📌 Core Information
🔹 Job Title: (Junior) Marketing Manager Frosch (m/w/d)
🔹 Company: Werner & Mertz GmbH
🔹 Location: Mainz, Rhineland-Palatinate, Germany
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-06-26
🔹 Experience Level: Entry-level to 2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and managing marketing concepts for export markets, focusing on Asia and parts of Europe
- Conducting systematic market and sales analyses for performance control and optimization
- Collaborating with the international marketing team and local distributors
- Supporting area sales managers and providing product training for distribution partners
ASSUMPTION: This role requires a strong understanding of international marketing strategies and a proactive approach to market analysis and optimization.
📋 Key Responsibilities
✅ Developing and implementing marketing concepts for export markets
✅ Conducting market and sales analyses for performance control and optimization
✅ Collaborating with the international marketing team and local distributors
✅ Supporting area sales managers and providing product training for distribution partners
ASSUMPTION: This role requires strong analytical and communication skills, as well as the ability to work independently and in a team.
🎯 Required Qualifications
Education: A completed degree in business administration with a focus on marketing or retail management
Experience: Relevant experience in the consumer goods sector
Required Skills:
- Strong communication skills in German and English, with proficiency in an additional Asian language being an asset
- Proficient in MS Office
- Organizational skills and creativity
- Analytical and strategic thinking
Preferred Skills:
- Experience in the consumer goods sector
- Fluency in an additional Asian language
ASSUMPTION: Candidates with relevant experience in the consumer goods sector and proficiency in an additional Asian language will have a competitive advantage.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on experience and qualifications)
Benefits:
- 30 days vacation
- Company pension scheme
- Holiday pay
- Christmas bonus
- Free parking
- Electric car charging stations
- Public transport ticket
- Bicycle lease
- Employee discounts
- Free meals
Working Hours: 40 hours per week
ASSUMPTION: The salary range is estimated based on the role, experience level, and location. Benefits are based on the provided information and may vary.
📌 Applicant Insights
🔍 Company Context
Industry: Manufacturing, specifically in the production of ecological cleaning and care products
Company Size: Medium (501-1,000 employees)
Founded: 1867
Company Description:
- Werner & Mertz is a family-owned and medium-sized company group that has been operating successfully in the international market for over 150 years
- The company is committed to ecological and social responsibility and is a pioneer in the field of sustainability
- Werner & Mertz is the parent company of several subsidiaries, including Erdal-Rex GmbH, which develops and produces care and cleaning products under the Frosch brand
Company Specialties:
- Ecological cleaning and care products
- Innovative and sustainable solutions
- International market presence
Company Website: werner-mertz.de
ASSUMPTION: Werner & Mertz is a well-established company with a strong commitment to sustainability and innovation.
📊 Role Analysis
Career Level: Entry-level to 2 years
Reporting Structure: Reports to the International Sales & Market Development Team
Work Arrangement: On-site, with potential travel to Asia and other parts of Europe
Growth Opportunities:
- Expanding knowledge of international marketing strategies
- Developing skills in market analysis and optimization
- Potential career progression within the international marketing team
ASSUMPTION: This role offers opportunities for professional growth and development within the international marketing team.
🌍 Location & Work Environment
Office Type: On-site, with a modern and collaborative work environment
Office Location(s): Rheinallee 96, 55120 Mainz, Germany
Geographic Context:
- Mainz is a city in the state of Rhineland-Palatinate, Germany
- The city is located on the Rhine River and has a population of approximately 215,000 people
- Mainz is known for its rich history, cultural attractions, and vibrant nightlife
Work Schedule: Monday to Friday, with flexible working hours
ASSUMPTION: The work environment at Werner & Mertz is collaborative and supportive, with a strong focus on sustainability and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or video interview with the hiring manager
- Final decision and job offer
Key Assessment Areas:
- Communication skills
- Analytical and strategic thinking
- Cultural fit and motivation
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Demonstrate your understanding of international marketing strategies and market analysis
- Show enthusiasm for the company's commitment to sustainability and innovation
ATS Keywords: Marketing, export, Asia, Europe, market analysis, sales analysis, product training, communication, German, English, additional Asian language
ASSUMPTION: The application process at Werner & Mertz is competitive, and candidates should demonstrate their relevant experience and skills to increase their chances of success.
🛠️ Tools & Technologies
- MS Office Suite
- Market analysis software (e.g., Nielsen, GfK, or similar)
- Project management tools (e.g., Asana, Trello, or similar)
ASSUMPTION: The tools and technologies required for this role are standard for the marketing industry and can be learned quickly by candidates with relevant experience.
👔 Cultural Fit Considerations
Company Values:
- Sustainability
- Innovation
- Collaboration
- Responsibility
Work Style:
- Collaborative and supportive
- Focused on sustainability and innovation
- Flexible and adaptable
Self-Assessment Questions:
- Do you share the company's commitment to sustainability and innovation?
- Are you comfortable working in a collaborative and supportive environment?
- Do you have strong communication skills and the ability to work independently?
ASSUMPTION: Candidates who share the company's values and are comfortable working in a collaborative and supportive environment will be a good fit for this role.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic international environment
- Managing multiple projects and deadlines
- Adapting to different cultural and market requirements
- Travel requirements for Asia and other parts of Europe
ASSUMPTION: Candidates should be prepared to work in a fast-paced and dynamic international environment and be comfortable with travel requirements.
📈 Similar Roles Comparison
- This role is similar to other marketing manager positions, but with a focus on export markets and market analysis
- Compared to other marketing roles, this position requires strong analytical and strategic thinking skills
- Career progression in this role could lead to more senior marketing positions within the international marketing team
ASSUMPTION: This role is similar to other marketing manager positions, but with a unique focus on export markets and market analysis.
📝 Sample Projects
- Developing and implementing a marketing strategy for the Frosch brand in the Chinese market
- Conducting a market analysis for the European market to identify growth opportunities
- Providing product training for distribution partners in Asia and Europe
ASSUMPTION: These sample projects demonstrate the range of responsibilities and requirements for this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the overall marketing strategy for the Frosch brand?
- What opportunities are there for professional development and growth within the international marketing team?
- How does the company support employees in balancing work and personal life?
- What are the most challenging aspects of working in an international marketing role?
ASSUMPTION: These interview questions will help candidates better understand the role, the company, and the work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare for the interview by researching the company and practicing common interview questions
- Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
