Junior Graphic Designer. Social Media & Digital Marketing

📌 Core Information

🔹 Job Title: Junior Graphic Designer. Social Media & Digital Marketing

🔹 Company: tarte cosmetics

🔹 Location: New York, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing & Advertising

🔹 Date Posted: April 7, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: Hybrid (On-site with remote flexibility)

🚀 Job Overview

Key aspects of this role include:

• Designing visually engaging content for tarte's social media platforms, email campaigns, website, and digital marketing initiatives.
• Collaborating with cross-functional teams to create on-brand, innovative, and trend-forward creative assets.
• Supporting social media, digital marketing, and creative teams in bringing tarte's brand vision to life.
• Managing multiple projects in a fast-paced environment while maintaining brand consistency.

ASSUMPTION: This role requires strong creative skills, a passion for beauty and digital marketing trends, and the ability to thrive in a fast-paced environment.

📋 Key Responsibilities

✅ Design engaging and on-brand social media content (static posts, GIFs, stories, reels, etc.) for platforms like Instagram, TikTok, Reddit, Pinterest, and Facebook.

✅ Assist in creating email graphics, website banners, and digital ads to support marketing campaigns.

✅ Support the production of paid social acquisition videos by designing animated elements, overlays, and other creative assets for performance marketing campaigns.

✅ Ensure brand consistency across all creative assets while staying innovative and trend-forward.

✅ Collaborate with the Marketing, Social, and Creative teams to develop compelling visuals that drive engagement.

✅ Edit and resize images, retouch product photos, and prepare assets for multiple digital platforms.

✅ Stay up to date with social media trends, design best practices, and emerging technologies.

✅ Organize and maintain digital design files and templates.

✅ Assist with additional creative projects, such as presentations and promotional materials.

ASSUMPTION: This role requires strong design skills, knowledge of social media trends, and the ability to work collaboratively with various teams.

🎯 Required Qualifications

Education: Bachelor's degree in Graphic Design, Digital Design, Marketing, or a related field (preferred).

Experience: 1-2 years of experience in graphic design, social media design, or digital marketing (internship experience counts!).

Required Skills:

• Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Experience designing for social media, email marketing, digital advertising, and paid social content.
• Basic knowledge of motion graphics, video editing (Premiere Pro or After Effects), and Canva or Figma (a plus).
• Understanding of typography, composition, and color theory in a digital space.
• Ability to work in a fast-paced environment and manage multiple projects at once.
• Passion for beauty, fashion, and digital marketing trends.

Preferred Skills:

• Experience with project management tools (e.g., Asana, Trello).
• Knowledge of beauty industry trends and products.

ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio are equally valuable for this role.

💰 Compensation & Benefits

Salary Range: $64,350 - $65,000 (This is an AI-estimated range based on the provided salary information and industry standards for entry-level graphic designer roles in the New York area.)

Benefits:

• Medical, dental, vision, 401K plan, and access to health & wellness programs.
• Paid vacation, holidays, summer Fridays, birthdays off, volunteer time, and more.
• Makeup gratis, employee discount on tarte.com, team give back initiatives.
• Friendly, fun, creative, and collaborative work environment.

Working Hours: Full-time position with standard business hours (Monday-Friday, 9:00 AM - 5:00 PM EST), with flexibility for remote work.

ASSUMPTION: The provided salary range is an estimate based on industry standards and may vary depending on factors such as skill level, relevant work experience, and education.

📌 Applicant Insights

🔍 Company Context

Industry: tarte cosmetics is a leading provider of high-performance natural beauty products, operating in the competitive personal care product manufacturing industry.

Company Size: tarte cosmetics has 51-200 employees, providing a mid-sized company environment where applicants can make a significant impact while enjoying a supportive and collaborative work culture.

Founded: tarte cosmetics was founded in 2000, giving it over two decades of experience in the beauty industry.

Company Description:

• tarte™ is the pioneer of high-performance naturals™ and one of the fastest-growing cosmetic companies in the U.S.
• The company focuses on creating easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise.
• tarte™ is committed to sharing its passion for skinvigorating™ ingredients with the world, with in-store presence in over 20 countries and online at tarte.com, shipping to over 70 countries worldwide.

Company Specialties:

• High-performance natural beauty products
• Cruelty-free and vegan-friendly formulations
• Innovative packaging and sustainable practices

Company Website: tartecosmetics.com

ASSUMPTION: tarte cosmetics is known for its commitment to using natural ingredients, cruelty-free practices, and innovative product formulations, which sets it apart in the competitive beauty industry.

📊 Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or individuals with up to two years of experience in graphic design, social media design, or digital marketing.

Reporting Structure: The Junior Graphic Designer will report directly to the Creative Director and collaborate closely with the Marketing, Social Media, and Digital Marketing teams.

Work Arrangement: This is a hybrid role, with a combination of on-site and remote work. Applicants can expect to work on-site in New York, NY, with remote flexibility for certain tasks and projects.

Growth Opportunities:

• As a growing company, tarte cosmetics offers opportunities for career advancement and professional development.
• Junior Graphic Designers may have the opportunity to take on more responsibilities and grow into senior roles as they gain experience and demonstrate their skills.
• Working closely with cross-functional teams provides exposure to various aspects of the business, fostering a well-rounded understanding of the industry.

ASSUMPTION: tarte cosmetics values internal promotions and provides opportunities for employees to grow within the company, making it an attractive option for long-term career development.

🌍 Location & Work Environment

Office Type: tarte cosmetics' headquarters is located in New York, NY, with a modern and collaborative office environment that fosters creativity and innovation.

Office Location(s): W 36th Street, New York, NY 10018, US

Geographic Context:

• New York, NY, is a vibrant and diverse city with a thriving arts and culture scene, providing ample opportunities for inspiration and networking.
• The city offers a wide range of amenities, including restaurants, museums, parks, and entertainment options.
• New York is a major hub for the beauty and fashion industries, making it an ideal location for a Junior Graphic Designer focused on social media and digital marketing.

Work Schedule: Full-time position with standard business hours (Monday-Friday, 9:00 AM - 5:00 PM EST), with flexibility for remote work.

ASSUMPTION: Working in New York, NY, provides Junior Graphic Designers with ample opportunities to engage with the local arts and culture scene, fostering creativity and inspiration.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Workable platform.
• Phone or video screening with the HR department to discuss qualifications and fit for the role.
• Creative challenge or portfolio review to assess design skills and problem-solving abilities.
• Final interview with the Creative Director and/or other members of the Creative team to discuss the role, team dynamics, and career growth opportunities.

Key Assessment Areas:

• Portfolio and design skills
• Understanding of tarte cosmetics' brand and aesthetic
• Cultural fit and alignment with company values
• Problem-solving abilities and adaptability in a fast-paced environment

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
• Include a portfolio showcasing your best work, with a focus on social media graphics, email marketing, and digital advertising projects.
• Prepare for the creative challenge by familiarizing yourself with tarte cosmetics' brand guidelines and creating mock designs that align with the company's aesthetic.
• Research tarte cosmetics' company culture and values to demonstrate your understanding of and alignment with the organization.

ATS Keywords: Junior Graphic Designer, Social Media Design, Digital Marketing, Adobe Creative Suite, Email Marketing, Typography, Composition, Color Theory, Beauty Trends, Fashion Trends, Fast-Paced Environment, Project Management

ASSUMPTION: Applicants should tailor their resumes and cover letters to include relevant keywords and demonstrate their understanding of the role and company to increase their chances of success in the application process.

🛠️ Tools & Technologies

• Adobe Creative Suite (Illustrator, Photoshop, InDesign)
• Motion graphics and video editing tools (Premiere Pro, After Effects)
• Canva or Figma (for basic design and prototyping)
• Project management tools (e.g., Asana, Trello) (preferred)

ASSUMPTION: Familiarity with industry-standard design tools and project management platforms is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• High-performance naturals
• Cruelty-free and vegan-friendly formulations
• Innovation and creativity
• Collaboration and teamwork
• Sustainability and social responsibility

Work Style:

• Creative and innovative
• Collaborative and team-oriented
• Adaptable and responsive to change
• Passionate about beauty, fashion, and digital marketing trends

Self-Assessment Questions:

• Do you have a strong passion for beauty, fashion, and digital marketing trends?
• Are you comfortable working in a fast-paced, collaborative environment?
• Do you share tarte cosmetics' commitment to high-performance naturals, cruelty-free practices, and sustainability?

ASSUMPTION: Applicants who align with tarte cosmetics' values and work style will be more likely to succeed in the role and contribute to the company's ongoing success.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Keeping up with rapidly evolving social media trends and design best practices
• Adapting to changes in brand guidelines or creative direction
• Collaborating effectively with cross-functional teams, including marketing, social media, and digital marketing specialists

ASSUMPTION: Applicants should be prepared to navigate a dynamic work environment and adapt to changes in priorities and projects.

📈 Similar Roles Comparison

• Junior Graphic Designer vs. Senior Graphic Designer: As a junior role, this position offers opportunities for growth and learning from more experienced team members. However, it may also involve more administrative tasks and less creative autonomy compared to senior roles.
• Beauty industry vs. other industries: Working in the beauty industry offers unique challenges and opportunities, such as staying up-to-date with trends and creating visually appealing content for a diverse range of products and campaigns.
• Social media and digital marketing vs. other specializations: This role focuses on creating engaging content for social media platforms and digital marketing campaigns, which may require a different skill set and mindset compared to other design specializations, such as print or packaging design.

ASSUMPTION: Applicants should consider their career goals and personal preferences when comparing this role to other opportunities in the graphic design field.

📝 Sample Projects

• Designing a social media campaign to promote a new product launch, including graphics for Instagram, TikTok, and Facebook posts, as well as stories and reels.
• Creating email marketing materials, such as newsletters or promotional campaigns, to engage subscribers and drive conversions.
• Supporting the production of paid social acquisition videos by designing animated elements, overlays, and other creative assets for performance marketing campaigns.

ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities that a Junior Graphic Designer focused on social media and digital marketing might encounter in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role collaborate with other teams, such as Marketing, Social Media, and Digital Marketing?
• What opportunities are there for professional development and growth within the Creative team and the company as a whole?
• How does tarte cosmetics support work-life balance for its employees?
• What are the most rewarding and challenging aspects of working in the Creative team at tarte cosmetics?

ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and provides valuable insights into the company culture and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: Hybrid Junior Graphic Designer. Social Media & Digital Marketing in New York at tarte cosmetics
• Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role, including keywords such as Junior Graphic Designer, Social Media Design, Digital Marketing, Adobe Creative Suite, Typography, Composition, Color Theory, Beauty Trends, Fashion Trends, Fast-Paced Environment, and Project Management.
• Prepare a portfolio showcasing your best work, with a focus on social media graphics, email marketing, and digital advertising projects.
• Research tarte cosmetics' company culture and values to demonstrate your understanding of and alignment with the organization.
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.