📌 Core Information
🔹 Job Title: Industry Marketing Manager
🔹 Company: The Washington Post
🔹 Location: DC-Washington-TWP Headquarters, NY-New York TWP
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 29, 2025
🔹 Experience Level: 8-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving industry partnerships and event strategies
- Executing thought leadership initiatives
- Enhancing internal and external communication efforts
- Managing client experience and engagement
ASSUMPTION: This role requires a strategic, innovative, and relationship-driven marketing professional with a strong network within the marketing and media industry.
📋 Key Responsibilities
✅ Industry Events & Partnerships:
- Cultivate and manage key industry partnerships
- Coordinate and execute strategic partnerships with industry organizations
- Identify and evaluate event participation strategies
✅ Thought Leadership & Speaking Engagements:
- Develop and execute thought leadership initiatives
- Position senior leaders at high-profile industry events
- Ensure alignment between speaking opportunities and organizational priorities
✅ Internal & External Communications:
- Collaborate cross-functionally to streamline messaging and initiatives
- Develop and coordinate content for meetings and gatherings
- Support client-facing communication strategies
- Align programming and messaging with major product launches
✅ Social Media & LinkedIn Strategy:
- Collaborate with internal teams to refine and enhance LinkedIn engagement strategies
- Maintain and update a LinkedIn content calendar
- Provide insights to optimize social media engagement
✅ Client Experience & Engagement:
- Develop and execute a calendar of client engagement opportunities
- Implement creative initiatives to differentiate The Washington Post’s Client Solutions team
ASSUMPTION: This role requires strong project management skills, excellent communication skills, and the ability to manage multiple initiatives simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 8-10 years of marketing experience, preferably in B2B, media, or industry marketing
Required Skills:
- Proven ability to cultivate and maintain relationships with industry stakeholders
- Experience in securing and allocating resources to support marketing and communications goals
- Strong project management skills
- Excellent written and verbal communication skills
- Ability to collaborate across internal teams and work effectively with external partners
- Familiarity with key industry events, B2B marketing strategies, and best practices
Preferred Skills:
- Experience with event planning and management software
- Knowledge of marketing automation tools
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and CRM software is likely required for this role.
💰 Compensation & Benefits
Salary Range: $105,600.00 - $176,000.00 USD Annual
Benefits:
- Competitive medical, dental, and vision coverage
- Company-paid pension and 401(k) match
- Three weeks of vacation and up to three weeks of paid sick leave
- Nine paid holidays and two personal days
- 20 weeks paid parental leave for any new parent
- Robust mental health resources
- Backup care and caregiver concierge services
- Gender affirming services
- Pet insurance
- Free Post digital subscription
- Leadership and career development programs
Working Hours: Full-time, five days per week in the office, with exceptions for newsgathering and general business travel
ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing manager role with the given experience level and location.
📌 Applicant Insights
🔍 Company Context
Industry: Newspaper Publishing
Company Size: 1,001-5,000 employees
Founded: 1877
Company Description:
- An award-winning news leader committed to connecting, informing, and enlightening local, national, and global readers
- A tech company as much as a media company, combining world-class journalism with the latest technology and tools
- Focused on shaping ideas, redefining speed, taking ownership, and leading in all aspects of its operations
Company Specialties:
- Media
- Newspaper
- Online
- Digital
- Mobile
- Publishing
- Content
Company Website: http://www.washingtonpost.com/
ASSUMPTION: The Washington Post is a well-established and respected news organization with a strong focus on digital innovation and growth.
📊 Role Analysis
Career Level: Mid-level to senior marketing role with potential for growth and leadership opportunities
Reporting Structure: This role reports directly to the Senior Director of Client Solutions
Work Arrangement: On-site, five days per week in the office, with exceptions for newsgathering and general business travel
Growth Opportunities:
- Potential to take on more leadership responsibilities as the team grows
- Opportunities to work on high-impact projects and initiatives
- Access to professional development and training programs
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the organization's marketing efforts.
🌍 Location & Work Environment
Office Type: Modern, collaborative office spaces in Washington, DC, and New York, NY
Office Location(s): 1301 K St NW, Washington, DC 20071, US; 20 W. 22nd Street,, 17th Floor,, New York, NY 10010, US
Geographic Context:
- Washington, DC: A vibrant, multicultural city with a strong focus on politics, arts, and culture
- New York, NY: A global hub for finance, media, and entertainment, offering endless opportunities for networking and professional growth
Work Schedule: Full-time, Monday through Friday, with flexibility for newsgathering and business travel
ASSUMPTION: The Washington Post offers a dynamic and engaging work environment, with opportunities to collaborate with talented professionals in the media and tech industries.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-person or virtual interview with the team
- Final interview with the Senior Director of Client Solutions
Key Assessment Areas:
- Marketing and communication skills
- Industry knowledge and experience
- Project management and organizational skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and the company's mission
- Prepare examples of successful marketing campaigns or initiatives you've led
- Research the company and industry to show your enthusiasm and knowledge
ATS Keywords: Industry marketing, event management, thought leadership, communication strategy, client engagement, B2B marketing, partnership development, stakeholder management
ASSUMPTION: The Washington Post uses an Applicant Tracking System (ATS) to screen and manage job applications, so including relevant keywords in your resume can improve your chances of being selected for an interview.
🛠️ Tools & Technologies
- Microsoft Office Suite
- CRM software (e.g., Salesforce, HubSpot)
- Event planning and management software (e.g., Cvent, Eventbrite)
- Marketing automation tools (e.g., Marketo, Pardot)
ASSUMPTION: Proficiency in Microsoft Office Suite and CRM software is required for this role, while experience with event planning and marketing automation tools is preferred.
👔 Cultural Fit Considerations
Company Values:
- Connect: Building relationships and fostering a sense of community
- Inform: Providing accurate, reliable, and trustworthy information
- Enlighten: Inspiring and engaging readers with compelling storytelling
- Shape ideas: Driving innovation and thought leadership
- Redefine speed: Pursuing excellence and continuous improvement
- Take ownership: Fostering a culture of accountability and responsibility
- Lead: Setting the standard for journalism and media excellence
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Data-driven and results-focused
- Adaptable and responsive to change
Self-Assessment Questions:
- How do you build and maintain relationships with key industry stakeholders?
- Can you describe a successful marketing campaign you've led, and how you measured its impact?
- How do you stay organized and manage multiple projects simultaneously?
- How do you approach continuous learning and professional development?
ASSUMPTION: The Washington Post values candidates who are passionate about journalism, committed to excellence, and eager to contribute to the company's mission and values.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing internal and external communication responsibilities
- Adapting to a fast-paced and dynamic work environment
- Building and maintaining relationships with key industry stakeholders
ASSUMPTION: This role may present challenges related to time management, communication, and adaptability, but offers significant opportunities for growth and impact.
📈 Similar Roles Comparison
- Compared to other marketing manager roles, this position places a stronger emphasis on industry partnerships and event management
- In the media and publishing industry, this role is unique in its focus on driving thought leadership and enhancing internal communication efforts
- Career progression in this role may lead to leadership opportunities within the Client Solutions team or other departments within the company
ASSUMPTION: This role offers a unique blend of marketing, communication, and event management responsibilities, with significant opportunities for growth and impact within the company.
📝 Sample Projects
- Developing and executing a strategic partnership with a major industry organization
- Planning and coordinating a high-profile industry event or conference
- Creating and implementing a thought leadership campaign to position senior leaders as industry experts
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that the Industry Marketing Manager may undertake in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for The Washington Post?
- What are the most pressing priorities for this role in the first 90 days?
- How does the Client Solutions team collaborate with other departments within the company?
- What opportunities are there for professional development and growth within this role?
- How does The Washington Post support work-life balance for its employees?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant marketing experience and achievements
- Write a compelling cover letter that demonstrates your understanding of the role and the company's mission
- Prepare examples of successful marketing campaigns or initiatives you've led
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
