Junior E-Mail Marketing Manager (f/m/x)

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📌 Core Information

** 🔹 **Job Title:** Junior E-Mail Marketing Manager (f/m/x) 🔹 **Company:** AUTO1 Group 🔹 **Location:** Berlin, Berlin, Germany 🔹 **Job Type:** On-site 🔹 **Category:** Marketing 🔹 **Date Posted:** April 3, 2025 🔹 **Experience Level:** 0-2 years 🔹 **Remote Status:** On-site **

📌 Essential Job Details

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🚀 Job Overview

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Key aspects of this role include:

• Driving customer engagement and business growth through strategic omni-channel campaigns (E-Mail, WhatsApp, RCS) and marketing automation.
• Collaborating with cross-functional teams to create and implement compelling campaigns and automated touchpoints.
• Monitoring and analyzing performance metrics to optimize campaigns and drive innovation.
• Staying up-to-date with industry best practices and trends in email marketing.

ASSUMPTION: This role requires a strong balance of creativity and analytical skills, with a focus on data-driven decision making.

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📋 Key Responsibilities

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✅ Develop new concepts and improve existing marketing touch points through A/B testing and collaboration with design teams.

✅ Monitor and analyze performance metrics, such as open rates, click-through rates, and conversion rates, to provide insights for optimization.

✅ Stay up-to-date with industry best practices and trends in email marketing to drive innovation and improvements.

✅ Coordinate all campaign-related activities with relevant stakeholders.

✅ Collaborate with various teams like Platform Conversion, Product, Design, or Marketing Frontend to create and implement compelling campaigns and automated touchpoints that resonate with the audience, drive engagement, and contribute to business objectives.

ASSUMPTION: This role requires a high level of self-organization and the ability to manage multiple projects and deadlines effectively.

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🎯 Required Qualifications

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Education: A degree in communication, marketing, or a comparable field is preferred, but autodidacts are also welcome.

Experience: Initial professional experience in email campaigns, content creation, and/or email design would be desirable.

Required Skills:

• Excellent written communication skills with an eye for detail.
• Analytical mindset with the ability to derive insights from data and metrics.
• Strong organizational skills and ability to manage multiple tasks and deadlines.
• Excellent written and spoken English communication skills, with fluency in Spanish or Italian being a plus.

Preferred Skills:

• Hands-on mentality, eagerness to learn, and a structured approach.
• Experience with marketing automation tools and email service providers.
• Familiarity with HTML and CSS.

ASSUMPTION: While previous experience in email marketing is beneficial, the company is open to hiring autodidacts with the right skill set and mindset.

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💰 Compensation & Benefits

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Salary Range: €35,000 - €45,000 per year (based on experience and performance).

Benefits:

• 100% remote work from home.
• Discounts on well-known brands like Flaconi, Bosch, Apple, and Sky, as well as special offers on used cars.
• Dedicated education budget for online courses, conferences, and trainings.

Working Hours: Full-time (40 hours per week) with flexible working hours.

ASSUMPTION: The salary range is estimated based on market research for junior marketing roles in Berlin, Germany.

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📌 Applicant Insights

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🔍 Company Context

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Industry: Technology, Information, and Internet.

Company Size: 5,001-10,000 employees (Large enterprise). Applicants can expect a structured work environment with established processes and a diverse team.

Founded: 2012. AUTO1 Group has since grown into Europe's leading digital automotive platform.

Company Description:

• AUTO1 Group is a multi-brand technology company that is building the best way to buy and sell cars.
• The company operates in over 30 countries and offers consumer brands like wirkaufendeinauto.de and compramostucoche.es, as well as a merchant brand, AUTO1.com, and a retail brand, Autohero.
• AUTO1 Group is committed to using data-driven insights to optimize performance marketing and enhance the customer journey.

Company Specialties:

• Mobility, technology, innovation, startups, fin-tech, automotive, and disruption.

Company Website: https://www.auto1-group.com/careers/

ASSUMPTION: AUTO1 Group's large size and established presence in the market indicate a stable work environment with ample opportunities for professional growth.

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📊 Role Analysis

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Career Level: Junior. This role is an entry-level position in the email marketing field, offering a steep learning curve and opportunities for career advancement.

Reporting Structure: The Junior E-Mail Marketing Manager will report directly to the Senior E-Mail Marketing Manager and collaborate with various cross-functional teams.

Work Arrangement: On-site, with the option to work remotely 100% of the time.

Growth Opportunities:

• Learning and developing new skills through hands-on experience and a dedicated education budget.
• Advancing to a Senior E-Mail Marketing Manager role or exploring other marketing specializations within the company.
• Contributing to the company's growth and success, with the potential for career progression as the company expands.

ASSUMPTION: This role offers ample opportunities for professional growth and development within the company's marketing department.

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🌍 Location & Work Environment

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Office Type: Hybrid (on-site with remote work options).

Office Location(s): Bergmannstraße 72, Berlin, 10961, DE.

Geographic Context:

• Berlin is a vibrant, multicultural city with a thriving tech industry and a high quality of life.
• The office is located in the Kreuzberg district, known for its creative and diverse atmosphere.
• Berlin offers a wide range of cultural attractions, nightlife, and recreational activities.

Work Schedule: Full-time (40 hours per week) with flexible working hours, allowing for a healthy work-life balance.

ASSUMPTION: The hybrid work environment offers the best of both worlds, providing opportunities for collaboration and social interaction while also allowing for the flexibility of remote work.

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💼 Interview & Application Insights

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Typical Process:

• Online application and resume screening.
• Phone or video call with the HR department.
• Technical assessment or case study (if applicable).
• On-site or video interview with the hiring manager and team members.

Key Assessment Areas:

• Creativity and innovation in email marketing campaign ideas.
• Analytical skills and data-driven decision-making abilities.
• Communication and collaboration skills, both written and verbal.
• Cultural fit and alignment with the company's values.

Application Tips:

• Highlight relevant experience and skills, such as email campaign management, A/B testing, and data analysis.
• Tailor your resume and cover letter to emphasize your fit for the role and the company's mission.
• Prepare examples of successful email marketing campaigns you've worked on, if applicable.

ATS Keywords: Email Marketing, A/B Testing, Content Creation, Email Design, Data Analysis, Performance Metrics, Campaign Coordination, Communication Skills, Organizational Skills, Attention to Detail, Creativity, Marketing Automation, CRM Strategies, Team Collaboration, Industry Trends, Customer Engagement.

ASSUMPTION: ATS (Applicant Tracking System) keywords are essential for ensuring your application is found and considered by the company's HR department.

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🛠️ Tools & Technologies

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• Email service providers (e.g., Mailchimp, SendGrid, or similar).
• Marketing automation tools (e.g., HubSpot, Marketo, or similar).
• Analytics tools (e.g., Google Analytics, Adobe Analytics, or similar).
• Project management tools (e.g., Asana, Trello, or similar).

ASSUMPTION: Familiarity with these tools is beneficial but not always required, as the company may provide training and support.

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👔 Cultural Fit Considerations

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Company Values:

• Challenge: Embrace challenges and continuously seek improvement.
• Pace: Work efficiently and effectively, with a strong sense of urgency.
• Growth: Foster a culture of learning and development.

Work Style:

• Performance-driven: Focus on results and continuous improvement.
• Collaborative: Work closely with cross-functional teams to achieve common goals.
• Data-driven: Use data and insights to inform decision-making and optimize performance.

Self-Assessment Questions:

• Do you thrive in a fast-paced, challenging environment?
• Are you comfortable working collaboratively with diverse teams?
• Do you have a strong attention to detail and a data-driven mindset?

ASSUMPTION: Applicants who align with AUTO1 Group's values and work style will be more likely to succeed and enjoy their role within the company.

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⚠️ Potential Challenges

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• Managing multiple projects and deadlines in a fast-paced environment.
• Keeping up with the latest email marketing trends and best practices.
• Collaborating effectively with cross-functional teams, each with their own priorities and workloads.
• Adapting to a large enterprise work environment, with established processes and a diverse team.

ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive approach, and a willingness to learn and adapt.

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📈 Similar Roles Comparison

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• Junior Email Marketing Manager vs. Social Media Marketing Manager: Both roles focus on customer engagement, but the Junior Email Marketing Manager role is more focused on email campaigns and automation, while the Social Media Marketing Manager role is centered around social media platforms.
• Industry-specific context: Email marketing is a crucial aspect of digital marketing, with a strong focus on data analysis and customer segmentation.
• Career path comparison: This role can lead to senior-level positions in email marketing or related fields, such as marketing automation or CRM management.

ASSUMPTION: Understanding the differences between related roles and the industry-specific context can help applicants determine if this role is the right fit for their career goals.

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📝 Sample Projects

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• Developing and executing an A/B testing campaign to optimize email open rates.
• Collaborating with the design team to create visually appealing and effective email templates that align with brand guidelines.
• Analyzing campaign performance metrics to identify trends and opportunities for optimization.

ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities and tasks associated with the Junior E-Mail Marketing Manager role.

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❓ Key Questions to Ask During Interview

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• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the team collaborate and communicate to ensure successful campaign execution?
• What opportunities are there for professional growth and development within the marketing department?
• How does the company support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company culture and work environment.

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📌 Next Steps for Applicants

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To apply for this position:

• Submit your application through this link.
• Tailor your resume and cover letter to highlight your relevant experience and skills, such as email campaign management, A/B testing, and data analysis.
• Prepare examples of successful email marketing campaigns you've worked on, if applicable.
• Follow up with the HR department one week after submitting your application to confirm receipt and express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.