📌 Core Information
🔹 Job Title: Jr. Marketing Implementation Specialist
🔹 Company: WebFX
🔹 Location: Harrisburg, Pennsylvania, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-14
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Providing demonstrations and walkthroughs for clients
- Working directly with clients to help them achieve their goals
- Developing an expert-level understanding of WebFX's product suite
- Performing consulting on internal and external tools
ASSUMPTION: This role requires strong communication skills and the ability to quickly learn and understand complex technical information.
📋 Key Responsibilities
✅ Provide demonstrations and walkthroughs for clients to review WebFX's proprietary software, RevenueCloudFX
✅ Work directly with a portfolio of clients as a direct point of contact at WebFX, educating them through clear communication, and helping them achieve their goals
✅ Develop an expert-level understanding of WebFX's product suite
✅ Perform consulting with clients on internal WebFX technology, as well as external tools such as the Google Analytics/Google Tag Manager, CRMs, and other data-tracking platforms
✅ Recommend and configure data tracking platforms and functions for clients
✅ Perform quality assurance for a client's tech stack
✅ Communicate with internal WebFX Account Managers to consult on client goals and data tracking
✅ Work with our internal Martech development team to assist in the creation of client tech integrations and marketing automations
ASSUMPTION: This role involves a significant amount of client interaction and requires strong communication and problem-solving skills.
🎯 Required Qualifications
Education: Bachelor’s Degree in Marketing, Business, Statistics, Mathematics, Business Analytics, Data Science, Management Information Technology, or a related field
Experience: Part-time/summer job/internship experience is a must
Required Skills:
- Ability to translate complex technical information into simple terms
- Experience with digital marketing/advertising
- Experience with Google Analytics, Google Tag Manager, and Google Ads
- Experience with CRMS such as Salesforce, Hubspot, Pipedrive, etc.
Preferred Skills:
- Customer service or client relations experience
- Experience in creating reports and analyzing data
ASSUMPTION: While some experience in these areas is preferred, WebFX will provide training for the right candidate.
💰 Compensation & Benefits
Salary Range: $47,000 - $50,000 (potentially higher based on work experience)
Benefits:
- Flexible Schedule
- Profit Sharing
- On-site Fitness Center
- Generous Paid Time Off
- Health/Vision/Dental Coverage
- 100% Company Match 401K
- Employee Wellness Program
- Humanitarian Trips
- Casual Dress Code
- Merit-based Promotions
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing roles and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: Medium-sized company with 501-1,000 employees
Founded: 1996
Company Description:
- WebFX offers innovative digital marketing solutions to help mid to large-size companies drive revenue for their businesses
- They specialize in SEO, web design, ecommerce, website conversion, and digital marketing services
- WebFX has been named the 1 Best Place to Work in PA nine years in a row
Company Specialties:
- SEO
- PPC
- Social Media Marketing
- Email Marketing
- Voice Search Optimization
- Amazon Marketing
- Custom Infographic Creation
- Landing Page Design
- 508 Compliance Design
- Website Design and Development
- Conversion rate optimization
- Digital advertising
- Digital marketing
- Data reporting and analysis
- Martech
Company Website: webfx.com
ASSUMPTION: WebFX is a well-established company with a strong focus on digital marketing and a positive company culture.
📊 Role Analysis
Career Level: Entry-level (0-2 years of experience)
Reporting Structure: This role reports directly to the internal Martech development team and works closely with WebFX Account Managers
Work Arrangement: On-site, with opportunities for this to evolve as Fxers advance in their career tenure
Growth Opportunities:
- Potential promotional path: DataTech Solutions Architect → Lead DataTech Solutions Architect → Senior DataTech Solutions Architect
ASSUMPTION: This role offers opportunities for growth and advancement within the company.
🌍 Location & Work Environment
Office Type: On-site, state-of-the-art training amenities, and a riverside campus
Office Location(s): 1705 N Front St, Harrisburg, Pennsylvania 17102, US
Geographic Context:
- Harrisburg, Pennsylvania is located in the eastern United States
- The city is situated along the Susquehanna River and is the state capital of Pennsylvania
- Harrisburg offers a mix of urban and suburban living with a variety of cultural attractions and outdoor recreation opportunities
Work Schedule: Flexible Schedule (start your day between 8 and 10 am - when you do your best work!)
ASSUMPTION: The on-site work environment at WebFX's riverside campus offers a modern and collaborative workspace.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen
- In-depth behavioral and skills-based interview
- Final interview with the hiring manager or team
Key Assessment Areas:
- Communication skills
- Problem-solving abilities
- Technical aptitude
- Cultural fit
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Showcase your ability to communicate complex technical information in simple terms
- Demonstrate your problem-solving skills with real-world examples
- Follow up with the hiring manager after your interview to express your interest in the role
ATS Keywords: Marketing Implementation, Client Relations, Digital Marketing, Google Analytics, Google Tag Manager, CRM, Data Analysis, Communication, Problem Solving
ASSUMPTION: The interview process at WebFX is thorough and designed to assess the candidate's fit for the role and the company culture.
🛠️ Tools & Technologies
- RevenueCloudFX
- Google Analytics
- Google Tag Manager
- Google Ads
- CRM Software (Salesforce, Hubspot, Pipedrive, etc.)
ASSUMPTION: This role requires proficiency in various digital marketing tools and platforms.
👔 Cultural Fit Considerations
Company Values:
- Passion for data and technology
- Interest in the web and staying up-to-date on new and developing technologies
- Professional, dependable, and independent worker with a strong work ethic
- Self-motivated, proactive, and creative problem-solver
- Excellent time/project management skills
- Solid analytical skills and a knack for making data-driven decisions
- Works with a sense of urgency and can consistently meet deadlines
- Outstanding communicator and possesses strong interpersonal skills
- Lifelong learner who loves to grow and stretch outside of their comfort zone
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on client success
- Adaptable and able to thrive in a fast-paced environment
- Strong attention to detail and commitment to high-quality work
Self-Assessment Questions:
- Do you have a passion for all things data and technology, and enjoy communicating about these topics with others?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you possess strong communication skills and the ability to translate complex technical information into simple terms?
- Are you a lifelong learner who loves to grow and stretch outside of your comfort zone?
ASSUMPTION: WebFX values candidates who are passionate about data and technology, and who possess strong communication and problem-solving skills.
⚠️ Potential Challenges
- This role requires a significant amount of client interaction, which may be challenging for candidates who prefer minimal customer contact
- The fast-paced work environment may be overwhelming for candidates who prefer a more laid-back atmosphere
- The role may require occasional travel to client locations or industry events
- The role may involve working with tight deadlines and managing multiple projects simultaneously
ASSUMPTION: These challenges can be overcome with strong communication skills, effective time management, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on marketing implementation and client relations, rather than pure marketing or sales roles
- Industry-specific context: The digital marketing industry is dynamic and fast-panging, requiring candidates to stay up-to-date with the latest trends and tools
- Career path comparison: This role offers opportunities for growth and advancement within the company, with a potential promotional path to DataTech Solutions Architect
ASSUMPTION: This role offers unique opportunities and challenges compared to related positions in the digital marketing industry.
📝 Sample Projects
- Developing a comprehensive data tracking plan for a client's tech stack
- Creating a detailed walkthrough document for a client's RevenueCloudFX implementation
- Assisting in the creation of client tech integrations and marketing automations
ASSUMPTION: These sample projects reflect the diverse range of responsibilities and challenges that candidates may face in this role.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role fit into the overall structure of the company, and how does it contribute to WebFX's goals?
- What opportunities are there for growth and advancement within the company?
- How does WebFX support the professional development of its employees?
- What is the company culture like, and how does it contribute to a positive work environment?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for your interview by researching WebFX and practicing your communication skills
- Follow up with the hiring manager after your interview to express your interest in the role
- If selected for the position, be prepared to provide references and complete a background check
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
