Head of Product Marketing (Remote Europe)

📌 Core Information

🔹 Job Title: Head of Product Marketing (Remote Europe)

🔹 Company: n8n

🔹 Location: Berlin, Germany

🔹 Job Type: Full-Time

🔹 Category: Software Development

🔹 Date Posted: May 16, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote (Europe)

🚀 Job Overview

Key aspects of this role include:

• Leadership of the product marketing function
• Defining and evolving n8n’s positioning and messaging
• Driving go-to-market strategy for products
• Managing and growing a team of product marketers
• Collaborating with developer relations and content teams

ASSUMPTION: This role requires a strategic mindset and strong leadership skills to drive product marketing efforts and team growth.

📋 Key Responsibilities

✅ Shape n8n’s narrative and positioning across community users, technical builders, and enterprise buyers

✅ Craft a tone that balances accessibility and credibility for various audiences

✅ Lead seamless product launches, turning features into high-impact stories

✅ Align with developer relations to build and maintain a content calendar that supports community engagement

✅ Elevate product visuals and documentation to bring benefits to life across channels

✅ Lay the groundwork for n8n to define or lead a new category that reflects its full potential

✅ Build and lead a high-performing team across product marketing, developer relations, and technical content

ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and team management to drive product marketing success.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 5-7+ years in product marketing, developer relations, or technical marketing leadership

Required Skills:

• Proven success launching technical products across multiple channels and teams
• Strong technical fluency (APIs, webhooks, scripting)
• Ability to craft narratives that stick and balance qualitative intuition with data-driven measurement
• Experience working with developer relations and content marketing teams
• Comfortable working autonomously in a fast-moving startup environment

Preferred Skills:

• Experience from companies moving up-market or defining new categories
• Fluency in multiple languages
• Experience with AI and automation tools

ASSUMPTION: Candidates should have a strong background in product marketing, with a focus on technical products and up-market growth.

💰 Compensation & Benefits

Salary Range: €80,000 - €120,000 per year (based on experience and location)

Benefits:

• Competitive compensation
• Ownership in the company
• Work/life balance (30 days of vacation in Europe, 15 vacation days in the US)
• Health & wellness benefits (according to local country norms in Europe, comprehensive medical, dental, and vision plans in the US)
• Future planning (pension contributions in Europe, 401(k) retirement plan in the US)
• Financial security (short-term & long-term disability insurance, life & AD&D coverage, and additional hospital coverage in the US)
• Career growth (€1,000 per year for courses, books, events, or coaching)
• A passionate team and remote-first work environment
• Giving back ($100 per month to support projects you care about)
• Transparency and an ambitious but kind culture

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is estimated based on industry standards for similar roles and experience levels. Benefits are subject to local country norms and regulations.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, with a focus on workflow automation and AI integration

Company Size: 51-200 employees (mid-sized, growing rapidly)

Founded: 2019 (young, well-funded startup)

Company Description:

• n8n is a workflow automation platform that combines AI capabilities with business process automation
• The platform enables connection to any app or API while maintaining the flexibility of code with the speed of no-code
• Released under a fair-code license, n8n is self-hostable and supported by a vibrant community of developers and builders
• n8n is privately held, with funding from Sequoia, Felicis Ventures, Firstminute Capital, Harpoon Ventures, and others
• The company was founded in 2019 and is headquartered in Berlin, Germany

Company Specialties:

• AI
• SOAR
• Workflow Automation

Company Website: n8n.io

ASSUMPTION: n8n is a well-funded, rapidly growing startup with a strong focus on AI integration and community engagement.

📊 Role Analysis

Career Level: Senior leadership role, reporting directly to the CEO or another C-level executive

Reporting Structure: Managing a team of 3+ product marketers and collaborating with developer relations and content teams

Work Arrangement: Remote (Europe), with regular off-sites for team bonding

Growth Opportunities:

• Expanding the product marketing team as the company grows
• Potential career progression into a VP or C-level role as the company scales
• Gaining experience in a high-growth, well-funded startup environment

ASSUMPTION: This role offers significant growth opportunities as the company expands its product marketing efforts and team.

🌍 Location & Work Environment

Office Type: Remote-first, with regular off-sites for team bonding

Office Location(s): Berlin, Germany (with remote work for Europe-based employees)

Geographic Context:

• Berlin is the capital and largest city of Germany, with a population of approximately 3.7 million
• The city is known for its vibrant tech scene, with a strong focus on startup growth and innovation
• Berlin offers a high quality of life, with affordable living costs compared to other major European cities

Work Schedule: Full-time (40 hours per week), with flexible hours and a focus on results-driven work

ASSUMPTION: The remote-first work environment offers flexibility and work-life balance, with regular opportunities for in-person collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• Technical assessment or case study presentation
• Final round interview with the CEO or another C-level executive
• Background check and reference check

Key Assessment Areas:

• Product marketing strategy and planning
• Technical proficiency and understanding of AI and automation tools
• Leadership and team management skills
• Cultural fit and alignment with n8n’s values

Application Tips:

• Tailor your resume and cover letter to highlight your product marketing experience and technical proficiency
• Prepare a case study or presentation showcasing your product marketing strategy and execution skills
• Research n8n’s products, competitors, and market positioning to demonstrate your understanding of the role and company
• Be prepared to discuss your long-term career goals and how this role fits into your growth trajectory

ATS Keywords: Product Marketing, Technical Marketing, B2B SaaS, Go-To-Market Strategy, Product Launches, Messaging, Positioning, User Research, Developer Relations, AI, Automation, Workflow Automation

ASSUMPTION: The application process is designed to assess candidates’ strategic thinking, technical proficiency, and cultural fit for the role and company.

🛠️ Tools & Technologies

• Product marketing tools (e.g., Asana, Trello, Monday.com)
• AI and automation tools (e.g., n8n, Zapier, IFTTT)
• Content creation and management tools (e.g., WordPress, Google Docs, Notion)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)

ASSUMPTION: Candidates should be comfortable using a variety of tools and technologies to streamline their work and collaborate effectively with remote teams.

👔 Cultural Fit Considerations

Company Values:

• Empower others
• Be transparent
• Take ownership
• Work together
• Be kind

Work Style:

• Remote-first, with a focus on results-driven work and flexible hours
• Collaborative and supportive team environment
• Fast-paced and dynamic, with a strong emphasis on growth and innovation
• Open and inclusive, with a commitment to diversity, equity, and belonging

Self-Assessment Questions:

• How do you align with n8n’s core values, particularly “empower others” and “be kind”?
• How do you approach work-life balance in a remote-first work environment?
• How do you ensure effective collaboration and communication with remote team members?

ASSUMPTION: Candidates should be able to demonstrate a strong cultural fit with n8n’s values and work style, as well as a commitment to remote work and collaboration.

⚠️ Potential Challenges

• Managing a growing team in a fast-paced, high-growth startup environment
• Balancing strategic planning and hands-on execution for product marketing efforts
• Collaborating effectively with remote team members and stakeholders
• Adapting to a rapidly evolving product and market landscape

ASSUMPTION: Candidates should be comfortable navigating the challenges and complexities of a high-growth, remote-first work environment.

📈 Similar Roles Comparison

• This role is unique in its focus on product marketing for a workflow automation platform with AI integration
• Compared to other product marketing roles, this position offers a greater emphasis on technical proficiency and AI-specific knowledge
• Career path comparison: This role offers significant growth opportunities as the company expands its product marketing efforts and team

ASSUMPTION: Candidates should understand the unique aspects of this role and how it compares to other product marketing positions in the industry.

📝 Sample Projects

• Developing and executing a go-to-market strategy for a new AI-integrated feature release
• Conducting user research to inform product positioning and messaging
• Creating and optimizing product launch campaigns across multiple channels

ASSUMPTION: Candidates should be able to provide specific examples of their product marketing experience and achievements.

❓ Key Questions to Ask During Interview

• How does n8n plan to differentiate itself in the growing automation and AI market?
• What are the key priorities for the product marketing team in the first 30-60-90 days?
• How does n8n support the growth and development of its product marketing team members?
• What is the company’s approach to remote work and team collaboration?
• How does n8n measure the success of its product marketing efforts, and what key metrics should I focus on?

ASSUMPTION: Candidates should come prepared with thoughtful questions that demonstrate their interest in the role and company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your product marketing experience and technical proficiency
• Prepare a case study or presentation showcasing your product marketing strategy and execution skills
• Research n8n’s products, competitors, and market positioning to demonstrate your understanding of the role and company
• Be prepared to discuss your long-term career goals and how this role fits into your growth trajectory

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.