(Junior) Digital Marketing Manager (m/w/d)

📌 Core Information

🔹 Job Title: (Junior) Digital Marketing Manager (m/w/d)

🔹 Company: Natuvion GmbH

🔹 Location: Munich, Bavaria, Germany

🔹 Job Type: Full-time, Remote (Germany)

🔹 Category: Marketing

🔹 Date Posted: July 1, 2025

🔹 Experience Level: Junior (0-2 years)

🔹 Remote Status: Hybrid (Remote from Germany)

🚀 Job Overview

Key aspects of this role include:

• Operational implementation of digital marketing strategy
• Active shaping of online brand presence
• Creation of target group-specific content for various channels
• Optimization of lead management processes along the customer journey
• Collaboration with international marketing teams and the employer branding team

ASSUMPTION: This role requires a high level of self-motivation, initiative, and adaptability to thrive in a dynamic, international environment.

📋 Key Responsibilities

✅ Support the operational implementation of the digital marketing strategy

✅ Actively shape the online brand presence and create zielgruppengerechte content for various channels

✅ Contribute significantly to optimizing lead management processes along the customer journey

✅ Coordinate social media content with international marketing teams and support the lead nurturing process

✅ Create and execute email campaigns, including segmentation, personalization, and automation

✅ Support the maintenance and further development of the company website

✅ Collaborate with international marketing teams and the employer branding team on operational tasks

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Initial professional experience in digital marketing, preferably in a B2B or IT/software environment

Required Skills:

• Excellent German and English language skills (written and spoken)
• Strong text security and understanding of zielgruppenorientierte communication
• Proficient in CRM and marketing automation tools, such as HubSpot
• Structured, independent, and reliable working style with a high quality standard

Preferred Skills:

• Experience with SEO and content management systems
• Knowledge of the SAP ecosystem
• Fluency in additional languages

ASSUMPTION: While a degree in marketing or a related field is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (AI estimate based on experience level and industry standards)

Benefits:

• Home-office contracts and flexible working hours
• Unlimited vacation and remote work opportunities
• Monthly budget for individually chosen benefits
• Mental health benefit 'Nilo'
• Individual training and development budget
• Mentorship program
• Modern equipment and central offices in multiple locations
• Subsidized retirement plan

Working Hours: Full-time (40 hours/week), with flexible working hours and remote work options

ASSUMPTION: The provided salary range is an estimate based on industry standards for a junior digital marketing role in Germany. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: IT Services and IT Consulting

Company Size: 201-500 employees (Mid-size)

Founded: 2014, with headquarters in Walldorf, Germany

Company Description:

• Natuvion is a digital moving company specializing in data migration, transformation, and integration
• The company focuses on business-critical data and processes, enabling customers to use modern and innovative platforms
• Natuvion is part of NTT DATA Business Solutions AG and features in the Inc. 5000 and FT 1000 lists

Company Specialties:

• SAP Security and Data Protection
• Data Services & Integration
• IT Strategy and Consulting
• Data Migration and Transformation
• Analytics and Information Life Cycle Management

Company Website: http://www.natuvion.com

ASSUMPTION: Natuvion's focus on data migration and transformation requires employees to have strong technical skills and a deep understanding of various data platforms.

📊 Role Analysis

Career Level: Junior (Entry-level to 2 years of experience)

Reporting Structure: Reports directly to the Marketing Manager or Head of Marketing

Work Arrangement: Hybrid (Remote from Germany, with occasional on-site work)

Growth Opportunities:

• Progression to a senior digital marketing role within the company
• Expansion of responsibilities to include additional marketing channels or regions
• Potential involvement in international projects and collaborations

ASSUMPTION: As a mid-size company, Natuvion offers ample opportunities for growth and development, with a clear path to more senior roles as the company continues to expand.

🌍 Location & Work Environment

Office Type: Central offices in multiple locations (Walldorf, Munich, Leipzig, Berlin)

Office Location(s): Munich, Bavaria, Germany

Geographic Context:

• Munich is the capital of Bavaria and the third-largest city in Germany
• Known for its vibrant culture, high quality of life, and strong economy
• Home to numerous tech and IT companies, providing ample networking opportunities

Work Schedule: Full-time (40 hours/week), with flexible working hours and remote work options

ASSUMPTION: Munich's thriving tech industry and high quality of life make it an attractive location for digital marketing professionals.

💼 Interview & Application Insights

Typical Process:

• Online application and initial screening
• Phone or video call with the HR department
• On-site or virtual interview with the Marketing Manager or Head of Marketing
• Final decision and job offer

Key Assessment Areas:

• Digital marketing skills and experience
• Language proficiency (German and English)
• Cultural fit and alignment with company values
• Problem-solving skills and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Demonstrate your understanding of Natuvion's business and the role's responsibilities
• Showcase your creativity and initiative through relevant projects or examples

ATS Keywords: Digital Marketing, Social Media Management, Lead Management, Marketing Automation, Content Creation, CRM Tools, B2B Marketing, SEO, Email Campaigns, Project Management, Communication Skills, Team Collaboration, English Proficiency, German Proficiency

ASSUMPTION: Natuvion's application process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's values and mission.

🛠️ Tools & Technologies

• HubSpot (CRM and marketing automation)
• SAP (for internal processes and client projects)
• Content management systems (e.g., WordPress, Adobe Experience Manager)
• Social media platforms (e.g., LinkedIn, Twitter, Facebook)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are integral to Natuvion's digital marketing processes.

👔 Cultural Fit Considerations

Company Values:

• Innovation and continuous improvement
• Customer focus and excellence
• Collaboration and teamwork
• Integrity and accountability

Work Style:

• Dynamic and fast-paced environment
• Strong focus on collaboration and teamwork
• Results-driven and goal-oriented culture

Self-Assessment Questions:

• Do you thrive in a dynamic, international environment?
• Are you comfortable working with a diverse range of stakeholders and teams?
• Do you have a strong sense of accountability and a commitment to delivering high-quality results?

ASSUMPTION: Natuvion's culture values innovation, collaboration, and a strong work ethic, making it an ideal fit for motivated, adaptable professionals.

⚠️ Potential Challenges

• Managing multiple projects and priorities in a fast-paced environment
• Collaborating with international teams across different time zones
• Keeping up with the latest trends and best practices in digital marketing
• Adapting to changes in the company's marketing strategy or priorities

ASSUMPTION: These challenges are inherent to a dynamic, growing company like Natuvion and can be overcome with strong organizational skills, adaptability, and a proactive approach.

📈 Similar Roles Comparison

• Compared to other junior digital marketing roles, this position offers a higher level of responsibility and autonomy
• Natuvion's focus on data migration and transformation sets it apart from more traditional marketing agencies or in-house marketing teams
• This role provides an excellent opportunity for career growth and development within a mid-size company

ASSUMPTION: While the core responsibilities of this role are similar to other junior digital marketing positions, Natuvion's unique focus on data migration and transformation makes it a distinctive opportunity.

📝 Sample Projects

• Developing and executing a targeted email campaign to generate leads for a specific product or service
• Creating and optimizing content for the company website to improve SEO and user experience
• Managing social media channels to increase brand awareness and engagement

ASSUMPTION: These sample projects are designed to showcase the candidate's ability to create targeted content, optimize digital marketing channels, and manage multiple projects simultaneously.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy, and how will my work contribute to its success?
• What opportunities are there for professional development and growth within the company?
• How does Natuvion support work-life balance for its employees?
• What are the biggest challenges facing the marketing team currently, and how can this role help address them?

ASSUMPTION: These questions are designed to assess the candidate's understanding of the role, the company's marketing strategy, and their fit with the team's priorities and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences
• Prepare examples of your work that demonstrate your creativity and initiative
• Follow up with the HR department one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.