Influencer Manager

📌 Core Information

🔹 Job Title: Influencer Manager

🔹 Company: Chain Reaction

🔹 Location: Dubai, United Arab Emirates

🔹 Job Type: Full-Time

🔹 Category: Advertising Services

🔹 Date Posted: July 2, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing influencer marketing strategies
• Identifying, recruiting, and managing influencers across various platforms
• Negotiating contracts and overseeing campaign execution
• Analyzing influencer performance and optimizing campaigns
• Collaborating with internal teams to integrate influencer marketing into broader campaigns

ASSUMPTION: This role requires a balance of creativity and data-driven decision making, with a strong focus on relationship management and communication skills.

📋 Key Responsibilities

✅ Develop and implement influencer marketing strategies aligned with clients’ objectives and target audiences

✅ Identify, vet, and recruit suitable influencers across platforms such as Instagram, TikTok, YouTube, Snapchat, and others

✅ Build and maintain strong relationships with influencers, talent agencies, and other partners

✅ Negotiate contracts, deliverables, timelines, and compensation with influencers

✅ Oversee the creation and delivery of high-quality, on-brand content

✅ Manage campaign execution from briefing to reporting, ensuring deadlines, KPIs, and budgets are met

✅ Track and analyze influencer performance metrics, providing insights and recommendations for optimization

✅ Stay up-to-date with influencer trends, platform updates, and competitor activities

✅ Collaborate with internal teams to integrate influencer marketing into broader campaigns

ASSUMPTION: This role involves managing multiple projects simultaneously and meeting tight deadlines, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, PR, or a related field

Experience: 3-5 years of experience managing influencer campaigns, preferably in an agency setting

Required Skills:

• Strong understanding of social media platforms, influencer landscape, and digital marketing
• Excellent negotiation, communication, and relationship management skills
• Ability to manage multiple projects simultaneously and meet tight deadlines
• Data-driven mindset with experience using tools for influencer discovery, campaign management, and reporting
• Creative thinker with strong attention to detail
• Fluent in English (Arabic is a plus if the focus is on MENA markets)

Preferred Skills:

• Experience working with MENA markets
• Knowledge of local languages and cultures

ASSUMPTION: Candidates with a proven track record in influencer marketing and a passion for staying up-to-date with industry trends will excel in this role.

💰 Compensation & Benefits

Salary Range: AED 15,000 - 25,000 per month (Based on experience and market standards for mid-level influencer marketing roles in Dubai)

Benefits:

• Health insurance
• Dental insurance
• Life insurance
• Retirement plan
• Performance-based bonuses
• Professional development opportunities

Working Hours: Full-time (40 hours/week), with flexibility for occasional overtime during campaign deadlines

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Chain Reaction is a regional digital marketing agency specializing in influencer marketing, content creation, and data analysis. They operate in a competitive market with a strong focus on the MENA region.

Company Size: Chain Reaction has 51-200 employees, providing a mid-sized agency environment with opportunities for growth and collaboration.

Founded: 2010, with headquarters in Dubai and offices in Amman, Cairo, Abu Dhabi, and Riyadh.

Company Description:

• Industry-leading specialists in digital marketing, data analysis, and content creation
• Committed to local flavor and integrated solutions, with a focus on innovation, trust, and mutual growth
• Global influence extending beyond their headquarters in Dubai to their offices in MENA

Company Specialties:

• Influencer marketing
• Content creation
• Data analysis
• Digital marketing strategy

Company Website: chainreaction.ae

ASSUMPTION: Chain Reaction's focus on local flavor and integrated solutions sets them apart in the competitive digital marketing landscape, offering applicants a unique opportunity to work on diverse campaigns and grow their skills.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the agency

Reporting Structure: The Influencer Manager will report directly to the Head of Influencer Marketing and collaborate with internal teams such as content, media, and client servicing

Work Arrangement: On-site, with flexibility for remote work during exceptional circumstances

Growth Opportunities:

• Advancement to Senior Influencer Manager or similar roles within the agency
• Expansion into other areas of digital marketing or management
• International assignments or secondments to Chain Reaction's offices in MENA

ASSUMPTION: This role offers a clear path for career progression and the opportunity to work on diverse campaigns, allowing applicants to develop their skills and expertise in influencer marketing.

🌍 Location & Work Environment

Office Type: Modern, collaborative office spaces in Dubai Production City

Office Location(s): Meaisem St, Unit D62, Dubai Production City, Dubai, United Arab Emirates

Geographic Context:

• Dubai is a vibrant, multicultural city with a thriving digital marketing industry
• Dubai Production City is a media-free zone with easy access to amenities and public transportation
• The office is located near major highways, making it easily accessible from various parts of Dubai

Work Schedule: Standard office hours with flexibility for occasional overtime during campaign deadlines

ASSUMPTION: The office environment at Chain Reaction is designed to foster collaboration and creativity, with modern facilities and a focus on employee well-being.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR department
• In-depth interview with the Head of Influencer Marketing and/or other team members
• Case study or presentation task to assess creative and strategic thinking
• Final interview with the CEO or a senior member of the leadership team

Key Assessment Areas:

• Understanding of influencer marketing and digital trends
• Communication and negotiation skills
• Creativity and strategic thinking
• Data-driven mindset and analytical skills
• Cultural fit and alignment with Chain Reaction's values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Showcase your understanding of the MENA influencer landscape and local market trends
• Prepare examples of successful influencer campaigns you've managed or contributed to
• Demonstrate your ability to manage multiple projects and meet tight deadlines

ATS Keywords: Influencer Marketing, Campaign Management, Negotiation, Relationship Management, Social Media, Content Creation, Data Analysis, Project Management, Communication, Creativity, Attention to Detail, Digital Marketing, SEO, Online Advertising, Trend Analysis, Collaboration

ASSUMPTION: The interview process at Chain Reaction is designed to assess both technical skills and cultural fit, with a focus on finding candidates who can thrive in a dynamic, collaborative environment.

🛠️ Tools & Technologies

• Upfluence, Aspire, or Tagger for influencer discovery and campaign management
• Social media platforms (Instagram, TikTok, YouTube, Snapchat, etc.)
• Project management tools (Asana, Trello, etc.)
• Data analysis and reporting tools (Google Analytics, Excel, etc.)

ASSUMPTION: Applicants should be comfortable using industry-standard tools for influencer marketing, campaign management, and data analysis.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Trust
• Mutual growth
• Collaboration
• Integrity

Work Style:

• Creative and strategic thinking
• Data-driven decision making
• Strong communication and negotiation skills
• Ability to manage multiple projects and meet tight deadlines
• Adaptability and willingness to learn

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment with multiple projects and tight deadlines?
• Are you comfortable negotiating with influencers and other partners to achieve optimal results?
• Do you have a strong understanding of the MENA influencer landscape and local market trends?
• Are you a creative thinker with a data-driven mindset?
• Do you align with Chain Reaction's values and company culture?

ASSUMPTION: Applicants who demonstrate a strong cultural fit with Chain Reaction's values and work style will be more likely to succeed in this role and contribute to the agency's ongoing success.

⚠️ Potential Challenges

• Managing multiple projects and tight deadlines can be stressful and require strong organizational skills
• Negotiating with influencers and other partners may involve challenges related to availability, budget, or creative direction
• Keeping up with the fast-paced nature of influencer marketing and platform updates may require continuous learning and adaptation
• Working in a competitive market with a strong focus on the MENA region may present unique cultural and linguistic challenges

ASSUMPTION: Applicants should be aware of the potential challenges associated with this role and be prepared to navigate them effectively.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, the Influencer Manager role requires a strong focus on relationship management and negotiation skills
• Compared to other digital marketing roles, this position has a greater emphasis on creative strategy and influencer engagement
• Career progression in influencer marketing may involve moving into senior roles, management positions, or expanding into other areas of digital marketing

ASSUMPTION: Applicants should consider the unique aspects of this role and how it compares to other marketing and digital marketing positions in the industry.

📝 Sample Projects

• Developing and executing a regional influencer campaign for a global fashion brand, targeting multiple MENA markets
• Managing a long-term influencer partnership for a tech company, focusing on brand awareness and thought leadership
• Creating and implementing an influencer marketing strategy for a local e-commerce platform, driving user acquisition and engagement

ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they have contributed to the success of previous campaigns.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Chain Reaction support the professional development and growth of its employees?
• What is the typical career path for an Influencer Manager at Chain Reaction?
• How does Chain Reaction approach collaboration and integration with other internal teams?
• What are the most challenging aspects of working in influencer marketing, according to the interviewer?

ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company, while also addressing any concerns or uncertainties they may have.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of successful influencer campaigns you've managed or contributed to
• Demonstrate your understanding of the MENA influencer landscape and local market trends
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.