Influencer Manager

📌 Core Information

🔹 Job Title: Influencer Manager

🔹 Company: AKT London

🔹 Location: London, United Kingdom

🔹 Job Type: Hybrid (Remote & On-site)

🔹 Category: Marketing & Communications

🔹 Date Posted: July 4, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: Hybrid (1 required monthly "team day" in London)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing influencer marketing strategies to increase brand awareness and engagement
• Managing relationships with influencers and ambassadors, including contract negotiations
• Creating content and analyzing campaign performance to ensure brand alignment and success
• Building and growing influencer and ambassador communities
• Monitoring trends and customer sentiment to drive sales and customer lifetime value (LTV)

ASSUMPTION: This role requires a strong understanding of influencer marketing strategies, excellent communication skills, and the ability to build and maintain relationships with influencers and communities.

📋 Key Responsibilities

✅ Identify, recruit, and manage relationships with influencers, ensuring brand alignment and negotiating contracts

✅ Develop and execute strategies to leverage influencer reach and inspire customers to purchase

✅ Build, manage, and grow influencer and ambassador communities

✅ Monitor trends and customer sentiment, providing insights for marketing and new product development (NPD)

✅ Create onboarding and offboarding journeys for influencers

✅ Oversee campaign planning, execution, and reporting

✅ Create "always on" content to feed into paid and organic media

ASSUMPTION: This role requires a proactive approach to trend spotting, excellent communication skills, and the ability to manage multiple projects and relationships simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-5 years of experience in influencer marketing, social media management, or a related role

Required Skills:

• Excellent organizational skills and experience in monitoring and facilitating communication across multiple social media platforms
• Experience launching successful online community initiatives that align with brand and performance expectations
• Excellent communication and interpersonal skills, both online and in person
• Strong analytical skills and experience creating insightful reports
• Proficient in social media platforms, social media management tools, and analytical tools, including Facebook, Instagram, TikTok, YouTube, Pinterest, and Facebook Ads Manager
• Working knowledge of AWIN, Shopify, Click-up, Slack, and influencer management platforms
• Knowledge of FTC guidelines and influencer disclosure requirements
• Experience with content whitelisting

Preferred Skills:

• Experience working with luxury or premium brands
• Fluency in additional languages

ASSUMPTION: Candidates with experience in the beauty or personal care industry may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: £35,000 - £45,000 per year (based on industry standards for a mid-level influencer marketing role in London)

Benefits:

• Employee discounts on AKT products
• 28 days holiday plus all bank holidays
• Fun, kind, and inclusive work environment

Working Hours: Full-time (40 hours per week) with flexible working policy, allowing for remote work and office work at FORA Liberty House in London

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level influencer marketing role in London. Actual compensation may vary based on experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Personal Care Product Manufacturing

Company Size: 11-50 employees (Small to Medium-sized Enterprise)

Founded: 2019 (4 years ago)

Company Description:

• AKT London is a personal performance company founded by West End stars Ed Currie and Andy Coxon
• Known for its award-winning, gender-free, and plastic-free deodorant balm and body care products
• Committed to diversity, inclusion, and sustainability

Company Specialties:

• Premium and luxury personal care products
• Influencer marketing and brand partnerships
• Sustainable and eco-friendly practices

Company Website: aktlondon.com

ASSUMPTION: AKT London is a growing, innovative company in the personal care industry, with a strong focus on sustainability and inclusivity.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: Reports directly to the Head of Acquisition and Retention

Work Arrangement: Hybrid (1 required monthly "team day" in London, with flexible remote work)

Growth Opportunities:

• Potential to grow within the marketing team as the company expands
• Opportunities to work on new product launches and campaigns
• Possibility to gain experience in a fast-growing start-up environment

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.

🌍 Location & Work Environment

Office Type: Co-working space (FORA Liberty House in London)

Office Location(s): London, United Kingdom

Geographic Context:

• London is a vibrant, multicultural city with a thriving personal care and beauty industry
• AKT London's office is located in the heart of London, close to public transportation and amenities
• London offers a wide range of cultural, social, and professional networking opportunities

Work Schedule: Full-time (40 hours per week) with flexible working hours and the option to work remotely

ASSUMPTION: Working in London offers a dynamic and diverse environment, with ample opportunities for professional growth and networking.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final interview with the team

Key Assessment Areas:

• Influencer marketing strategy and execution
• Communication and interpersonal skills
• Analytical and reporting skills
• Cultural fit and alignment with AKT London's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• Showcase your understanding of influencer marketing trends and strategies
• Demonstrate your ability to build and maintain relationships with influencers and communities
• Prepare examples of successful influencer marketing campaigns you've worked on

ATS Keywords: Influencer marketing, social media management, community building, campaign execution, brand alignment, FTC guidelines, project management, communication, interpersonal skills, analytical skills, trend spotting

ASSUMPTION: The application process for this role may involve multiple interviews and assessments to evaluate the candidate's skills and cultural fit.

🛠️ Tools & Technologies

• Social media platforms: Facebook, Instagram, TikTok, YouTube, Pinterest
• Social media management tools: Facebook Ads Manager, influencer management platforms, AWIN, Shopify, Click-up, Slack
• Analytical tools: Google Analytics, social media analytics platforms

ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Inclusive and diverse
• Sustainable and eco-friendly
• Premium and high-quality products

Work Style:

• Collaborative and team-oriented
• Creative and innovative
• Results-driven and proactive

Self-Assessment Questions:

• How do you align with AKT London's commitment to diversity and inclusion?
• How do you approach building and maintaining relationships with influencers and communities?
• How do you stay up-to-date with influencer marketing trends and strategies?

ASSUMPTION: Candidates who demonstrate a strong understanding of AKT London's values and a commitment to diversity, sustainability, and high-quality products will be well-suited to this role.

⚠️ Potential Challenges

• Managing multiple influencer relationships and campaigns simultaneously
• Keeping up with the fast-paced and ever-changing influencer marketing landscape
• Ensuring brand alignment and consistency across various influencer partnerships
• Monitoring and analyzing campaign performance to optimize results

ASSUMPTION: These challenges require strong organizational skills, adaptability, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses primarily on influencer marketing and community building
• Influencer marketing is a rapidly growing field with unique challenges and opportunities
• This role offers the opportunity to work in a fast-growing start-up environment, with potential for career growth and development

ASSUMPTION: Candidates should be prepared to adapt to the unique demands and challenges of influencer marketing and the fast-paced start-up environment.

📝 Sample Projects

• Developing and executing a successful influencer marketing campaign for a new product launch
• Building and managing an ambassador program targeting the creative industry to build brand and product awareness
• Analyzing campaign performance and providing data-driven insights to optimize future campaigns

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for AKT London?
• What are the key priorities for this role in the first 90 days?
• How does AKT London support the growth and development of its employees?
• What are the most challenging aspects of working in influencer marketing at AKT London?
• How does AKT London measure the success of its influencer marketing campaigns?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and the industry, while also gathering valuable information to inform their decision-making process.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the application link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare examples of successful influencer marketing campaigns you've worked on
• Follow up with a thank-you note after your interview, reiterating your interest in the role and the company
• Check the status of your application regularly and be prepared to provide additional information or attend follow-up interviews as needed

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.