Junior Digital Marketing Specialist

📌 Core Information

🔹 Job Title: Junior Digital Marketing Specialist

🔹 Company: Fix-It 24/7

🔹 Location: Golden, Colorado

🔹 Job Type: Full-Time, On-site

🔹 Category: Marketing

🔹 Date Posted: April 10, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting and optimizing digital advertising campaigns to drive site traffic and lead generation
• Working closely with a collaborative team and vendor partners
• Gaining hands-on experience with major platforms like Google Ads, Facebook Ads, and Looker Studio
• Contributing to the company's growth and success through innovative strategies and data-driven decisions

ASSUMPTION: This role is ideal for a recent graduate or early-career professional seeking to build a strong foundation in digital marketing. The position offers a unique opportunity to work on a variety of campaigns and learn from experienced team members.

📋 Key Responsibilities

✅ Analyze and understand ad creative performance across traffic, conversion, and engagement goals

✅ Assist in implementing digital marketing strategies across SEM, email marketing, and social media

✅ Track and analyze performance metrics and paid marketing results using Google Analytics, Google Ads, Facebook Ads, and Looker Studio

✅ Experiment with and implement innovative tools, trends, and strategies to consistently improve ROAS

✅ Collaborate with external vendors to manage campaign performance and deliverables

✅ Support new service integrations through effective project management

✅ Stay current with industry trends and recommend forward-thinking strategies

ASSUMPTION: The role requires a strong analytical mindset and attention to detail, as well as the ability to adapt strategies based on data insights.

🎯 Required Qualifications

Education: Bachelor’s degree in Communication, English, Visual Design, Marketing, Business, New Media, or a related field

Experience: Internship or coursework with hands-on experience in marketing or digital marketing

Required Skills:

• Strong analytical mindset
• Creative thinker with strong attention to detail
• Excellent written and verbal communication skills
• Ability to work well on a team

Preferred Skills:

• Google Analytics Certification, Google Ads Certification, or Facebook Ads Certification
• Familiarity with marketing analytics tools such as Looker Studio
• Prior experience managing or assisting in paid digital campaigns
• Exposure to reporting and dashboarding for campaign performance

ASSUMPTION: While certifications and prior experience are preferred, the company is willing to train the right candidate with the right attitude and skills.

💰 Compensation & Benefits

Salary Range: $55,000 - $65,000 per year, based on experience

Benefits:

• Comprehensive benefits offerings including medical, dental, and vision insurance
• 401(k) with vesting company match
• 80 hours of Paid Time Off + 8 hours of additional PTO during your birthday month
• 48 hours of sick time
• 6 paid holidays

Working Hours: Monday – Friday, 8 AM - 5 PM

ASSUMPTION: The salary range provided is based on industry standards for entry-level digital marketing roles in the Denver metropolitan area.

📌 Applicant Insights

🔍 Company Context

Industry: Fix-It 24/7 operates in the consumer services sector, specializing in residential home services such as plumbing, electrical, and HVAC repairs and upgrades.

Company Size: Fix-It 24/7 is a mid-sized company with 51-200 employees, providing a supportive and collaborative work environment for employees to grow and learn.

Founded: The company's founding date is not specified, but it has established itself as a trusted provider of home services in the Golden, Colorado area.

Company Description:

• Fix-It 24/7 is committed to providing exceptional customer service and high-quality workmanship
• The company offers a wide range of services to meet the diverse needs of its customers
• Fix-It 24/7 is dedicated to maintaining a strong reputation in the community and fostering a positive work environment for its employees

Company Specialties:

• Plumbing services
• Electrical services
• HVAC services
• Home maintenance and repair

Company Website: http://www.fixmyhome.com

ASSUMPTION: Fix-It 24/7 is a well-established company with a strong reputation in the local community. Its focus on customer service and quality workmanship creates a positive work environment for employees.

📊 Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or early-career professionals seeking to build a strong foundation in digital marketing.

Reporting Structure: The Junior Digital Marketing Specialist will report directly to the Marketing Manager and work closely with the marketing team and external vendors.

Work Arrangement: This is an on-site position, requiring the employee to work from the company's headquarters in Golden, Colorado.

Growth Opportunities:

• Learning and gaining experience in various aspects of digital marketing
• Potential for career advancement as the company grows and expands its marketing efforts
• Opportunities to work on a variety of campaigns and contribute to the company's success

ASSUMPTION: This role offers significant growth potential for the right candidate, as they will have the opportunity to learn from experienced team members and contribute to the company's marketing strategies.

🌍 Location & Work Environment

Office Type: Fix-It 24/7 maintains a professional and collaborative office environment, fostering open communication and teamwork among employees.

Office Location(s): 16360 Table Mountain Pkwy, Golden, CO 80403

Geographic Context:

• Golden, Colorado is a suburban city located approximately 15 miles west of Denver
• The city offers a mix of urban and outdoor amenities, with easy access to hiking, biking, and skiing opportunities
• Golden is home to several breweries, restaurants, and cultural attractions, providing a vibrant and engaging environment for residents and visitors alike

Work Schedule: The work schedule for this position is Monday – Friday, 8 AM - 5 PM, with a one-hour lunch break.

ASSUMPTION: The office environment at Fix-It 24/7 is designed to support collaboration and open communication, fostering a positive and productive work environment for employees.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess communication skills and cultural fit
• In-person or virtual interview with the Marketing Manager to discuss the role and the candidate's qualifications
• Take-home assignment or case study to evaluate the candidate's analytical and creative thinking skills
• Final interview with the Marketing Manager and other team members to discuss the candidate's fit within the team and the company

Key Assessment Areas:

• Analytical skills and data-driven decision-making
• Creativity and innovation in digital marketing strategies
• Communication skills and ability to work well on a team
• Alignment with the company's values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Demonstrate your understanding of digital marketing concepts and platforms in your application materials
• Prepare thoughtful questions to ask during the interview process to showcase your interest in the role and the company

ATS Keywords: Digital Marketing, Google Ads, Facebook Ads, Google Analytics, Looker Studio, SEM, Email Marketing, Social Media, Data Analysis, Project Management, Creative Thinking, Communication Skills, Attention to Detail, Collaboration, Trend Analysis, Performance Metrics

ASSUMPTION: The interview process at Fix-It 24/7 is designed to assess the candidate's skills, experiences, and cultural fit, ensuring that the right candidate is selected for the role.

🛠️ Tools & Technologies

• Google Ads
• Facebook Ads
• Google Analytics
• Looker Studio
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies listed are essential for the successful performance of the Junior Digital Marketing Specialist role. Familiarity with these tools is preferred but not required, as training will be provided.

👔 Cultural Fit Considerations

Company Values:

• Customer-focused
• Quality-driven
• Collaborative
• Innovative
• Committed to excellence

Work Style:

• Data-driven and analytical
• Creative and innovative
• Collaborative and team-oriented
• Adaptable and open to learning
• Committed to continuous improvement

Self-Assessment Questions:

• Do you have a strong analytical mindset and attention to detail?
• Are you a creative thinker with a passion for digital marketing?
• Are you a strong communicator who works well on a team?
• Are you committed to learning and growing in your role?

ASSUMPTION: Fix-It 24/7 values employees who are passionate about their work, committed to continuous learning, and dedicated to fostering a collaborative and positive work environment.

⚠️ Potential Challenges

• Managing multiple campaigns and priorities simultaneously
• Keeping up with the fast-paced and ever-changing digital marketing landscape
• Adapting to a dynamic work environment and responding to changing priorities
• Balancing the demands of on-site work and maintaining a healthy work-life balance

ASSUMPTION: The Junior Digital Marketing Specialist role may present challenges related to managing multiple campaigns, keeping up with industry trends, and adapting to a dynamic work environment. However, these challenges can be overcome with strong organizational skills, a commitment to continuous learning, and a willingness to adapt to changing priorities.

📈 Similar Roles Comparison

• Unlike other entry-level marketing roles, this position offers the opportunity to work on a variety of campaigns and gain experience with major digital marketing platforms
• Compared to other digital marketing roles in the consumer services industry, this position offers a competitive salary range and comprehensive benefits package
• Career progression in this role may include opportunities to specialize in specific areas of digital marketing or take on more strategic responsibilities within the marketing department

ASSUMPTION: This role offers unique opportunities for growth and development in the digital marketing field, with a focus on hands-on experience and collaboration with experienced team members.

📝 Sample Projects

• Analyzing the performance of ad creative across traffic, conversion, and engagement goals
• Assisting in the implementation of a new email marketing campaign to drive customer engagement and retention
• Collaborating with external vendors to manage campaign performance and deliverables for a major product launch

ASSUMPTION: These sample projects are designed to provide insight into the day-to-day responsibilities of the Junior Digital Marketing Specialist role and the types of initiatives the successful candidate may be involved in.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the marketing department in the next year, and how can this role contribute to addressing them?
• How does the marketing team collaborate with other departments within the company to ensure consistent branding and messaging?
• What opportunities exist for professional development and growth within the marketing department?
• How does the company support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion, and how does this translate into the work environment for marketing employees?

ASSUMPTION: These questions are designed to provide insight into the company's culture, values, and commitment to employee growth and development, as well as the specific challenges and opportunities presented by the Junior Digital Marketing Specialist role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link by April 16, 2025, at 9:00 AM MDT
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare thoughtful questions to ask during the interview process to showcase your interest in the role and the company
• Follow up with the hiring manager within one week of submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.