📌 Core Information
🔹 Job Title: Lead Creative Designer
🔹 Company: Busuu
🔹 Location: London, United Kingdom
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Design
🔹 Date Posted: July 8, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Leading and inspiring the creative design team
- Driving brand engagement and conversion through creative campaigns
- Collaborating with various teams to ensure brand consistency
- Managing workload and resources to deliver impactful design work
- Optimizing creative impact on campaign results through testing and hypotheses
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of design principles to drive creative impact across multiple channels.
📋 Key Responsibilities
✅ Lead and manage the creative design team, providing line management and resource direction
✅ Develop and execute creative campaigns that drive brand engagement and conversion
✅ Collaborate with marketing, product, and education teams to ensure brand consistency
✅ Manage the design team's workload, prioritizing projects that deliver impact against business goals
✅ Oversee the design system and brand guidelines, ensuring they remain relevant and up-to-date
✅ Perform hands-on graphic design work, including artworking, localization, and rollout of marketing design assets
✅ Work closely with the Creative Strategy Director to streamline the briefing and feedback process
✅ Lead cross-team design and creative sharing sessions to drive consistency across marketing and product
✅ Create branded merchandise and materials for events and team activities
✅ Collaborate with product designers to ensure consistency across marketing and product
ASSUMPTION: This role involves a mix of strategic planning, hands-on design work, and team management, requiring strong organizational skills and the ability to multitask.
🎯 Required Qualifications
Education: Bachelor's degree in Graphic Design or a related field
Experience: 5+ years of experience leading design teams, with a marketing, advertising, or branding focus; experience in a tech or product-led environment is a plus
Required Skills:
- Proven expertise in graphic design, with a solid understanding of design principles
- Strategic mindset and focus on driving business impact
- Excellent communication and stakeholder management skills
- Commercial acumen and interest in market trends
- Proficiency in Figma
- Experience using Jira or another scrum-based ticketing system
Preferred Skills:
- Illustration, UX, UI, or motion design experience
- Experience working in an international context and with localization teams
- Experience with creative testing to drive marketing response
ASSUMPTION: Candidates should have a strong portfolio demonstrating their creative skills and leadership capabilities.
💰 Compensation & Benefits
Salary Range: £45,000 - £65,000 per annum (Based on industry standards for a Lead Creative Designer role in London)
Benefits:
- Private Health Insurance
- Personal Training Budget
- Flexible Working Hours
- Hybrid Model
- Enhanced Maternity Leave
- Enhanced Paternity Leave
- Social Activities
Working Hours: Full-time, with flexible hours and a hybrid work arrangement (2-3 days on-site per week)
ASSUMPTION: The salary range is estimated based on industry standards for a Lead Creative Designer role in London, considering the experience level and company size.
📌 Applicant Insights
🔍 Company Context
Industry: Busuu operates in the Software Development industry, focusing on e-learning and language learning solutions for businesses and individuals.
Company Size: Busuu has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact.
Founded: Busuu was founded in 2008 and acquired by Chegg in 2022, offering a stable and well-established platform for language learning.
Company Description:
- Busuu is an online learning platform delivering internationally recognized professional language courses to corporations and businesses across the world.
- The platform offers flexible online and live language learning experiences, helping to build inclusive, productive workplaces.
- Busuu was co-founded by Bernhard Niesner and Adrian Hilti, based on their passion for languages and frustration with traditional language learning methods.
Company Specialties:
- e-learning
- language learning
- education
- learning & development
- language solutions for business
- business language software
- business language learning programs
- corporate language training
- language learning for business
- and professional language learning
Company Website: business.busuu.com
ASSUMPTION: Busuu's focus on language learning and its mid-sized company structure offer applicants the opportunity to make a significant impact on the business and its users.
📊 Role Analysis
Career Level: This role is at the senior level, offering opportunities for growth and leadership within the creative design team.
Reporting Structure: The Lead Creative Designer will report directly to the Creative Strategy Director and oversee the creative design team.
Work Arrangement: This role operates on a hybrid model, with 2-3 days on-site per week at the London office.
Growth Opportunities:
- Expanding the creative design team and mentoring junior designers
- Collaborating with other departments to drive brand consistency and impact
- Potential career progression into a Creative Director or similar role
ASSUMPTION: This role offers ample opportunities for professional growth and development within the creative design team and across the broader organization.
🌍 Location & Work Environment
Office Type: Busuu's London office is centrally located, offering a modern and well-equipped workspace.
Office Location(s): 5 Appold Street, London, England EC2A 2HB, GB
Geographic Context:
- London is a multicultural city with a vibrant design scene, offering ample opportunities for inspiration and networking.
- The office is conveniently located near public transportation, making it easily accessible.
- The city offers a wide range of cultural attractions, restaurants, and entertainment options.
Work Schedule: Full-time, with flexible hours and a hybrid work arrangement (2-3 days on-site per week)
ASSUMPTION: The hybrid work arrangement offers applicants the flexibility to balance their work and personal lives while still benefiting from the collaborative environment of the office.
💼 Interview & Application Insights
Typical Process:
- CV application review
- Quick chat with the team about experience and the role
- Interview with the Hiring Manager
- Case study at home to showcase skills
- Final interview to review the task and meet other team members
Key Assessment Areas:
- Creative problem-solving skills
- Leadership and team management capabilities
- Understanding of design principles and brand consistency
- Commercial acumen and strategic mindset
- Communication and stakeholder management skills
Application Tips:
- Tailor your CV and cover letter to highlight your relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative design work and leadership capabilities
- Research Busuu's brand and values to demonstrate your cultural fit during the interview
ATS Keywords: Creative Design, Graphic Design, Brand Consistency, Stakeholder Management, Commercial Acumen, Figma, Jira, Collaboration, Marketing, Innovation, User Experience, User Interface, Motion Design, Illustration, Digital Learning, Language Education
ASSUMPTION: Applicants should emphasize their creative problem-solving skills, leadership capabilities, and understanding of design principles to succeed in the interview process.
🛠️ Tools & Technologies
- Figma
- Jira
- Adobe Creative Suite (Photoshop, Illustrator, etc.)
- Sketch
- InVision
ASSUMPTION: Proficiency in Figma and Jira is essential for this role, while experience with other design tools is a plus.
👔 Cultural Fit Considerations
Company Values:
- Passion for languages and learning
- Innovation and continuous improvement
- Collaboration and teamwork
- Customer focus and user-centric design
- Integrity and respect
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- User-focused and customer-centric
- Results-driven and data-informed
- Adaptable and responsive to change
Self-Assessment Questions:
- How do you embody Busuu's passion for languages and learning in your daily work?
- Can you provide an example of a time when you drove innovation and continuous improvement in a creative design project?
- How do you ensure that your design work remains user-focused and customer-centric?
ASSUMPTION: Applicants should demonstrate a strong cultural fit with Busuu's values and work style to succeed in the interview process.
⚠️ Potential Challenges
- Managing a team with diverse skills and backgrounds
- Balancing creative freedom with brand consistency and business goals
- Adapting to a hybrid work arrangement and maintaining team cohesion
- Keeping up with industry trends and best practices in creative design
- Managing workload and resources effectively to deliver impactful design work
ASSUMPTION: Applicants should be prepared to address these challenges and demonstrate their ability to thrive in a dynamic and evolving work environment.
📈 Similar Roles Comparison
- This role differs from other creative design leadership positions in its focus on driving brand engagement and conversion through creative campaigns across multiple channels
- Busuu's mid-sized company structure offers more opportunities for growth and impact compared to larger organizations
- Career progression in this role could lead to a Creative Director or similar position within the company
ASSUMPTION: Applicants should research similar roles and consider how their unique skills and experiences make them a strong fit for this specific opportunity.
📝 Sample Projects
- Developing a comprehensive brand style guide and ensuring its consistent application across marketing and product touchpoints
- Creating a series of engaging and on-brand social media campaigns to drive user acquisition and retention
- Designing and implementing a user-centered design process to improve the user experience of Busuu's learning platform
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they approached them to drive creative impact and business results.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how the creative design team fits within the broader organization?
- How does Busuu support the professional development and growth of its creative design team members?
- What are the biggest challenges facing the creative design team currently, and how can this role help address them?
- How does Busuu measure the success of its creative campaigns, and what metrics are most important for this role?
- What is the company's long-term vision for its creative design function, and how does this role contribute to that vision?
ASSUMPTION: Applicants should ask thoughtful and insightful questions to demonstrate their interest in the role and the company's long-term success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your CV and cover letter to highlight your relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative design work and leadership capabilities
- Research Busuu's brand and values to demonstrate your cultural fit during the interview
- Follow up with the hiring team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
