Key Account Manager - FMCG

📌 Core Information

🔹 Job Title: Key Account Manager - FMCG

🔹 Company: NielsenIQ

🔹 Location: Tallinn, Tallinn, Estonia

🔹 Job Type: On-site

🔹 Category: 💼 Account Management

🔹 Date Posted: April 1, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Nurturing relationships with large FMCG clients
• Managing business planning and implementation
• Achieving revenue targets and ensuring client satisfaction
• Identifying new business opportunities

ASSUMPTION: This role requires proactive business development and retention skills, focusing on expanding services with existing and new clients in the FMCG sector.

📋 Key Responsibilities

✅ Manage and nurture relationships with assigned FMCG clients

✅ Conduct contract negotiations and expand services

✅ Drive client engagement and sell retail measurement services

✅ Identify and map new business opportunities

✅ Oversee business plans, financial targets, and revenue tracking

✅ Collaborate with internal teams on pre and post-sales activities

✅ Guide clients through analytical processes using NielsenIQ tools

✅ Support customer success in resolving client queries

ASSUMPTION: The role assumes proficiency in managing key client accounts and a strategic approach to driving business growth through data insights.

🎯 Required Qualifications

Education: Not specified

Experience: 2-3 years in FMCG Retail and/or Trade Marketing

Required Skills:

• Fluent in Estonian with strong Business English skills
• Excellent presentation, organizational, and negotiation skills
• Business acumen with analytical output knowledge

Preferred Skills:

• Experience with NielsenIQ tools and data analysis
• Interest in macroeconomy and consumer behavior trends

ASSUMPTION: The role requires strong communication and negotiation skills due to the client-facing nature of the work. A background in data-driven environments is advantageous.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• Flexible working environment
• Volunteer time off
• Access to LinkedIn Learning
• Employee Assistance Program (EAP)

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The compensation package likely includes a competitive salary aligned with industry standards in FMCG account management.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development; Consumer Intelligence

Company Size: 10,001+ employees, indicating a large, global operational scale

Founded: 1923

Company Description:

• Leader in consumer intelligence and market analytics
• Global operations in over 100 markets
• Focus on comprehensive consumer insights for improved business strategies

Company Specialties:

• Omnichannel & Ecommerce strategy
• Data analytics and consumer behavior insights
• Digital Shelf and Location-based analytics

Company Website: https://nielseniq.com/global/en/industries/digital-commerce/

ASSUMPTION: The applicant should have a keen interest in working for a globally recognized market leader in consumer intelligence and analytics.

📊 Role Analysis

Career Level: Mid-level, suitable for experienced professionals in FMCG account management

Reporting Structure: Likely reports to the Account Development Team Leader or similar

Work Arrangement: On-site at the Tallinn office

Growth Opportunities:

• Potential to spearhead new business initiatives
• Opportunities to work with global industry leaders
• Career advancement within a large, dynamic company

ASSUMPTION: The role offers a strong potential for professional growth through exposure to global markets and strategic roles in client management.

🌍 Location & Work Environment

Office Type: Likely a modern, collaborative workspace

Office Location(s): Tallinn, Estonia

Geographic Context:

• Tallinn is a central business hub in Estonia
• Proximity to a variety of cultural and recreational amenities
• Well-connected to other European business centers

Work Schedule: Standard business hours with potential flexibility

ASSUMPTION: Working in Tallinn provides a vibrant environment for professionals, with access to key European markets.

💼 Interview & Application Insights

Typical Process:

• Initial application screening
• First round interviews with HR and team members
• Technical and role-specific assessment

Key Assessment Areas:

• Client relationship management skills
• Analytical and negotiation capabilities
• Understanding of the FMCG market

Application Tips:

• Highlight experience in FMCG and Retail industries
• Demonstrate strong negotiation and analytical skills
• Proof of language proficiency in Estonian and Business English

ATS Keywords: FMCG, Retail Industry, Client Engagement, Revenue Target Achievement, Data Analysis

ASSUMPTION: The application process values both industry-specific knowledge and broad strategic capabilities in maintaining client relations.

🛠️ Tools & Technologies

• NielsenIQ analytical tools
• CRM platforms
• Data visualization tools

ASSUMPTION: Proficiency in NielsenIQ tools and familiarity with advanced data analysis platforms are key for successful performance in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity and responsibility
• Passion for client success
• Diversity and inclusion

Work Style:

• Collaborative and team-oriented environment
• Results-driven with a focus on strategic outcomes
• Open to innovation and adaptive thinking

Self-Assessment Questions:

• Am I passionate about using data to drive business decisions?
• Do I have the ability to engage effectively with diverse clients?
• Can I work well within a large, globally structured organization?

ASSUMPTION: Candidates should resonate with a culture of innovation and inclusivity, alongside a solid track drive for team success and client engagement.

⚠️ Potential Challenges

• Meeting revenue targets in a competitive FMCG market
• Managing multiple client accounts with varied needs
• Keeping up with rapidly changing retail dynamics
• Balancing client satisfaction with new business acquisition

ASSUMPTION: Prospective candidates should be prepared to navigate the complexities of high-demand roles and maintain dynamic client strategies.

📈 Similar Roles Comparison

• Account Manager roles in other industries may not require such intensive data analysis skills
• Comparative FMCG roles might not offer the same global market reach
• Similar positions could involve less focus on strategic growth initiatives

ASSUMPTION: The role provides a unique blend of strategic planning with data analytics, setting it apart from standard account management positions.

📝 Sample Projects

• Developing strategies for client engagement and retention
• Implementing new NielsenIQ tools to optimize client data analysis
• Collaborating on multi-market retail initiatives to expand client reach

ASSUMPTION: Projects will focus on leveraging analytics to enhance client growth and market penetration.

❓ Key Questions to Ask During Interview

• How does NielsenIQ support professional development for account managers?
• What tools and resources are provided to help meet revenue targets?
• Can you describe a typical client in the FMCG sector for this role?
• What are the most significant challenges for the team currently?
• How does the role contribute to the overall objectives of NielsenIQ?

ASSUMPTION: Interview questions should aim to clarify expectations, resource availability, and growth opportunities associated with the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the NielsenIQ career portal
• Prepare your resume highlighting relevant FMCG experience
• Ensure fluency in language specifications is clearly indicated
• Highlight experience with data-driven decision making
• Follow up with the recruitment team for potential timeline guidance

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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