π Core Information
πΉ Job Title: Lead Creative Designer
πΉ Company: Chegg Inc.
πΉ Location: London - Busuu
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Creative & Design
πΉ Date Posted: July 8, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site/Hybrid
π Job Overview
Key aspects of this role include:
- Leading and inspiring the creative design team
- Driving brand engagement and conversion through creative campaigns
- Collaborating with various teams to ensure brand consistency
- Managing resources and workload to focus on impactful projects
- Initiating creative tests and hypotheses to optimize campaign results
ASSUMPTION: This role requires a strategic and commercially-minded creative leader who can balance team management, creative execution, and stakeholder collaboration.
π Key Responsibilities
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Lead and inspire the creative design team, providing line management and resource direction
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Develop and deliver creative concepts and designs that increase brand engagement and conversion
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Collaborate with marketing, product, and education teams to ensure brand consistency and creative impact
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Oversee the design teamβs workload and ensure focus on projects that deliver impact against wider goals
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Manage and update the design system and brand guidelines
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Perform hands-on graphic design work on day-to-day tasks, projects, and campaigns
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Lead cross-team design and creative sharing sessions to drive consistency across marketing and product
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Work across paid and organic digital channels, and occasionally create branded merchandise and materials
ASSUMPTION: This role requires a mix of leadership, creative, and project management skills, with a strong focus on driving impact through creative solutions.
π― Required Qualifications
Education: Bachelor's degree in Graphic Design or a related field
Experience: 5+ years of experience leading design teams, with a marketing, advertising, or branding focus; experience in a tech or product-led environment is a plus
Required Skills:
- Proven experience in leading design teams
- Strong graphic design skills with a solid understanding of design principles
- Strategic mindset with a focus on business goals and impact
- Excellent communication and stakeholder management skills
- Commercial acumen and market awareness
- Proficiency in Figma
- Experience using Jira or another scrum-based ticketing system
Preferred Skills:
- Illustration, UX, UI, or Motion design experience
- Experience working in an international context with localization teams
- Experience with creative testing to drive marketing response
ASSUMPTION: Candidates should have a strong portfolio demonstrating their creative skills and leadership capabilities.
π° Compensation & Benefits
Salary Range: Β£50,000 - Β£65,000 per year (Estimated based on industry standards for a Lead Creative Designer role in London)
Benefits:
- Private Health Insurance
- Personal Training Budget
- Flexible Working Hours
- Hybrid Model
- Enhanced Maternity and Paternity Leave
- Social Activities
Working Hours: Full-time, typically 9:00 AM - 5:30 PM with a 1-hour lunch break
ASSUMPTION: The salary range is estimated based on industry standards for a Lead Creative Designer role in London, with consideration for the company size and experience level required.
π Applicant Insights
π Company Context
Industry: Higher Education, specifically EdTech and language learning
Company Size: 1,001-5,000 employees (Mid-size)
Founded: 1991 (as Chegg, Inc.)
Company Description:
- Chegg is a leading student-first connected learning platform that provides individualized learning support to students
- The company offers AI-powered academic support and access to a vast network of subject matter experts
- Chegg's mission is to help students build essential academic, life, and job skills to achieve success
Company Specialties:
- Ecommerce and Higher Education
Company Website: http://www.chegg.com
ASSUMPTION: Chegg is a well-established company in the EdTech industry, with a strong focus on student success and individualized learning support.
π Role Analysis
Career Level: Mid-level to Senior, with potential for growth into a management or leadership role
Reporting Structure: This role reports directly to the Creative Strategy Director and oversees the creative design team
Work Arrangement: Hybrid, with a mix of on-site and remote work
Growth Opportunities:
- Potential to grow into a management or leadership role within the creative team
- Opportunities to work on diverse projects and campaigns across various channels
- Chance to develop skills in areas such as UX, UI, or motion design
ASSUMPTION: This role offers opportunities for professional growth and development within the creative team and the broader organization.
π Location & Work Environment
Office Type: Modern, centrally located office with amenities such as free breakfast, snacks, and fresh fruit
Office Location(s): London - Busuu
Geographic Context:
- London is a vibrant, multicultural city with a thriving tech industry
- The office is located in a central area with easy access to public transportation
- The city offers a wide range of cultural, social, and recreational activities
Work Schedule: Full-time, typically 9:00 AM - 5:30 PM with a 1-hour lunch break; flexible working hours and a hybrid model are available
ASSUMPTION: The London office provides a modern and collaborative work environment, with easy access to amenities and cultural attractions.
πΌ Interview & Application Insights
Typical Process:
- CV application review
- Quick chat with the team about experience and the role
- Interview with the Hiring Manager
- Case Study - At-home case study to show off skills
- Interview to review the task and meet other colleagues in the team
Key Assessment Areas:
- Creativity and problem-solving skills
- Leadership and team management capabilities
- Strategic mindset and commercial acumen
- Communication and stakeholder management skills
- Portfolio and case study presentation
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare a strong portfolio showcasing your creative skills and leadership capabilities
- Be ready to discuss your approach to creative problem-solving and team management
- Research the company and the role to demonstrate your understanding and enthusiasm
ATS Keywords: Creative Design, Graphic Design, Brand Consistency, Stakeholder Management, Commercial Acumen, Figma, Jira, Collaboration, Marketing, Innovation, User Experience, User Interface, Motion Design, Illustration, Digital Learning, Localization
ASSUMPTION: The interview process is designed to assess the candidate's creative, leadership, and strategic skills, as well as their cultural fit within the organization.
π οΈ Tools & Technologies
- Figma
- Jira
- Adobe Creative Suite (Photoshop, Illustrator, etc.)
- Sketch or other design tools
ASSUMPTION: The required tools and technologies may vary depending on the candidate's specific role and responsibilities.
π Cultural Fit Considerations
Company Values:
- Student-first mindset
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and accountability
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Results-driven and focused on impact
- Adaptable and open to feedback
Self-Assessment Questions:
- How do you embody the company's student-first mindset in your work?
- Can you provide an example of a time when you drove innovation and continuous improvement in a creative project?
- How do you ensure that your creative work aligns with the company's values and brand guidelines?
ASSUMPTION: Candidates should demonstrate a strong cultural fit with the company's values and work style, with a focus on innovation, collaboration, and a student-first mindset.
β οΈ Potential Challenges
- Managing a team with diverse skills and backgrounds
- Balancing creative execution with resource management and stakeholder collaboration
- Adapting to a hybrid work environment and maintaining team cohesion
- Keeping up with industry trends and best practices in creative design
ASSUMPTION: These challenges can be overcome with strong leadership, communication, and adaptability skills.
π Similar Roles Comparison
- Compared to other Lead Creative Designer roles, this position places a stronger emphasis on strategic thinking and commercial acumen
- In the EdTech industry, this role requires a unique blend of creative, leadership, and strategic skills to drive impact through design
- Career progression may involve moving into a management or leadership role within the creative team or the broader organization
ASSUMPTION: This role offers a unique opportunity to drive impact through creative design in the EdTech industry, with potential for growth and development within the organization.
π Sample Projects
- Developing a comprehensive brand style guide and design system for a new product launch
- Creating a series of engaging and on-brand social media campaigns to drive user acquisition and retention
- Designing and implementing a user-centered design process for a mobile application
ASSUMPTION: These sample projects demonstrate the candidate's ability to balance creative execution with strategic thinking and user-centered design principles.
β Key Questions to Ask During Interview
- Can you describe a time when you drove creative innovation and impact within a marketing campaign?
- How do you approach managing and motivating a team of designers with diverse skills and backgrounds?
- Can you provide an example of a time when you successfully collaborated with stakeholders from different teams to deliver a creative project?
- What strategies do you use to stay up-to-date with industry trends and best practices in creative design?
- How do you ensure that your creative work aligns with the company's brand guidelines and values?
ASSUMPTION: These questions are designed to assess the candidate's creative, leadership, and strategic skills, as well as their cultural fit within the organization.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare a strong portfolio showcasing your creative skills and leadership capabilities
- Be ready to discuss your approach to creative problem-solving and team management during the interview
- Follow up with the hiring team one week after submitting your application, if you haven't heard back
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.