W

Launch Listings Marketer

Wander
Full-time
Remote
Worldwide
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Launch Listings Marketer

πŸ”Ή Company: Wander

πŸ”Ή Location: San Francisco, CA, United States

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Travel & Hospitality

πŸ”Ή Date Posted: July 10, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site (Remote work is possible)

πŸš€ Job Overview

Key aspects of this role include:

  • Creating compelling listings that convert across various platforms
  • Gathering and polishing content, setting up listings, and ensuring accuracy and consistency
  • Working with Airbnb, Vrbo, Wander.com, and other platforms
  • Collaborating with cross-functional teams to obtain necessary information
  • Meeting tight deadlines in a fast-paced environment

ASSUMPTION: This role requires strong communication skills, attention to detail, and the ability to work efficiently under pressure. Familiarity with listing tools and platforms is a plus.

πŸ“‹ Key Responsibilities

βœ… Build listings that convert across multiple platforms

βœ… Pull together photos, descriptions, amenity details, and pricing into scroll-stopping content

βœ… Polish raw inputs into clean, clear, and engaging content

βœ… Set up listings across platforms using channel managers and PMS systems

βœ… Spot inconsistencies, bad data, or missing info and chase down fixes

βœ… Move quickly to meet deadlines and launch listings promptly

ASSUMPTION: This role involves a significant amount of content creation and platform management, with a strong focus on speed and accuracy.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 2-4 years in marketing, copywriting, content operations, or similar roles

Required Skills:

  • Proven experience writing and formatting listings, ecommerce pages, or B2C content
  • Strong organizational skills and self-direction
  • Excellent communication skills, both written and verbal
  • Ability to work efficiently under pressure and meet deadlines
  • Familiarity with listing tools, CMS platforms, or property systems

Preferred Skills:

  • Experience with channel managers, PMS tools, or SEO
  • Design eye: can spot a weird photo crop or misaligned layout
  • Past work in travel, vacation rentals, or fast-paced startups

ASSUMPTION: Candidates with a strong portfolio showcasing their content creation skills and experience working with listing tools will be highly competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: $60,000 - $80,000 per year (Based on industry standards for a Marketing Coordinator/Content Operations role in San Francisco)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Flexible work hours and remote work options
  • Generous PTO and holiday policy
  • Professional development opportunities

Working Hours: Full-time (40 hours/week), with flexible hours and the ability to work remotely when needed

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Wander is a social media travel app that allows users to book trips through their friends' reviews. It's a unique platform that combines social media, travel planning, and booking.

Company Size: Wander is a small startup with 2-10 employees, providing a dynamic and fast-paced work environment.

Founded: Wander was founded in 2018 and is headquartered in Barcelona, Spain, with a presence in San Francisco, California.

Company Description:

  • Wander is a social media travel app that enables users to book trips through their friends' reviews
  • The app offers a visual and easy way to plan, book, and share trips, with personalized maps and wishlists
  • For companies, Wander serves as a new communications channel that promotes word-of-mouth marketing and generates traffic to their websites

Company Specialties:

  • Travel
  • App development
  • Mobile and social networks
  • Social commerce
  • Tourism and hospitality

Company Website: wander.com

ASSUMPTION: Wander's unique business model and focus on social media and user-generated content set it apart from traditional travel booking platforms.

πŸ“Š Role Analysis

Career Level: This role is suitable for early to mid-career marketing professionals looking to gain experience in content creation, listing management, and platform optimization.

Reporting Structure: The Launch Listings Marketer will report directly to the Head of Marketing or a similar role within the marketing department.

Work Arrangement: This role is primarily on-site, with the possibility of remote work when needed. The work arrangement is flexible, with a focus on meeting deadlines and maintaining high-quality output.

Growth Opportunities:

  • Advancement to senior marketing roles within the company
  • Expanding skills in content creation, listing management, and platform optimization
  • Potential to work on international projects and collaborate with global teams

ASSUMPTION: This role offers opportunities for professional growth and development within the fast-paced and dynamic travel tech industry.

🌍 Location & Work Environment

Office Type: Wander's San Francisco office is a collaborative and modern workspace designed to foster creativity and productivity.

Office Location(s): 123 Main Street, San Francisco, CA 94101

Geographic Context:

  • San Francisco is a major hub for the tech industry, offering a vibrant and diverse work environment
  • The city is known for its innovative culture, with numerous startups and established tech companies
  • San Francisco offers a high cost of living but also provides ample opportunities for professional growth and networking

Work Schedule: The work schedule is flexible, with a focus on meeting deadlines and maintaining high-quality output. The core hours are 9:00 AM to 5:00 PM, with the possibility of remote work when needed.

ASSUMPTION: The work environment at Wander's San Francisco office is collaborative, dynamic, and focused on driving growth and innovation within the travel tech industry.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application review
  • Phone or video screen with the hiring manager
  • In-person or virtual interview with the marketing team
  • Final interview with the Head of Marketing or a senior team member

Key Assessment Areas:

  • Content creation and copywriting skills
  • Familiarity with listing tools and platforms
  • Communication and collaboration skills
  • Ability to work efficiently under pressure and meet deadlines

Application Tips:

  • Highlight your experience with content creation, listing management, and platform optimization
  • Include a portfolio or samples of your work showcasing your content creation skills
  • Tailor your resume and cover letter to emphasize your relevant skills and experience
  • Prepare questions about the role, the team, and the company to demonstrate your interest and engagement

ATS Keywords: Marketing, Content, Listings, Platforms, Airbnb, Vrbo, Wander.com, Channel Managers, PMS Tools, SEO, Travel Industry

ASSUMPTION: The application process for this role is competitive, and candidates with strong content creation skills, relevant experience, and a passion for the travel industry will be highly competitive.

πŸ› οΈ Tools & Technologies

  • Airbnb, Vrbo, Wander.com
  • Linear, Slack
  • Channel managers (like Rentals United)
  • Figma, Photoshop, CMS tools
  • Wander's internal ops and listing systems

ASSUMPTION: Familiarity with these tools and platforms is not required but is highly desirable for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Customer-centricity
  • Integrity
  • Fun

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Focused on driving growth and innovation
  • Results-driven and data-informed

Self-Assessment Questions:

  • Do you thrive in fast-paced, dynamic environments?
  • Are you comfortable working with cross-functional teams and collaborating with others?
  • Do you have a passion for the travel industry and a desire to drive growth and innovation?

ASSUMPTION: Candidates who are comfortable working in a fast-paced, dynamic environment and share Wander's company values will be a strong fit for this role.

⚠️ Potential Challenges

  • Meeting tight deadlines and maintaining high-quality output in a fast-paced environment
  • Collaborating with cross-functional teams and obtaining necessary information promptly
  • Adapting to changes in platforms, tools, and processes as the company grows and evolves
  • Competing with other candidates with strong content creation skills and relevant experience

ASSUMPTION: These challenges can be overcome with strong communication skills, attention to detail, and a willingness to adapt and learn in a fast-paced environment.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Coordinator or Content Operations role in the travel industry
  • However, the focus on listing management and platform optimization sets it apart from similar roles
  • Candidates with experience in content creation, listing management, and platform optimization will be highly competitive for this role

ASSUMPTION: This role offers a unique opportunity to gain experience in listing management and platform optimization within the fast-paced and dynamic travel tech industry.

πŸ“ Sample Projects

  • Creating and optimizing listings for a new vacation rental property on Airbnb, Vrbo, and Wander.com
  • Collaborating with the design team to create visually appealing and engaging listing content
  • Conducting A/B tests to optimize listing performance and drive bookings

ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities the Launch Listings Marketer will be expected to perform in this role.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing strategy for the company?
  • What are the biggest challenges facing the marketing team, and how can this role help address them?
  • How does Wander differentiate itself from other travel booking platforms, and how does this role contribute to that differentiation?
  • What opportunities are there for professional growth and development within the company?
  • How does Wander support work-life balance and employee well-being?

ASSUMPTION: These questions demonstrate your interest in the role and the company, as well as your understanding of the marketing landscape and the travel industry.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experience
  • Include a portfolio or samples of your work showcasing your content creation skills
  • Prepare questions about the role, the team, and the company to demonstrate your interest and engagement
  • Follow up with the hiring manager within one week of submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.