📌 Core Information
🔹 Job Title: Junior Creative
🔹 Company: ASOS
🔹 Location: London, UK
🔹 Job Type: Full-time, Hybrid (3 days on-site)
🔹 Category: Creative & Design
🔹 Date Posted: April 30, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site (3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Developing innovative 360 creative campaign concepts for ASOS and partner brands
- Collaborating with various teams to ensure cohesive brand communication
- Working in a fast-paced, agile environment to deliver smart, innovative ideas
- Staying close to trends in youth culture and fashion to update the brand look and feel
- Contributing to a positive, collaborative team environment
ASSUMPTION: This role requires a strong understanding of youth culture and fashion, as well as experience working for a similar brand or agency. Candidates should be comfortable working in a fast-paced environment and collaborating with various teams.
📋 Key Responsibilities
✅ Developing compelling and innovative creative concepts that are relevant for the consumer, client, and brand strategy
✅ Supporting the wider Creative Team in crafting concepts, photography, social assets, and stories around ASOS products, brands, and partner brands
✅ Collaborating with project teams across Creative Studios, ASOS Media Group, Social, Talent, PR, Marketing, and Commercial
✅ Ensuring creative excellence throughout all work while working towards ASOS behaviors for every project
✅ Following the creative brand strategy as directed by the Head of Creative/Creative Director
✅ Staying close to changing trends in our customer's interests to help update the brand look and feel when relevant
✅ Bringing a working knowledge of relevant talent, photographers, illustrators, and creatives to the team
✅ Providing inspiration by bringing new ideas and concepts to the Creative Studios Teams
ASSUMPTION: The Junior Creative role involves a mix of independent work and collaboration with various teams. Strong communication and interpersonal skills are essential for success in this role.
🎯 Required Qualifications
Education: A relevant degree or equivalent experience
Experience: Some experience working for a similar mobile and social-first brand or youth culture-shaped agency, or show aptitude via alternative experience
Required Skills:
- Experience in one or more of the following: copywriting, art direction, design
- Knowledge of in-app content creation for social platforms
- Strong understanding of 20-something culture and fashion
- Eye for detail with a demonstrated passion, curiosity, and experience in generating ideas, telling stories, and making creative concepts
- Collaborative and receptive to feedback
- Good interpersonal skills, organized, and able to work in a fast-paced environment and adapt to rapid change
- Basic working knowledge in one or many Adobe Creative Suite applications
Preferred Skills:
- Some knowledge of the production landscape
- Ability to collaborate with both internal and external stakeholders
ASSUMPTION: Candidates should have a strong portfolio of paid or personal work that demonstrates an understanding and enthusiasm for youth culture, fashion, and social content creation.
💰 Compensation & Benefits
Salary Range: £22,000 - £26,000 per annum (based on industry standards for entry-level creative roles in London)
Benefits:
- Employee discount (hello ASOS discount!)
- ASOS Develops (personal development opportunities across the business)
- Employee sample sales
- Access to a huge range of LinkedIn learning materials
- 25 days paid annual leave + an extra celebration day
- Discretionary performance-related bonus scheme
- Private medical care scheme
- Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits
Working Hours: 40 hours per week, with flexible working arrangements
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level creative roles in London. Actual salary may vary depending on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: ASOS is a global online retailer for fashion lovers, focusing on the 20-something market. They operate in the competitive fashion e-commerce industry, with a strong presence in the UK and international markets.
Company Size: ASOS has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.
Founded: ASOS was founded in 2000, giving it over two decades of experience in the fashion retail industry.
Company Description:
- ASOS exists to give people the confidence to be whoever they want to be, both in their personal lives and at work
- The company encourages employees to be authentic, brave, creative, and disciplined, with an entrepreneurial attitude
- ASOS offers a global reach and the opportunity to push boundaries and challenge expectations
Company Specialties:
- E-commerce and online retail
- Fashion and beauty
- Technology and innovation
- Global expansion and market penetration
Company Website: ASOS Careers
ASSUMPTION: ASOS is a dynamic, fast-growing company that values creativity, innovation, and a strong work ethic. Employees can expect a challenging but rewarding work environment with ample opportunities for growth and development.
📊 Role Analysis
Career Level: Entry-level to mid-level (depending on experience and performance)
Reporting Structure: The Junior Creative reports to the Senior Creative Manager for Central and Visual Identity within the Creative Studios department.
Work Arrangement: Hybrid (3 days on-site, 2 days remote)
Growth Opportunities:
- Progression to Senior Creative or Creative Manager roles within the Creative Studios department
- Expansion into other areas of the business, such as ASOS Media Group, Social, Talent, PR, Marketing, or Commercial
- International opportunities as ASOS continues to expand its global presence
ASSUMPTION: The Junior Creative role offers significant growth opportunities for candidates who demonstrate strong performance, creativity, and a willingness to learn and adapt.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art facilities
Office Location(s): Hampstead Road, London, NW1 7FB, UK
Geographic Context:
- London is a vibrant, multicultural city with a thriving fashion and creative industry
- The office is located in a convenient location with excellent transport links
- London offers a wide range of cultural, social, and recreational opportunities
Work Schedule: Monday to Friday, 9:00 AM to 5:30 PM, with flexible working arrangements
ASSUMPTION: The Junior Creative role requires a strong commitment to the company's on-site work arrangement, with 3 days per week spent in the office collaborating with team members and stakeholders.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the Talent team
- Creative brief challenge or portfolio presentation
- Final interview with the Creative Team and Hiring Manager
Key Assessment Areas:
- Creativity and innovation in response to a creative brief
- Understanding of ASOS brand values and target audience
- Collaboration and communication skills
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and portfolio to highlight relevant experience and skills for this role
- Prepare a strong creative brief response or portfolio presentation that demonstrates your understanding of ASOS and your creative vision for the brand
- Research ASOS' brand values, target audience, and recent campaigns to show your enthusiasm and preparation for the role
ATS Keywords: Junior Creative, Creative Concepts, Campaign Development, Social Media, Fashion, Youth Culture, Collaboration, Adobe Creative Suite
ASSUMPTION: The interview process for the Junior Creative role will focus on assessing the candidate's creativity, innovation, and understanding of ASOS' brand and target audience. Candidates should be prepared to present their portfolio and discuss their creative vision for the brand.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Social media platforms (Instagram, TikTok, Facebook, Twitter)
- Project management tools (Asana, Trello, Jira)
- Design and prototyping tools (Sketch, Figma, Adobe XD)
ASSUMPTION: The Junior Creative role requires proficiency in Adobe Creative Suite and a strong understanding of social media platforms. Familiarity with project management and design tools is also beneficial.
👔 Cultural Fit Considerations
Company Values:
- Be yourself
- Think big
- Act boldly
- Work together
- Make it happen
Work Style:
- Collaborative and team-oriented
- Fast-paced and agile
- Creative and innovative
- Adaptable and resilient
- Results-driven and proactive
Self-Assessment Questions:
- Do you feel comfortable being your authentic self in a creative work environment?
- Are you able to think big and act boldly when developing creative concepts for a global brand?
- Do you thrive in a fast-paced, collaborative environment and enjoy working with diverse teams?
ASSUMPTION: ASOS values candidates who are authentic, creative, and collaborative, with a strong work ethic and a willingness to learn and adapt.
⚠️ Potential Challenges
- The Junior Creative role requires a strong understanding of youth culture and fashion, which may be challenging for candidates without relevant experience or knowledge
- The fast-paced, agile environment may be overwhelming for candidates who prefer a more structured work environment
- The on-site work arrangement may be challenging for candidates who prefer a fully remote or hybrid work arrangement
- The competitive nature of the fashion retail industry may present challenges in terms of job security and career progression
ASSUMPTION: The Junior Creative role presents unique challenges and opportunities for candidates, requiring a strong commitment to creativity, collaboration, and adaptability.
📈 Similar Roles Comparison
- The Junior Creative role at ASOS differs from similar roles at other fashion retailers in its focus on global 20-something consumers and the use of innovative, social-first creative concepts
- ASOS' strong brand presence and global reach provide unique opportunities for growth and development in the Junior Creative role
- The Junior Creative role at ASOS offers a clear career path to progression within the Creative Studios department and other areas of the business
ASSUMPTION: The Junior Creative role at ASOS presents unique opportunities and challenges compared to similar roles at other fashion retailers, with a strong focus on global consumer engagement and innovative creative concepts.
📝 Sample Projects
- Developing a social media campaign to launch a new ASOS product line, targeting 20-something consumers
- Creating a visual brand identity for a partner brand, reflecting their unique values and target audience
- Designing a creative concept for an ASOS event or activation, bringing the brand to life in a physical space
ASSUMPTION: The Junior Creative role at ASOS involves a wide range of creative projects, from social media campaigns to brand identity development and event activations, requiring a strong understanding of the brand and its target audience.
❓ Key Questions to Ask During Interview
- How does the Creative Studios department collaborate with other teams within ASOS, such as ASOS Media Group, Social, Talent, PR, Marketing, and Commercial?
- What opportunities are there for growth and development within the Creative Studios department and other areas of the business?
- How does ASOS support work-life balance for its employees, particularly in a hybrid work arrangement?
- What are the key priorities for the Junior Creative role in the first 30, 60, and 90 days?
- How does ASOS measure the success of creative campaigns and initiatives, and how does this inform future creative direction?
ASSUMPTION: The Junior Creative role at ASOS presents unique opportunities for growth, development, and collaboration, with a strong focus on global consumer engagement and innovative creative concepts.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight relevant experience and skills for this role
- Prepare a strong creative brief response or portfolio presentation that demonstrates your understanding of ASOS and your creative vision for the brand
- Research ASOS' brand values, target audience, and recent campaigns to show your enthusiasm and preparation for the role
- Follow up with the ASOS Talent team one week after submitting your application to check the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
