Head of Technology Marketing

📌 Core Information

🔹 Job Title: Head of Technology Marketing

🔹 Company: Infosys Singapore & Australia

🔹 Location: Sydney, New South Wales, Australia

🔹 Job Type: Hybrid (On-site/Remote)

🔹 Category: Marketing

🔹 Date Posted: July 1, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site with remote flexibility

🚀 Job Overview

Key aspects of this role include:

• Strategic leadership in driving the integration of marketing and technology
• Responsibility for the engineering and integration of marketing platforms
• Collaboration with cross-functional teams to deliver data-driven, customer-centric marketing initiatives
• Experience in enterprise technology leadership, with a focus on martech or digital platforms
• Proven expertise in cloud platforms, APIs, data integration, and security frameworks

ASSUMPTION: This role requires a strategic thinker with a strong technical background, capable of balancing marketing objectives with technological constraints.

📋 Key Responsibilities

✅ Define and execute the enterprise marketing technology architecture, ensuring alignment with IT and business strategy

✅ Lead the design and integration of platforms such as CRM, CDP, CMS, marketing automation, and analytics tools

✅ Evaluate emerging technologies and recommend adoption strategies to enhance marketing capabilities

✅ Oversee the engineering and deployment of scalable, secure, and interoperable marketing systems

✅ Ensure seamless integration of martech platforms with core enterprise systems

✅ Drive API-first development and microservices architecture to support modular and flexible marketing solutions

✅ Collaborate with data engineering and analytics teams to build robust data pipelines for marketing use cases

✅ Establish DevOps practices for marketing technology deployments, including CI/CD, monitoring, and incident response

✅ Manage vendor relationships, contracts, and service delivery for third-party platforms

✅ Lead a cross-functional team of engineers and technical leads

✅ Partner with Marketing, Data, Security, and Infrastructure teams to deliver solutions

ASSUMPION: This role involves a mix of strategic planning, technical leadership, and cross-functional collaboration to drive marketing technology initiatives.

🎯 Required Qualifications

Education: Bachelor's degree in Computer Science, Engineering, or a related field. A Master's degree would be an asset.

Experience: 10+ years of experience in enterprise technology leadership, with 5+ years in martech or digital platforms

Required Skills:

• Proven experience in architecting and deploying large-scale marketing technology stacks
• Strong understanding of cloud platforms (AWS, Azure, GCP), APIs, data integration, and security frameworks
• Excellent leadership, stakeholder management, and communication skills

Preferred Skills:

• Familiarity with AI/ML applications in marketing (e.g., predictive analytics, personalization engines)

ASSUMPTION: Candidates should have a strong technical background with a proven track record in marketing technology leadership.

💰 Compensation & Benefits

Salary Range: AUD 250,000 - 350,000 per annum (Based on industry standards for the role, experience level, and location)

Benefits:

• Comprehensive health insurance
• Retirement savings plan with company contributions
• Employee stock purchase plan
• Generous vacation and leave policies
• Professional development opportunities

Working Hours: Full-time, typically 40 hours per week, with flexible work arrangements available

ASSUMPTION: The salary range is based on industry standards for the role, experience level, and location. Benefits are subject to change and may vary based on the candidate's location and employment status.

📌 Applicant Insights

🔍 Company Context

Industry: Infosys is a global leader in next-generation digital services and consulting, enabling clients in over 50 countries to navigate their digital transformation.

Company Size: 10,000+ employees, providing a large and diverse work environment with ample opportunities for growth and learning

Founded: 1981, with over four decades of experience in managing the systems and workings of global enterprises

Company Description:

• Infosys expertly steers clients through their digital journey by enabling the enterprise with an AI-powered core and empowering the business with agile digital at scale
• The company's always-on learning agenda drives continuous improvement through building and transferring digital skills, expertise, and ideas from its innovation ecosystem
• Infosys is committed to delivering unprecedented levels of performance and customer delight through its digital transformation services

Company Specialties:

• IT Services and Consulting
• Business Process Outsourcing
• Products and Platforms
• Engineering Services
• Cloud Services
• Artificial Intelligence
• Digital
• and Big Data

Company Website: Infosys

ASSUMPTION: Infosys' extensive experience and global presence provide a stable and well-resourced environment for employees to grow and succeed.

📊 Role Analysis

Career Level: Senior Principal, indicating a strategic and leadership-focused role

Reporting Structure: Reports directly to the CIO, with responsibility for leading a cross-functional team of engineers and technical leads

Work Arrangement: Hybrid, with a mix of on-site and remote work, providing flexibility for work-life balance

Growth Opportunities:

• Potential progression to a C-level or senior vice president role within the marketing technology domain
• Expansion of responsibilities to include additional regions or business units
• Transition to a general management or business leadership role within the organization

ASSUMPTION: This role offers significant growth potential, both within the marketing technology function and across the broader organization.

🌍 Location & Work Environment

Office Type: Hybrid, with both on-site and remote work arrangements available

Office Location(s): Sydney, New South Wales, Australia

Geographic Context:

• Sydney is the largest city in Australia, offering a vibrant cultural scene, diverse neighborhoods, and numerous recreational opportunities
• New South Wales is home to a thriving tech industry, with numerous startups, established companies, and government initiatives driving innovation and growth
• The region enjoys a mild, Mediterranean climate, with warm summers and mild winters

Work Schedule: Full-time, with flexible work arrangements available to accommodate individual needs and preferences

ASSUMPTION: Sydney provides a dynamic and multicultural work environment, with ample opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screening to assess cultural fit and basic qualifications
• Technical assessment or case study to evaluate problem-solving skills and domain expertise

• On-site or virtual interview with the hiring manager and relevant stakeholders to discuss the role, responsibilities, and career growth opportunities
• Final round with senior leadership to assess strategic thinking, leadership potential, and overall fit for the organization

Key Assessment Areas:

• Technical expertise in marketing technology and related domains
• Strategic thinking and problem-solving abilities
• Leadership and team management skills
• Cross-functional collaboration and stakeholder management
• Adaptability and resilience in a dynamic and evolving work environment

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills, experiences, and achievements that match the required qualifications
• Prepare for the technical assessment or case study by reviewing recent trends and best practices in marketing technology
• Research the company and role to demonstrate your understanding of the organization's mission, values, and culture
• Practice common interview questions and develop thoughtful responses that showcase your unique qualifications and fit for the role

ATS Keywords: Marketing Technology, Head of Technology Marketing, Senior Principal, Cloud Platforms, APIs, Data Integration, Security Frameworks, AI/ML Applications, Predictive Analytics

ASSUMPTION: The interview process is designed to assess both technical competencies and cultural fit, with a focus on strategic thinking and leadership potential.

🛠️ Tools & Technologies

• Cloud platforms: AWS, Azure, GCP
• APIs and microservices architecture
• Marketing automation and analytics tools
• CRM and CDP platforms
• Data integration and ETL tools
• Version control and CI/CD tools
• Containerization and orchestration tools

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are integral to the day-to-day responsibilities and long-term strategic objectives.

👔 Cultural Fit Considerations

Company Values:

• Customer-centricity: Putting customers at the heart of everything we do
• Collaboration: Working together to achieve exceptional results
• Innovation: Embracing change and driving progress
• Integrity: Upholding the highest ethical standards in all our actions
• Respect: Valuing and appreciating the diverse perspectives of our employees, clients, and partners

Work Style:

• Agile and adaptable, with a focus on continuous improvement
• Data-driven and analytical, with a strong emphasis on evidence-based decision-making
• Collaborative and inclusive, with a commitment to fostering a diverse and inclusive work environment
• Results-oriented, with a focus on delivering tangible outcomes and driving business impact

Self-Assessment Questions:

• How do you align with Infosys' core values, and can you provide examples of how you've demonstrated these values in your previous roles?
• How do you approach working in a hybrid or remote work environment, and what strategies do you use to maintain productivity and engagement?
• How do you balance strategic thinking with hands-on execution, and can you provide an example of a project where you successfully managed this balance?

ASSUMPTION: Candidates should be able to demonstrate a strong fit with Infosys' core values and work style, with a focus on strategic thinking, collaboration, and results-driven execution.

⚠️ Potential Challenges

• Managing competing priorities and stakeholders in a large, matrixed organization
• Navigating a dynamic and evolving technology landscape, with a constant need to stay up-to-date with emerging trends and best practices
• Balancing short-term tactical needs with long-term strategic objectives
• Ensuring data privacy and security in a complex and distributed marketing technology environment
• Fostering a culture of continuous learning and improvement, while managing resistance to change and maintaining employee engagement

ASSUMPTION: These challenges require strong leadership, strategic thinking, and a results-driven approach to ensure the successful execution of marketing technology initiatives.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong technical background and a deep understanding of marketing technology architecture and engineering
• Compared to other senior leadership roles, this position places a greater emphasis on technical expertise and hands-on execution, in addition to strategic planning and stakeholder management
• Career progression in this role may follow a technical or specialized path, rather than a general management or business leadership track

ASSUMPTION: This role offers a unique blend of technical and leadership responsibilities, requiring candidates with a strong technical background and proven strategic thinking abilities.

📝 Sample Projects

• Leading the migration of marketing systems to a cloud-based architecture, ensuring scalability, security, and performance
• Implementing a customer data platform (CDP) to centralize customer data and enable personalized, omnichannel marketing experiences
• Developing and deploying a marketing automation solution to streamline campaign management and improve operational efficiency

ASSUMPTION: These sample projects illustrate the technical and strategic nature of the role, requiring candidates with a strong background in marketing technology and a proven track record of delivering complex, large-scale initiatives.

❓ Key Questions to Ask During Interview

• Can you describe the current marketing technology landscape at Infosys, and what are the key priorities for this role in the first 90 days?
• How does this role collaborate with other departments, such as Marketing, Data, Security, and Infrastructure, and what are the key stakeholders for this position?
• What are the primary challenges facing the marketing technology function at Infosys, and how does this role address these challenges?
• How does Infosys support the professional development and growth of its employees, particularly in the marketing technology domain?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured and evaluated?

ASSUMPTION: These questions help candidates better understand the role's responsibilities, priorities, and expectations, as well as the organization's culture and growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills, experiences, and achievements that match the required qualifications
• Prepare for the technical assessment or case study by reviewing recent trends and best practices in marketing technology
• Research the company and role to demonstrate your understanding of Infosys' mission, values, and culture
• Practice common interview questions and develop thoughtful responses that showcase your unique qualifications and fit for the role
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.