InApp Content Designer

📌 Core Information

🔹 Job Title: InApp Content Designer

🔹 Company: Capgemini

🔹 Location: Multiple locations in Poland (Warsaw, Opole, Wrocław, Kraków, Gdańsk, Poznań, Katowice, Lublin)

🔹 Job Type: Full-time

🔹 Category: Content & Design

🔹 Date Posted: April 8, 2025

🔹 Experience Level: Entry-level to 2 years

🔹 Remote Status: Hybrid (work from office and home)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing in-app communications strategies
• Promoting best practices for multi-platform publishing and user-generated content
• Collaborating with cross-functional teams to define and manage content processes
• Creating and publishing announcements and guides
• Evaluating content effectiveness using data and research

ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on user-centered design and data-driven decision making.

📋 Key Responsibilities

✅ Assist with the development and implementation of in-app communications, including scalable content models, messaging strategies, and semantic markup

✅ Promote best practices related to multi-platform and multi-channel publishing, user-generated content, and localization

✅ Define and develop the in-app communication strategy

✅ Create and publish announcements, step by step guides, etc.

✅ Use data and research to evaluate content effectiveness

✅ Build relationships and partnerships with other content teams to establish guidelines and standards that drive in-app content consistency and enforce the client's brand promise

✅ Assist with the implementation of systems to manage in-app content throughout the content lifecycle

✅ Define the process from the need through the request, to the publication

✅ Coordinate the work of the different stakeholders

ASSUMPTION: This role involves a mix of strategic planning, content creation, and project management, with a focus on delivering high-quality user experiences.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Communications, Journalism, Marketing, or a related discipline)

Experience: 0-2 years of experience in content strategy, content design, or a related role

Required Skills:

• Proficient in Pendo
• Strong HTML and CSS skills
• Experience with building videos (a bonus but not essential)

Preferred Skills:

• Familiarity with agile methodologies
• Experience with content management systems
• Fluency in English

ASSUMPTION: A strong portfolio showcasing relevant content design work is highly desirable for this role.

💰 Compensation & Benefits

Salary Range: The average salary for an InApp Content Designer in Poland ranges from 4,000 to 7,000 PLN gross per month, based on experience level and location. Capgemini is known for offering competitive compensation packages.

Benefits:

• Medical care with Medicover
• Private life insurance
• Multisport card
• Therapeutical support through Capgemini Helpline
• Educational podcast "Let's talk about wellbeing"
• Access to over 70 training tracks with certification opportunities on the NEXT platform
• Free access to Education First languages platform, Pluralsight, TED Talks, Coursera, and Udemy Business materials and trainings
• Continuous feedback and ongoing performance discussions through the GetSuccess performance management tool
• Hybrid working model with a modern office and ergonomic work-from-home package

Working Hours: Full-time (40 hours per week) with flexible working hours and remote work options

ASSUMPTION: Salary and benefits information is based on industry standards and may vary depending on the specific location and role requirements.

📌 Applicant Insights

🔍 Company Context

Industry: Capgemini is a global leader in engineering services, helping innovative companies bring their products and services to life through digital and software technology.

Company Size: Capgemini is a large organization with over 340,000 team members in more than 50 countries, providing a dynamic and collaborative work environment.

Founded: Capgemini was founded in 1967 and has since grown into a global technology and business transformation partner.

Company Description:

• Capgemini offers a wide range of services, including R&D and engineering services, digital and software technology, and business consulting
• The company works with clients across various industries to help them unleash their potential through innovative technology solutions
• Capgemini is committed to diversity, inclusion, and creating a workplace where everyone can succeed and feel valued

Company Specialties:

• Outsourcing
• Process Consulting
• Package Based Solutions
• Custom Solution Development
• Application Management
• Artificial Intelligence
• Business Consulting
• Cloud
• Digital
• Managed Services
• Digital Transformation
• Innovation
• Intelligent Industry
• Sustainable IT
• and Generative AI

Company Website: Capgemini

ASSUMPTION: Capgemini's extensive experience and global presence make it an attractive employer for professionals seeking to work on diverse and challenging projects.

📊 Role Analysis

Career Level: This role is an entry-level to mid-level position, offering opportunities for career growth and development within the content design field.

Reporting Structure: The InApp Content Designer will report directly to the Content Manager or a similar role, depending on the specific team structure.

Work Arrangement: This role follows a hybrid work arrangement, with employees working from both the office and home.

Growth Opportunities:

• Progression to senior content design roles or management positions
• Expanding skillset through Capgemini's extensive training and development opportunities
• Working on diverse projects across various industries and geographies

ASSUMPTION: Success in this role may lead to opportunities in related fields, such as user experience design, content strategy, or project management.

🌍 Location & Work Environment

Office Type: Capgemini's offices are modern and ergonomically designed to support a productive and comfortable work environment.

Office Location(s): Warsaw, Opole, Wrocław, Kraków, Gdańsk, Poznań, Katowice, Lublin

Geographic Context:

• Warsaw: The capital city of Poland, offering a vibrant cultural scene, historical sites, and numerous job opportunities
• Opole: A city in southwestern Poland, known for its rich history and cultural heritage
• Wrocław: The largest city in western Poland, with a strong economy and a growing tech industry
• Kraków: The second-largest city in Poland, known for its historical sites, cultural attractions, and thriving business sector
• Gdańsk: A major port city in northern Poland, with a strong focus on technology, innovation, and entrepreneurship
• Poznań: A city in western Poland, with a diverse economy and a growing tech industry
• Katowice: The largest city in southern Poland, with a strong industrial heritage and a growing service sector
• Lublin: A city in eastern Poland, known for its historical sites and cultural attractions

Work Schedule: The hybrid work arrangement allows for flexible scheduling, with employees working from the office and home as needed.

ASSUMPTION: The specific office location and work environment may vary depending on the client's requirements and project needs.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment (content design task or portfolio review)
• Final interview with the hiring manager and/or team members
• Background check and onboarding

Key Assessment Areas:

• Content design skills and portfolio
• Problem-solving abilities and creativity
• Communication and collaboration skills
• Adaptability and willingness to learn
• Alignment with Capgemini's company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare a strong portfolio showcasing your content design work and any relevant projects
• Research Capgemini's company values and be prepared to discuss how your personal values align with the organization
• Practice common content design interview questions and be prepared to discuss your design process, tools, and methodologies
• Follow up with the recruiter after the interview to express your interest in the role and ask about next steps

ATS Keywords: InApp, Content Designer, Pendo, HTML, CSS, User-Generated Content, Localization, Content Strategy, Content Lifecycle Management, Stakeholder Coordination

ASSUMPTION: The interview process may vary depending on the specific role and client requirements.

🛠️ Tools & Technologies

• Pendo
• HTML
• CSS
• Content management systems (e.g., Adobe Experience Manager, Sitecore, or similar)
• Project management tools (e.g., JIRA, Asana, or similar)
• Design tools (e.g., Sketch, Figma, or similar)

ASSUMPTION: The specific tools and technologies required may vary depending on the client's needs and project requirements.

👔 Cultural Fit Considerations

Company Values:

• Honesty and transparency
• Bravery and agility
• Trust and team spirit
• Modesty and humility
• Fun and responsibility

Work Style:

• Collaborative and team-oriented
• Adaptable and open to change
• Results-driven and focused on continuous improvement
• Innovative and creative
• Customer-centric and committed to delivering high-quality solutions

Self-Assessment Questions:

• Do you align with Capgemini's company values, and can you provide examples of how you embody these values in your personal and professional life?
• Are you comfortable working in a hybrid environment, and do you have the necessary skills to work effectively both independently and as part of a team?
• Can you describe a situation where you had to adapt to a significant change or challenge, and how did you approach it?

ASSUMPTION: Capgemini places a strong emphasis on cultural fit and values-driven hiring to ensure a positive and productive work environment.

⚠️ Potential Challenges

• Managing multiple projects and stakeholders simultaneously
• Balancing creative and analytical aspects of the role
• Working with tight deadlines and changing priorities
• Adapting to new tools, technologies, or processes as needed
• Navigating a large organization with diverse teams and projects

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a focus on continuous learning and improvement.

📈 Similar Roles Comparison

• InApp Content Designer vs. UX Writer: Both roles focus on creating user-centered content, but the InApp Content Designer role has a stronger focus on technical aspects and content strategy
• InApp Content Designer vs. Content Strategist: The InApp Content Designer role is more focused on tactical implementation and execution, while the Content Strategist role is more focused on strategic planning and high-level content direction
• InApp Content Designer vs. Content Designer: Both roles involve creating and designing content, but the InApp Content Designer role is more focused on digital and software technology, while the Content Designer role may be more focused on print or other non-digital mediums

ASSUMPTION: The specific responsibilities and requirements of these roles may vary depending on the organization and industry.

📝 Sample Projects

• Developing and implementing an in-app communication strategy for a new product launch
• Creating and publishing user guides and tutorials for a software application
• Collaborating with cross-functional teams to define and manage content processes for a large-scale enterprise project
• Evaluating the effectiveness of in-app content using data and research, and making data-driven recommendations for improvement

ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the InApp Content Designer role and the opportunity to work on impactful projects that drive business results.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics for this role?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the broader content strategy and roadmap for the client?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
• What opportunities are there for professional growth and development within this role and the organization?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and your commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare a strong portfolio showcasing your content design work and any relevant projects
• Research Capgemini's company values and be prepared to discuss how your personal values align with the organization
• Follow up with the recruiter after the interview to express your interest in the role and ask about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.