📌 Core Information
🔹 Job Title: Assistant Campaign Manager, Influencer Marketing
🔹 Company: Horizon Media (via RippleMatch)
🔹 Location: New York, NY
🔹 Job Type: Full-Time, On-Site
🔹 Category: Marketing
🔹 Date Posted: April 19, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting influencer marketing campaigns and projects
- Managing campaign administration tasks
- Developing creative campaign proposals
- Analyzing campaign results and creating reports
- Collaborating with internal and external business partners
ASSUMPTION: This role is part of Blue Hour Studios, a joint venture content agency powered by Horizon Media and Group Nine Media, offering services such as content and social strategy, content creation, community management, and CRM.
📋 Key Responsibilities
✅ Supporting the execution and production of influencer campaigns, including influencer identification, outreach, and contract negotiation
✅ Developing campaign briefs for clients and influencers, and creating influencer lists for client ranking and approval
✅ Managing campaign tools, analytics, and reporting, as well as invoice management and coordination
✅ Attending account status meetings, shipping/fulfillment, and maintaining/organizing campaign assets
✅ Curating, analyzing, and developing post-campaign reporting, including key learnings and insights, and maintaining internal insights databases
✅ Contributing to Horizon’s influencer marketing practice and digital experiences department, and participating in internal brand and client meetings
✅ Leading and overseeing influencer payments and invoicing, working with the Assistant Strategist and Accounting Team
✅ Researching and developing insights around social media platforms, influencers, competitive brands, and trends to assist in the development of new business proposals
✅ Organizing, scheduling, and recapping brainstorms, and assisting in the development of new business proposals
ASSUMPTION: The role may involve some vendor management and coordination, as well as championing digital/social influencer programs across the agency.
🎯 Required Qualifications
Education: Bachelor's degree in Communications, Advertising, Marketing, or a related field
Experience: 0-2 years of experience in influencer marketing, social media, or a related field
Required Skills:
- Passion for social media and influencer marketing
- Strong understanding of social platforms, strategy, and landscape
- Excellent project management skills
- Strong verbal and written communication skills
- Proficient with Microsoft Office (Word, PowerPoint, and Excel)
Preferred Skills:
- Familiarity with digital reporting, data, and analytics
- Ability to thrive in a fast-paced environment and handle multiple projects
- Strong collaboration skills
- Ability to manage through a high level of ambiguity to actionable recommendations/solutions
ASSUMPTION: While not explicitly stated, candidates should have a strong interest in talent relations, management, or digital marketing, as well as a team player attitude and innovative, creative, and resourceful mindset.
💰 Compensation & Benefits
Salary Range: $40,000 - $50,000 per year
Benefits:
- Health Insurance Coverage
- Life and Disability Insurance
- Retirement Savings Plans
- Company Paid Holidays
- Unlimited Paid Time Off (PTO)
- Mental Health and Wellness Resources
- Pet Insurance
- Childcare Resources
- Identity Theft Insurance
- Fertility Assistance Programs
- Fitness Reimbursement
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level influencer marketing roles in the New York area. The total rewards package includes a discretionary bonus and various benefits, as listed above.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing and Advertising
Company Size: Mid-sized (51-200 employees)
Founded: 2016
Company Description:
- RippleMatch is a recruitment automation platform that connects employers with Gen Z job seekers
- The company specializes in university recruiting, diversity recruiting, and proactive sourcing
- RippleMatch aims to eliminate time-intensive recruitment processes for both employers and job seekers
Company Specialties:
- University Recruiting
- Diversity Recruiting
- Campus Recruiting
- Proactive Sourcing
- Candidate Sourcing
- Early Career Recruitment
- Technical Recruiting
- Automated Sourcing
Company Website: RippleMatch
ASSUMPTION: As RippleMatch is acting as a recruitment platform for Horizon Media, the company's industry, size, and specialties are relevant to understanding the context of this job listing.
📊 Role Analysis
Career Level: Entry-Level
Reporting Structure: Reports to the Associate Director, Social Strategy & Influence
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential career growth within Horizon Media's influencer marketing practice
- Opportunities to work on various campaigns and projects, gaining diverse experience
- Possibility to transition into a more senior role as the company expands its influencer marketing efforts
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and evolving industry.
🌍 Location & Work Environment
Office Type: Urban office environment in New York City
Office Location(s): 5 W 19th St, 6th FL, New York, NY 10011, US
Geographic Context:
- New York City is a major hub for marketing, advertising, and media industries
- The office is located in the Flatiron District, a vibrant and creative neighborhood
- New York City offers a wide range of cultural, entertainment, and dining options
Work Schedule: Full-time, 40 hours per week, with potential flexibility for remote work in the future
ASSUMPTION: The office location and work environment may change or evolve over time, as the company grows and adapts.
💼 Interview & Application Insights
Typical Process:
- Online application submission through RippleMatch platform
- Phone or video screening with RippleMatch recruitment team
- In-depth phone or video interview with Horizon Media hiring manager
- Final in-person or video interview with Horizon Media team
- Background check and onboarding
Key Assessment Areas:
- Cultural fit and alignment with Horizon Media's values
- Understanding of social media platforms, influencer marketing, and campaign management
- Strong communication, collaboration, and project management skills
- Ability to thrive in a fast-paced environment and handle multiple projects
- Adaptability and willingness to learn and grow in the role
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Showcase your passion for social media, influencer marketing, and creativity in your application materials
- Prepare examples of successful influencer marketing campaigns or projects you've worked on
- Be ready to discuss your understanding of the influencer marketing landscape and trends
- Research Horizon Media and Blue Hour Studios to demonstrate your interest and preparation
ATS Keywords: Influencer Marketing, Social Media, Campaign Management, Project Management, Marketing, Advertising, New York, Horizon Media, Blue Hour Studios, RippleMatch
ASSUMPTION: As RippleMatch is handling the application process, it is essential to follow their application guidelines and optimize your resume and cover letter for their Applicant Tracking System (ATS).
🛠️ Tools & Technologies
- Microsoft Office (Word, PowerPoint, Excel)
- Social media platforms (Facebook, Twitter, Instagram, YouTube, TikTok, etc.)
- Influencer marketing and campaign management tools (e.g., Grin, AspireIQ, BrandSnob)
- Data analysis and reporting tools (e.g., Google Analytics, Tableau, Power BI)
ASSUMPTION: The specific tools and technologies used may vary depending on the projects and campaigns the Assistant Campaign Manager works on.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Accountability
- Integrity
- Excellence
Work Style:
- Fast-paced and dynamic environment
- Strong emphasis on teamwork and collaboration
- Opportunities for professional growth and development
- Flexible and adaptable work arrangements
Self-Assessment Questions:
- How do you align with Horizon Media's core values, particularly innovation and collaboration?
- How have you demonstrated your ability to thrive in a fast-paced, dynamic work environment?
- How do you approach learning and adapting to new tools, technologies, and industry trends?
ASSUMPTION: Candidates should assess their fit with Horizon Media's values and work style, as well as their ability to adapt and grow in a dynamic environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to changes in influencer marketing trends and platforms
- Working with diverse internal and external business partners
- Balancing administrative tasks with creative campaign development and analysis
- Potential challenges related to working in a mid-sized company, such as limited resources or bureaucracy
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a willingness to learn and grow in the role.
📈 Similar Roles Comparison
- Compared to other entry-level influencer marketing roles, this position offers more responsibility and growth opportunities
- Influencer marketing is a rapidly evolving field, with new platforms and trends emerging constantly
- Career paths in influencer marketing can vary, with opportunities to specialize in specific areas or move into management roles
ASSUMPTION: This role provides a unique opportunity to gain diverse experience and grow within the influencer marketing industry.
📝 Sample Projects
- Managing an influencer marketing campaign for a major brand launch, including influencer identification, outreach, contract negotiation, and campaign execution
- Developing a comprehensive report on the state of the influencer marketing industry, including trends, best practices, and key insights
- Creating a new business proposal for a potential client, including market research, competitive analysis, and a detailed campaign strategy
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the influencer marketing industry today, and how does this role address them?
- How does this role support the growth and development of the influencer marketing practice at Horizon Media?
- What opportunities are there for professional growth and advancement within the company?
- How does the team collaborate and support one another in managing multiple projects and campaigns?
- What are the most important qualities and skills for success in this role, according to the hiring manager?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the RippleMatch platform
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of successful influencer marketing campaigns or projects you've worked on
- Research Horizon Media and Blue Hour Studios to demonstrate your interest and preparation
- Follow up with RippleMatch and Horizon Media after submitting your application, inquiring about next steps and expressing your enthusiasm for the opportunity
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
