📌 Core Information
🔹 Job Title: Junior E-Mail Marketing Manager (f/m/x)
🔹 Company: AUTO1 Group
🔹 Location: Berlin, Germany
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 4, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: 100% Remote
🚀 Job Overview
Key aspects of this role include:
- Driving customer engagement and business growth through strategic omni-channel campaigns (E-Mail, WhatsApp, RCS) and marketing automation.
- Collaborating with various teams to create and implement compelling campaigns and automated touchpoints that resonate with the audience.
- Monitoring and analyzing performance metrics to optimize campaigns and drive innovation.
- Working in a dynamic startup environment with opportunities for personal growth and contribution of own ideas.
ASSUMPTION: This role is ideal for a recent graduate or early-career professional looking to gain experience in email marketing and digital campaigns. The remote work option provides flexibility, and the company's growth trajectory offers opportunities for career advancement.
📋 Key Responsibilities
✅ Develop new concepts and improve existing marketing touch points by A/B testing.
✅ Collaborate with the design team to create visually appealing and effective email templates that align with our brand guidelines.
✅ Monitor and analyze performance metrics, such as open rates, click-through rates, and conversion rates, and provide insights for optimization.
✅ Stay up-to-date with industry best practices and trends in email marketing to drive innovation and improvements.
✅ Coordinate all campaign-related activities with relevant stakeholders.
ASSUMPTION: This role requires a strong attention to detail, excellent communication skills, and a data-driven mindset. The ability to work independently and manage multiple tasks is crucial for success in this position.
🎯 Required Qualifications
Education: A degree in communication, marketing, or a comparable field. Autodidacts are also welcome.
Experience: Initial professional experience in email campaigns, content creation, and/or email design would be desirable but not required.
Required Skills:
- Hands-on mentality, eagerness to learn, and a structured approach.
- Excellent written communication skills with an eye for detail.
- Analytical mindset with the ability to derive insights from data and metrics.
- Strong organizational skills and ability to manage multiple tasks and deadlines.
- Excellent written and spoken English communication skills, with fluency in Spanish or Italian being a plus.
Preferred Skills:
- Experience with email marketing tools and platforms.
- Knowledge of HTML and CSS for email design.
- Familiarity with marketing automation software.
ASSUMPTION: While initial experience in email marketing is preferred, the company is open to hiring recent graduates and providing on-the-job training. Strong communication skills and a willingness to learn are essential for this role.
💰 Compensation & Benefits
Salary Range: €28,000 - €35,000 per year (Estimated based on industry standards for entry-level marketing roles in Germany)
Benefits:
- 100% remote work, allowing for full-time work from home.
- Education budget for online courses, conferences, and trainings.
- Discounts on well-known brands like Flaconi, Bosch, Apple, and Sky, as well as special offers on used cars.
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Germany. The company offers a competitive benefits package to attract and retain top talent.
📌 Applicant Insights
🔍 Company Context
Industry: Technology, Information, and Internet. AUTO1 Group is a multi-brand technology company that is building the best way to buy and sell cars.
Company Size: 5,001-10,000 employees. As a large company, AUTO1 Group offers opportunities for career growth and development.
Founded: 2012. AUTO1 Group has a history of innovation and disruption in the automotive industry.
Company Description:
- AUTO1 Group is a multi-brand technology company that operates in over 30 countries.
- The company's local European consumer brands, like wirkaufendeinauto.de, offer consumers the fastest and easiest way to sell their cars.
- Their merchant brand, AUTO1.com, is Europe's largest wholesale platform for car trading professionals.
- With their retail brand Autohero, they are using their technology, scale, and operational excellence to develop the best consumer experience for buying a car online.
Company Specialties:
- Mobility
- Technology
- Innovation
- Startups
- Fin-tech
- Automotive
- Disruption
Company Website: auto1-group.com/careers/
ASSUMPTION: AUTO1 Group is a well-established company with a strong presence in the European market. Their focus on innovation and technology makes them an attractive employer for tech-savvy professionals.
📊 Role Analysis
Career Level: Entry-level to mid-level. This role offers opportunities for career growth and development within the marketing department.
Reporting Structure: The Junior E-Mail Marketing Manager will report directly to the Marketing Manager and collaborate with various teams, such as Platform Conversion, Product, Design, and Marketing Frontend.
Work Arrangement: 100% remote work, allowing for full-time work from home.
Growth Opportunities:
- Learning and developing new skills in email marketing and digital campaigns.
- Gaining experience working with various teams and stakeholders.
- Potential career advancement opportunities as the company continues to grow and expand.
ASSUMPTION: This role offers a steep learning curve and opportunities for professional growth within the marketing department. The company's focus on innovation and technology provides an ideal environment for career development.
🌍 Location & Work Environment
Office Type: Not applicable, as this role is 100% remote.
Office Location(s): Berlin, Germany
Geographic Context:
- Berlin is a vibrant and multicultural city with a thriving tech industry.
- The city offers a high quality of life, with numerous cultural attractions, parks, and recreational activities.
- Berlin is well-connected by public transportation, making it easy to commute to work (although not applicable for this remote role).
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: While this role is 100% remote, the company's headquarters are located in Berlin. The city's vibrant tech industry and high quality of life make it an attractive location for professionals in the tech and marketing fields.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the company's careers website.
- Phone or video screening with the hiring manager to assess communication skills and cultural fit.
- Technical assessment or case study to evaluate problem-solving skills and marketing expertise.
- Final interview with the marketing team to discuss the role, responsibilities, and career growth opportunities.
Key Assessment Areas:
- Communication skills and ability to work effectively with various teams.
- Analytical mindset and ability to derive insights from data and metrics.
- Creativity and ability to develop new concepts and improve existing marketing touch points.
- Understanding of email marketing best practices and trends.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences in email marketing, content creation, and/or email design.
- Demonstrate your understanding of the company and the role by addressing the key responsibilities and required qualifications in your application materials.
- Prepare for the interview by researching the company's mission, values, and recent projects, and be ready to discuss your ideas for driving customer engagement and business growth through strategic email marketing campaigns.
ATS Keywords: Email Marketing, A/B Testing, Content Creation, Email Design, Data Analysis, Performance Metrics, Campaign Coordination, Communication Skills, Organizational Skills, Attention to Detail, Analytical Mindset, Creativity, Team Collaboration, Marketing Automation, Customer Engagement, Brand Guidelines
ASSUMPTION: AUTO1 Group uses an Applicant Tracking System (ATS) to manage and organize job applications. Including relevant keywords in your resume and cover letter can help your application stand out and increase your chances of being selected for an interview.
🛠️ Tools & Technologies
- Email marketing tools and platforms (e.g., Mailchimp, SendGrid, or similar)
- Marketing automation software (e.g., HubSpot, Marketo, or similar)
- Project management tools (e.g., Asana, Trello, or similar)
- Design tools (e.g., Adobe Creative Suite, Sketch, or similar)
ASSUMPTION: While specific tools and technologies are not mentioned in the job description, the role requires proficiency in email marketing tools and platforms, as well as marketing automation software. Familiarity with project management tools and design tools is also beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Performance-driven
- Open communication
- Direct and honest
- Value diversity
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Innovative and creative
- Results-focused and accountable
Self-Assessment Questions:
- Do you thrive in a fast-paced, performance-driven environment?
- Are you comfortable working remotely and managing your own time?
- Do you have strong communication skills and the ability to collaborate effectively with various teams?
- Are you eager to learn and continuously improve your skills and knowledge in email marketing and digital campaigns?
ASSUMPTION: AUTO1 Group values diversity, open communication, and a direct and honest work style. Prospective candidates should assess their fit with the company's values and work style to ensure a successful and fulfilling career with the organization.
⚠️ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment.
- Working remotely and maintaining productivity without direct supervision.
- Keeping up with industry best practices and trends in email marketing.
- Collaborating effectively with various teams and stakeholders to create and implement compelling campaigns.
ASSUMPTION: While this role offers numerous opportunities for professional growth and development, it also presents several challenges that prospective candidates should be prepared to address. Strong organizational skills, time management, and communication skills are essential for success in this role.
📈 Similar Roles Comparison
- This role is similar to an Email Marketing Specialist or Junior Marketing Automation Specialist position, with a focus on driving customer engagement and business growth through strategic email marketing campaigns.
- Unlike other marketing roles, this position requires a strong attention to detail and a data-driven mindset to monitor and analyze performance metrics and optimize campaigns.
- Career paths for this role may include advancement to Senior E-Mail Marketing Manager, Marketing Manager, or other senior marketing positions within the organization.
ASSUMPTION: While this role shares similarities with other marketing positions, it also has unique aspects that set it apart. Prospective candidates should research similar roles and compare the responsibilities, required qualifications, and career growth opportunities to ensure a good fit with their career goals and aspirations.
📝 Sample Projects
- Developing and implementing an A/B testing strategy to optimize email open rates and click-through rates.
- Collaborating with the design team to create visually appealing and effective email templates that align with the company's brand guidelines.
- Analyzing performance metrics to identify trends and insights, and using this information to inform campaign optimization strategies.
ASSUMPTION: These sample projects are intended to provide prospective candidates with an understanding of the types of tasks and responsibilities they may encounter in this role. The specific projects and initiatives will vary depending on the company's needs and the candidate's skills and experiences.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for developing and implementing an email marketing campaign?
- How does this role collaborate with other teams, such as Product, Design, and Marketing Frontend?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company support work-life balance for remote employees?
- What are the key performance indicators (KPIs) for this role, and how are they measured and tracked?
ASSUMPTION: These key questions are designed to help prospective candidates better understand the role, the company culture, and the opportunities for professional growth and development. Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and your commitment to success in the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: auto1-group.com/careers/
- Tailor your resume and cover letter to highlight your relevant skills and experiences in email marketing, content creation, and/or email design.
- Prepare for the interview by researching the company's mission, values, and recent projects, and be ready to discuss your ideas for driving customer engagement and business growth through strategic email marketing campaigns.
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
