π Core Information
πΉ Job Title: Junior Campaign Executive - INTL
πΉ Company: Audience Serv GmbH
πΉ Location: Hanoi, HΓ Nα»i, Vietnam
πΉ Job Type: Hybrid (4 office days/week)
πΉ Category: Marketing
πΉ Date Posted: June 25, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site (with 1 WFH day/month)
π Job Overview
Key aspects of this role include:
- Supporting the planning and execution of client email campaigns
- Working closely with internal teams to ensure great deliverability
- Preparing reports and assisting with team projects
- Operating in a dynamic, international working environment
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to kickstart their career in digital marketing, with a focus on email campaigns and performance marketing.
π Key Responsibilities
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Supporting the planning and execution of client email campaigns
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Setting up and double-checking all campaign elements (templates, tracking, pixels, etc.)
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Helping monitor and improve campaign performance
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Working closely with internal teams to ensure great deliverability
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Handling databases and campaign footers
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Preparing daily, weekly, and monthly reports
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Assisting with cool team projects and mini-campaigns when needed
ASSUMPTION: This role involves a mix of independent tasks and collaborative work, requiring strong organizational skills and attention to detail.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 0-2 years of experience in digital marketing, email marketing, or a related field
Required Skills:
- Fluency in English (written and spoken)
- Strong organizational skills and attention to detail
- Proficient in Excel
- Proactive and responsible work attitude
- Ability to work both independently and as part of a team
Preferred Skills:
- Experience with email marketing software
- Basic knowledge of HTML and CSS
- Familiarity with data analysis and reporting
ASSUMPTION: While specific industry experience is not required, a strong foundation in digital marketing principles and a willingness to learn are essential for success in this role.
π° Compensation & Benefits
Salary Range: Industry standard for entry-level marketing roles in Hanoi, Vietnam: VND 10-15 million/month (approx. USD 420-650/month)
Benefits:
- Attractive salary + monthly bonuses
- 12 annual leave days + 3 paid sick leave days
- Full gross salary insurance after probation
- Learning opportunities in digital & performance marketing
- 1 remote working day per month
Working Hours: Full-time (40 hours/week), Monday-Friday, 9:00 AM - 6:00 PM
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Hanoi, Vietnam. Actual compensation may vary based on individual qualifications and experience.
π Applicant Insights
π Company Context
Industry: Audience Serv is a global customer acquisition expert specializing in data-driven performance marketing, with a focus on email campaigns and retargeting.
Company Size: Small (51-200 employees), allowing for a more intimate and dynamic working environment.
Founded: 2008, with offices in Berlin, Barcelona, Singapore, and Hanoi.
Company Description:
- International customer acquisition specialist
- Expertise in data-driven performance marketing and AI-driven strategies
- Focus on delivering highly targeted campaigns for brands seeking fast and smart growth
Company Specialties:
- Email marketing
- Retargeting
- Lead generation
Company Website: www.audienceserv.com
ASSUMPTION: Audience Serv's global presence and focus on data-driven marketing make it an attractive employer for candidates interested in international career opportunities and cutting-edge marketing strategies.
π Role Analysis
Career Level: Entry-level, with opportunities for growth and development within the company.
Reporting Structure: The Junior Campaign Executive will report directly to the Campaign Manager or similar role within the performance marketing team.
Work Arrangement: Hybrid, with 4 office days per week and 1 remote working day per month.
Growth Opportunities:
- Progression to Campaign Manager or similar role within the performance marketing team
- Expansion into other areas of digital marketing, such as retargeting or lead generation
- Potential international relocation to one of Audience Serv's global offices
ASSUMPTION: This role offers strong growth potential for candidates eager to learn and demonstrate their skills in a dynamic, international environment.
π Location & Work Environment
Office Type: Modern, international office with a young and dynamic team.
Office Location(s): Hanoi, Vietnam
Geographic Context:
- Hanoi is the capital and second-largest city of Vietnam, with a vibrant culture and growing economy
- The office is located in a modern business district, offering easy access to amenities and public transportation
- Hanoi's tropical climate features hot, humid summers and mild, dry winters
Work Schedule: Full-time, Monday-Friday, 9:00 AM - 6:00 PM, with 1 remote working day per month
ASSUMPTION: The hybrid work arrangement offers a good balance between collaboration and flexibility, allowing employees to enjoy the best of both worlds.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interview with the hiring manager and/or team members
- Final decision and offer
Key Assessment Areas:
- English language proficiency
- Organizational skills and attention to detail
- Proactivity and problem-solving abilities
- Cultural fit and teamwork potential
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of email marketing and digital marketing principles
- Show enthusiasm for learning and growth opportunities
ATS Keywords: Email marketing, campaign management, performance marketing, data analysis, Excel, teamwork, proactivity, learning
ASSUMPTION: The application process may vary, but typically involves multiple stages, including an initial screening and in-depth interviews to assess both technical skills and cultural fit.
π οΈ Tools & Technologies
- Email marketing software (e.g., Mailchimp, SendGrid, or similar)
- Microsoft Office Suite (Excel, Word, PowerPoint)
- Project management tools (e.g., Asana, Trello, or similar)
- Data analysis and reporting tools (e.g., Google Analytics, Tableau, or similar)
ASSUMPTION: Familiarity with these tools is not required but may be beneficial for candidates seeking to excel in this role.
π Cultural Fit Considerations
Company Values:
- Performance-driven
- Data-focused
- Collaborative and team-oriented
- Continuous learning and improvement
Work Style:
- Dynamic and fast-paced
- International and multicultural
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working in an international team with diverse cultural backgrounds?
- Do you have a strong desire to learn and continuously improve your skills?
ASSUMPTION: Candidates who align with Audience Serv's company values and work style are more likely to succeed and enjoy their time at the company.
β οΈ Potential Challenges
- Working in a fast-paced, dynamic environment may be challenging for candidates who prefer a slower pace or more structured work environment
- English is the primary language of communication, which may pose a barrier for candidates with limited English proficiency
- The role may require occasional overtime or weekend work to meet project deadlines
- Hanoi's tropical climate and traffic congestion may pose challenges for candidates not accustomed to these conditions
ASSUMPTION: These challenges can be mitigated by strong communication, time management, and adaptability, as well as a willingness to learn and grow in a dynamic environment.
π Similar Roles Comparison
- Junior Campaign Executive - INTL vs. Junior Marketing Associate: Both roles involve campaign management and require strong organizational skills, but the Junior Campaign Executive role has a stronger focus on email marketing and performance metrics
- Industry-specific context: Email marketing roles in Vietnam may have unique challenges and opportunities compared to other regions, such as varying email open rates and engagement metrics
- Career path comparison: This role offers a clear path for progression to Campaign Manager or similar roles within the performance marketing team, with potential expansion into other areas of digital marketing
ASSUMPTION: Candidates should consider their specific interests and career goals when comparing similar roles and evaluating their fit within the industry.
π Sample Projects
- Managing an email campaign for a major international client, targeting thousands of users worldwide
- Conducting A/B testing to optimize email open rates and click-through rates
- Preparing detailed performance reports and presenting findings to the team and stakeholders
ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available to a Junior Campaign Executive at Audience Serv.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role contribute to the overall success of the performance marketing team and the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the team's approach to collaboration and communication, both within the team and with other departments?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates a candidate's interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for the interview by researching Audience Serv's company values and work style, as well as brushing up on your email marketing and digital marketing knowledge
- Follow up with the hiring manager or HR team after the interview to express your appreciation and reiterate your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.