📌 Core Information
🔹 Job Title: Junior Content Creator
🔹 Company: Bourne Global
🔹 Location: Cape Town, South Africa
🔹 Job Type: On-site
🔹 Category: Marketing & Communications
🔹 Date Posted: April 14, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating engaging, on-brand content for Bourne Global's social media platforms
- Collaborating with the marketing team to align content with campaign objectives
- Designing visually appealing graphics and visuals using tools like Canva
- Monitoring social media performance and providing insights to improve strategies
ASSUMPTION: This role requires a high level of creativity, adaptability, and a strong understanding of social media platforms and trends.
📋 Key Responsibilities
✅ Develop visually engaging and high-quality content (graphics, photos, videos) tailored to Bourne Global’s voice and branding across social platforms
✅ Craft impactful and engaging captions, posts, and promotional material that resonate with our audience while maintaining consistency in tone
✅ Create standout visuals using tools like Canva or Adobe Creative Suite to enhance our brand presence
✅ Schedule, publish, and monitor content to maintain a consistent and strategic posting calendar
✅ Work closely with the Marketing Director and team members to align content with campaign objectives and integrate feedback
✅ Stay on top of social media trends, emerging tools, and platform updates, suggesting new content ideas that align with industry best practices
✅ Assist in monitoring the performance of social posts, analysing results, and providing insights to improve future strategies
✅ Gain hands-on experience in basic paid social media management, including ad setup, audience targeting, and understanding performance metrics under the guidance of the Campaign Manager
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to multitask.
🎯 Required Qualifications
Education: Relevant marketing qualification (diploma from institutions like Red & Yellow, Vega, or similar)
Experience: 1-2 years of experience in social media content creation, with a portfolio showcasing creativity in visual and written content
Required Skills:
- Proficiency in tools like Canva, CapCut, or similar design and video editing software
- Strong knowledge of key social media platforms (LinkedIn, Instagram, Facebook, TikTok) and their best practices
- Exceptional writing and editing skills with a focus on attention to detail and creativity
- Proactive mindset with the ability to generate fresh content ideas and adapt to changing trends
- Eagerness to learn about paid social media strategies and campaign performance metrics
Preferred Skills:
- Basic video editing skills
- An understanding of social media analytics tools (Google Analytics, Meta Insights, etc.) or the willingness to learn
- Ability to work independently and juggle multiple projects while meeting deadlines in a fast-paced environment
ASSUMPTION: While a relevant marketing qualification is required, Bourne Global values practical experience and a strong portfolio over formal education.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Cape Town, South Africa typically falls between ZAR 40,000 - 60,000 per annum, depending on experience and qualifications. Bourne Global offers competitive compensation packages.
Benefits:
- Opportunities for professional growth and development
- Health and wellness benefits
- Employee referral program
Working Hours: Full-time position with standard office hours (Monday - Friday, 8:30 AM - 5:00 PM). Bourne Global offers a flexible work environment with a results-driven culture.
ASSUMPTION: Bourne Global's compensation and benefits packages are competitive within the South African BPO industry and reflect the company's commitment to employee growth and well-being.
📌 Applicant Insights
🔍 Company Context
Industry: Bourne Global is a UK-owned and managed Business Process Outsourcing (BPO) company supporting entire businesses. They operate in the outsourcing/offshoring industry, with a focus on customer experience, sales, and back-office support.
Company Size: Bourne Global has 51-200 employees, providing a mid-sized company environment where applicants can make a significant impact while enjoying ample growth opportunities.
Founded: Bourne Global was founded in the UK and has since expanded to South Africa, with offices in Cape Town and Manchester.
Company Description:
- Bourne Global specializes in providing tailored, customer-focused solutions to businesses across various industries
- The company prides itself on its innovative, growth-oriented, and excellence-driven ethos
- Bourne Global fosters a collaborative and creative work environment, encouraging employees to bring their unique perspectives to the table
Company Specialties:
- Customer experience management
- Sales support and customer acquisition
- Back-office support and administrative services
- Social media management and content creation
Company Website: https://www.bourneglobal.co.uk/
ASSUMPTION: Bourne Global's focus on customer experience and innovation makes it an attractive employer for creative and customer-focused individuals.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or early-career marketing professionals looking to gain experience in social media content creation and management.
Reporting Structure: The Junior Content Creator will report directly to the Marketing Director and collaborate closely with the marketing team.
Work Arrangement: This is an on-site position, requiring the incumbent to work from Bourne Global's Cape Town office. However, the company offers a flexible work environment with opportunities for remote work in the future.
Growth Opportunities:
- Progression to a mid-level content creator or marketing specialist role
- Expansion into related fields such as SEO, PPC, or email marketing
- Potential international opportunities within Bourne Global's UK and South African offices
ASSUMPTION: Bourne Global's mid-sized company structure and focus on employee growth make this role an excellent opportunity for career advancement.
🌍 Location & Work Environment
Office Type: Bourne Global's Cape Town office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): 2 Long Street, Floor 9, Cape Town, 8000, ZA
Geographic Context:
- Cape Town is a vibrant, multicultural city known for its natural beauty, diverse food scene, and rich history
- The city offers a high quality of life, with a mix of urban and outdoor living
- Cape Town's central business district is home to a thriving tech and startup scene, providing ample networking opportunities
Work Schedule: The standard work schedule is Monday - Friday, 8:30 AM - 5:00 PM, with a one-hour lunch break. Bourne Global offers flexible working arrangements, such as working from home or adjusting hours, depending on team and project needs.
ASSUMPTION: Bourne Global's Cape Town office provides a dynamic and engaging work environment, with ample opportunities for professional growth and networking.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-person or video interview with the Marketing Director and a member of the marketing team
- Portfolio presentation and/or content creation test
- Final interview with the HR department or a senior member of the marketing team
Key Assessment Areas:
- Creativity and portfolio presentation
- Writing and communication skills
- Understanding of social media platforms and trends
- Problem-solving and adaptability
- Alignment with Bourne Global's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creativity and versatility in visual and written content
- Research Bourne Global's company values and be prepared to discuss how your personal values align with theirs
- Practice your content creation and presentation skills, focusing on Bourne Global's brand voice and aesthetic
ATS Keywords: Social media content creation, marketing, branding, graphic design, video editing, copywriting, campaign management, Bourne Global, Cape Town, entry-level
ASSUMPTION: Bourne Global's application process is designed to assess candidates' creativity, communication skills, and cultural fit, with a strong emphasis on portfolio presentation and content creation.
🛠️ Tools & Technologies
- Canva or Adobe Creative Suite (Photoshop, Illustrator)
- CapCut or similar video editing software
- Social media management platforms (Hootsuite, Buffer, Sprout Social)
- Social media analytics tools (Google Analytics, Meta Insights)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Bourne Global uses industry-standard tools and technologies for content creation, management, and analytics. Proficiency in these tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Bourne Global encourages creativity and continuous improvement
- Growth: The company fosters a growth mindset and supports employee development
- Excellence: Bourne Global strives for high-quality work and exceptional customer experiences
Work Style:
- Collaborative: Bourne Global values teamwork and open communication
- Adaptable: The company embraces change and encourages employees to think outside the box
- Results-driven: Bourne Global focuses on delivering tangible outcomes and measuring success
Self-Assessment Questions:
- Do you thrive in a creative and collaborative environment?
- Are you comfortable working independently and managing multiple projects?
- Do you share Bourne Global's commitment to innovation, growth, and excellence?
ASSUMPTION: Bourne Global's company culture is built on a foundation of innovation, growth, and excellence, with a strong emphasis on collaboration and adaptability.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Keeping up with rapidly evolving social media trends and platforms
- Adapting to Bourne Global's unique brand voice and aesthetic
- Balancing creativity with data-driven decision-making
ASSUMPTION: While this role presents several challenges, Bourne Global's supportive work environment and focus on employee growth help mitigate potential obstacles.
📈 Similar Roles Comparison
- Junior Content Creator vs. Social Media Coordinator: While both roles focus on social media content, the Junior Content Creator role places more emphasis on creative content production, while the Social Media Coordinator role involves more strategic planning and community management
- Industry-specific context: Bourne Global's focus on customer experience and outsourcing services sets this role apart from content creation positions in other industries
- Career path comparison: This role serves as an excellent entry point into a marketing career, with potential progression to mid-level content creator, marketing specialist, or related roles
ASSUMPTION: Bourne Global's Junior Content Creator role offers a unique blend of creative and strategic responsibilities, making it an attractive opportunity for early-career marketing professionals.
📝 Sample Projects
- Developing a social media content calendar for a quarterly marketing campaign
- Creating visually engaging graphics and videos to promote Bourne Global's services and company culture
- Analyzing social media performance metrics and providing data-driven insights to inform future strategies
ASSUMPTION: These sample projects reflect the diverse range of responsibilities and skills required for success in this role, from creative content production to data analysis and strategic planning.
❓ Key Questions to Ask During Interview
- How does Bourne Global support the professional growth and development of its employees?
- Can you describe a typical day or week in this role and how it might evolve over time?
- How does Bourne Global measure the success of its social media campaigns, and what key performance indicators (KPIs) does it track?
- What opportunities are there for collaboration and knowledge-sharing within the marketing team and the wider organization?
- How does Bourne Global approach work-life balance, and what flexible work arrangements does it offer?
ASSUMPTION: These interview questions are designed to provide insight into Bourne Global's company culture, work environment, and expectations for this role, helping applicants make informed decisions about their application and career prospects.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creativity and versatility in visual and written content
- Research Bourne Global's company values and be prepared to discuss how your personal values align with theirs
- Follow up with Bourne Global's HR department one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
