π Core Information
πΉ Job Title: Junior Copywriter - Fashion Retail
πΉ Company: Biglight
πΉ Location: Stoke-on-Trent, United Kingdom
πΉ Job Type: Full-Time
πΉ Category: Design Services
πΉ Date Posted: April 29, 2025
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Creating engaging product descriptions and other copy for fashion retail clients
- Managing competing deadlines and ensuring timely delivery of content
- Contributing to client meetings and offering ideas for new and improved content
- Collaborating with a team of talented professionals in a dynamic agency environment
ASSUMPTION: This role is ideal for a recent graduate or early-career copywriter seeking to gain experience in a fast-paced agency setting, working with high-profile fashion retail clients.
π Key Responsibilities
β
Produce engaging product descriptions and other copy based on agreed concepts and themes
β
Write product descriptions, taking legal requirements and the client brief into account
β
Continuously improve ways of working to manage increased volumes without compromising quality
β
Liaise with clients and contribute to client meetings, offering ideas for new and improved content
β
Manage competing deadlines and keep stakeholders updated in a timely manner
β
Seek to develop a strong understanding of clientsβ brands, their brand strategy, and their needs as a Biglight client
β
Support in organizing and training freelancers, junior colleagues, and peers as needed
β
Update client copy guides and ensure new team members are aware and familiar with them
β
Ensure appropriate sign-off on all work and complete online competitor research to help improve quality and efficiencies
β
Perform any reasonable task asked by the line manager or senior team members
ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to work at speed to meet tight deadlines.
π― Required Qualifications
Education: Bachelor's degree in English, Marketing, or a related field
Experience: Previous in-house, agency, or freelance copywriting experience (0-2 years)
Required Skills:
- Excellent attention to detail and ability to work at speed
- Excellent organizational skills, including managing own work and supporting team members
- Experience in writing for SEO
- Familiarity with G Suite (Google Docs, Sheets, and Gmail)
- Eager to learn and take constructive criticism onboard
- Strong communication skills, both written and verbal
- Willing to ask questions and input solutions-focused ideas
- Present a can-do, enthusiastic attitude
- Excellent team player, integrated within the studio team and the wider business
- Keen to assist in related areas outside of the immediate job description
Preferred Skills:
- Previous experience in the fashion retail industry
- Fluency in additional languages
ASSUMPTION: While previous experience in the fashion retail industry is not required, it may be beneficial for understanding the specific tone and voice needed for the client's products.
π° Compensation & Benefits
Salary Range: Β£18,000 - Β£22,000 per annum (based on industry standards for entry-level copywriter roles in the UK)
Benefits:
- Competitive salary
- Contributory Pension Scheme
- Access to Perkbox benefits and rewards platform
- Health & wellness support
- Free coffees
- Bi-annual company-wide social events in central London
- Opportunities for professional growth and career development
- 25 days annual leave
- Dynamic, fast-paced agency environment
- Working with a team of incredibly talented professional colleagues
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM (with a 30-minute lunch break)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level copywriter roles in the UK. The actual salary may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Biglight is a design services company specializing in user experience design, creative services, and digital transformation for various clients, including fashion retail brands.
Company Size: Biglight has 51-200 employees, providing a medium-sized agency environment where applicants can grow and learn from experienced colleagues.
Founded: Biglight was founded in 2006, giving it over 15 years of experience in the industry.
Company Description:
- Biglight helps clients understand their customers' needs and create digital experiences that meet them, delivering desired commercial outcomes.
- The company works with a diverse range of clients, including D2C brands, retailers, and B2B businesses.
- Biglight offers a dynamic and fast-paced work environment, with opportunities for professional growth and career development.
Company Specialties:
- User Experience Design
- Creative Services
- Content Creation
- Insight & Optimization
- Usability Testing
- Customer Research
- Digital Transformation
Company Website: http://www.biglight.co.uk
ASSUMPTION: Biglight's experience and diverse client base provide a strong foundation for applicants to learn and grow in their copywriting careers.
π Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or early-career copywriters seeking to gain experience in an agency setting.
Reporting Structure: The Junior Copywriter will report directly to the line manager and collaborate with various teams, including creative, content, and client services.
Work Arrangement: This role is on-site, based in the company's photography studio in Lymedale, Stoke-on-Trent. However, there may be opportunities for flexible or hybrid working arrangements in the future.
Growth Opportunities:
- Developing a strong portfolio of work for future career advancement
- Gaining experience working with high-profile fashion retail clients
- Learning from and collaborating with a team of talented professionals
- Potential opportunities for internal promotion or role expansion
ASSUMPTION: This role offers excellent growth opportunities for the right candidate, with the potential to progress within the company as they gain experience and demonstrate their skills.
π Location & Work Environment
Office Type: Biglight's photography studio in Lymedale, Stoke-on-Trent is a creative and collaborative workspace designed to facilitate teamwork and innovation.
Office Location(s): Lymedale, Stoke-on-Trent, United Kingdom
Geographic Context:
- Stoke-on-Trent is a city in the West Midlands region of England, with a population of approximately 260,000 people.
- The city has a rich history in pottery and is home to several museums and cultural attractions.
- Stoke-on-Trent offers a lower cost of living compared to larger cities like London, making it an attractive option for early-career professionals.
Work Schedule: The work schedule for this role is typically Monday to Friday, 9:00 AM to 5:30 PM, with a 30-minute lunch break. However, the nature of agency work may require occasional flexibility to meet client deadlines.
ASSUMPTION: The location and work environment at Biglight's photography studio provide a creative and collaborative space for the Junior Copywriter to thrive and grow in their role.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-person or virtual interview with the line manager and a member of the creative team
- Portfolio presentation (if applicable)
- Final interview with the studio director
Key Assessment Areas:
- Writing samples and portfolio (if applicable)
- Communication skills and enthusiasm
- Attention to detail and ability to work at speed
- Cultural fit and alignment with Biglight's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Include a portfolio of your best work, if available, to showcase your writing skills and versatility
- Prepare examples of how you've handled competing deadlines and managed your time effectively in previous roles
- Research Biglight's clients and industry to demonstrate your understanding of the company and its work
ATS Keywords: Copywriting, Fashion Retail, Product Descriptions, Client Liaison, Content Creation, SEO, G Suite, Team Player, Client Meetings, Deadline Management, Competitor Research
ASSUMPTION: The application process for this role is designed to assess the candidate's writing skills, attention to detail, and cultural fit with Biglight's values and work environment.
π οΈ Tools & Technologies
- G Suite (Google Docs, Sheets, and Gmail)
- Content management systems (CMS) for client projects
- Project management tools (e.g., Asana, Trello, or Jira)
- SEO tools (e.g., SEMrush, Ahrefs, or Google Search Console)
ASSUMPTION: Familiarity with G Suite and relevant industry-specific tools is essential for this role, as they are used daily for communication, collaboration, and project management.
π Cultural Fit Considerations
Company Values:
- Collaboration
- Creativity
- Expertise
- Integrity
- Results-driven
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on delivering high-quality work for clients
- Adaptable and responsive to changing priorities and deadlines
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced work environment?
- Are you able to manage competing deadlines and prioritize your workload effectively?
- Do you enjoy working collaboratively with a team to deliver high-quality results for clients?
- Are you open to feedback and willing to learn from more experienced colleagues?
ASSUMPTION: Biglight values a dynamic and collaborative work environment, with a focus on delivering high-quality results for clients. Candidates who are adaptable, responsive, and able to manage competing deadlines will thrive in this role.
β οΈ Potential Challenges
- Managing competing deadlines and prioritizing workload effectively
- Adapting to the fast-paced and dynamic nature of agency work
- Developing a strong understanding of clients' brands and their specific voice and tone
- Working collaboratively with a diverse range of teams and stakeholders
ASSUMPTION: These challenges can be overcome with strong organizational skills, attention to detail, and a willingness to learn and adapt in a fast-paced work environment.
π Similar Roles Comparison
- This role is similar to entry-level copywriter positions in other design services or advertising agencies, with a focus on fashion retail clients
- Compared to in-house copywriter roles, this position offers exposure to a wider range of clients and industries, providing opportunities for growth and learning
- Career progression in this role may include opportunities for internal promotion or role expansion, such as senior copywriter or content manager positions
ASSUMPTION: This role offers unique opportunities for growth and learning, with exposure to a diverse range of clients and industries in a dynamic agency environment.
π Sample Projects
- Creating engaging product descriptions for a new fashion retail client's e-commerce website
- Developing a content strategy for a seasonal marketing campaign, including blog posts, social media content, and email newsletters
- Collaborating with the creative team to develop a tone of voice guide for a fashion retail client, ensuring consistency across all brand touchpoints
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available to the Junior Copywriter in this role.
β Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does Biglight support the professional growth and development of its junior team members?
- What opportunities are there for collaboration and learning from more experienced colleagues?
- How does Biglight approach work-life balance, especially for junior team members?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking these questions will help you better understand the role, the company culture, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare a portfolio of your best work, if available, to showcase your writing skills and versatility
- Prepare examples of how you've handled competing deadlines and managed your time effectively in previous roles
- Research Biglight's clients and industry to demonstrate your understanding of the company and its work
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.