Junior Brand & Marketing Manager 60 % (f/m/d)

📌 Core Information

🔹 Job Title: Junior Brand & Marketing Manager 60% (f/m/d)

🔹 Company: AccorHotel

🔹 Location: Zürich, Switzerland

🔹 Job Type: Part-time

🔹 Category: Hospitality

🔹 Date Posted: April 4, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing social media platforms and creating engaging content
• Handling influencer inquiries and maintaining relationships
• Supporting event planning and logistics
• Updating digital and analog touchpoints for hotels and outlets
• Working in a multicultural environment with a focus on good manners and creativity

ASSUMPTION: This role requires a strong understanding of social media platforms and content creation, as well as experience in a hotel marketing department.

📋 Key Responsibilities

✅ Manage and create content for hotels and outlets' social media platforms

✅ Process and maintain contact with influencers

✅ Update digital and analog touchpoints for hotels and outlets

✅ Organize and distribute goodies and printed materials

✅ Create documents and maintain event overviews for special promotions

✅ Independently create image, video, and text content in German and English

✅ Manage social channels according to specifications, including community management

✅ Edit and send out regular marketing newsletters

ASSUMPTION: This role requires strong communication skills, creativity, and the ability to work independently.

🎯 Required Qualifications

Education: Not specified (assumed relevant degree or equivalent experience)

Experience: Previous experience in a hotel marketing department, preferably in a comparable size hotel

Required Skills:

• Fluency in German and English, with other languages being an advantage
• Experience with online media and social media platforms
• Ability to inspire people with the hotel concept and create engaging content
• Strong communication and interpersonal skills
• Ability to work independently and take initiative

Preferred Skills:

• Experience with event planning and logistics
• Knowledge of the hospitality industry
• Familiarity with digital marketing tools and platforms

ASSUMPTION: While not explicitly stated, a relevant degree or equivalent experience in marketing, communications, or a related field is likely required for this role.

💰 Compensation & Benefits

Salary Range: CHF 60,000 - 80,000 per year (pro-rated for part-time, based on industry standards for entry-level marketing roles in Switzerland)

Benefits:

• Free stays at 25hours Hotels
• Public transport allowance
• Generous discounts at bars and restaurants
• Offers from cooperative partners
• Staff parties and events

Working Hours: 24 hours per week (60% of full-time)

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Switzerland. Actual compensation may vary based on experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitality

Company Size: 10,001+ employees

Founded: 1967 (as a part of the Accor group)

Company Description:

• Accor is a global hospitality company with over 5,600 properties across 110 countries
• The company offers a wide range of hotel brands, from luxury to economy, and provides personalized services and expert solutions
• Accor is committed to making a positive impact both locally and globally, ensuring hospitality benefits all

Company Specialties:

• Hospitality and catering

Company Website: https://www.group.accor.com

ASSUMPTION: Accor is a large, multinational hospitality company with a strong presence in Europe and beyond. The company is known for its diverse range of hotel brands and commitment to sustainability.

📊 Role Analysis

Career Level: Entry-level

Reporting Structure: This role reports directly to the Marketing Manager of the 25hours Hotel Zurich and the 25hours Hotel Langstrasse

Work Arrangement: Part-time, working 24 hours per week (60% of full-time)

Growth Opportunities:

• Potential to grow within the marketing department or explore other roles within the Accor group
• Opportunity to gain experience in a multicultural environment and work with a variety of hotel brands

ASSUMPTION: This role offers opportunities for professional growth and development within the Accor group, as well as the chance to gain experience in a dynamic and multicultural environment.

🌍 Location & Work Environment

Office Type: Hotel-based (25hours Hotel Zurich or 25hours Hotel Langstrasse)

Office Location(s): Zürich, Switzerland

Geographic Context:

• Zürich is the largest city in Switzerland and the capital of the canton of Zürich
• The city is known for its high quality of life, vibrant cultural scene, and beautiful natural surroundings
• Zürich is a major financial hub and has a diverse economy, with a strong focus on technology and innovation

Work Schedule: The work schedule is flexible, with a focus on results rather than hours worked

ASSUMPTION: Zürich offers a high quality of life and a vibrant cultural scene, making it an attractive location for both work and leisure. The flexible work schedule allows for a good work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the Marketing Manager
• On-site interview at the 25hours Hotel Zurich or 25hours Hotel Langstrasse
• Final decision and job offer

Key Assessment Areas:

• Creativity and ability to create engaging content
• Communication skills and ability to work independently
• Understanding of the hotel concept and alignment with company values
• Relevant experience in a hotel marketing department

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• Showcase your creativity and ability to create engaging content through examples or a portfolio
• Demonstrate your understanding of the hotel concept and alignment with company values
• Follow up after your application and interview to express your interest in the role

ATS Keywords: Social media management, content creation, community management, event support, influencer relations, bilingual communication, marketing strategy, creative thinking

ASSUMPTION: The application process for this role is likely to be competitive, and demonstrating your creativity, communication skills, and relevant experience will be crucial for success.

🛠️ Tools & Technologies

• Social media platforms (e.g., Instagram, Facebook, Twitter)
• Content creation tools (e.g., Canva, Adobe Creative Suite)
• Email marketing platforms (e.g., Mailchimp)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies required for this role may vary, but strong proficiency in social media platforms and content creation tools is essential.

👔 Cultural Fit Considerations

Company Values:

• Passion for service and achievement
• Embracing diversity and inclusion
• Acting with integrity and respect

Work Style:

• Creative and innovative
• Results-driven and focused on delivering excellence
• Collaborative and team-oriented

Self-Assessment Questions:

• Do you have a passion for creating engaging content and inspiring people with the hotel concept?
• Are you comfortable working independently and taking initiative?
• Do you thrive in a multicultural environment and embrace diversity and inclusion?

ASSUMPTION: Accor values creativity, innovation, and a passion for service. Applicants should be able to demonstrate their alignment with these values and their ability to work effectively in a multicultural environment.

⚠️ Potential Challenges

• Managing multiple social media platforms and creating engaging content consistently
• Balancing part-time work with other commitments or responsibilities
• Adapting to a multicultural work environment and embracing diversity and inclusion
• Meeting the high standards of creativity and excellence expected by the company

ASSUMPTION: While this role offers many opportunities for growth and development, it also presents challenges that applicants should be prepared to overcome.

📈 Similar Roles Comparison

• Junior Marketing Coordinator - Hospitality
• Social Media Manager - Hotel
• Marketing Assistant - Tourism

ASSUMPTION: These roles share similarities with the Junior Brand & Marketing Manager role, such as a focus on social media management and content creation. However, each role may have unique requirements and expectations based on the specific industry or company.

📝 Sample Projects

• Creating a social media campaign to promote a hotel event
• Developing a marketing newsletter to showcase hotel amenities and services
• Designing and distributing promotional materials for a hotel outlet

ASSUMPTION: These sample projects are intended to give applicants an idea of the types of tasks they may be responsible for in this role. However, the specific projects and responsibilities may vary based on the needs of the hotel and the marketing department.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role support the overall marketing strategy for the hotel?
• What opportunities are there for professional development and growth within the marketing department or the Accor group?
• How does the company support work-life balance for part-time employees?
• What is the company culture like, and how does this role fit into the broader team dynamic?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company, and the work environment. Asking thoughtful and relevant questions demonstrates your interest in and preparation for the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare examples or a portfolio showcasing your creativity and ability to create engaging content
• Follow up after your application and interview to express your interest in the role
• Prepare questions to ask during the interview to demonstrate your understanding of the role and company

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.