π Core Information
πΉ Job Title: KOL & Affiliate Partnership - Contractor (Thai Native only)
πΉ Company: Ampverse
πΉ Location: Bangkok, Krung Thep Maha Nakhon, Thailand
πΉ Job Type: Contractor
πΉ Category: Marketing
πΉ Date Posted: April 18, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Hybrid (Bangkok, Bangkok)
π Job Overview
Key aspects of this role include:
- Selecting and managing Influencer/KOL partnerships to align with brand objectives and product launches.
- Planning and managing affiliate programs for Influencers/KOLs.
- Budget management and negotiating with Influencers/KOLs.
- Tracking and analyzing the performance of Influencers and affiliate campaigns.
- Coordinating with relevant teams for effective campaign execution.
ASSUMPTION: This role requires a strong understanding of influencer and affiliate marketing, as well as excellent negotiation and project management skills.
π Key Responsibilities
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Selecting Influencers/KOLs that align with the brandβs image and target audience, prioritizing those with sales potential.
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Designing commission structures and conditions for KOLs joining the campaign, tracking affiliate links or discount codes, and working with various affiliate platforms.
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Contacting, negotiating, and finalizing agreements on product reviews and commissions, setting campaign budgets, and ensuring Influencers adhere to agreements.
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Monitoring campaign results using key performance indicators (KPIs) such as sales generated through affiliate links, conversion rates, cost per acquisition, and reporting campaign outcomes.
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Working with marketing and social media teams to design promotional campaigns, coordinating with logistics teams for product delivery, and communicating with graphics and content teams to create campaign materials.
ASSUMPTION: This role requires strong attention to detail and the ability to analyze data effectively to track campaign performance and make strategic recommendations.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: Minimum of 1-3 years of experience in Influencer Marketing / Affiliate Marketing / Performance Marketing.
Required Skills:
- Strong understanding of Affiliate Marketing systems and tracking link usage.
- Skilled in negotiation and relationship-building with KOLs.
- Proficiency in social media analytics tools and affiliate platforms such as TikTok Shop, Shopee Affiliate, Google Analytics.
- Strong Project Management and budget management skills.
- Detail-oriented with the ability to track campaign performance and analyze data effectively.
Preferred Skills:
- Fluency in Thai and English.
- Experience working with Thai influencers/KOLs.
ASSUMPTION: Fluency in Thai is crucial for this role, as it is specified as a requirement for native Thai speakers only.
π° Compensation & Benefits
Salary Range: THB 35,000 - 50,000 per month (Estimated based on industry standards for a contractor role with 2-5 years of experience in Bangkok)
Benefits:
- Flexible working hours and hybrid work arrangement.
- Opportunity to work with a leading gaming and entertainment company.
Working Hours: 40 hours per week, with flexible hours and the option to work remotely some days.
ASSUMPTION: The salary range is an estimate based on industry standards for a contractor role with 2-5 years of experience in Bangkok. Actual compensation may vary based on individual qualifications and company policy.
π Applicant Insights
π Company Context
Industry: Ampverse is a gaming and entertainment company that provides game marketing solutions and game publishing services to enable partners to connect with gaming communities across Southeast Asia, India, and MENA.
Company Size: Ampverse has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Ampverse was founded in 2019, making it a relatively new but rapidly growing company in the gaming industry.
Company Description:
- Ampverse Group is a prominent gaming company providing Game marketing solutions (Pulse) and Game publishing services (Pixel) to enable our partners to meaningfully connect to gaming communities across Southeast Asia, India, and MENA.
Company Specialties:
- Game marketing solutions
- Game publishing services
- Gaming and entertainment industry
Company Website: www.ampversegroup.com
ASSUMPTION: Ampverse is a fast-growing company in the gaming industry, offering opportunities for career growth and development in a dynamic environment.
π Role Analysis
Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in influencer or affiliate marketing.
Reporting Structure: The role reports directly to the Marketing Manager or a relevant supervisor within the marketing department.
Work Arrangement: This is a hybrid role, requiring the candidate to work on-site in Bangkok some days and remotely on others.
Growth Opportunities:
- Expanding the role's responsibilities based on performance and company growth.
- Potential to work on international campaigns and collaborate with teams across Southeast Asia, India, and MENA.
- Opportunities to learn and develop skills in the fast-growing gaming industry.
ASSUMPTION: This role offers growth opportunities as the company continues to expand and gain market share in the gaming industry.
π Location & Work Environment
Office Type: Ampverse has a hybrid work environment, allowing employees to work remotely some days and on-site in the Bangkok office on others.
Office Location(s): Bangkok, Thailand
Geographic Context:
- Bangkok is a vibrant city with a thriving gaming and entertainment industry.
- The city offers a mix of traditional and modern culture, with numerous attractions and entertainment options.
- Bangkok has a tropical monsoon climate, with hot and humid weather throughout the year.
Work Schedule: The work schedule is flexible, with the option to work remotely some days and on-site in the Bangkok office on others.
ASSUMPTION: The hybrid work arrangement offers a good balance between work-life integration and collaboration with team members in the office.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link.
- Phone or video screening to assess communication skills and cultural fit.
- In-depth interview with the hiring manager or a panel of interviewers to discuss the candidate's experience, skills, and fit for the role.
- Background check and reference check for the final candidate.
Key Assessment Areas:
- In-depth knowledge of influencer and affiliate marketing strategies.
- Strong negotiation and relationship-building skills with KOLs.
- Ability to analyze data and track campaign performance effectively.
- Fluency in Thai and English, with a strong understanding of the Thai influencer market.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills in influencer and affiliate marketing.
- Provide specific examples of successful campaigns you've managed and the results you've achieved.
- Demonstrate your understanding of the Thai influencer market and your ability to work effectively with Thai KOLs.
ATS Keywords: Influencer Marketing, Affiliate Marketing, Performance Marketing, Negotiation, Relationship Building, Social Media Analytics, Affiliate Platforms, Project Management, Budget Management, Data Analysis, Thai, KOL
ASSUMPTION: The application process may vary based on the hiring manager's preferences and the company's current hiring needs.
π οΈ Tools & Technologies
- Social media analytics tools (e.g., Google Analytics, TikTok Analytics, Shopee Analytics)
- Affiliate platforms (e.g., TikTok Shop, Shopee Affiliate, Lazada Affiliate)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: The specific tools and technologies used may vary based on the company's preferences and the candidate's expertise.
π Cultural Fit Considerations
Company Values:
- Amplify: Empowering our partners and communities to reach their full potential.
- Connect: Building meaningful relationships with our partners, communities, and team members.
- Innovate: Continuously learning and improving to stay ahead in the gaming and entertainment industry.
Work Style:
- Collaborative: Working closely with team members and other departments to achieve common goals.
- Adaptable: Embracing change and finding creative solutions to challenges.
- Data-driven: Making informed decisions based on data and analytics.
Self-Assessment Questions:
- How do you align with Ampverse's core values, and how have you demonstrated these values in your previous roles?
- How do you build and maintain strong relationships with KOLs, and how have you handled challenging negotiations in the past?
- How do you stay organized and manage multiple projects simultaneously, and how do you prioritize your workload effectively?
ASSUMPTION: Ampverse values candidates who are collaborative, adaptable, and data-driven, with a strong understanding of the gaming and entertainment industry.
β οΈ Potential Challenges
- Managing a large number of KOL relationships and ensuring they meet campaign expectations.
- Keeping up with the fast-paced and ever-changing gaming and entertainment industry.
- Balancing the demands of multiple campaigns and projects simultaneously.
- Adapting to a hybrid work environment and maintaining productivity while working remotely.
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a willingness to adapt and learn in a dynamic environment.
π Similar Roles Comparison
- This role is similar to an Influencer Marketing Manager or Affiliate Marketing Manager position, but with a focus on managing KOL relationships and affiliate programs specifically for the Thai market.
- Compared to other marketing roles, this position requires a strong understanding of influencer and affiliate marketing strategies, as well as excellent negotiation and relationship-building skills with KOLs.
- Career paths for this role may include progression to a Senior Marketing Manager or Marketing Director position, with the opportunity to work on international campaigns and collaborate with teams across Southeast Asia, India, and MENA.
ASSUMPTION: This role offers unique opportunities for career growth and development within the gaming and entertainment industry.
π Sample Projects
- Managing a successful influencer campaign for a new product launch, resulting in a significant increase in sales and brand awareness.
- Negotiating favorable terms with KOLs and ensuring they meet campaign expectations, leading to a high return on investment (ROI) for the company.
- Analyzing campaign performance data and providing strategic recommendations to optimize future campaigns and improve overall marketing effectiveness.
ASSUMPTION: These sample projects demonstrate the candidate's ability to manage influencer campaigns, negotiate with KOLs, and analyze data to drive strategic decision-making.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the company, and how will my work contribute to the company's success?
- What are the most challenging aspects of this role, and how have previous incumbents approached these challenges?
- How does Ampverse support the professional development and growth of its employees, and what opportunities are available for career advancement within the company?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how can I best prepare to address these priorities?
- How does Ampverse foster a collaborative and inclusive work environment, and what initiatives are in place to support diversity and inclusion?
ASSUMPTION: Asking these questions demonstrates the candidate's interest in the role and their commitment to understanding the company's culture and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://ampverse.bamboohr.com/careers/263
- Tailor your resume and cover letter to highlight your relevant experience and skills in influencer and affiliate marketing, with a focus on the Thai market.
- Prepare for the interview by researching Ampverse's company values and the gaming and entertainment industry, and be ready to discuss your alignment with the company's mission and your ability to contribute to its success.
- Follow up with the hiring manager after the interview to express your appreciation for the opportunity and reiterate your interest in the role.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.