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Lead Copywriter

500 Designs
Full-time
On-site
Manila, Metro Manila, Philippines
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: Lead Copywriter

πŸ”Ή Company: 500 Designs

πŸ”Ή Location: Manila, Metro Manila, Philippines

πŸ”Ή Job Type: Part-Time

πŸ”Ή Category: Design Services

πŸ”Ή Date Posted: 2025-08-08

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Primary creator of compelling, on-brand copy for diverse clients
  • Independent work with close collaboration with designers
  • Adoption of AI-driven tools and best practices to enhance workflow and creative output
  • Champions the use of AI in copywriting and content creation

ASSUMPTION: This role requires a high level of creativity, adaptability, and strong writing skills. The part-time nature of the role may appeal to experienced copywriters seeking a flexible work arrangement.

πŸ“‹ Key Responsibilities

βœ… Develop and refine copy that fits established brand personalities, tones, and voices as defined by client briefs

βœ… Write clear, persuasive, and engaging copy for websites, apps, presentations, and marketing materials

βœ… Ensure all deliverables meet client expectations, brand guidelines, and project objectives

βœ… Conduct targeted research on client industries or specific topics as needed for each brief

βœ… Collaborate with designers to create seamless brand experiences through effective pairing of copy and visuals

βœ… Identify and adopt AI-driven tools and processes to streamline content creation, increase efficiency, and enhance quality

βœ… Stay current with trends in copywriting and AI to continuously improve the quality and speed of deliverables

βœ… Share findings and best practices with the broader team as appropriate

ASSUMPTION: The role involves a mix of creative and technical tasks, with a significant portion dedicated to AI-driven workflow optimization.

🎯 Required Qualifications

Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)

Experience: 5+ years of professional experience in copywriting, content strategy, or a similar role, ideally within an agency or fast-paced environment

Required Skills:

  • Excellent writing, editing, and proofreading skills with a keen eye for detail
  • Strong research and synthesis skills, ensuring copy is both accurate and engaging
  • Familiarity with AI tools for copywriting (such as ChatGPT, Jasper, Grammarly, etc.) and a willingness to champion their use
  • Strong time management and organizational skills; able to handle multiple projects and deadlines independently
  • Basic understanding of SEO and keyword integration for digital content

Preferred Skills:

  • Portfolio demonstrating versatility in writing for various brands, voices, and formats
  • Proven ability to quickly adapt to different brand styles and deliver high-quality work based on well-defined briefs

ASSUMPTION: The required skills emphasize strong writing abilities, adaptability, and a willingness to embrace AI tools in copywriting.

πŸ’° Compensation & Benefits

Salary Range: PHP 60,000 - 80,000 per month (Based on industry standards for a Lead Copywriter role in Metro Manila)

Benefits:

  • Health insurance
  • Retirement plan
  • Paid time off
  • Professional development opportunities

Working Hours: 40 hours per week (Part-Time)

ASSUMPTION: The salary range is estimated based on market research for similar roles in Metro Manila. Benefits may vary based on the company's standard employee package.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: 500 Designs is a design services company specializing in branding, website design, and website development. They operate in a competitive market, working with clients to grow through strategic and creative excellence.

Company Size: 51-200 employees. This size allows for a diverse range of projects and opportunities for growth but may also mean more competition for resources and attention.

Founded: 2017. The company has established itself as a leader in its industry, with a proven track record of success.

Company Description:

  • Empowers business success through innovative design, strategic creativity, and operational efficiency
  • Offers a comprehensive suite of services including brand strategy, UI/UX design, and custom web development
  • Provides on-demand, scalable design services to alleviate the pain points of missed deadlines and under-resourced projects

Company Specialties:

  • Branding
  • Website Design
  • Website Development
  • AI-driven business operations and efficiency tools

Company Website: 500designs.com

ASSUMPTION: 500 Designs is a well-established company with a strong reputation in its industry. Applicants can expect a competitive work environment with a focus on innovation and client success.

πŸ“Š Role Analysis

Career Level: This role is suitable for experienced copywriters seeking to leverage their skills in a dynamic agency environment. It offers opportunities for growth and leadership in AI-driven content creation.

Reporting Structure: The Lead Copywriter will work independently as an individual contributor, collaborating closely with designers and other team members as needed.

Work Arrangement: Part-Time, on-site. This arrangement may appeal to experienced copywriters seeking a flexible work-life balance.

Growth Opportunities:

  • Expanding the role to full-time as the company grows
  • Taking on a mentorship role for junior copywriters
  • Exploring opportunities in AI-driven content strategy and innovation

ASSUMPTION: The part-time nature of the role may limit some growth opportunities, but the focus on AI adoption and innovation presents unique paths for career development.

🌍 Location & Work Environment

Office Type: 500 Designs has multiple offices worldwide, with this role based in Manila, Philippines.

Office Location(s): 400 Spectrum Center Dr, 1900, Irvine, California, USA; 107-111 Fleet Street, London, England, UK; 2955 Campus Dr, San Mateo, California, USA

Geographic Context:

  • Manila, Philippines is a bustling city with a vibrant culture and a growing tech industry
  • The office is located in the heart of Metro Manila, offering easy access to public transportation and amenities
  • The company's global presence provides opportunities for international collaboration and exposure

Work Schedule: The part-time nature of the role allows for a flexible work arrangement, with core hours to be determined based on team needs and client time zones.

ASSUMPTION: The global nature of the company and the part-time work arrangement may require some flexibility in working hours to accommodate international clients and team members.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview to discuss the role and assess cultural fit
  • In-person or virtual portfolio presentation and writing test
  • Final interview with the hiring manager or a panel

Key Assessment Areas:

  • Writing skills and adaptability to different brand styles
  • Familiarity with AI tools and willingness to embrace new technologies
  • Cultural fit and alignment with the company's values
  • Problem-solving skills and ability to handle multiple projects

Application Tips:

  • Tailor your resume and cover letter to highlight your experience with AI tools and your ability to adapt to different brand styles
  • Prepare a portfolio showcasing your versatility in writing for various brands, voices, and formats
  • Be ready to discuss your approach to AI-driven content creation and your understanding of SEO principles

ATS Keywords: Copywriting, Content Creation, AI Tools, Brand Strategy, Digital Marketing, Versatility, Adaptability, Attention to Detail, Persuasive Writing

ASSUMPTION: The application process may involve a writing test or portfolio presentation to assess the candidate's writing skills and adaptability.

πŸ› οΈ Tools & Technologies

  • AI-driven copywriting tools (ChatGPT, Jasper, Grammarly, etc.)
  • Project management software (Asana, Trello, etc.)
  • Design collaboration tools (Figma, Sketch, etc.)
  • Content management systems (WordPress, Drupal, etc.)

ASSUMPTION: The specific tools and technologies used may vary based on the company's standard software stack and client requirements.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Client-centricity
  • Continuous learning

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Focused on client success and strategic excellence
  • Embracing of new technologies and AI-driven processes

Self-Assessment Questions:

  • How do you stay current with trends in copywriting and AI-driven content creation?
  • Can you provide an example of a time when you had to quickly adapt to a new brand style or voice?
  • How do you prioritize and manage multiple projects and deadlines?

ASSUMPTION: Applicants should be prepared to demonstrate their alignment with the company's values and their ability to thrive in a dynamic, collaborative work environment.

⚠️ Potential Challenges

  • The part-time nature of the role may limit growth opportunities and work-life balance
  • The role requires a high level of adaptability and may involve working with tight deadlines and multiple projects
  • The focus on AI-driven content creation may require a steep learning curve for candidates without prior experience with AI tools
  • The global nature of the company may require some flexibility in working hours to accommodate international clients and team members

ASSUMPTION: Applicants should carefully consider the potential challenges and ensure they are well-suited to the demands of the role.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional copywriting roles, this position places a strong emphasis on AI-driven content creation and workflow optimization
  • As a Lead Copywriter, this role offers opportunities for growth and leadership in AI-driven content strategy and innovation
  • Compared to other copywriting roles, this position may require a higher level of technical proficiency and adaptability to new tools and processes

ASSUMPTION: Applicants should be prepared to discuss their experience with AI tools and their approach to AI-driven content creation in comparison to traditional copywriting roles.

πŸ“ Sample Projects

  • Developing a comprehensive brand voice guide for a new client, incorporating AI-driven insights and trends
  • Collaborating with designers to create a seamless user experience for a new website launch, utilizing AI tools to optimize copy and content
  • Conducting research on emerging AI technologies and their potential applications in copywriting and content creation

ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and their approach to AI-driven content creation.

❓ Key Questions to Ask During Interview

  • How does the company support the integration of AI tools into the copywriting process?
  • Can you describe the team structure and how the Lead Copywriter role fits within it?
  • How does the company approach continuous learning and professional development for copywriters?
  • What are the key performance indicators (KPIs) for this role, and how are they measured?
  • How does the company ensure work-life balance for part-time employees?

ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and their understanding of the company's focus on AI-driven content creation and innovation.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your experience with AI tools and your ability to adapt to different brand styles
  • Prepare a portfolio showcasing your versatility in writing for various brands, voices, and formats
  • Be ready to discuss your approach to AI-driven content creation and your understanding of SEO principles during the interview
  • Follow up with the hiring manager one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.