📌 Core Information
🔹 Job Title: Integrated Marketing Manager (Contractor)
🔹 Company: Her Campus Media
🔹 Location: Remote (Anywhere, United States)
🔹 Job Type: Contractor
🔹 Category: Marketing
🔹 Date Posted: July 2, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Managing mid to large scale integrated marketing campaigns and client accounts
- Providing outstanding client service and relationship building
- Leading internal project management and collaboration
- Mentoring junior team members as needed
- Staying updated on industry marketing trends
ASSUMPTION: This role requires a high level of independence and strategic thinking, with a focus on post-sale responsibilities. The ideal candidate will have a strong background in integrated marketing and a passion for Her Campus Media's mission.
📋 Key Responsibilities
✅ Independently manage HCM's mid to large scale campaigns and clients from kickoff through recap and renewal stages
✅ Provide outstanding client service to brand and agency partners
✅ Lead internal project management and collaboration
✅ Directly or indirectly manage and mentor junior team members as needed
✅ Stay abreast of industry marketing trends and enhance Her Campus Media's offerings
ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple campaigns and client relationships simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 5+ years of full-time experience in an integrated marketing role at a publisher and/or agency, with a focus on post-sale responsibilities
Required Skills:
- Proven track record of managing mid to large scale integrated marketing campaigns
- Excellent communication, client services, and problem-solving skills
- Very strong organizational and project management skills
- Ability to collaborate successfully in a highly matrixed environment
- Passion for Her Campus Media's mission
Preferred Skills:
- Experience with all three verticals - digital, influencer, and experiential
- Familiarity with the college student and Gen Z audience
ASSUMPTION: Candidates with experience in all three verticals (digital, influencer, and experiential) will be at an advantage, as this role requires expertise across all three areas.
💰 Compensation & Benefits
Salary Range: $35-55 per hour
Benefits:
- Flexible work arrangement (remote OK)
- Opportunity to work for a mission-driven media powerhouse
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an hourly rate, and the final salary offered will be based on factors including the candidate's skills, experience, and other factors.
📌 Applicant Insights
🔍 Company Context
Industry: Internet Publishing
Company Size: 51-200 employees
Founded: 2009
Company Description:
- Her Campus Media is the #1 media portfolio for college students and Gen Z
- Focused on amplifying the voices of young women and unlocking opportunities for the next generation
- Powering full-service, integrated marketing programs for top brands
Company Specialties:
- Marketing
- College marketing
- Journalism
- Advertising
- Influencers
- Experiential
- Branded content
- Gen Z
- Recruitment
- Gen Z marketing
- Brand ambassadors
- College women
- Social media
- Events
Company Website: hercampusmedia.com
ASSUMPTION: Her Campus Media is a dynamic and inclusive organization where the majority of employees identify as women. The company values diversity and offers opportunities for growth and development.
📊 Role Analysis
Career Level: Mid to Senior level
Reporting Structure: This role reports directly to the Integrated Marketing team and may have the opportunity to mentor junior team members
Work Arrangement: Remote OK, with the opportunity for flexible work arrangements
Growth Opportunities:
- Potential to take on more responsibility and leadership within the Integrated Marketing team
- Opportunity to work on high-profile campaigns and build relationships with top brands
- Chance to contribute to the overall knowledge and excellence of the Integrated Marketing team
ASSUMPTION: This role offers opportunities for growth and development within the Integrated Marketing team and the broader organization.
🌍 Location & Work Environment
Office Type: Remote (work from anywhere)
Office Location(s): Remote (Anywhere, United States)
Geographic Context:
- Her Campus Media is headquartered in Boston, MA, but this role can be performed remotely from anywhere in the United States
- The company serves a national audience of college students and Gen Z, providing opportunities to work with diverse clients and brands
- The remote work environment offers flexibility and the opportunity to work from anywhere
Work Schedule: Full-time (40 hours per week), with the opportunity for flexible scheduling
ASSUMPTION: The remote work environment may require strong self-motivation and time management skills to succeed in this role.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication and cultural fit
- In-depth interview with the Integrated Marketing team to discuss campaign management and client servicing skills
- Final interview with a senior leader to discuss fit within the organization and growth opportunities
Key Assessment Areas:
- Campaign management and project management skills
- Client servicing and communication skills
- Industry knowledge and marketing trends
- Cultural fit and alignment with Her Campus Media's mission
Application Tips:
- Highlight your experience managing mid to large scale integrated marketing campaigns and building client relationships
- Tailor your resume and cover letter to emphasize your skills in campaign management, client servicing, and project management
- Demonstrate your passion for Her Campus Media's mission and your understanding of the college student and Gen Z audience
ATS Keywords: Integrated Marketing, Campaign Management, Client Service, Project Management, Digital Marketing, Influencer Marketing, Experiential Marketing, Communication, Problem Solving, Organizational Skills, Collaboration, Mentoring, Strategic Thinking, Industry Trends, Relationship Building
ASSUMPTION: Her Campus Media uses an Applicant Tracking System (ATS) to manage job applications, and including relevant keywords in your resume and cover letter can help your application stand out.
🛠️ Tools & Technologies
- Project management tools (e.g., Asana, Trello, Monday.com)
- Marketing automation tools (e.g., HubSpot, Marketo, Pardot)
- Social media management tools (e.g., Hootsuite, Sprout Social, Buffer)
- Analytics tools (e.g., Google Analytics, Adobe Analytics, Mixpanel)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and campaign requirements.
👔 Cultural Fit Considerations
Company Values:
- Mission-driven: Her Campus Media is focused on amplifying the voices of young women and unlocking opportunities for the next generation
- Inclusive: The company values diversity and offers opportunities for growth and development
- Collaborative: Her Campus Media fosters a culture of collaboration and learning within the Integrated Marketing team and the broader organization
Work Style:
- Self-motivated: The remote work environment requires strong self-motivation and time management skills
- Adaptable: The role involves managing multiple campaigns and client relationships simultaneously, requiring the ability to adapt to changing priorities and demands
- Strategic: The ideal candidate will have a strategic mindset and be able to contribute to the overall knowledge and excellence of the Integrated Marketing team
Self-Assessment Questions:
- Do you share Her Campus Media's passion for amplifying the voices of young women and unlocking opportunities for the next generation?
- Are you comfortable working remotely and managing your time effectively?
- Do you have a strategic mindset and the ability to contribute to the overall knowledge and excellence of the Integrated Marketing team?
ASSUMPTION: Her Campus Media values candidates who are passionate about the company's mission and have the skills and mindset to succeed in a remote work environment.
⚠️ Potential Challenges
- Managing multiple campaigns and client relationships simultaneously may be challenging for some candidates
- The remote work environment may require strong self-motivation and time management skills
- The ideal candidate will have experience in all three verticals (digital, influencer, and experiential), which may be a challenge for some applicants
- The role requires a high degree of multitasking and may involve working on tight deadlines
ASSUMPTION: The potential challenges of this role can be mitigated by strong organizational skills, effective time management, and a strategic mindset.
📈 Similar Roles Comparison
- This role is similar to other integrated marketing manager positions, but with a focus on post-sale responsibilities and campaign management
- Unlike some other marketing roles, this position requires expertise in all three verticals (digital, influencer, and experiential)
- Her Campus Media offers opportunities for growth and development within the Integrated Marketing team and the broader organization
ASSUMPTION: This role offers unique opportunities for growth and development within the Integrated Marketing team and the broader organization.
📝 Sample Projects
- Managing a mid-sized influencer marketing campaign for a national brand, including outreach, negotiation, and execution
- Leading a large-scale experiential marketing event for a Fortune 500 company, including logistics, vendor management, and on-site execution
- Developing and executing a digital marketing strategy for a startup, including SEO, content marketing, and social media management
ASSUMPTION: The specific projects and campaigns managed in this role will vary depending on the client and their marketing objectives.
❓ Key Questions to Ask During Interview
- Can you describe the typical campaign lifecycle for a mid to large scale integrated marketing campaign at Her Campus Media?
- How does the Integrated Marketing team collaborate and support each other in managing campaigns and client relationships?
- What opportunities are there for growth and development within the Integrated Marketing team and the broader organization?
- How does Her Campus Media support work-life balance for remote employees?
- Can you provide an example of a successful integrated marketing campaign that Her Campus Media has executed for a client?
ASSUMPTION: Asking thoughtful questions during the interview process can help you better understand the role, the team, and the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize your skills in campaign management, client servicing, and project management
- Prepare examples of your past campaign management and client servicing work to discuss during the interview
- Follow up with a thank-you note after your interview to express your appreciation for the opportunity to discuss the role
- Check the status of your application regularly and be prepared to move quickly through the interview process if selected
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
