📌 Core Information
🔹 Job Title: Junior Paid Search Specialist
🔹 Company: Jellyfish
🔹 Location: Mexico City, Ciudad de México, Mexico
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 6, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Managing digital media paid search campaigns to drive revenue and profit growth
- Implementing and auditing campaigns on various search engines
- Analyzing campaign performance and identifying strategic opportunities
- Collaborating with internal and client service teams for smooth work implementation
ASSUMPTION: This role requires a balance of technical skills in paid search management and strong analytical thinking to drive campaign performance.
📋 Key Responsibilities
✅ Manage digital media paid search campaigns, focusing on revenue and profit growth while adhering to budget goals
✅ Implement and perform basic to advanced campaign setups on various search engines, as well as audits on campaigns
✅ Analyze campaign performance and identify strategic opportunities to exceed client goals
✅ Measure and optimize campaign performance using relevant platforms
✅ Collaborate with internal and client service teams to ensure smooth work implementation
ASSUMPTION: Successful candidates will have a strong focus on data-driven decision making and excellent communication skills to work effectively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Minimum of two years of experience managing paid search accounts
Required Skills:
- Proven experience with Google Ads (Search, Shopping, Display, and Video)
- Knowledge of PMax
- Desirable: SA360, Apps (ACE & ACI), GA4, Appsflyer
- Strong data analysis skills
- Excellent communication and teamwork skills
Preferred Skills:
- Experience with digital marketing analytics tools
- Fluency in Spanish and English
ASSUMPTION: Candidates with a proven track record in paid search management and a strong analytical mindset will be most successful in this role.
💰 Compensation & Benefits
Salary Range: MXN 60,000 - 80,000 per month (Based on experience and market standards for Junior Paid Search Specialists in Mexico City)
Benefits:
- Health insurance (private health insurance policy including visual and dental plan coverage)
- Custom work environment (remote work up to 60% of the time and flexible working hours between 8:00 AM and 6:30 PM)
- Growth opportunities (one paid day each month for self-development and access to LinkedIn Learning with unlimited online courses)
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in Mexico City. Actual compensation may vary based on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: Medium (1,001-5,000 employees)
Founded: 2005
Company Description:
- Jellyfish is a global digital marketing agency that empowers clients along their digital journey
- The company offers a unique fusion of tech enthusiasts, creative minds, and media and data experts
- Jellyfish is committed to embracing diverse perspectives and fostering an innovative and collaborative environment
Company Specialties:
- Digital Strategy
- Search
- Analytics
- Integrated Campaign Planning
- Design & Build
- Creative
- Conversion Optimization
- Training
- Video Production & Animation
- Paid Media
- Email
- Google Marketing Platform Partner
- Programmatic Display
- UX
- AI
- Organic Social
- and Paid Social
Company Website: http://www.jellyfish.com
ASSUMPTION: Jellyfish's diverse range of services and expertise enable it to provide comprehensive digital marketing solutions to its clients.
📊 Role Analysis
Career Level: Junior to Mid-level
Reporting Structure: Reports to the Director, Paid Media
Work Arrangement: Hybrid (On-site with remote work options)
Growth Opportunities:
- Progression to Senior Paid Search Specialist or other senior roles within the Paid Media team
- Expansion of skills and expertise through training and development opportunities
- Potential to work on global client accounts and collaborate with international teams
ASSUMPTION: This role offers strong growth potential within the Paid Media team and the broader organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Floor 22, The Shard, 32 London Bridge Street, London, Greater London SE1 9SG, GB (Global Headquarters)
Geographic Context:
- Mexico City is the capital and most populous city of Mexico, with a vibrant culture and diverse economy
- The city offers a mix of urban and suburban living options, with various neighborhoods catering to different lifestyles
- Mexico City has a humid subtropical climate, with mild winters and warm summers
Work Schedule: Monday to Friday, 8:00 AM to 6:30 PM (with flexible hours and remote work options)
ASSUMPTION: Mexico City offers a dynamic work environment with a mix of cultural experiences and professional opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth interviews with the Paid Media team and other stakeholders
- Final decision and offer
Key Assessment Areas:
- Paid search management skills and experience
- Data analysis and interpretation abilities
- Communication and teamwork skills
- Cultural fit and alignment with Jellyfish's values
Application Tips:
- Highlight relevant paid search management experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and your enthusiasm for digital marketing
- Prepare examples of your data analysis skills and strategic thinking for the interview
ATS Keywords: Paid Search, Google Ads, Campaign Management, Data Analysis, Digital Marketing, Strategic Opportunities, Client Service, Teamwork, Collaboration
ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, analytical thinking, and cultural fit within the Paid Media team and Jellyfish as a whole.
🛠️ Tools & Technologies
- Google Ads (Search, Shopping, Display, and Video)
- PMax
- SA360 (desirable)
- Apps (ACE & ACI) (desirable)
- GA4 (desirable)
- Appsflyer (desirable)
- LinkedIn Learning
ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role, with a focus on Google Ads and PMax as core platforms.
👔 Cultural Fit Considerations
Company Values:
- Move Faster: Embrace agility and continuous improvement
- Move Smarter: Leverage data-driven insights and strategic thinking
- Move Together: Foster collaboration and teamwork
Work Style:
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-focused and accountable
Self-Assessment Questions:
- How do you stay up-to-date with the latest trends and best practices in paid search management?
- Can you describe a time when you identified a strategic opportunity in a paid search campaign and how you capitalized on it?
- How do you balance the need for data-driven decision making with the importance of maintaining a strong client focus?
ASSUMPTION: Successful candidates will demonstrate a strong alignment with Jellyfish's values and a work style that complements the Paid Media team's collaborative and data-driven approach.
⚠️ Potential Challenges
- Managing multiple client campaigns simultaneously, requiring strong organizational skills and time management
- Keeping up with the fast-paced nature of the digital marketing industry and adapting to changes in platforms and best practices
- Working in a hybrid environment, balancing on-site and remote work effectively
- Navigating a large, global organization with diverse teams and client bases
ASSUMPTION: Prospective candidates should be prepared to manage multiple priorities, adapt to change, and thrive in a dynamic, global work environment.
📈 Similar Roles Comparison
- Junior Paid Search Specialist vs. Paid Search Coordinator: The Junior Paid Search Specialist role requires more experience and offers greater responsibility and growth potential
- Junior Paid Search Specialist vs. Paid Search Analyst: The Junior Paid Search Specialist role focuses more on campaign management and strategy, while the Paid Search Analyst role emphasizes data analysis and reporting
- Career progression: Junior Paid Search Specialist → Senior Paid Search Specialist → Paid Media Manager → Director, Paid Media
ASSUMPTION: The Junior Paid Search Specialist role offers a clear career path within the Paid Media team and the broader organization.
📝 Sample Projects
- Developing and implementing a comprehensive paid search strategy for a new client, driving significant revenue growth within the first six months
- Conducting a thorough audit of an existing client's paid search campaigns and identifying opportunities for optimization and cost savings
- Collaborating with the creative team to develop compelling ad copy and landing pages, improving click-through rates and conversion rates
ASSUMPTION: Successful candidates will have experience managing paid search campaigns and driving meaningful results for clients.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the Paid Media team collaborate with other departments, such as Creative and Analytics, to deliver comprehensive digital marketing solutions?
- What opportunities are there for professional development and growth within the Paid Media team and the broader organization?
- How does Jellyfish support work-life balance, especially in a hybrid work environment?
- What are the most challenging aspects of the role, and how can I best prepare to succeed in them?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant paid search management experience and skills
- Write a cover letter explaining your interest in the role and your enthusiasm for digital marketing
- Prepare examples of your data analysis skills and strategic thinking for the interview
- Follow up with the Jellyfish recruitment team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
