📌 Core Information
🔹 Job Title: Junior Brand & Marketing Manager 60% (w/m/d)
🔹 Company: AccorHotel
🔹 Location: Zürich, Switzerland
🔹 Job Type: Part-time
🔹 Category: Hospitality & Catering
🔹 Date Posted: April 7, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Handling influencer inquiries and maintaining digital and analog touchpoints
- Supporting events and creating content for newsletters and social media in both German and English
- Working in a dynamic, multilingual team with a focus on creativity and innovation
- Gaining experience in a leading global hospitality company
ASSUMPTION: This role requires a high level of multitasking and strong organizational skills. The ideal candidate will be proactive, creative, and able to work independently.
📋 Key Responsibilities
✅ Influencer management: Handle influencer inquiries and maintain relationships
✅ Touchpoint maintenance: Update digital and analog touchpoints for hotels and outlets
✅ Event support: Create event materials, maintain event overview, and develop special promotions
✅ Content creation: Develop image, video, and text content for newsletters and social media in German and English
✅ Social media management: Manage social media channels for hotel and F&B brands according to guidelines
✅ Newsletter creation and distribution: Redact and distribute regular marketing newsletters
ASSUMPTION: This role requires strong communication skills, both written and verbal, as well as a keen eye for detail and a creative mindset.
🎯 Required Qualifications
Education: Relevant education or training in marketing, communications, or a related field
Experience: Proven experience in a similar role within a hotel of comparable size
Required Skills:
- Fluency in German and English, with additional languages being an asset
- Strong communication and interpersonal skills
- Excellent organizational skills and the ability to multitask
- Proficient in content creation, including image and video editing
- Experience with social media management and community engagement
- Ability to work independently and take initiative
Preferred Skills:
- Experience with marketing automation tools
- Knowledge of the hospitality industry
- Familiarity with the Accor brand
ASSUMPTION: Candidates with experience in a similar role within the hospitality industry will be given preference.
💰 Compensation & Benefits
Salary Range: CHF 5,200 - CHF 5,400 (full-time equivalent, gross per month)
Benefits:
- Free accommodation in Accor hotels worldwide (up to 10 nights per year)
- Discounts at Accor bars, restaurants, and hotels
- Discounts on hotel bookings worldwide
- Offers from various partners
- Employee parties and events
Working Hours: Full-time equivalent: 40 hours/week. This role is part-time (60%)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a part-time marketing manager role in the hospitality industry in Switzerland.
📌 Applicant Insights
🔍 Company Context
Industry: Accor is a global hospitality company with over 5,600 properties across 110 countries. They operate in the hospitality and catering industry, offering a wide range of brands from luxury five-star palaces to smart economy hotels, exquisite residences to full-service resorts.
Company Size: Accor has over 290,000 employees worldwide, making it a large enterprise. This means there are ample opportunities for growth and development within the company.
Founded: Accor was founded in 1967 and has since grown into a leading global hospitality company.
Company Description:
- Accor is dedicated to providing personalized services and expert solutions to suit all desires and needs
- The company aims to reinvent the guest experience every day and make a positive impact both locally and globally
- Accor is committed to creating emotion for its guests and nurturing passion for service and achievement beyond limits
Company Specialties:
- Hospitality and catering services
- Hotel management and operations
- Brand development and marketing
- Loyalty programs and customer engagement
Company Website: https://www.group.accor.com
ASSUMPTION: Accor's large size and global presence offer numerous opportunities for career growth and development. The company's focus on innovation and customer experience makes it an attractive employer in the hospitality industry.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career marketing professionals looking to gain experience in the hospitality industry.
Reporting Structure: The Junior Brand & Marketing Manager will report directly to the Marketing Manager or a similar role within the hotel.
Work Arrangement: This role is part-time (60%), requiring approximately 24 hours of work per week. The work arrangement is on-site, with no remote work or home office options available.
Growth Opportunities:
- Progression to a full-time marketing manager role within the hotel or another Accor property
- Expansion into other marketing or management roles within the company
- Opportunities to work on international projects or in different locations
ASSUMPTION: Given Accor's large size and global presence, there are numerous opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: The office is located within a 25hours Hotel in Zürich, offering a unique and dynamic work environment.
Office Location(s): 25hours Hotel Zurich and 25hours Hotel Langstrasse, Zürich, Switzerland
Geographic Context:
- Zürich is the largest city in Switzerland and the capital of the canton of Zürich
- The city is known for its high quality of life, vibrant cultural scene, and beautiful natural surroundings
- Zürich is a major financial hub and offers numerous opportunities for networking and professional development
Work Schedule: The work schedule is flexible, with a focus on results rather than hours worked. The role requires a high level of self-motivation and the ability to manage time effectively.
ASSUMPTION: The unique office location within a 25hours Hotel offers a dynamic and engaging work environment, with opportunities to interact with guests and colleagues from around the world.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site interview with the hiring manager and/or team members
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Communication skills and language proficiency
- Creativity and problem-solving abilities
- Organizational skills and time management
- Cultural fit and alignment with Accor's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your passion for marketing and the hospitality industry
- Showcase your creativity and problem-solving abilities through examples from your past experiences
- Prepare questions to ask the interviewer about the role, the team, and the company to demonstrate your interest and engagement
ATS Keywords: Marketing, Brand Management, Social Media, Content Creation, Influencer Management, Event Support, Newsletter, Hospitality, Hotel, Zürich
ASSUMPTION: Accor's application process is designed to assess candidates' skills and cultural fit for the role and the company. The company values creativity, innovation, and a passion for service.
🛠️ Tools & Technologies
- Social media platforms (e.g., Instagram, Facebook, Twitter)
- Content creation tools (e.g., Canva, Adobe Creative Suite)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: The required tools and technologies for this role are standard in the marketing industry and can be learned or improved upon with relevant experience and training.
👔 Cultural Fit Considerations
Company Values:
- Act with integrity and respect
- Be passionate and enthusiastic
- Work collaboratively and inclusively
- Be innovative and creative
- Deliver outstanding results
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on customer experience
- Adaptable and flexible
Self-Assessment Questions:
- Do you have a passion for marketing and the hospitality industry?
- Are you able to work independently and take initiative?
- Do you thrive in a dynamic, multilingual work environment?
- Are you committed to delivering outstanding results and creating emotion for guests?
ASSUMPTION: Accor values candidates who are passionate, creative, and committed to delivering outstanding results. The company's dynamic and collaborative work environment requires strong communication skills and the ability to work effectively in a team.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Working with a diverse and multilingual team, requiring strong communication skills and cultural sensitivity
- Adapting to a dynamic and ever-changing work environment
- Meeting the high expectations and standards set by Accor for customer experience and service
ASSUMPTION: The potential challenges of this role are inherent in the fast-paced and dynamic nature of the hospitality industry and the unique work environment offered by Accor.
📈 Similar Roles Comparison
- This role is similar to a Junior Marketing Manager or Brand Coordinator position within the hospitality industry
- However, this role offers the unique opportunity to work within a leading global hospitality company and gain experience in a dynamic, multilingual work environment
- Career progression in this role could lead to a full-time marketing manager position within the hotel or another Accor property
ASSUMPTION: While this role is similar to other junior marketing positions within the hospitality industry, the unique work environment and global presence of Accor offer numerous opportunities for career growth and development.
📝 Sample Projects
- Developing a social media campaign to promote a new hotel opening
- Creating a marketing plan to increase brand awareness and engagement for an existing hotel
- Managing influencer relationships and collaborations to drive event attendance and hotel bookings
ASSUMPTION: The sample projects listed are representative of the types of tasks and responsibilities required for this role. However, the specific projects and priorities may vary depending on the needs of the hotel and the company.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role contribute to the overall marketing strategy for the hotel and the company?
- What opportunities are there for professional development and growth within the company?
- How does Accor support work-life balance for its employees?
- What is the company culture like, and how does this role fit into that culture?
ASSUMPTION: The key questions listed are designed to help candidates better understand the role, the team, and the company, and to demonstrate their interest and engagement in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the online application form
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare questions to ask the interviewer about the role, the team, and the company to demonstrate your interest and engagement
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
- If selected for an interview, be prepared to discuss your relevant experience and skills in detail and provide examples of your creativity and problem-solving abilities
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
