📌 Core Information
🔹 Job Title: Intern European Digital Marketing
🔹 Company: Nintendo of Europe SE
🔹 Location: Frankfurt am Main, Germany
🔹 Job Type: Temporary, Full-Time
🔹 Category: Marketing, Sales & Digital Business
🔹 Date Posted: 2025-07-11
🔹 Experience Level: Students
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting digital marketing campaigns for Nintendo products and services
- Assisting with project management for digital marketing projects
- Monitoring and analyzing campaign performance and audience sentiment
- Collaborating with cross-functional teams to create digital marketing assets
- Contributing to marketing automation and standardization processes
ASSUMPTION: This role is ideal for students seeking practical experience in digital marketing within the gaming industry.
📋 Key Responsibilities
✅ Supporting the European Digital Marketing team in planning and execution of digital marketing campaign activities for all Nintendo products and services
✅ Assisting with Project Management for all digital marketing projects
✅ Protocoling and monitoring digital marketing campaigns with a project management tool
✅ Monitoring sentiment of our audiences
✅ Supporting the Digital Marketing Asset Creation team with agency briefings
✅ Helping with operational and administrative tasks such as workshop preparations, creation of presentations and meeting coordination
✅ Participating in the implementation and improvement of marketing automation and standardization processes
✅ Assisting in handling Nintendo of Europe’s digital marketing related data needs from business perspective in close cooperation with analytics and data engineering teams
ASSUMPTION: The role requires a balance of creative and analytical skills, with a strong focus on project management and data analysis.
🎯 Required Qualifications
Education: Enrollment in a university program that requires a mandatory internship
Experience: No professional experience required, but relevant coursework or projects are a plus
Required Skills:
- Proficient use of Mac OS and Windows, as well as Microsoft Office
- Fluent written and spoken English language skills, with additional European and/or Japanese language skills being a plus
- Strong interpersonal skills with the ability to work cooperatively and reliably, with a positive attitude
- Passion for games and the video game industry
- Interest in digital marketing topics and trends
- Strong affinity for numbers and data
Preferred Skills:
- First experience in project management and/or graphic design
ASSUMPTION: While no professional experience is required, candidates with relevant coursework or projects will have an advantage.
💰 Compensation & Benefits
Salary Range: Industry-standard internship salary for Germany, typically between €1,200 - €1,500 per month (gross)
Benefits:
- Gain valuable experience in the gaming industry
- Work with a global brand and its iconic franchises
- Opportunity to grow and develop skills within a dynamic team
Working Hours: Full-time, with standard office hours (Monday to Friday, 9:00 AM to 5:30 PM)
ASSUMPTION: Salary range is based on industry standards for internships in Germany. Benefits are focused on professional development and growth opportunities.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers, specifically focused on video games and gaming consoles
Company Size: Medium-sized company with 501-1,000 employees
Founded: 1889 (headquarters in Kyoto, Japan), with Nintendo of Europe established in 1990
Company Description:
- Nintendo is a global leader in the video game industry, known for iconic franchises like Mario, Zelda, and Pokémon
- The company focuses on creating unique entertainment experiences centered around its integrated video game hardware and software products
- Nintendo of Europe, based in Frankfurt, Germany, serves as headquarters for Nintendo's operations in Europe
Company Specialties:
- Video Games
- Video Game Publishing
- Video Game Marketing
- Consoles
- Handhelds
- Wii U
- Nintendo 3DS
- Public Relations
- Marketing
- Social Media
- Localization
- Translation
- Game Testing
- Programming
- Nintendo Switch
- Nintendo Switch 2
- Multicultural
Company Website: https://www.nintendo.com/eu
ASSUMPTION: Nintendo is a well-established company with a strong global presence and a rich history in the gaming industry.
📊 Role Analysis
Career Level: Entry-level, focused on students seeking practical experience
Reporting Structure: The intern will report directly to the European Digital Marketing team
Work Arrangement: On-site, full-time, with standard office hours
Growth Opportunities:
- Potential for the internship to lead to full-time employment after graduation
- Opportunity to work on high-profile projects and gain experience with a global brand
- Possibility to learn from and collaborate with experienced professionals in the field
ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience and grow within the gaming industry.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Goldsteinstraße 235, Frankfurt am Main, Germany
Geographic Context:
- Frankfurt am Main is the fifth-largest city in Germany and one of the country's major financial hubs
- The city offers a vibrant cultural scene, with numerous museums, theaters, and music venues
- Frankfurt is well-connected by public transportation, with an extensive network of buses, trams, and trains
Work Schedule: Full-time, with standard office hours (Monday to Friday, 9:00 AM to 5:30 PM)
ASSUMPTION: The office environment is professional yet dynamic, with a strong focus on collaboration and teamwork.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the company's career portal
- Phone or video screening with the HR department
- In-person or video interview with the hiring manager and/or team members
- Background check and onboarding for successful candidates
Key Assessment Areas:
- Relevant skills and experience for the role
- Cultural fit and alignment with Nintendo's values
- Problem-solving skills and ability to work independently
- Enthusiasm for the gaming industry and Nintendo's products
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your passion for the gaming industry and Nintendo's products
- Showcase your ability to work cooperatively and reliably within a team environment
- Follow up with the company after submitting your application, if you have not heard back within a week
ATS Keywords: Digital Marketing, Project Management, Marketing Campaigns, Audience Sentiment, Marketing Assets, Marketing Automation, Data Analysis, Gaming Industry, Nintendo
ASSUMPTION: The application process is competitive, with a strong focus on cultural fit and relevant skills and experiences.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Analytics tools (e.g., Google Analytics, Adobe Analytics)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The tools and technologies listed are commonly used in digital marketing roles and may vary depending on the specific projects and campaigns the intern works on.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Creativity
- Innovation
- Quality
- Integrity
- Teamwork
- Respect
Work Style:
- Collaborative and team-oriented
- Dynamic and fast-paced
- Focused on continuous learning and improvement
- Results-driven and data-informed
Self-Assessment Questions:
- Do I share Nintendo's core values, and how can I demonstrate this in my application and interview?
- Am I comfortable working in a dynamic, collaborative team environment?
- Do I have a strong affinity for numbers and data, and can I use this to inform my decision-making and contribute to marketing campaigns?
ASSUMPTION: Nintendo values a diverse and inclusive work environment, with a strong focus on collaboration and teamwork.
⚠️ Potential Challenges
- The role may require working on multiple projects simultaneously, with tight deadlines
- The gaming industry is competitive and fast-paced, with constant changes and new trends emerging
- The role may involve working with external agencies and vendors, requiring strong communication and project management skills
- As an intern, the role may involve some administrative tasks and less direct impact on high-level decision-making
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a willingness to learn and grow within the role.
📈 Similar Roles Comparison
- This role is unique in its focus on digital marketing within the gaming industry, with a specific emphasis on Nintendo's products and services
- Compared to other digital marketing roles, this position offers a unique opportunity to work with a global brand and its iconic franchises
- Career progression may vary depending on the specific needs of the company and the individual's skills and experiences
ASSUMPTION: This role offers a unique opportunity to gain practical experience in digital marketing within the gaming industry, with a strong focus on Nintendo's products and services.
📝 Sample Projects
- Planning and executing a social media campaign to promote an upcoming Nintendo Switch game release
- Analyzing audience sentiment and providing data-driven insights to inform marketing strategies
- Collaborating with the Digital Marketing Asset Creation team to develop agency briefings for a new marketing campaign
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities the intern may encounter, but the specific projects may vary depending on the company's needs and the intern's skills and experiences.
❓ Key Questions to Ask During Interview
- What are the most pressing challenges facing the European Digital Marketing team, and how can this internship contribute to addressing them?
- How does this role fit into the broader marketing strategy for Nintendo's products and services in Europe?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?
ASSUMPTION: These questions are intended to provide insight into the company's culture, values, and approach to employee development and growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare a mandatory letter from your university including the minimum and maximum duration of your internship
- Follow up with the company after submitting your application, if you have not heard back within a week
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
