📌 Core Information
🔹 Job Title: Head of Marketing (JP)
🔹 Company: PLAUD ai
🔹 Location: Japan
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 14, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing business and brand strategies in the Japanese market
- Building relationships with strategic partners and managing local teams
- Ensuring alignment with global teams and driving cross-functional collaboration
- Leveraging native-level Japanese and business-level English proficiency to succeed in the role
ASSUMPTION: This role requires a high level of cultural understanding and language proficiency to effectively navigate the Japanese market.
📋 Key Responsibilities
✅ Market Strategy & Business Development: Develop and execute market strategies, identify target segments, and drive PLG/B2B sales channels in Japan.
✅ Brand PR & Localization: Create localized brand messaging, manage media relations, and build thought leadership in the Japanese market.
✅ Partnership & Ecosystem Development: Establish strategic partnerships, cultivate sales channels, and create user communities through offline/online events.
✅ Cross-functional Collaboration & Team Management: Work closely with global teams, build local teams, and ensure customer feedback is integrated into product improvements and strategies.
ASSUMPTION: This role requires a high degree of adaptability and collaboration to succeed in a global, cross-functional environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 10+ years of experience in B2B SaaS or technology companies, with a proven track record in brand launch and market entry in Japan
Required Skills:
- Native-level Japanese and business-level English proficiency
- Proven experience in market strategy, business development, and brand management
- Strong communication, presentation, and interpersonal skills
- Ability to work effectively in a global, cross-functional team environment
Preferred Skills:
- Experience in a startup or high-growth environment
- Familiarity with marketing automation tools and CRM systems
- Knowledge of the Japanese tech industry and market trends
ASSUMPTION: Candidates with experience in the Japanese tech industry and familiarity with local market trends may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Head of Marketing role in Japan with 10+ years of experience, the estimated salary range is ¥25,000,000 - ¥35,000,000 per year. Final compensation will be determined based on experience and qualifications.
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Generous vacation and holiday policy
- Flexible work arrangements and remote work options
Working Hours: Full-time position with standard Japanese business hours (9:00 AM - 5:30 PM, Monday - Friday), with flexibility for remote work and overtime as needed.
ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: PLAUD ai is a global technology company specializing in AI-driven marketing solutions. They operate in a competitive market with a strong focus on innovation and customer success.
Company Size: As a growing startup, PLAUD ai offers a dynamic and fast-paced work environment with ample opportunities for professional growth.
Founded: PLAUD ai was founded in 2020 and has since expanded its presence in multiple global markets, including Japan.
Company Description:
- PLAUD ai is committed to helping businesses unlock the power of AI for marketing and customer engagement
- The company's mission is to democratize AI-driven marketing solutions, making them accessible and effective for businesses of all sizes
- PLAUD ai fosters a culture of innovation, collaboration, and continuous learning
Company Specialties:
- AI-driven marketing solutions
- Customer data management
- Marketing automation
- Cross-channel customer engagement
Company Website: http://plaud.ai
ASSUMPTION: As a growing startup, PLAUD ai values candidates who are adaptable, innovative, and passionate about driving business growth through AI-driven marketing strategies.
📊 Role Analysis
Career Level: This role is a senior leadership position, reporting directly to the Global Head of Marketing and working closely with other department heads to drive strategic initiatives.
Reporting Structure: The Head of Marketing (JP) will manage local marketing, business development, and customer success teams in Japan, while collaborating with global teams to ensure alignment and consistency in branding and messaging.
Work Arrangement: This role is primarily on-site, with flexibility for remote work and hybrid arrangements as needed. The successful candidate will be expected to travel domestically and internationally as required.
Growth Opportunities:
- As PLAUD ai continues to expand in the Japanese market, there will be opportunities for the Head of Marketing (JP) to grow into a regional or global leadership role
- The role offers the chance to work closely with senior leadership and influence the company's strategic direction
- PLAUD ai provides ongoing training and development opportunities to support employee growth and success
ASSUMPTION: Candidates who are eager to take on new challenges and grow with the company will be well-suited to this role.
🌍 Location & Work Environment
Office Type: PLAUD ai's Japan office is a modern, collaborative workspace designed to foster innovation and teamwork.
Office Location(s): Tokyo, Japan
Geographic Context:
- Tokyo is a major global hub for technology and innovation, offering ample opportunities for networking and professional growth
- The city is home to a diverse range of industries, including finance, retail, and entertainment, providing a dynamic and vibrant work environment
- Tokyo offers a high quality of life, with excellent public transportation, cultural attractions, and culinary experiences
Work Schedule: Standard Japanese business hours with flexibility for remote work and overtime as needed. The successful candidate will be expected to work evenings and weekends as required to support global team collaboration.
ASSUMPTION: Candidates who are comfortable working in a fast-paced, dynamic environment and thrive in a collaborative, global team setting will excel in this role.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the Global Head of Marketing
- In-depth interview with the Global Head of Marketing and other senior leadership team members
- Case study presentation or assignment to assess strategic thinking and problem-solving skills
- Final interview with the CEO
Key Assessment Areas:
- Strategic thinking and market analysis skills
- Cross-functional collaboration and communication skills
- Cultural awareness and language proficiency
- Leadership and team management abilities
Application Tips:
- Tailor your resume and cover letter to highlight your experience in B2B SaaS or technology companies and your track record in brand launch and market entry in Japan
- Demonstrate your understanding of the Japanese market and your ability to develop and execute effective marketing strategies in the region
- Prepare for behavioral interview questions that assess your problem-solving skills, leadership style, and ability to work in a global, cross-functional team environment
ATS Keywords: Market strategy, business development, brand management, Japan market entry, cross-functional collaboration, global teamwork, Japanese language proficiency
ASSUMPTION: The interview process for this role will be rigorous and competitive, with a strong focus on assessing the candidate's strategic thinking, cultural awareness, and leadership skills.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo, Pardot)
- CRM systems (e.g., Salesforce, HubSpot CRM, Zoho CRM)
- AI-driven marketing platforms (e.g., PLAUD ai's proprietary platform)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Candidates with experience in marketing automation tools and CRM systems will have an advantage in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Embracing change and continuous learning
- Collaboration: Working together to achieve common goals
- Customer-centricity: Focusing on customer needs and success
- Integrity: Upholding ethical standards and acting with honesty and transparency
Work Style:
- Dynamic and fast-paced work environment
- Global, cross-functional team collaboration
- Focus on results and impact
- Openness to feedback and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment, and are you comfortable working in a global, cross-functional team setting?
- Are you passionate about driving business growth through AI-driven marketing strategies, and do you have a proven track record of success in the Japanese market?
- Do you embody PLAUD ai's core values, and are you committed to fostering a culture of innovation, collaboration, and continuous learning?
ASSUMPTION: Candidates who are adaptable, innovative, and passionate about driving business growth through AI-driven marketing strategies will be well-suited to this role.
⚠️ Potential Challenges
- Navigating the unique cultural landscape and business environment of the Japanese market
- Balancing global team collaboration with local market execution and adaptation
- Managing the demands of a fast-paced, growing startup environment
- Developing and maintaining strategic partnerships with local businesses and industry players
ASSUMPTION: Candidates who are comfortable working in a fast-paced, dynamic environment and have experience navigating the Japanese market will be well-equipped to overcome these challenges.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a high degree of strategic thinking, cross-functional collaboration, and cultural awareness to succeed in the Japanese market
- While the role focuses on the Japanese market, the successful candidate will work closely with global teams to ensure alignment and consistency in branding and messaging
- This role offers significant growth opportunities, as PLAUD ai continues to expand its presence in the Japanese market and beyond
ASSUMPTION: Candidates who are eager to take on new challenges and grow with the company will be well-suited to this role.
📝 Sample Projects
- Developing and executing a go-to-market strategy for a new AI-driven marketing product in the Japanese market
- Building and managing a high-performing local marketing team, including recruitment, training, and performance management
- Establishing strategic partnerships with local businesses and industry players to drive market adoption and growth
ASSUMPTION: These sample projects are intended to illustrate the types of initiatives the Head of Marketing (JP) may be expected to lead, but the specific projects and priorities may vary depending on the company's strategic goals and market conditions.
❓ Key Questions to Ask During Interview
- How does PLAUD ai plan to differentiate itself in the competitive Japanese AI-driven marketing solutions market?
- What are the key priorities for the Head of Marketing (JP) in the first 90 days, and how will success be measured?
- How does PLAUD ai support the professional growth and development of its employees, particularly in a fast-paced, growing startup environment?
- What is the company's long-term vision for the Japanese market, and how does this role contribute to that strategy?
- How does PLAUD ai foster a culture of innovation, collaboration, and continuous learning, and what role does the Head of Marketing (JP) play in driving that culture?
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company, and the market, as well as their ability to think strategically and contribute to the organization's long-term success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience in B2B SaaS or technology companies and your track record in brand launch and market entry in Japan
- Prepare for behavioral interview questions that assess your problem-solving skills, leadership style, and ability to work in a global, cross-functional team environment
- If selected for the final round, be prepared to present a case study or assignment that demonstrates your strategic thinking and problem-solving skills
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications for the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
