📌 Core Information
🔹 Job Title: Junior Paid Search Specialist
🔹 Company: Jellyfish
🔹 Location: Mexico City, Ciudad de México, Mexico
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: May 8, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site/Hybrid (60% remote)
🚀 Job Overview
Key aspects of this role include:
- Managing digital media paid search campaigns to drive revenue and profit growth
- Analyzing campaign performance and identifying strategic opportunities
- Working closely with internal and client service teams for smooth implementation
- Collaborating with a team of digital marketing experts to deliver results
ASSUMPTION: This role requires a balance of technical skills in paid search management and analytical thinking to drive campaign performance.
📋 Key Responsibilities
✅ Manage digital media paid search campaigns, focusing on revenue and profit growth while adhering to budget goals
✅ Implement and manage campaigns on various search engine networks, performing validations and audits
✅ Analyze campaign performance, identify strategic opportunities, and facilitate changes to exceed client goals
✅ Measure performance on platforms to identify poor implementations and areas of opportunity for improvement
✅ Collaborate with internal and client service teams to support smooth implementation of work
ASSUMPTION: The role requires a proactive approach to campaign management, with a focus on continuous improvement and optimization.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Minimum of two years of experience managing paid search accounts
Required Skills:
- Proven experience with Google Ads (Search, Shopping, Display, and Video)
- Knowledge of PMax
- Desirable: SA360, Apps (ACE & ACI), GA4, Appsflyer
- Strong analytical skills and data-driven mindset
- Excellent communication and teamwork skills
Preferred Skills:
- Fluency in Spanish and English
- Experience with digital marketing tools and platforms
ASSUMPTION: While not explicitly stated, proficiency in both Spanish and English is likely required for this role due to the location and industry.
💰 Compensation & Benefits
Salary Range: MXN 60,000 - 90,000 per month (based on industry standards for a Junior Paid Search Specialist in Mexico City)
Benefits:
- Health Insurance (private health insurance policy with visual and dental plan coverage)
- Custom Work Environment (remote work up to 60% of the time and flexible working hours between 8 am and 6:30 pm)
- Growth, Your Way (one paid day each month for self-development and access to LinkedIn Learning with unlimited online courses)
Working Hours: Full-time (40 hours per week) with flexible hours between 8 am and 6:30 pm
ASSUMPTION: The salary range is estimated based on industry standards for a Junior Paid Search Specialist in Mexico City, considering the company size and experience level.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 1,001-5,000 employees (Large enterprise)
Founded: 2005
Company Description:
- Jellyfish is a global digital marketing agency that empowers clients along their digital journey
- The company combines tech enthusiasts, creative minds, and media and data experts to deliver innovative strategies
- Jellyfish is committed to embracing diverse perspectives and fostering an inclusive work environment
Company Specialties:
- Digital Strategy
- Search
- Analytics
- Integrated Campaign Planning
- Design & Build
- Creative
- Conversion Optimization
- Training
- Video Production & Animation
- Paid Media
- Email
- Google Marketing Platform Partner
- Programmatic Display
- UX
- AI
- Organic Social
- and Paid Social
Company Website: http://www.jellyfish.com
ASSUMPTION: Jellyfish's large size and global presence indicate a structured work environment with opportunities for career growth and diverse project exposure.
📊 Role Analysis
Career Level: Junior to Mid-level
Reporting Structure: Reports to the Director, Paid Media
Work Arrangement: Hybrid (60% remote, 40% on-site)
Growth Opportunities:
- Loyalty salary increase on Jellyfish anniversary
- Company-wide annual bonus
- Access to LinkedIn Learning for professional development
ASSUMPTION: The hybrid work arrangement offers flexibility while maintaining a strong connection to the team and company culture.
🌍 Location & Work Environment
Office Type: Corporate office with flexible work hours
Office Location(s): Mexico City, Ciudad de México, Mexico
Geographic Context:
- Mexico City is the capital and most populous city of Mexico, offering a vibrant cultural scene and diverse neighborhoods
- The city has a subtropical highland climate, with mild winters and warm summers
- Mexico City is known for its rich history, art, and culinary scene
Work Schedule: Full-time (40 hours per week) with flexible hours between 8 am and 6:30 pm
ASSUMPTION: Mexico City's diverse cultural scene and vibrant atmosphere provide ample opportunities for personal and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth interview with the hiring manager and team members
- Final decision and offer
Key Assessment Areas:
- Technical skills in paid search management
- Analytical and problem-solving abilities
- Communication and teamwork skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in paid search management
- Demonstrate a strong understanding of the role and company through thorough research
- Showcase your ability to work collaboratively and adapt to a dynamic work environment
ATS Keywords: Paid Search, Google Ads, Campaign Management, Digital Marketing, Performance Analysis, Budget Management, Strategic Opportunities, Data Analysis, Team Collaboration
ASSUMPTION: Applicants should tailor their resume and cover letter to highlight relevant skills and experiences, focusing on paid search management and data-driven decision-making.
🛠️ Tools & Technologies
- Google Ads (Search, Shopping, Display, and Video)
- PMax
- SA360 (desirable)
- Apps (ACE & ACI) (desirable)
- GA4 (desirable)
- Appsflyer (desirable)
ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Embracing diverse perspectives
- Fostering an inclusive work environment
- Empowering clients along their digital journey
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
Self-Assessment Questions:
- How do you embrace diverse perspectives and foster an inclusive work environment?
- Can you provide an example of a time when you identified strategic opportunities in a paid search campaign and facilitated change to exceed client goals?
- How do you balance technical skills in paid search management with strong communication and teamwork skills?
ASSUMPTION: Applicants should demonstrate a strong fit with Jellyfish's values and work style, emphasizing their ability to collaborate effectively and embrace diverse perspectives.
⚠️ Potential Challenges
- Managing multiple client campaigns simultaneously, requiring strong organizational skills and time management
- Keeping up with industry trends and algorithm changes, necessitating continuous learning and adaptation
- Working in a fast-paced environment, requiring resilience and the ability to manage stress effectively
- Navigating a large organization, potentially leading to longer decision-making processes and communication channels
ASSUMPTION: Applicants should be prepared to address these potential challenges and demonstrate their ability to thrive in a dynamic work environment.
📈 Similar Roles Comparison
- Junior Paid Search Specialist vs. Paid Search Specialist: The junior role focuses more on day-to-day campaign management, while the specialist role may involve more strategic planning and account management
- Industry-specific context: The role requires a strong understanding of the Mexican market and consumer behavior
- Career path comparison: This role can serve as a stepping stone to more senior positions in paid search management or related fields within digital marketing
ASSUMPTION: Applicants should research similar roles and industry trends to better understand the career path and growth opportunities available.
📝 Sample Projects
- Developing and implementing a paid search campaign strategy for a new client, focusing on driving revenue and profit growth within the given budget
- Analyzing campaign performance data to identify areas of opportunity and optimizing campaigns to improve results
- Collaborating with the internal team and client service teams to ensure smooth implementation and successful campaign execution
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and demonstrate their ability to apply these skills in a new role.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role and how my responsibilities might evolve over time?
- How does the team collaborate and support each other to ensure the success of our paid search campaigns?
- What opportunities are there for professional development and growth within the company?
- How does Jellyfish approach work-life balance, and what resources are available to support employees in this regard?
- Can you provide an example of a time when the company embraced diverse perspectives and fostered an inclusive work environment?
ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences, focusing on paid search management and data-driven decision-making
- Prepare for the interview by researching the company, role, and industry trends
- Follow up with the hiring manager within one week after the interview to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
