π Core Information
πΉ Job Title: Home Health Marketer
πΉ Company: Urrly
πΉ Location: Virginia Beach, Chesapeake, and Suffolk
πΉ Job Type: Full-Time
πΉ Category: Healthcare
πΉ Date Posted: May 21, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Building and managing referral relationships across various healthcare facilities
- Owning and expanding a territory with room for growth
- Collaborating with a high-performing care team
- Shaping strategy as part of a growing agency
ASSUMPTION: This role is focused on business development and requires a proactive, relationship-building approach.
π Key Responsibilities
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Build and manage referral relationships with hospitals, doctors' offices, rehabs, and senior communities
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Own and expand your territory, focusing on growth rather than maintenance
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Collaborate with a care team known for great outcomes and fast follow-through
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Help shape strategy as part of a growing, well-resourced agency
ASSUMPTION: The role requires strong communication skills, strategic thinking, and the ability to build and maintain long-term relationships.
π― Required Qualifications
Education: Bachelor's degree in a related field (e.g., Marketing, Business, or Healthcare Administration) or equivalent experience
Experience: Proven experience in home health sales with a track record of success
Required Skills:
- Proven experience in home health sales
- Deep knowledge of the local market
- Excellent relationship-building skills
- Proactive and confident approach
- Strong communication and presentation skills
Preferred Skills:
- Experience with CRM software
- Fluency in Spanish (or other local languages)
ASSUMPTION: Candidates with experience in healthcare sales or a related field may also be considered.
π° Compensation & Benefits
Salary Range: $60,000 - $150,000+ per year, depending on experience and what you bring with you
Benefits:
- Base salary + bonus (bonus kicks in based on your base)
- Room to grow as your numbers do
Working Hours: Full-time, with flexible hours based on territory management and client needs
ASSUMPTION: The salary range is competitive for the home health industry and reflects the growth opportunities in this role.
π Applicant Insights
π Company Context
Industry: Home Health Care
Company Size: Not specified (but growing fast)
Founded: Not specified
Company Description:
- High-performing home health agency
- Focused on great outcomes and fast follow-through
- Growing rapidly and well-resourced
Company Specialties:
- Home health care services
- Referral management
- Territory expansion
Company Website: urrly.breezy.hr
ASSUMPTION: Urrly is a growing home health agency with a strong focus on performance and growth.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The Home Health Marketer will report directly to the agency's leadership team.
Work Arrangement: On-site, with territory management responsibilities
Growth Opportunities:
- Expanding the territory and growing the book of business
- Potential career advancement as the agency grows
ASSUMPTION: This role offers significant growth opportunities based on the agency's rapid expansion.
π Location & Work Environment
Office Type: Not specified (but on-site)
Office Location(s): Virginia Beach, Chesapeake, and Suffolk
Geographic Context:
- Virginia Beach, Chesapeake, and Suffolk are part of the Hampton Roads metropolitan area in Virginia
- The area has a diverse healthcare landscape with numerous hospitals, doctors' offices, rehabs, and senior communities
- The region offers a mix of urban and suburban environments, with a cost of living slightly below the national average
Work Schedule: Full-time, with flexible hours based on territory management and client needs
ASSUMPTION: The work environment is dynamic and focused on growth, with a strong emphasis on collaboration and performance.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening
- In-person or virtual interview with the leadership team
- Background check and reference check (if applicable)
Key Assessment Areas:
- Sales experience and track record
- Local market knowledge
- Relationship-building skills
- Strategic thinking and planning
Application Tips:
- Highlight your home health sales experience and achievements
- Tailor your resume to emphasize local market knowledge and relationship-building skills
- Prepare examples of successful referral management strategies
ATS Keywords: Home Health Sales, Relationship Building, Local Market Knowledge, Proactive Approach, Territory Management, Collaboration, Strategic Thinking, Results Driven
ASSUMPTION: The application process is competitive, and candidates should emphasize their sales experience and local market knowledge.
π οΈ Tools & Technologies
- CRM software (if applicable)
- Sales enablement tools (if applicable)
ASSUMPTION: The specific tools and technologies used may vary based on the agency's internal systems.
π Cultural Fit Considerations
Company Values:
- Performance-driven
- Collaborative
- Growth-oriented
Work Style:
- Proactive and confident
- Relationship-focused
- Strategic and results-driven
Self-Assessment Questions:
- Do you thrive in a fast-paced, growth-oriented environment?
- Are you comfortable building and maintaining long-term relationships with clients?
- Do you have a proven track record of success in home health sales?
ASSUMPTION: The ideal candidate is proactive, confident, and enjoys building long-term relationships in a fast-paced, growth-oriented environment.
β οΈ Potential Challenges
- Managing a large territory with diverse healthcare facilities
- Keeping up with the agency's rapid growth and expansion
- Balancing sales and relationship-building responsibilities
ASSUMPTION: The role may present challenges related to territory management, growth, and balancing multiple responsibilities.
π Similar Roles Comparison
- Unlike traditional sales roles, this position focuses on relationship-building and referral management rather than direct sales
- The home health industry is competitive, with a strong emphasis on performance and outcomes
- Career paths in home health sales may vary, with opportunities for growth based on the agency's expansion
ASSUMPTION: This role is unique within the home health industry, focusing on referral management and growth rather than direct sales.
π Sample Projects
- Developing and implementing a referral management strategy for a new territory
- Building and maintaining relationships with key stakeholders in hospitals, doctors' offices, rehabs, and senior communities
- Collaborating with the care team to improve outcomes and fast follow-through
ASSUMPTION: Sample projects should focus on referral management, relationship-building, and collaboration with the care team.
β Key Questions to Ask During Interview
- How does the agency support the growth and development of its sales team?
- What are the key performance indicators (KPIs) for this role, and how are they measured?
- How does the agency foster collaboration and communication between its sales and care teams?
- What are the growth opportunities for this role, and how have they evolved as the agency has expanded?
- How does the agency ensure that its sales team maintains a strong focus on relationship-building and client satisfaction?
ASSUMPTION: Interview questions should focus on growth, collaboration, performance, and relationship-building.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your home health sales experience and local market knowledge
- Prepare examples of successful referral management strategies and relationship-building initiatives
- Follow up with the hiring manager within one week of submission to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.