees, Mytheresa offers a mid-sized company environment with opportunities for growth and collaboration.
Founded: Mytheresa was founded in 2006 and has since grown to become a world leader in digital luxury shopping.
Company Description:
- Mytheresa is a luxury fashion e-commerce platform offering a curated selection of high-end designer brands
- The company is known for its innovative approach to digital luxury shopping, combining technology and creativity
- Mytheresa is committed to sustainability and ethical practices, ensuring responsible sourcing and packaging
Company Specialties:
- Luxury e-commerce
- Luxury fashion
- Digital luxury shopping
- International presence
- Technology and innovation
Company Website: https://www.mytheresa.com
ASSUMPTION: Mytheresa's focus on luxury fashion and digital innovation sets it apart in the competitive e-commerce landscape.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring strategic thinking and leadership skills to drive marketing performance and decision-making.
Reporting Structure: The Head of Marketing Intelligence will report directly to the Chief Marketing Officer and oversee the Marketing Intelligence team.
Work Arrangement: This role follows a hybrid work arrangement, with employees expected to work from the office for 3 days a week.
Growth Opportunities:
- As the Marketing Intelligence team grows, there will be opportunities for team members to take on additional responsibilities or move into management positions
- With Mytheresa's international presence, there may be opportunities for candidates to work across different regions or take on global responsibilities
- As the company continues to innovate and expand, new roles and opportunities may become available
ASSUMPTION: The growth opportunities for this role will depend on the team's expansion and the company's overall strategic direction.
🌍 Location & Work Environment
Office Type: Mytheresa's London office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): Einsteinring 9, Aschheim / Munich, Bavaria 85609, DE
Geographic Context:
- London is a global hub for fashion, technology, and e-commerce, offering a vibrant and dynamic work environment
- The city is home to numerous luxury brands and retailers, providing ample opportunities for networking and collaboration
- London's diverse cultural scene and international connections make it an attractive location for professionals
Work Schedule: The standard work schedule is Monday to Friday, with flexibility for remote work on certain days
ASSUMPTION: The work environment at Mytheresa's London office is likely to be fast-paced, collaborative, and focused on driving digital innovation in the luxury fashion industry.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- Technical assessment or case study
- In-person or video interview with the hiring manager and team members
- Final interview with the Chief Marketing Officer
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Leadership and team management skills
- Communication and collaboration skills
- Understanding of performance marketing, attribution models, and measurement best practices
- Cultural fit and alignment with Mytheresa's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the luxury e-commerce industry and Mytheresa's unique value proposition
- Prepare for behavioral and situational interview questions that focus on your leadership, problem-solving, and communication skills
- Be ready to discuss your approach to data analysis, dashboard creation, and budget management
ATS Keywords: Marketing Intelligence, Head of Marketing, Data-Driven Decision Making, Performance Marketing, Attribution Models, Budgeting, Forecasting, Cost Control, Excel, Power BI, Tableau, SQL, Analytical Skills, Leadership, Team Management, Luxury E-commerce
ASSUMPTION: Mytheresa's recruitment process is likely to be competitive, with a focus on finding candidates who possess the right combination of technical skills, leadership abilities, and cultural fit.
🛠️ Tools & Technologies
- Excel
- Power BI or Tableau
- SQL (preferred)
- Marketing automation and analytics tools (e.g., Google Analytics, Adobe Analytics)
- Collaboration and project management tools (e.g., Microsoft Office, Slack, Asana)
ASSUMPTION: The specific tools and technologies used in this role may evolve as the Marketing Intelligence team grows and adapts to new challenges.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Creativity and innovation
- Collaboration and teamwork
- Integrity and responsibility
- Continuous learning and improvement
Work Style:
- Data-driven and analytical
- Collaborative and cross-functional
- Fast-paced and dynamic
- Results-oriented and focused on continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, data-driven environment?
- Are you comfortable working collaboratively across multiple teams and functions?
- Do you have a proven track record of driving results and continuous improvement?
- Are you passionate about luxury fashion and digital innovation?
ASSUMPTION: Mytheresa's company culture is likely to be dynamic, collaborative, and focused on driving digital innovation in the luxury fashion industry.
⚠️ Potential Challenges
- Managing a growing team and balancing strategic leadership with hands-on data analysis
- Adapting to the fast-paced nature of the luxury e-commerce industry and responding to changing market trends
- Collaborating effectively with cross-functional teams and stakeholders to align on measurement strategies and business goals
- Ensuring the accuracy and reliability of data-driven insights and recommendations
ASSUMPTION: The potential challenges for this role will depend on the team's growth, the company's strategic direction, and the dynamic nature of the luxury e-commerce industry.
📈 Similar Roles Comparison
- Compared to other marketing intelligence roles, this position offers a unique opportunity to shape and scale a growing team in the luxury e-commerce industry
- Mytheresa's focus on digital luxury shopping and innovation sets it apart from traditional luxury retailers and other e-commerce platforms
- This role offers a clear career path for candidates interested in advancing their marketing intelligence and leadership skills within the luxury e-commerce industry
ASSUMPTION: The comparison of this role to similar positions will depend on the candidate's specific career goals, industry experience, and personal preferences.
📝 Sample Projects
- Developing and implementing a new dashboard to track key performance indicators for a specific marketing channel
- Conducting a comprehensive analysis of marketing channel performance and optimizing budget allocation based on data-driven insights
- Collaborating with cross-functional teams to define and track key performance indicators for a new marketing campaign or product launch
ASSUMPTION: The sample projects for this role will depend on the team's priorities, the company's strategic initiatives, and the dynamic nature of the luxury e-commerce industry.
❓ Key Questions to Ask During Interview
- How does this role fit into the company's overall marketing strategy and growth plans?
- What are the key priorities for the Marketing Intelligence team in the first 90 days?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to data governance and ensuring the accuracy and reliability of data-driven insights?
- How does the company foster a culture of collaboration and cross-functional teamwork?
ASSUMPTION: The key questions to ask during the interview will depend on the candidate's specific interests, career goals, and concerns about the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your leadership, analytical, and communication abilities
- Prepare for technical assessments or case studies that focus on your data analysis, dashboard creation, and budget management skills
- Research Mytheresa's company culture, values, and unique value proposition to demonstrate your understanding of the business and alignment with the company's mission
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
