📌 Core Information
🔹 Job Title: Integrated Marketing Manager (Contractor)
🔹 Company: Her Campus Media
🔹 Location: Remote, Anywhere, United States
🔹 Job Type: Full-time, Contractor
🔹 Category: Marketing
🔹 Date Posted: July 15, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Managing mid to large scale integrated marketing campaigns and client accounts independently
- Providing outstanding client service and building strong client relationships
- Leading internal project management and collaboration for successful campaign execution
- Mentoring junior team members and contributing to team knowledge and excellence
- Staying updated on industry marketing trends to enhance Her Campus Media's offerings
ASSUMPTION: This role requires a high level of independence, strategic thinking, and strong project management skills. It's ideal for experienced marketing professionals looking to apply their expertise in a dynamic, mission-driven environment.
📋 Key Responsibilities
✅ Manage HCM's mid to large scale campaigns and clients from kickoff through recap and renewal stages, including overseeing support from associates/other team members as needed
✅ Provide outstanding client service to brand and agency partners, owning client communication and relationship building and ensuring clients' campaign objectives are fulfilled
✅ Lead internal project management and collaboration to ensure successful and timely execution and delivery of all campaign elements
✅ Directly or indirectly manage and mentor junior team members as needed
✅ Stay abreast of industry marketing trends and ways to enhance Her Campus Media's offerings to remain innovative in the market
ASSUMPTION: This role involves a high degree of client interaction, project management, and strategic planning. It requires a proactive, organized individual who can thrive in a fast-paced, collaborative environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5+ years of full-time experience in an integrated marketing role at a publisher and/or agency, with a focus on post-sale responsibilities
Required Skills:
- Proven track record of success personally managing mid to large scale integrated marketing campaigns and building client relationships across digital, influencer, and experiential (experience with all 3 strongly preferred)
- Excellent communication, client services, and problem-solving skills
- Very strong organizational and project management skills, with ability to collaborate successfully in a highly matrixed environment
- Passion for Her Campus Media's mission and the unique opportunity to marry our audience, community, and client interests in our work
Preferred Skills:
- Experience with project management tools (e.g., Asana, Trello, Monday.com)
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo)
- Knowledge of the college student and Gen Z markets
ASSUMPTION: Candidates should have a strong background in integrated marketing, with a proven track record of managing complex campaigns and building client relationships. Experience with all three marketing verticals (digital, influencer, and experiential) is strongly preferred.
💰 Compensation & Benefits
Salary Range: $25-35 per hour
Benefits:
- Competitive hourly rate
- Opportunity to work remotely with a flexible schedule
- Potential for growth and advancement within the company
Working Hours: Full-time, with a flexible schedule and the ability to work remotely
ASSUMPTION: The salary range provided is an estimate based on industry standards for experienced marketing contractors. Benefits may vary depending on the specific contract agreement.
📌 Applicant Insights
🔍 Company Context
Industry: Internet Publishing
Company Size: 51-200 employees
Founded: 2009
Company Description:
- Her Campus Media is the #1 media portfolio for college students and Gen Z
- Focused on amplifying the voices of young women and unlocking opportunities for the next generation
- Offers full-service, integrated marketing programs for top brands
Company Specialties:
- Marketing
- College marketing
- Journalism
- Advertising
- Influencers
- Experiential
- Branded content
- Gen Z
- Recruitment
- Gen Z marketing
- Brand ambassadors
- College women
- Social media
- Events
Company Website: hercampusmedia.com
ASSUMPTION: Her Campus Media is a dynamic, mission-driven company focused on supporting and celebrating young women. This role offers the opportunity to work in a fast-paced, entrepreneurial environment with a strong focus on growth and innovation.
📊 Role Analysis
Career Level: Experienced professional
Reporting Structure: This role reports directly to the Director of Integrated Marketing
Work Arrangement: Remote OK, with a flexible schedule
Growth Opportunities:
- Potential for full-time employment or long-term contract renewal
- Opportunity to work on a variety of campaigns and client accounts
- Chance to mentor junior team members and contribute to team knowledge and excellence
ASSUMPTION: This role offers a unique opportunity for experienced marketing professionals to apply their skills in a dynamic, mission-driven environment with potential for growth and advancement.
🌍 Location & Work Environment
Office Type: Remote
Office Location(s): Remote, Anywhere, United States
Geographic Context:
- Her Campus Media is headquartered in Boston, MA, but this role can be performed remotely from anywhere in the United States
- The company serves a national audience of college students and Gen Z
- The remote work environment offers flexibility and the ability to work from anywhere
Work Schedule: Full-time, with a flexible schedule and the ability to work remotely
ASSUMPTION: The remote work environment offers a high degree of flexibility and the ability to work from anywhere in the United States. However, candidates should be comfortable working independently and managing their own time effectively.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth interview with the Director of Integrated Marketing to discuss campaign management experience and strategic thinking
- Final interview with the CEO or another senior team member to discuss long-term fit and growth opportunities
Key Assessment Areas:
- Campaign management experience and success stories
- Strategic thinking and problem-solving skills
- Client service and communication skills
- Cultural fit and alignment with Her Campus Media's mission
Application Tips:
- Highlight specific campaign management experience and success stories in your resume and cover letter
- Demonstrate your understanding of Her Campus Media's mission and how your skills and experience align with the role
- Prepare thoughtful questions about the company, the team, and the role to ask during the interview
ATS Keywords: Integrated Marketing, Campaign Management, Client Service, Project Management, Digital Marketing, Influencer Marketing, Experiential Marketing, Strategic Planning, Team Leadership
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on campaign management experience and strategic thinking. Candidates should be prepared to demonstrate their qualifications and cultural fit through a series of interviews.
🛠️ Tools & Technologies
- Project management tools (e.g., Asana, Trello, Monday.com)
- Marketing automation platforms (e.g., HubSpot, Marketo)
- Social media management tools (e.g., Hootsuite, Sprout Social)
- Google Workspace (e.g., Google Docs, Google Sheets, Google Slides)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the client and campaign. Candidates should be comfortable learning and adapting to new tools as needed.
👔 Cultural Fit Considerations
Company Values:
- Empowerment
- Innovation
- Collaboration
- Integrity
- Passion
Work Style:
- Entrepreneurial and fast-paced
- Collaborative and team-oriented
- Flexible and adaptable
- Results-driven and accountable
Self-Assessment Questions:
- Do you share Her Campus Media's passion for empowering young women and supporting the next generation?
- Are you comfortable working independently and managing your own time effectively in a remote work environment?
- Do you thrive in a fast-paced, collaborative environment and enjoy working on a variety of campaigns and client accounts?
ASSUMPTION: Her Campus Media is a dynamic, mission-driven company that values empowerment, innovation, collaboration, integrity, and passion. Candidates should be comfortable working in a fast-paced, collaborative environment and share the company's commitment to supporting and celebrating young women.
⚠️ Potential Challenges
- Managing multiple client accounts and campaigns simultaneously, requiring strong project management and organizational skills
- Working remotely and independently, requiring self-motivation and time management skills
- Keeping up with industry marketing trends and staying innovative in a fast-paced environment
- Balancing client service and relationship building with campaign execution and delivery
ASSUMPTION: This role offers a unique opportunity for experienced marketing professionals to apply their skills in a dynamic, mission-driven environment. However, it also presents challenges that require strong project management, organizational, and self-motivation skills.
📈 Similar Roles Comparison
- Unlike traditional agency or publisher roles, this role offers the opportunity to work on a variety of campaigns and client accounts, providing a high degree of variety and flexibility
- Her Campus Media's focus on empowering young women and supporting the next generation sets it apart from other internet publishing companies
- This role offers the potential for growth and advancement within the company, with opportunities to mentor junior team members and contribute to team knowledge and excellence
ASSUMPTION: This role offers a unique opportunity for experienced marketing professionals to apply their skills in a dynamic, mission-driven environment with potential for growth and advancement. However, it also presents challenges that require strong project management, organizational, and self-motivation skills.
📝 Sample Projects
- Managing a large-scale integrated marketing campaign for a national brand, including digital, influencer, and experiential activations
- Developing and executing a strategic plan to increase brand awareness and engagement among college students and Gen Z
- Collaborating with cross-functional teams to deliver innovative and effective campaign solutions
ASSUMPTION: This role offers the opportunity to work on a variety of campaigns and client accounts, providing a high degree of variety and flexibility. However, it also requires strong project management, organizational, and strategic thinking skills.
❓ Key Questions to Ask During Interview
- Can you describe the typical campaign management process and how this role fits into the team structure?
- How does Her Campus Media support the growth and development of its team members?
- What are the most rewarding aspects of working at Her Campus Media, according to current team members?
- How does Her Campus Media measure the success of its integrated marketing campaigns, and how does this role contribute to that process?
- What opportunities are there for mentorship and knowledge-sharing within the team and the broader organization?
ASSUMPTION: The interview process for this role is likely to be comprehensive and focused on assessing campaign management experience, strategic thinking, and cultural fit. Candidates should prepare thoughtful questions to ask during the interview to demonstrate their interest and engagement with the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Highlight specific campaign management experience and success stories in your resume and cover letter
- Prepare thoughtful questions about the company, the team, and the role to ask during the interview
- Follow up with a thank-you note after the interview, reiterating your interest and qualifications for the role
- Check the status of your application regularly and be prepared to provide additional information or materials as needed
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
