📌 Core Information
🔹 Job Title: Senior Media Buyer - Affiliate LeadGen
🔹 Company: Moname Consulting
🔹 Location: United States (Remote)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 2, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote (US only)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing comprehensive media buying strategies focused on affiliate lead generation.
- Negotiating and establishing terms with affiliate partners to maximize ROI.
- Analyzing market trends and competitor activities to identify new lead generation opportunities.
- Collaborating with cross-functional teams to align lead generation objectives with overall business goals.
- Providing training and guidance to junior team members on best practices in media buying and affiliate marketing.
ASSUMPTION: This role requires a high level of expertise in media buying and affiliate marketing, with a focus on driving lead generation efforts for accounting services.
📋 Key Responsibilities
✅ Develop and manage comprehensive media buying strategies focused on affiliate lead generation.
✅ Negotiate and establish terms with affiliate partners to maximize return on investment.
✅ Analyze market trends and competitor activities to identify new opportunities for lead generation.
✅ Develop relationships with key industry stakeholders and affiliates to ensure effective campaign execution.
✅ Monitor, analyze, and report on KPIs for media campaigns, making data-driven adjustments as necessary.
✅ Collaborate with creative teams to design engaging ad content that resonates with target audiences.
✅ Provide ongoing training and guidance to junior team members on best practices in media buying and affiliate marketing.
ASSUMPTION: The ideal candidate will have a proven track record in managing large-scale digital marketing campaigns and affiliate networks, with strong analytical skills and a data-driven approach to decision-making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: Minimum of 5 years of experience in media buying or affiliate marketing.
Required Skills:
- Excellent negotiation and communication skills with the ability to build relationships.
- Strong analytical skills with a data-driven approach to decision-making.
- Familiarity with various digital marketing tools and platforms, including analytics tools.
- Ability to work independently and collaboratively in a fast-paced environment.
Preferred Skills:
- Experience in the accounting industry or related fields.
- Fluency in multiple languages (beneficial but not required).
ASSUMPTION: Candidates with experience in the accounting industry or related fields may have a better understanding of the target audience and market trends, providing a competitive edge in this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for a Senior Media Buyer with 5-10 years of experience in the United States).
Benefits:
- Health, dental, and vision insurance.
- 401(k) plan with company match.
- Flexible work hours and remote work options.
- Professional development opportunities.
Working Hours: Full-time (40 hours per week), with flexible hours to accommodate different time zones within the United States.
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Media Buyer role with the given experience level and location. Actual compensation may vary based on factors such as performance, skills, and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services, specifically focused on the accounting industry.
Company Size: Small (2-10 employees), which may offer a more agile and collaborative work environment.
Founded: The company's founding date is not specified, but it is a privately held company with a focus on being a profit center rather than a cost center.
Company Description:
- Moname Consulting is a marketing services company specializing in the accounting industry.
- The company aims to be a profit center, contributing directly to the success of its marketing initiatives.
- Moname Consulting offers opportunities for candidates to shape media buying strategies that enhance market presence and client acquisition efforts.
Company Specialties:
- Affiliate marketing and lead generation.
- Media buying strategies for the accounting industry.
- Collaboration with cross-functional teams to align lead generation objectives with overall business goals.
Company Website: https://www.monameconsulting.com
ASSUMPTION: As a small company, Moname Consulting may offer a more personalized work environment with closer collaboration between team members and management.
📊 Role Analysis
Career Level: Senior-level role, requiring a high level of expertise and experience in media buying and affiliate marketing.
Reporting Structure: This role may report directly to the marketing director or a similar position, depending on the company's organizational structure.
Work Arrangement: Remote work within the United States, with flexible hours to accommodate different time zones.
Growth Opportunities:
- Potential to advance to a leadership or management role within the marketing department.
- Opportunities to expand skills and knowledge in digital marketing and lead generation strategies.
- Chance to contribute to the company's growth and success, potentially leading to increased responsibilities and compensation.
ASSUMPTION: As a small company, Moname Consulting may offer more opportunities for growth and advancement than larger organizations, where career progression may be more competitive and slower-paced.
🌍 Location & Work Environment
Office Type: Remote work, with no physical office location specified.
Office Location(s): United States (remote work only).
Geographic Context:
- The United States has a large and diverse market for accounting services, offering numerous opportunities for lead generation and growth.
- Remote work allows for a more flexible work-life balance and the ability to work from various locations within the United States.
- The company's focus on the accounting industry may require some understanding of accounting principles and practices, although this is not a requirement for the role.
Work Schedule: Full-time (40 hours per week), with flexible hours to accommodate different time zones within the United States.
ASSUMPTION: As a remote role, the ideal candidate should be self-motivated, organized, and able to manage their time effectively in a remote work environment.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit.
- In-depth interview with the marketing director or a similar position to discuss the candidate's experience and qualifications.
- Case study or project presentation to demonstrate the candidate's ability to develop and execute media buying strategies.
- Final interview with the company's leadership team to discuss the candidate's fit within the organization and answer any remaining questions.
Key Assessment Areas:
- Communication skills and the ability to build relationships with affiliate partners and internal teams.
- Analytical skills and a data-driven approach to decision-making.
- Understanding of media buying strategies and affiliate marketing tactics.
- Cultural fit and alignment with the company's values and mission.
Application Tips:
- Tailor your resume and cover letter to highlight your experience and skills in media buying, affiliate marketing, and lead generation.
- Prepare for the case study or project presentation by researching the company and developing a comprehensive media buying strategy tailored to their needs.
- Demonstrate your understanding of the accounting industry and its unique market trends and opportunities during the interview process.
ATS Keywords: Media Buying, Affiliate Marketing, Lead Generation, Digital Marketing, Negotiation, Communication, Relationship Building, Campaign Management, Data-Driven Decision Making, Market Trend Analysis, Creative Collaboration, Training and Guidance, Accounting Industry, Remote Work, United States
ASSUMPTION: As a small company, Moname Consulting may have a more streamlined interview process with fewer stages than larger organizations, allowing for a more personalized and engaging experience for candidates.
🛠️ Tools & Technologies
- Various digital marketing tools and platforms, including analytics tools.
- Project management software for collaboration and task tracking.
- Communication and productivity tools, such as email, instant messaging, and video conferencing platforms.
ASSUMPTION: The specific tools and technologies used by Moname Consulting may vary depending on the company's preferences and the candidate's role within the organization.
👔 Cultural Fit Considerations
Company Values:
- Focus on being a profit center rather than a cost center.
- Collaboration and cross-functional teamwork.
- Continuous learning and professional development.
Work Style:
- Agile and adaptable, with a focus on driving results and growth.
- Data-driven and analytical, with a strong emphasis on performance metrics and KPIs.
- Collaborative and communicative, with a focus on building relationships and working effectively with internal teams and affiliate partners.
Self-Assessment Questions:
- Do you thrive in a fast-paced, results-driven environment?
- Are you comfortable working remotely and managing your time effectively?
- Do you have strong analytical skills and a data-driven approach to decision-making?
- Are you an effective communicator with the ability to build relationships and collaborate with diverse teams?
ASSUMPTION: As a small company, Moname Consulting may place a higher emphasis on cultural fit and alignment with the company's values and mission, as close collaboration between team members is essential for success.
⚠️ Potential Challenges
- The role may require some understanding of accounting principles and practices, which could be a learning curve for candidates without a background in the industry.
- As a remote role, the candidate must be self-motivated, organized, and able to manage their time effectively in a remote work environment.
- The role may require frequent communication with affiliate partners and internal teams, which could be challenging for candidates with less experience in relationship-building and collaboration.
- The role may involve working with tight deadlines and managing multiple projects simultaneously, which could be stressful for candidates who prefer a more structured or predictable work environment.
ASSUMPTION: The potential challenges associated with this role are relatively minor and can be overcome with strong communication skills, time management, and a willingness to adapt to a fast-paced, results-driven environment.
📈 Similar Roles Comparison
- This role is similar to a Senior Media Buyer or Affiliate Marketing Manager position in other industries, but with a focus on the accounting industry and lead generation strategies.
- Compared to other senior-level marketing roles, this position may offer more opportunities for growth and advancement in a smaller, more agile organization.
- Career paths for this role may include advancement to a leadership or management position within the marketing department, or transition to a related role in the accounting industry or another industry with a focus on lead generation.
ASSUMPTION: As a small company, Moname Consulting may offer more opportunities for growth and advancement than larger organizations, where career progression may be more competitive and slower-paced.
📝 Sample Projects
- Developing a comprehensive media buying strategy for a new accounting service, including channel selection, targeting, and budget allocation.
- Negotiating terms with affiliate partners to maximize return on investment and ensure effective campaign execution.
- Analyzing market trends and competitor activities to identify new opportunities for lead generation and optimize existing campaigns.
ASSUMPTION: The sample projects provided are intended to give candidates an idea of the types of tasks and responsibilities they may encounter in this role, but the specific projects and initiatives may vary depending on the company's needs and priorities.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the company's lead generation efforts, and how does this role address those challenges?
- How does the company support the professional development and growth of its employees in this role?
- What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported?
- How does the company collaborate with affiliate partners to ensure effective campaign execution and maximize return on investment?
- What is the company's approach to work-life balance, and how does it support employees working remotely?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and their commitment to understanding the company's needs and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your experience and skills in media buying, affiliate marketing, and lead generation.
- Prepare for the case study or project presentation by researching the company and developing a comprehensive media buying strategy tailored to their needs.
- Demonstrate your understanding of the accounting industry and its unique market trends and opportunities during the interview process.
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
