🔹 Job Title: Integrated Marketing Specialist
🔹 Company: Crocs, Inc.
🔹 Location: Shanghai, Shanghai, China
🔹 Job Type: On-site (Hybrid)
🔹 Category: Marketing
🔹 Date Posted: May 27, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site (Hybrid)
Key aspects of this role include:
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work effectively with diverse teams.
✅ Executing marketing campaigns independently to meet established timelines
✅ Coordinating campaign execution with multifunctional teams
✅ Ensuring campaign integration and alignment with commercial channels
✅ Maintaining clear and efficient communication with internal and external stakeholders
✅ Participating in post-campaign reviews and embedding learnings for continuous improvement
✅ Supporting ad-hoc projects; managing timelines, workflows, budgets, and deliverables
✅ Facilitating coordination and timeline management across teams
✅ Managing marketing sample orders and purchasing (GTM-related)
✅ Coordinating agendas, emails, and calls for the marketing team
✅ Maintaining departmental documents, correspondence, and office supplies
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and administrative tasks to support marketing campaigns and teams.
Education: Bachelor's degree or above
Experience: Minimum 1 year of relevant experience, with 2 years in a fashion-related environment preferred
Required Skills:
Preferred Skills:
ASSUMPTION: While experience in a fashion-related environment is preferred, the role is open to candidates with relevant marketing experience in other industries.
Salary Range: The salary range for this role is estimated to be between ¥180,000 - ¥250,000 annually, based on industry standards for entry-level marketing roles in Shanghai. This estimate is subject to change based on the candidate's qualifications and experience.
Benefits:
Working Hours: Full-time (40 hours/week) with a flexible, hybrid work arrangement (4 days on-site, 1 day remote)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience. Benefits are subject to change and may be influenced by the company's policies and local regulations.
Industry: Retail Apparel and Fashion. Crocs, Inc. is a global leader in innovative, casual footwear for men, women, and children.
Company Size: 5,001-10,000 employees. As a mid-sized company, Crocs offers a blend of structured processes and opportunities for growth and innovation.
Founded: 2002. Crocs was founded in Boulder, Colorado, and has since expanded to become a global brand with a presence in over 90 countries.
Company Description:
Company Specialties:
Company Website: www.crocs.com
ASSUMPTION: Crocs' focus on comfort, innovation, and sustainability sets it apart in the competitive footwear market. The company's commitment to social responsibility is an essential aspect of its brand and culture.
Career Level: Entry-level to mid-level marketing role with opportunities for growth and development
Reporting Structure: This role reports directly to the Marketing Manager and works closely with cross-functional teams, including Retail Marketing, Visual Merchandising, and E-Commerce Marketing
Work Arrangement: Hybrid (4 days on-site, 1 day remote). This arrangement allows for collaboration and team-building while offering flexibility for individual work
Growth Opportunities:
ASSUMPTION: This role offers a unique opportunity for entry-level candidates to gain experience in integrated marketing and work closely with cross-functional teams to drive business growth.
Office Type: Modern, collaborative workspace with a blend of on-site and remote work arrangements
Office Location(s): Shanghai, China
Geographic Context:
Work Schedule: Full-time (40 hours/week) with a flexible, hybrid work arrangement (4 days on-site, 1 day remote)
ASSUMPTION: Shanghai's dynamic business environment and cultural offerings provide an exciting backdrop for this marketing role, offering opportunities for personal and professional growth.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing campaigns, cross-functional teams, stakeholder communication, campaign execution, marketing samples, project management
ASSUMPTION: Crocs' interview process is designed to assess candidates' skills, cultural fit, and potential for growth within the company's marketing department.
ASSUMPTION: Familiarity with these tools and technologies is preferred but not required. Candidates should be willing to learn and adapt to new tools as needed.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Crocs values a diverse and inclusive work environment where employees feel welcome and empowered to be their authentic selves.
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a willingness to learn and adapt in a fast-paced environment.
ASSUMPTION: While this role shares similarities with other marketing positions, its focus on integrated campaigns and cross-functional teamwork sets it apart in the industry.
ASSUMPTION: These sample projects illustrate the range of responsibilities and initiatives that the Integrated Marketing Specialist may undertake in this role.
ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about their application.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.